Hypnotic influence Critical approach – Objectivity

We focus on 3 elements Youth and media

Interculturality

Citizenship

Youth and mediaFIRST APPROACH: VERY NEGATIVE The public media has the tendency to identify

youth as a synonym of problem, delinquency, drugs and violent suburb.

Especially related to young immigrants (prejudices)

Youth and mediaSECOND APPROACH: UNREALTv series as “Friends”, “Beverly Hills” etc. create an unreal

vision of the youth.Parents are reassured by these fake models but at the

same time youth are illuded and disilluded.

Youth and media Few cases, especially in cinema, face

the reality of teenagers problems.

Youth and media Trainers and social workers use often such kind of

movies to speak about youth trouble or youth potentialities.

Interculturality No representation of interculturality in cinema or

tv. Artificial inclusion of foreigners in shows.

Interculturality Interculturality is developed especially in radio and

music events.

Interculturality Interculturality starts to be a very important subject

in schools and educational sector.

Citizenship Youth is represented by media as reluctant

element of representativity in politics or citizenship awareness.

Citizenship Youth active citizenship moved from local to

global.

Citizenship Young people feel more often as citizen of the world

then citizen of a single country. They act together and use new forms of communication.

Consequences Because of the negative representation of youth

on the media young people nowadays decide to use alternative ones to assert themselves.

NEW MEDIA

New media Blogs Web radios Social networks Forum and newsletters Chats Mobile and applications Web sites