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How to motivate or pay your brand ambassadors.

Date post: 10-Aug-2015
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How To Motivate (or Pay) Your Brand Ambassadors
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Page 1: How to motivate or pay your brand ambassadors.

How To Motivate (or Pay) Your Brand Ambassadors

Page 2: How to motivate or pay your brand ambassadors.

Who Am I?

www.SimpleCrew.com www.CrewFire.com

Student Brand ManagerAccount Executive

Page 3: How to motivate or pay your brand ambassadors.

Cash vs. Non-Monetary

Page 4: How to motivate or pay your brand ambassadors.

Intrinsic Motivation

Motivation Crowding Theory

“...extrinsic motivators such as monetary incentives or punishments can undermine intrinsic motivation.”

Page 5: How to motivate or pay your brand ambassadors.

Non-Monetary

• Recognition• Free Product• Discounts• Giveaways• College Credit• Guest List Tickets• Events

Page 6: How to motivate or pay your brand ambassadors.

Monetary

• Hourly• Unit Basis• Affiliate Basis• Conversion Basis

Page 7: How to motivate or pay your brand ambassadors.

Community Building

• More fun• Better work• Shared learning• Hi-fidelity feedback

Page 9: How to motivate or pay your brand ambassadors.

Helpful Tools:

Amplify Your Voice on Twitter and Facebook

Brand Ambassador and Street Team Management

www.CrewFire.com

www.SimpleCrew.com


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