Date post: | 21-Jan-2018 |
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Law |
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How to Run a Super Secure and Ultra-Profitable Law Firm
888-432-1529 www.rocketmatter.com
About Rocket Matter
Serving law firms since 2007.
First cloud computing platform.
Specializing in business-minded attorneys.
888-432-1529 www.rocketmatter.com
FACT: Getting new clients requires some form of marketing.
888-432-1529 www.rocketmatter.com
Marketing
888-432-1529 www.rocketmatter.com
Marketing Channels
888-432-1529 www.rocketmatter.com
Social Media
888-432-1529 www.rocketmatter.com
Marketing Communications
888-432-1529 www.rocketmatter.com
What actually grows your
firm?
888-432-1529 www.rocketmatter.com
Business Development Calendar• Regular review of numbers
• Social media posts
• Blogging
• Business retreat
• Networking
• Newsletter or communication
with your entire list
• Holiday mailers
888-432-1529 www.rocketmatter.com
Profitability
888-432-1529 www.rocketmatter.com
Law firms are collecting less from their clients every year.
888-432-1529 www.rocketmatter.com
888-432-1529 www.rocketmatter.com
How do we fix this?
Accurate Time Tracking
Timely Invoicing
Simple Collections
Needs to be easy to use!
888-432-1529 www.rocketmatter.com
http://bit.ly/callaw-pm
888-432-1529 www.rocketmatter.com
Rocket Matter’s First Rule of Billing
The longer you wait to send out a bill, the more
likely you’re in for a haircut and the bigger that haircut
is likely to be.
“
888-432-1529 www.rocketmatter.com
Establish Good Billing and Collections Processes
888-432-1529 www.rocketmatter.com
Automated Recurring Billing
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Accept Credit Cards and e-Checks
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Online Payment
888-432-1529 www.rocketmatter.com
33% Increase in Collections
888-432-1529 www.rocketmatter.com
Security
888-432-1529 www.rocketmatter.com
Perceived Risk vs Actual Risk
Disgruntled, underpaid, paralegal?
Landlord
Cleaning Lady
888-432-1529 www.rocketmatter.com
Cybersecurity Threats
888-432-1529 www.rocketmatter.com
Ethical Obligations to Safeguard Confidential Information
Rule 1.6, Paragraph (c) Confidentiality of Information
“A lawyer shall make reasonable efforts to prevent the inadvertent or unauthorized disclosure of, or
unauthorized access to, information relating to the representation of a client.”
24
888-432-1529 www.rocketmatter.com
Quick Security AuditWhat are you doing to protect not only yourself but your
clients and their data?
What type of email account do you have?
Is the Wi-Fi in your office secure?
Do you use VPN services?
Do you routinely audit your passwords and keep your software updated?
How do you keep informed with technology and training? Do you have professional guidance?
888-432-1529 www.rocketmatter.com
Three Basic Security Procedures
888-432-1529 www.rocketmatter.com
Update Hardware and Software Regularly
• Hardware v. Software • OS upgrades and App updates are different • Updates are a good way to patch security
vulnerabilities • Upgrade hardware when a device can’t run
the latest OS
888-432-1529 www.rocketmatter.com
Password Policies
1. Organize your passwords 2. Use a secure tool to store
information 3. Determine permission
levels for other users 4. Conditions that
necessitate change
888-432-1529 www.rocketmatter.com
Securing Your Network
• WEP/WPA/WPA2
• Password protect your network (and change
all default passwords!)
• Set up a guest network for visitors
888-432-1529 www.rocketmatter.com
Virtual Private Network (VPN)• Creates an encrypted “tunnel” around your
connection and activity to protect from intrusion
• Key Features: • Zero logging • No third-party networks • No bandwidth limits, fast connection • Multiple servers and countries
888-432-1529 www.rocketmatter.com
Email Encryption Quick Start• File Encryption v. Email
Encryption • Make sure the method
you decide on is consistent
• NEVER SEND PASSWORDS VIA EMAIL
• AppRiver, Hushmail,
ProtonMail
888-432-1529 www.rocketmatter.com
Securing and Encrypting Your Devices
888-432-1529 www.rocketmatter.com
Laptops, Hard Drives, USB Devices• Security Policies:
• Change administrative passwords regularly • Set computers to automatically log out after a
couple of minutes • Maintain consistent and verified backups
• Built-In Encryption Tools • Windows 7 and higher: BitLocker • Mac: FileVault
888-432-1529 www.rocketmatter.com
Cloud Computing
• Secure your files BEFORE you upload them to cloud
• Services like Box, ShareFile have built in encryption tools, can layer on BoxCryptor for others
• Always verify security procedures with cloud services providers
888-432-1529 www.rocketmatter.com
Additional Resources
bit.ly/RMcyber
888-432-1529 www.rocketmatter.com
Q & A
www.rocketmatter.com
888-432-1529 www.rocketmatter.com866-710-1845
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