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Hubspot Features for Franchise Systems

Date post: 09-Jan-2017
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Franchise Focused Hubspot Consulting
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Page 1: Hubspot Features for Franchise Systems

Franchise Focused Hubspot Consulting

Page 2: Hubspot Features for Franchise Systems

Why Use Hubspot For Franchise Systems?

• Ability to Track Performance of Zees• All in One Marketing Software• Unlimited Subdomains• Unique Email Automation for Each Location• Publish Social Posts at Location Level• Make Real-Time Changes to Content• A/B Test at the Zee Level• Blog Posting at Local Level

Page 3: Hubspot Features for Franchise Systems

Franchise Specific Features Overview

Page 4: Hubspot Features for Franchise Systems

Unlimited Subdomains

• Example: orlando.realpropertymgt.com, atlanta.realpropertymgt.com etc.

• Cross Domain Tracking Capabilities

• Create Subdomains for Local Blogs or Microsites

• Subdomain Potential Benefits for Local SEO

Page 5: Hubspot Features for Franchise Systems

Social Ad Tracking• Know which ads convert the most

leads and customers

• Track ROI down to the keyword and location

• Create ads directly inside of Hubspot

Page 6: Hubspot Features for Franchise Systems

Local Calls to Actions

• Upload Custom Designed CTA’s or Create Your Own Inside Hubspot

• A/B Test Different Offers Locally

• SMART CTA’s: Have your local offers automatically change depending on who’s viewing them.

Page 7: Hubspot Features for Franchise Systems

Local Squeeze / Landing Pages

• Unique Landing Pages for Local Offers

• 100% Responsive Design

• SMART Content and Forms that Change Depending on Visitor

• Analyze the Performance of Each Franchisee System-Wide

Page 8: Hubspot Features for Franchise Systems

Franchisee On-Page Forms

• Create SMART Forms that Hide Questions that Someone Has Already Answered & Progressively Captures New Info

• Forms Change Depending on Which Franchise Location they are Located On

• Trigger Local Email Automation: Setup Internal and External Email & Text Alerts

• Mobile Optimized for a Seamless User Experience

Page 9: Hubspot Features for Franchise Systems

Franchisee Local Lead Forms

• Internal Landing Page Attached to the Local Lead Nurturing. Local Franchisees Simply Add in a Name and Email and the Leads are Communicated with Until They’re Ready to Buy.

Page 10: Hubspot Features for Franchise Systems

Local Franchisee Blogs

• Local Blogs that Can Be Managed By Corporate (local management coming soon)

• Analytics Showing Post Interactions

• Automatically Post to Social Media Account

• Mobile Optimized for a Seamless User Experience

Page 11: Hubspot Features for Franchise Systems

Lead Management• Create Detailed Lead and Email Lists

for Each Franchisee

• Score Franchisee Leads Based Off of Actions Online

• Online Event Based Segmentation

• Lead Revisit Notifications: Alert Franchisees When Leads Revisit

Page 12: Hubspot Features for Franchise Systems

Custom Reporting• Build Custom Online Reporting

Dashboards for Each Franchisee

• Track Visits, Leads, Sources, Deals and Much More

• 8+ Different Visual Options for Reporting

• Share Reports with Zees Each Month or When Things are Triggered

Page 13: Hubspot Features for Franchise Systems

Integrations• Dozens of Integrations. New Ones

Added each Month

• Open API Makes it Easy to Add 3rd Party Applications

Page 14: Hubspot Features for Franchise Systems

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