Can Variable Data grow your business?

Henryk KraszewskiBusiness Development ManagerObjectif Lune

Your Challenges• Shorter print runs

• Finding new ways of increasing margin

• Identifying new opportunities

“ ”A form of digital printing in which elements such as text, graphics and images vary from one piece to the next

VDP

DocumentComposition

Workflow

BenefitsResponse rates

Repeat orders

Order values

Response time decrease

24%

21%

19%

23%

Source: InfoTrends: The Ultimate Guide to Variable Data Publishing Solutions

Challenges

Production Automation

So what does it all mean?• Reduce labour costs• Speed turnaround times• Optimise postage discounts

• Offer more services• Value-add services• Improve customer satisfaction• Remain relevant to your clients

Automated workflow solution for business processes

Variable data printing solution for promotional communications and print optimisation

Pen and paper workflow solution

Mail Preparation solution for mail inserters 

Central print production server

Scalable composition and production solutions for personalised enterprise communications

Solutions