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Big Bang Tourbillon Power Reserve. Skeleton Tourbillon Movement

with a 5-day power reserve indicator, entirely manufactured by Hublot. Case

crafted in a unique red gold alloy: King Gold. Black alligator strap stitched to black rubber. Limited edition to 99 pieces.hublot.com

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E D I T O R I A L

Before you lies the Hublot Retrospective. Join us on a tour and experience a year of Hublot! Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation.

RICARDO GUADALUPE, CEO

E D I T O R I A L

2015, Once again what a fantastic year for Hublot! As always we continue to be the first, unique and different. 2015 will be remembered as a milestone in Hublot's history with the celebration of the 10th anniversary of Big Bang and the inauguration of our second Manufacture Building.

R I C A R D O G U A D A L U P E , C E O

CLASSIC FUSION AERO MOON - 4 -

T H E A R T O F F U S I O N

K N O W - H O WAnchored in the present and always evolving, at the forefront of new advances in technology and fundamental research into new materials, Hublot remains committed to traditional expertise, creating timepieces which bear the mark of the most talented master watchmakers. In this way, the brand represents the Art of Fusion between watchmaking culture and cutting-edge technical developments, between the past and the future... as, in the words of Hublot's Chairman Jean-Claude Biver and Hublots CEO Ricardo Guadalupe, "we are not breaking with the past, on the contrary, we are paying homage to it by

connecting it to the future".

E X PA N D I N G I N N O VAT I O NHUBLOT OPENS SECOND MANUFACTURING BUILDING

On September 29th, just 6 years after opening its Manufacture in 2009, Hublot has inaugurated its 2nd manufacture building. 300 guests from around the world, including brand ambassadors Bar Refaeli, Lapo Elkann and Pel, made the trip to celebrate this milestone in the brand history.

This extension is highly symbolic for the brand - it witnesses its expansion and its success. It added 8,000sqm of surface where Hublot will install 100 workstations over the next 5 years in order to keep pace with increasing demand and to maintain the vertical growth of its production.

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- 9 - BIG BANG ALARM REPEATER

BIG BANG UNICO FULL MAGIC GOLD - 10 -

M A G I C G O L DCreated in 2011 by Hublot and EPFL (Swiss Federal Institute of Technology), made in the foundery of the Manufacture - Magic Gold - is the hardest gold: it can only be successfully machined using diamond. Its hardness of almost 1000 Vickers eliminates the traditional weak point of gold and its alloys, which are normally easily scratched. The expert fusion of ceramic and liquid gold, 18K Magic Gold must, like all other 18K alloys, be composed of 750ppm pure gold.

To celebrate the 10th anniversary of the Big Bang collection, Hublot unveiled a Full Magic Gold Big Bang Unico.

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U N I C O C H R O N O G R A P H M O V E M E N TDeveloped in less than 4 years, the Unico movement is the fruit of intensive research & development within Hublots own manufacture. 330 individually hand-assembled components make up this distinguished movement. With a construction that allows the addition of supplementary functions, the Unico 100% in-house movement can be fitted with other complications and modules such as the Flyback Chronograph, GMT or the Bi-Retrograde Chronograph.

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- 13 - BIG BANG UNICO WHITE CERAMIC

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B I G B A N G B R O D E R I E LADIES WATCH PRIZE OF THE GRAND PRIX DHORLOGERIE DE GENEVE 2015

The Big Bang Broderie is sexy and glamourous, an ode to the ultimate in femininity. As delicate as it is frivolous, it embodies a savoir-faire which masters the subtle art of discreet revelation. Hublot continues to revisit Arts and Crafts in its own distinctive way, here paying homage to the memory of our grandmothers' needlework with this fine St. Gallen embroidery an ancestral art which is 100% Swiss Made.

We are proud to be recognized in the Ladies Watch category with our iconic product Big Bang.

This watch is a perfect illustration of Swiss

innovation, combining two crafts of Swiss tradition.

JEAN-CLAUDE BIVER, CHAIRMAN

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BIG BANG BRODERIE

BIG BANG POP ART

BIG BANG JEANS

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C R E A T I V I T Y B Y H U B L O T

A R T & L I F E S T Y L EKeeping its unique approach, Hublot has entered the World of Art with exceptional individuals

that are animated by a creative passion.

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LANG LANG IN PORTO CERVO

V I R T U O S O S U P E R S TA R

Lang Lang. The superstar Chinese pianist. Ultra-talented became Hublot ambassador this year. An international phenomenon. 33 years old. A demi-god in China, adored in the USA. Acclaimed by audiences throughout the world. Each of his shows is a real event. Lang Lang embodies youth, talent, intelligence and success. Back in 2006, he played at the opening ceremony of the Football World Cup, the 2008 Olympic Games in Beijing and the Shanghai World Expo 2010. In 2009, he first appeared in the edition of Time100, listing the hundred most influential people in the world.

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BAR REFAELI BY DANIEL LOPEZ-PAULLADA

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R A I S I N G T H E B A RSUPERMODEL BAR REFAELI FOR HUBLOT

In February in New York City, Hublot unveiled its latest Brand Ambassador internationally renowned supermodel Bar Refaeli. She is known throughout the world as one of the top supermodels of her time. She has graced the covers of top magazines, including ELLE, Marie Claire, Harpers Bazaar, GQ, Glamour and more. At the event, Bar strutted the catwalk in a couture gown, made exclusively by Bischoff, in a nod to the launch of Hublots newest womens timepiece collection the Big Bang Broderie.

BAR REFAELI BY DANIEL LOPEZ-PAULLADA

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T H E L A P O E F F E C TLAPO ELKANN & ITALIA INDEPENDENT FOR HUBLOT

In 2015, Hublot announced its partnership with Italia Independent, the Italian brand co-founded by Lapo Elkann, a creative entrepreneur, designer and style icon with a unique taste in fashion and business entrepreneurship. Italia Independent is a creative and stylish brand for independent people that blends fashion and design, tradition and innovation. Italia Independent updates Made in Italy by revisiting classic icons, operating in the eyewear field and creating lifestyle products belonging to different sectors, exporting the Italian style into a global world. The partnership has seen Hublot and Italia Independent develop the Big Bang Unico Italia Independent.

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G L A M O R O U S F U S I O NINTERNATIONAL PHOTOGRAPHER CHEN MAN

Glamorous Fusion of Feminine Pioneering Spirit and Graceful Art of Light and Shadow. Chen Man is the first female Chinese ambassador of the brand, showing Hublot's strategic vision for the high-end female market. In her unique female artist's perspective, this international visual artist fuses fashion and art, creating a series of extraordinary visual art pieces.

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C L A S S I C F U S I O N E N A M E L B R I T T OThe Classic Fusion Enamel Britto is the fusion of arts and crafts. A link between a traditional art grand feu enamelling and contemporary art movements Pop art and Cubism in the work of Romero Britto. It is the union of two arts. The blending of two complimentary crafts. Hublot has developed two models with Britto, the Classic Fusion Enamel Britto, and the Classic Fusion Only Watch Britto, specially created for the Only Watch Auction, together with a unique painting by the artist.

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A N D T H E W I N N E R S A R E . . .Hublot has decided to celebrate the 10th anniversary of the iconic Big Bang by looking to the future and giving the talented designers of tomorrow an opportunity to gain recognition. The Hublot Design Prize was created to enable young designers to assert themselves through their creations and to gain public recognition. As such the panel of judges, composed of world-renowned experts in the field of comtemporary design: Pierre Keller, Lapo Elkann, Ronan Bouroullec, Marva Griffin Wilshire and Professor Dr. Peter Zec. The Jury has chosen to award the Swiss Partnership Big Game and the Norwegian Daniel Rybakken.

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H U B L O T D E S I G N P R I Z E W I N N E R S D A N I E L R Y B A K K E N A N D B I G - G A M E W I T H J E A N - C L A U D E B I V E R

BIG BANG UNICO BI-RETROGRADE KOBE VINO BRYANT

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H U B L O T I N T H E W O R L D O F

S P O R T S

BIG BANG UNICO BI-RETROGRADE KOBE VINO BRYANT

Throughout the years Hublot has built up a family of renowned champions. Those sports ambassadors and prestigious partnerships are

all real living legends in their fields.

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U S A I N B O LTHublot is very proud of its ambassador Usain Bolt, the worlds fastest man, who won the 100-meter race at the 2015 IAAF World Championships in Beijing. The 29-year-old Jamaican sprinter locked up to the gold medal on the track where he first became Olympic champion seven years ago. He narrowly beat his rival finishing the race with his best time of the season: 9.79 seconds. The Jamaican star is the man who breaks records on the athletics tracks: with this 9th gold medal, he is now the most titled athlete in the history of IAAF World Championships and also the most titled Hublot ambassador.

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K O B E B R YA N TWhen Basketball superstar Kobe Bryant joined the Hublot family 2 years ago, the Black Mamba was a natural fit, but he also discussed the relationship between basketball, watchmaking and wine; specifically, the dedication of the wine makers to making that perfect blend, the effort that goes into the maturation process and the attention to detail that goes into the art of watchmaking. This was all used to create Kobes second Hublot Timepiece, Vino.

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J U S T I N R O S EGolf superstar Justin Rose who currently holds seventeen titles worldwide, including the 2013 U.S. Open established his golf career in 1998 at the British Open, and over the past seventeen years has reached astonishing achievements, including being named the third-ranked worldwide player in 2013 and winner of 2015 Hong Kong Open. As a 6-Time PGA Tour Champion, while holding seven victories on the European Tour, Rose and his new role as Brand Ambassador serve to further strengthen Hublots connection to professional athletics, specifically golf, as one of the worlds most popular sports. Aside from Roses golf achievements, he is celebrated as a philanthropist and a global statesman, making him the perfect ambassador for Hublot.

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F L O Y D M AY W E AT H E RHublot supported the 12-Time World Champion Floyd Mayweather during the Hall of Famer for the fight of the century match-up against Manny Pacquiao in May, in Las Vegas. To mark the occasion, Hublot CEO Ricardo Guadalupe presented a King Power WBC Full Pav with Emeralds to the undefeated champion, who also worn the Hublot brand name on his boxing trunks during the fight.

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BIG BANG DALLAS COWBOYS

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D A L L A S C O W B O Y SIn 2015 Hublot became the first luxury brand to partner with a NFL team and the Official Timekeeper of the Dallas Cowboys. In November, the brand launched its latest timepiece with the Dallas Cowboys the Big Bang Dallas Cowboys the brands newest watch with Americas legendary football team.

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D W YA N E WA D EAs a celebrated NBA Finals MVP, Olympic Gold Medalist and 3-Time NBA Champion, Dwyane Wade has played for the Miami HEAT since he was drafted in 2003. Off the court, Dwyane is celebrated as a philanthropist, having established Wades World Foundation in 2003, and is recognized as a global trendsetter. His sense of style makes him the perfect fit for Hublot.

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M I C H A E L C L A R K EAs the first luxury brand to invest in cricket, Hublot was Official Timekeeper of the last cricket World Cup, and was visible on the scoreboards and throughout the VIP areas at all the grounds. Cricket provides a perfect geographic complement to football, a field in which Hublot has established itself as THE partner, and THE reference luxury watchmaking brand. The famous batsman Michael Clarke is Hublots ambassador in that field.

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H U B L O T I N T H E W O R L D O F S P O R T S

F E R R A R I

BIG BANG FERRARI CARBON

Excluvisity, technology, passion and style are the shared core values that lie at the heart of the partnership between Hublot and perhaps the

most legendary car brand of all, Ferrari.

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D R I V E F O R P E R F E C T I O NFERRARI AND HUBLOT RACE TO THE FINISH

Hublot is the Official Timekeeper of Ferrari. It is a comprehensive 360 partnership covering all the activities of Ferrari both in terms of brand image and the commercial activities of the two companies. Hublot is actually present on Scuderia Ferrari cars, GT Championships, and runs events together with Ferrari owners club and Ferrari dealers. Events take place all year long with Ferrari hosting Hublot and with Hublot hosting Ferrari. New synergies are created and new sales territories are opening up, with the teams collaborating in markets now so familiar to each other.

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S H A P I N G T H E F U T U R EHublot and Ferrari are both pioneers in their fields. They share a respect for traditions and a belief that their futures are shaped by their ability to innovate. A new visual communication campaign to express the shared history of the two brands has been developed. It shows Maurizio Arrivabene Scuderia Ferrari's Team Principal. He is the voice of experience, tradition and success. Forward-looking, he wears on his wrist a watch bearing the classic, distinctive hallmarks of Hublot's iconic Big Bang collection.

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R ICARDO GUADALUPE , CEO OF HUB LOT, AND MAUR IZ IO ARR IVABENE , SCUDER IA F ERRAR I T EAM PR INC I PA L

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M P - 0 5 L A F E R R A R I A L L B L A C KA few years ago, Hublot unveiled the MP-05 LaFerrari. The watch and the car LaFerrari were developed - in technical and design terms - entirely in parallel, alongside the Ferrari teams. This Manufacture piece is composed of 637 components for the movement, which is equipped with a Tourbillon, as well as a power reserve of approximately 50 days, a world record. This year, Hublot launched an All Black version of its LaFerrari.

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MP-05 LAFERRARI ALL BLACK

U E FA O F F I C I A L T I M E K E E P E RHublot has become the official licensed watch partner for the UEFA Champions League, as well as the UEFA Europa League, and the brand is now displayed on the fourth official boards for every match in the competitions until 2018.

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T H E W O R L D O F S P O R T S

F O O T B A L LAs the first luxury watch brand to invest in football back in 2006, Hublot is now the undisputed timekeeper of the Football world. Changing the shape of the referee board so the sign looks like the Big Bang watch, the brand reinforced its presence as a watch brand for a huge worldwide viewing audience. Maintaining partnerships with FIFA, UEFA, former and current players, managers and clubs, Hublot only features the Elite of the

Football World in its portfolio!

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E D I T O R I A LC H E L S E A F C

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E D I T O R I A LF C B AY E R N M N C H E N

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E D I T O R I A LPA R I S S A I N T - G E R M A I N

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E D I T O R I A LJ U V E N T U S

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J O S M O U R I N H OJos Mourinho is not only the football manager of Chelsea FC the new football club of which Hublot is Official Timekeeper and Official Watch - and one of the best football managers in the world, he is also a man of style even if he does not consider himself as a style icon. He is an important figure and a leader admired for his charisma, outspokenness and sometimes even provocative attitude. The Portuguese Jos Mourinho coaches and leads with style! In short, "The Special One" divides opinion around the world and maintains an unwavering personality, as football loves strong characters. As does Hublot!

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P E L Pel. The King of Football. Does he need an introduction? He is considered the best player of all time. He is the only footballer to have been three-times world champion, in 1958, 1962 and 1970, with the Brazilian team. He amassed an incredible array of honours with the two professional clubs he played for (Santos FC and New York Cosmos), winning the Intercontinental Cup (1962 and 1963), the Copa Libertadores (1962 and 1963), the North American Soccer League (1977) and the So Paulo championship (ten times) in the 1950s, 1960s and 1970s.

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F I FA W O R L D C U P R U S S I A 2 0 1 8Looking at the future, in the heart of Moscow, 1,000 days before the 2018 FIFA World Cup RussiaTM, the official countdown clock for the tournament, which will begin on 14th June 2018 was unveiled. Hublot is the Official Timekeeper and the Official Watch of the FIFA World CupTM and, as for the FIFA World Cup in Brazil, will also be visible on the referee boards during all the competitions matches.

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BIG BANG UNICO HAUTE JOAILLERIE - 60 -

H U B L O T B O U T I Q U E S & B A S E L W O R L D

P L A C E T O B E

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H U B L O T B O U T I Q U E SWith 15 openings in 2015, Hublot is continuing to reinforce its strong relationship and retail presence worldwide. The external facade and the sales areas have been designed according to Hublot's cherished "Art of Fusion" concept, based on bringing tradition into the future. A subtle interplay of materials, fabrics and styles gives the store a luxurious and elegant ambiance. The combination offers a warm, gentle feel in nuances of grey and black. The walls are decorated with Pop Art inspired works that bring touches of bright colours and take an off-beat look at the brand's most famous models.

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ZERMATT

SINGAPORE

DUBAI MALL

SPIRIT OF BIG BANG ALL BLACK - 64 -

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B A S E LW O R L D 2 0 1 5Once again Hublot surprised everybody with its fantastic booth at the Basel Fair. Adding two floors to the existing construction in 2015, Hublot expanded its surface to host even more guests. This year the brand also hosted a fantastic rock concert on the booth, making its VIP terrasse the place to be at the Basel Fair!

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B I G B A N G G R A N D T O U RHublots signature model is being celebrated with a series of worldwide Big Bang pop-up exhibits in honor of the anniversary. Various of exclusive events were held throughout the world, showcasing an interactive installation that allowed guests to experience the in-depth history and development of the Big Bang collections. Guests were immersed in a virtual journey around the brands DNA, as media and friends of Hublot explored the stories behind the brands unique designs and craftsmanship. Dynamic displays, stunning plasma globes, photographs, and videos helped illustrate this history. Guests also browsed through a series of "Manufacture" photographs, each representing a key stage in the design of a Big Bang watch shot by acclaimed Swiss photographer Fred Merz.

H U B L O T 2 0 1 5 A L L R I G H T S R E S E R V E D I N F O @ H U B L O T . C H | C O N C E P T I O N A N D P R O D U C T I O N E Y E S M A G A Z I N E W W W. E Y E S M A G A Z I N E . C H

A R T D I R E C T I O N & D E S I G N M A R T I N M A C K E N Z I E , S A R I N A A D R I A A N S E N | S P E C I A L T H A N K S T O J E A N - C L A U D E B I V E R , R I C A R D O G U A D A L U P E

C O O R D I N A T I O N H U B L O T P H I L I P P E T A R D I V E L , S H E E N A M O H S , R O M A I N G O U R D A I N | P H O T O G R A P H Y B Y C H E N M A N , F R E D M E R Z , D A N I E L L O P E Z - P A U L L A D A

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CLASSIC FUSION TOURBILLON CATHEDRAL

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hublot.com BIG BANG BRODERIE

WINNER OF GENEVAGRAND PRIX D'HORLOGERIE

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