+ All Categories
Home > Technology > iActive GiftCard Overview

iActive GiftCard Overview

Date post: 22-Nov-2014
Category:
Upload: quickaspeter
View: 869 times
Download: 0 times
Share this document with a friend
Description:
iActive GiftCards will attract new sales, drive store visits, enhance loyalty and win new customers. iActive GiftCards combine the stored value functions of bar codes and mag stripes with custom content delivery and interactivity of CD\’s and DVD\’s. Contact Peter Osicka at OptiCom InterActive Marketing 905.845.9606 begin_of_the_skype_highlighting              905.845.9606      end_of_the_skype_highlighting - iActive GiftCards exclusive Canadian representative.
8
TRACKING SOFTWARE Collect Demographic Information Track Insertion & Adoption Rates Accurately Calculate R.O.I. WHAT'S INSIDE THE CARD Digital Catalog Music/Video Previews Win a Gift Certificate Web Links Downloads Special Offers Printable Coupons Send to a Friend E-Card Interactive Games BENEFITS Increase Gift Card Sales Increase wholesale buys Incent repeat store visits Capture Client Demographics DISTRIBUTION On or In Pack Gift With Purchase In Store Giveaway Direct Mail Cross Promotions MERCHANDISING iactive cards are compatible with your current system or we can custom design to your specs PROMOTIONS Utilize Barcodes, magnetic stripe and scratch field for Instant Win, Sweepstakes and Stored Value. HAPPY HOLIDAYS! 294531752968853 CD / DVD Gift Card CD /DVD Gift Card f u n g a m e s . m u sic . d o w n l o a ds . p r o m o . w e b li n k s 294531752966438 294531752968853 $100 Back PLAYABLE IN DVD, X-BOX, PLAY STATION DRIVES Front LAPTOP DESKTOP PLAY STATION DVD PLAYER PLAY IT IN: Iactive giftcards combine the stored value functionality of magnetic stripes, barcodes and PIN codes with the multimedia capabilities of a CD or DVD-Rom. Shaped and sized like a credit cards, iActive Gift Cards deliver up to 120MB of music, full screen videos, interactive games, product catalogs, downloads, printable coupons, web links and more! BARCODE/ MAG STRIPE INTERACTIVE CONTENT SCRATCH FIELD THE NEXT GENERATION GIFT CARD!
Transcript
Page 1: iActive GiftCard Overview

TRACKING SOFTWARECollect Demographic Information

Track Insertion & Adoption RatesAccurately Calculate R.O.I.

WHAT'S INSIDE THE CARD

Digital CatalogMusic/Video PreviewsWin a Gift CertificateWeb LinksDownloadsSpecial OffersPrintable CouponsSend to a Friend E-CardInteractive Games

BENEFITS

Increase Gift Card Sales Increase wholesale buysIncent repeat store visitsCapture Client Demographics

DISTRIBUTION

On or In PackGift With PurchaseIn Store GiveawayDirect MailCross Promotions

MERCHANDISING

iactive cards are compatible with your current system or we

can custom design to your specs

PROMOTIONS

Utilize Barcodes, magnetic stripe and scratch field for Instant Win, Sweepstakes

and Stored Value.

HAPPY HOLIDAYS!

294531752968853

CD /DVD Gift CardCD /DVD Gift Card

fun games . music

. dow

nloads . promo . weblinks

294531752966438

294531752968853

$100

Back

PLAYABLE INDVD, X-BOX,

PLAY STATION DRIVES

Front

LAPTOP DESKTOP PLAY STATIONDVD PLAYERPLAY IT IN:

Iactive giftcards combine the stored value functionality of magnetic stripes, barcodes and PIN codes with the multimedia capabilities of a CD or DVD-Rom. Shaped and sized like a credit cards, iActive Gift Cards deliver up to 120MB of music, full screen videos, interactive games, product catalogs, downloads, printable coupons, web links and more!

BARCODE/MAG STRIPE

INTERACTIVECONTENT

SCRATCH FIELD

THE NEXT GENERATION GIFT CARD!

Page 2: iActive GiftCard Overview

I n t e r a c t i v e C a r d S o l u t i o n s w w w . g o i a c t i v e . c o m

SPECIFICATIONS Magnetic Stripe• ISO Certified, HiCo, 2,750 Oersted• 2 Track CD-ROM Digital Data Storage• 30 megabytes CD Substrate• ThinDisc© technology• 33 mil optical grade polycarbonate Digital Print Process• 5 color, 600 DPI, full bleed Barcode (UPC) (optional)• ANSI grade Unique Serial Number and Name (optional)• Industry standard Scratch off PIN code (optional)• Industry standard

PATENT PROTECTED • US patent #6,597,653 B1

• US patent #6,747,930 B1

• US patents #D562,832 S

• US patent #7,308,696 B2

• US patent #D503,404 S

• US patent #6,510,124 B1

• US patent #6,762, 988 B2

• US patent #6,078,557

• US patent #D502,469 S

• US patent #7,100,180

• US patent #5,982,736

• US patent #6,016,298

• US patent #6,304,544, B1

• US patent #7,258,273 B2

PLAYABLE IN CD/DVD, X-BOX, PSP DRIVES

SWIPE/SCANTO ADD CASHVALUE 294531752968853

$100

TECHNICAL SPECIFICATIONSWHAT IS AN ICS IACTIVE GIFTCARD?

Page 3: iActive GiftCard Overview

I n t e r a c t i v e C a r d S o l u t i o n s w w w . g o i a c t i v e . c o m

Advergames & BrandvertisingProduct Branding, Co-marketing, Product Launches

Viral Marketing & CRME-Cards, Personalization, Social Networking

Interactive Games & ActivitiesAction, Education, Fun, Training, Trivia

Exclusive Downloads & OffersMusic, Videos, Products, Coupons, Software

Sweepstakes & ContestsScratch to win, Opt-in, Pin Code, Rebate

New Product Demos & IntrosNew Products, Trailers, Software Downloads

iActive Giftcard Programs can include any, or all of the options below. ICS’ in-house creative & programming team can customize your program, or work with your marketing/ ad agency to tailor the desired message.

CONTENT OPTIONS

Page 4: iActive GiftCard Overview

I n t e r a c t i v e C a r d S o l u t i o n s w w w . g o i a c t i v e . c o m

MORE THANA GIFTCARD

TRACKING SOFTWAREINTERACTIVE GAMES

AUDIO/DOWNLOADSFULL SCREEN VIDEO / AUDIODOWNLOADSTRAILERSPRODUCT DEMOSWEB LINKSINSTANT WINSWEEPSTAKES / CONTESTSE-CARDSTORED VALUEPORTABILITYDURABILTY

PLASTIC GIFT CARD

The advantage is clear! iACTIVECARD provides a myriad of advantages over traditional GIFTCARDS.

iACTIVECARD allows you to educate and enter-tain your customers, market and advertise new products and services, measure usage, compre-hend customer behavior and quantify results.

A win for ISSUERSCustomers and Partners!

ISSUERS: new revenue channels, increase sales, ignite PR, enhance customer service, add perceived value and build customer webdata base.

CUSTOMERS: Education, entertainment, greater perceived gift giving value, preview shop-ping and access to exclusive offers and promos.

PARTNERS: Offer targeted and permission marketing, feature new products, custom web links, dominate competition, drive higher sales.

DIFFERENTIATORS

294531752968853

$100

WHY iACTIVE GIFTCARD?

Page 5: iActive GiftCard Overview

I n t e r a c t i v e C a r d S o l u t i o n s w w w . g o i a c t i v e . c o m

400,000 Unique Visitors

50,000 “High Value” E-mail Addresses

1.8 Million Minutes of One-On-One time (Brand Interaction)

50,000 Website Click-Thrus

Co-Marketing Revenue

Increased Load Amounts

Higher Perceived Value

Category Exclusives

Drive Impulse Buys

Achieve 1000% ROI

Estimation based upon 500,000 giftcards.

294531752968853

$100

BENEFITS/ROIWHY iACTIVE GIFTCARD?

Page 6: iActive GiftCard Overview

I n t e r a c t i v e C a r d S o l u t i o n s w w w . g o i a c t i v e . c o m

CHOICES

GIFT CARDBUYERS

MORE REASONS TO BUY An iactive giftcard

294531752968853

$100

CURIOUSABOUT VIDEOS.

FREEDOWNLOAD

FANS.

HIGHERPERCEIVED

VALUE.EXCLUSIVEOFFERS!

I LIKERECIPES &HOW TO.

MUSIC ISMY THING!

KIDS WILLLOVE IT!

COOL GAMES!

Page 7: iActive GiftCard Overview

I n t e r a c t i v e C a r d S o l u t i o n s w w w . g o i a c t i v e . c o m

EMAIL

ON-LINE

PRINT

SOCIAL

iActive EMAIL

iActive ON-LINE

iActive PRINT

As part of the overall program, ICS provides multi-media, direct mail, on-line and print advertising support for your iActivecard campaigns. Avoid the additional costs and time of using your internal or external advertising teams. We're investing in your success!

ICS will email blast our million plus member data base of iActivecard users announcing the launch of your iActivecard program. Street dates, locations and other pertinent details will be included driving instant aware-ness, PR and sales.

Similar to a movie trailer or video game teaser, iActivecard on-line provides a digital teaser of the games, activities and extras on the iActivecard. Simply place a link or banner ad on your website and let the games begin. Build awareness, buzz, drive store traffic and increase sales!

ICS will assist in, or create a print ad for use in circulars, catalogs, direct mail campaigns, event flyer's or other print based promotions.

Socially iActiveICS will announce the details of your iActivecard program throughout all the major social networking sites including facebook, twitter, myspace, asmallworld, linkedIn and more.

iACTIVE PROMOTIONAL SUPPORT

Page 8: iActive GiftCard Overview

I n t e r a c t i v e C a r d S o l u t i o n s w w w . g o i a c t i v e . c o m

iactivetrack software: iactivetrack proprietary software is programmed into every iactivecard. It monitors insertion rates, redemption and click thru rates or can be customized for opt in statistical measurements, user demographic collation and various other measurement tools. Accurately gauge the ROI of your iactivecard program, build targeted mail lists and gain valuable user insights all with ICS iactivetrack proprietary software.

Obtain vital client demographics

Measure insertion rates

Calculate accurate ROI

Create targeted direct mail l ists

Drive opt in surveys

Determine click thru rates

IACTIVETRACK

TM SOFTWARE


Recommended