©2010 Hewlett-Packard Development Company, L.P.

The information contained herein is subject to change without

notice

©2010 Hewlett-Packard Development Company, L.P.

The information contained herein is subject to change without

notice

HP’S POINT OF VIEW TO

CLOUD

Frank Bloch

Director Technology Consulting

Changing

Workforce

2 Technology

Advancements

1

Evolving

Business Models

3

3 GLOBAL MEGA TRENDS

• Global diversity

• Effectivenes of workforce

• Retaining the right talent

• Proliferation of services

• XaaS readiness

• Ubiquity moving up the

value chain

• Streamlining the value chains

• Focusing on core capabilities

• Testing new business models

built on XaaS components

3 Cs you can’t ignore in Instant on Era

Convergence

Cloud

Connectivity

Breaking technology

silos by turning

technology assets into

shared pool of resources

Selling and consuming

computing and

technology as a service

online

Providing seamless, secure,

context aware anytime,

anywhere experiences

UNDERSTANDING THE CLOUD

SERVICE MODELS

SaaS PaaS IaaS

Service Based • Scalable and Elastic • Shared • Metered by Use • Delivered via Internet

Hybrid Public Private

DEPLOYMENT MODELS

KEY ATTRIBUTES

CIO’S ROLE TODAY AND TOMORROW IT MOVES FURTHER INTO THE HYBRID DELIVERY SCENARIO

CIO becomes

BUILDER, BROKER

and AGGREGATOR of

IT services

Private Traditional

Public

FASTER REVENUE

GROWTH:

Business and IT aligned

INCREASED AGILITY:

Respond to continuous

opportunity and competition

IMPACT ON CAPEX/OPEX:

Shift budget from Operations

to Innovation

6

HYBRID DELIVERY FRAMEWORK

SELF-SERVICE USER

- Infrastructure

- Platform

- Applications

- Industry

Services Catalog

BROKER

Orchestrate

BRIDGE BRIDGE

PRIVATE CLOUD VIRTUAL PRIVATE PUBLIC CLOUDS

SECURE

Enterprises losing control & service providers missing revenue

opportunities

BUSINESS IS OUTPACING IT

Business Value

IT

Hybrid Delivery closes the gap…

• Speed innovation

• Accelerate business processes

• Reduce time to revenue

70%1 of CIOs say cloud data SECURITY is a major concern

79%2 concerned about VENDOR LOCK IN

75%2 worried about cloud PERFORMANCE AND AVAILABILITY

63%2 concerned about integrating INTERNAL AND EXTERNAL

SERVICES

Source: 1. Goldman Sachs Equity Research, January 2011; 2. IDC, Enterprise Panel Survey, November 2010

But there are barriers to cloud adoption ….

© Copyright 2011 Hewlett-Packard Development Company, L.P. 8 8 ©2010 HP Confidential

Reduces time for new projects and increases revenue opportunities

Hybrid delivery increases business value

TRADITIONAL

Resource Allocation

PRIVATE CLOUD

HYBRID DELIVERY

(PRIVATE & PUBLIC)

Processing Architecture

Design & Engineering

Vendor Selection

Resource Deployment & Turn-Up

Res Alloc

Platform- Based Dev

Allo

c

Pro

cessin

g

Platform- Based Dev

Processing Reduction in time and risk

Improved market

responsiveness and agility

© Copyright 2011 Hewlett-Packard Development Company, L.P. 9 9 ©2010 HP Confidential

Savings for typical customer over 40%

Hybrid delivery reduces overall cost

100

59

Hybrid

Delivery

Private and

Public

Cloud

70

Traditional

IT

-11%

-30%

On-site HW & SW

Power & cooling

Support resources

Off-site servers

Cloud-related networking

Hybrid Delivery

optimizes

service delivery

based on cost

Cloud journey

Note: IT costs indexed to 100 in “Traditional IT.” Percent changes are measured relative to “Traditional IT.”

Sources: HP internal estimates

Standardization &

automation simplify

management

CIO’S NEED TO OPTIMIZE SERVICE DELIVERY WHILE INTEGRATING CLOUD

BUILD on-premises

cloud services

CONSUME

off-premises

services

securely

TRANSFORM legacy

infrastructure,

applications, people and

process

MANAGE AND

SECURE across

legacy applications

and cloud assets

HP PROVIDES THE KEY ELEMENTS FOR SUCCESSFUL DELIVERY

MANAGE AND SECURE Cloud and existing IT services

CONSUM

E Enterprise cloud services

BUILD Cloud Solutions for Private & Public Clouds

TRANSFORM Infrastructure and applications for the Cloud

Burst

CLOUDSYSTEM ENTERPRISE CLOUD

SERVICE - COMPUTE

CLOUD DISCOVERY WORKSHOP

CLOUD SERVICE AUTOMATION

Flexible, secure

enterprise cloud

services

Turnkey private

and public

clouds with full

cloud service

automation

Consulting services to plan, design,

and implement cloud

Seamless heterogeneous management, security and

governance of services across traditional, public, and private

cloud

Develop a strategic map for the Hybrid Delivery journey

YOUR STARTING POINT TO TRANSFORM

Assess your business needs and preferences

Review cloud opportunities, implications, and economic impact

Align IT and business team around goals

Interactive conversations with senior HP consultants

Develop high level cloud journey roadmap

• Increased speed to execution

of business benefits

• Objective views of Cloud

Solutions based on years of

experience

• Data driven analysis to

prioritize quick results

CLOUD DISCOVERY WORKSHOP

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HP CLOUD DISCOVERY WORKSHOP DISPLAYS

Main Topics to consider

Business Context Cloud

Concepts

Cloud Service

Portfolio

Transformation

Journey

Cloud Financials

& ROI

Cloud

Infrastructure

Cloud Service

Management

Cloud Security &

Availability

Governance &

Organisation

Applications

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Getting Started with CloudSystem..CloudStart

HP CloudStart Solution -within the trusted environment of your data

center

Within 30 days of hardware installation, users can

1. Request a compute service from a number of

pre-defined choices and prices

2. Have service provided immediately

3. Can scale or cancel the service

4. Use the service and don’t worry about security,

management, upgrade etc

5. Receive a regular report on consumption or

chargeback

6. Start building your solution towards

CloudSystem- HP’s enterprise cloud solution

HP CloudSystem

Base

The most integrated system to build and manage cloud services across private, public and

hybrid environments

BUILD

Broadest application ecosystem, leading hypervisors, multi-OS

Unified services management across cloud & traditional IT environments

Automated, policy based application to infrastructure lifecycle management

Secure, Scalable & Extensible

Built on Cloud Service Automation & Converged Infrastructure

CLOUDSYSTEM

Enterprise-class cloud compute services for mission critical applications

CONSUME

Delivers enterprise-class capabilities for mission critical applications

Specify geographic data center zones

Reservation-based, flexible scale-up & scale-down

Trusted, experienced provider

Industry-specific services complement core offering

ECS-COMPUTE

Intelligent automation for managing and securing cloud public, private, and hybrid services

from infrastructure to applications

MANAGE AND SECURE

Complete lifecycle services management

Intelligent, business policy based automated resource management

Advanced application deployment management & optimization

Single portal to manage private, public and hybrid cloud services

Extensible to public & private cloud (e.g., Amazon EC2)

CLOUD SERVICE AUTOMATION

THANK YOU