Date post: | 08-May-2015 |
Category: |
Business |
Upload: | joeri-van-den-bergh |
View: | 4,329 times |
Download: | 0 times |
Thanks @barbver for the pics
//Template 1 • Tekst
//Uniqueness by stealing from other industries
Domino’s pizza case
QUESTION: What/Who are the most credible information sources to decide whether a jeans brand is appropriate for you? Source: InSites Consulting BENELUX study for LEVI’s Europe 2008
How social media could be more social
• Read instead of write • Ask for feedback (rather than wait) • People (staff) instead of company
Thank YOU Hannes Willaert for the slidedeck design
Remember:
• 3 sources of authenticity • Human traits we like (next to WOM) • Re-humanize with “PEOPLE” ! • Pick up your book or city postcards • Keep smiling J !
Real or fake? interactiemomentje
www.howcoolbrandsstayhot.com