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“How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

Date post: 21-Apr-2017
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Page 1: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

VIDEO ADSHarnessing The Power Of

How to Make Your Ads Convert

@derraleves

Page 2: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

About Me• On YouTube since 2005

• Own Company That Focuses On Audience Development & Growth, Monetization from YouTube/Video, & Paid Media Strategies.

• YouTube Certified, 5 Adwords Certifications, Google Analytics Certified and more.

Page 3: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.
Page 4: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

8.7 Billion ViewsOn Youtube

Page 5: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

2.3 Billion ViewsOn Youtube

Page 6: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

ONE MILLIONSUBSCRIBERS

ON

Page 7: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

9

Page 8: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

Subscribe - YouTube.com/DerralEves

Page 9: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

Big YouTube Channels & Ton More Businesses!

Page 10: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.
Page 11: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

New Online ConsumerLoves Micro-Moments

Page 12: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.
Page 13: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.
Page 14: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

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Page 16: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.
Page 17: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

Want To Know MomentsWant To Go MomentsWan To Do MomentsWant To Buy Moments Want To Watch Moments

Five Types Of Micro-Moments

Page 18: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.
Page 19: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.
Page 20: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

Shark Tank

Invested

Page 21: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

CONTENT IS KING

Page 22: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

All Content NeedsTo Add Value

Page 23: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

What Value Will Your Content Offer

INSPIRE EDUCATE ENTERTAIN

Page 24: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

The Power of Direct Response

Videos

Page 25: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.
Page 26: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

Ron Popeil

Page 27: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.
Page 28: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

Sold Billions

Page 29: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

Power Pitch Video Formula

Capture Attention

Prob

lem

Cre

dibi

lity

1

Solu

tion

Cre

dibi

lity

2

Cre

dibi

lity

3

Cal

l To

Act

ion

Repeat

Page 30: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.
Page 31: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.
Page 32: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.
Page 33: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

Power Pitch Video Formula

Capture Attention

Prob

lem

Cre

dibi

lity

1

Solu

tion

Cre

dibi

lity

2

Cre

dibi

lity

3

Cal

l To

Act

ion

Repeat

The

GU

SH

Page 34: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.
Page 35: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

Power Pitch Video Formula

Capture Attention

Page 36: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.
Page 37: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

Power Pitch Video Formula

Capture Attention

Prob

lem

Page 38: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.
Page 39: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

Power Pitch Video Formula

Capture Attention

Prob

lem

Solu

tion

Page 40: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.
Page 41: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

Power Pitch Video Formula

Capture Attention

Prob

lem

Cre

dibi

lity

1

Solu

tion

Cre

dibi

lity

2

Cre

dibi

lity

3

Page 42: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.
Page 43: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

Power Pitch Video Formula

Capture Attention

Prob

lem

Cre

dibi

lity

1

Solu

tion

Cre

dibi

lity

2

Cre

dibi

lity

3

Cal

l To

Act

ion

Page 44: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.
Page 45: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

Power Pitch Video Formula

Capture Attention

Prob

lem

Cre

dibi

lity

1

Solu

tion

Cre

dibi

lity

2

Cre

dibi

lity

3

Cal

l To

Act

ion

Repeat

The

GU

SH

Page 46: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.
Page 47: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

DISTRIBUTION IS QUEEN …SHE HAS THE REAL POWER!

Page 48: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

Questions??@derraleves

/derraleves

Page 49: “How to make videos that truly convert?” by Derral Eves, CEO @Creatus & YouTube consultant.

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