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IBM Aspera overview

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Aspera Overview Richard Voaden – UKI Channel Sales Leader, Aspera +44 (0)7764 666577 [email protected]
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Page 1: IBM Aspera overview

Aspera Overview

Richard Voaden – UKI Channel Sales Leader, Aspera

+44 (0)7764 666577

[email protected]

Page 2: IBM Aspera overview

1) To show you how to spot an Aspera opportunity !

2) To outline the Aspera portfolio (Sales overview not technical)

3) To look at the Aspera opportunity from Sharepoint

4) Summary / Q and A / Close – But interaction is welcomed throughout..

5) But before all of that…. This…

2

AGENDA AND OBJECTIVES

Page 3: IBM Aspera overview

3 Key data characteristics to look for.

Volume of Data ? Large files or large volumes of smaller files

Value of data ?

Distance data needs to be sent ?

Also, is Security important ? Aspera encrypts data ensuring its secure..

3

HOW DO YOU SPOT AN ASPERA OPPORTUNITY

Page 4: IBM Aspera overview

Software technology company innovating new data transfer solutions

Based in Emeryville California

Founded in 2004, now part of IBM Software (ToB July 1st 2015)

Creators of the FASP™ protocol

• Innovative, patented, highly efficient bulk data transport technology

• Unique and core to Aspera’s high-performance file transfer software suite

• Outperforms software and hardware WAN acceleration solutions

• Ranked first in every WAN transfer throughput benchmark

Patents: FASPTM Bulk Data and Dynamic Bandwidth Control issued in USA and 30 other countries, others pending in over 32 countries

Markets Served: Media and Entertainment, Federal Government, Life Sciences, Healthcare, Cloud Computing, Software and Gaming, Financial Services, Legal, eDiscovery, Engineering, Technology, Telecommunications, Service Providers, Architecture and Design, Brands, Enterprise IT

Global 24x7 Support: Support and sales offices in Sophia-Antipolis, Singapore, Virginia US, and Direct Sales and Sales Engineering throughout globe

4

ABOUT ASPERA

Page 5: IBM Aspera overview

5

Creating next-generation transport technologies

that move the world’s digital assets at maximum speed,

regardless of file size, transfer distance and network conditions.

OUR MISSION

Page 6: IBM Aspera overview

MARKET /INDUSTRY TRENDS

6

Big Data Explosion

• Exponential growth in data sizes

• Mix of file sizes—but larger files becoming the norm, 4K media files on the horizon ?

Diversity of IP Networks—Media, Bandwidth Rates, and Conditions• Variable bandwidth rates (slow to super-fast)

• Bandwidth rates increasing—costs decreasing

• Network media remains diverse (terrestrial, satellite, wireless)

• Conditions vary—all networks prone to degradation over distance

Global Workflows—moving files and Big Data over WANs

• Teams are increasingly geographically dispersed, increased offshoring

• Over distance, network conditions degrade

• Contemporary TCP acceleration solutions not designed for big data transfer and replication

Cloud Computing Grows Up

• More choices: IBM SoftLayer, AWS, Microsoft Azure, Google, OpenStack

• No longer a niche – Netflix (transcoding), MTV (global video distribution), BGI (genomic sequencing)

Page 7: IBM Aspera overview

WHAT CONSTITUTES “BIG DATA”ITS EVERYWHERE YOU LOOK..

Page 8: IBM Aspera overview

Distance degrades conditions on all networks

• Latency (or Round Trip Times) increase

• Packet losses increase

• Fast networks just as prone to degradation

TCP performance degrades with distance

• Throughput bottleneck becomes more severe with increased latency and packet loss ,

• The path between 2 end points is never a straight line ?

TCP does not scale with bandwidth

• TCP designed for low bandwidth in 1970’s

• Adding more bandwidth does not improve throughput

Alternative Technologies

• TCP-based - Network latency and packet loss must be low

• Modified TCP – Improves TCP performance but insufficient for

fast networks

• UDP traffic blasters - Inefficient and waste bandwidth

• Data caching - Inappropriate for many large file transfer workflows

• Data compression - Time consuming and impractical for certain file types

• CDNs & co-lo build outs - High overhead and expensive to scale

8

CHALLENGES WITH TCP AND ALTERNATIVE TECHNOLOGIES

The TCP Bottleneck

Page 9: IBM Aspera overview

Maximum transfer speed• Optimal end-to-end throughput efficiency

• Transfer performance scales with bandwidth independent of transfer distance and resilient to packet loss

Congestion Avoidance and Policy Control• Automatic, full utilization of available bandwidth

• On-the-fly prioritization and bandwidth allocation

Uncompromising security and reliability• Secure, user/endpoint authentication

• AES-128 cryptography in transit and at-rest

Scalable management, monitoring and control• Real-time progress, performance and bandwidth utilization

• Detailed transfer history, logging, and manifest

Low Overhead• Less than 0.1% overhead on 30% packet loss

• High performance with large files or large sets of small files

Resulting in• Transfers up to thousands of times faster than FTP

• Precise and predictable transfer times

• Extreme scalability (concurrency and throughput)

9

THE SOLUTION: FASP™

FASP Overview

Page 10: IBM Aspera overview

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FASP® – PERFORMANCE BREAKTHROUGH

• FASP transfer speeds are not affected by distance

• Performance scales linearly as bandwidth increases

• Equally supports large files and large sets of small files

Benchmark Resources

Page 11: IBM Aspera overview

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EASY TO PROVE

Page 12: IBM Aspera overview

FASP® – MANAGEMENT WITH ADAPTIVE RATE CONTROL

Extraordinary bandwidth control

• Automatic, full utilization of available bandwidth

• Protection of other network traffic with “fair” policy

• Allows “bursts” in TCP traffic and reclaims unused bandwidth as it as it becomes available

Real-time prioritization of transfers

• Highly-concurrent transfer stacking

• On-the-fly, per flow, user and job prioritization

• Concurrent transfers adjust bandwidth consumption on the fly, allocating available bandwidth based on transfer priority

System-wide monitoring and reporting

• Real-time progress and performance analysis

• Real-time bandwidth utilization

• Detailed transfer history, logging and manifest

12

FASP Summary

Page 13: IBM Aspera overview

� Aspera on Demand

AWS and Azure

A HISTORY OF INNOVATION AND GROWTH

� faspTM - Next generation high-

speed bulk data transport

2004 Today 2006 2008 2010

� fasp3TM next generation

for any bulk data

� faspMCTM

IP Multicast

� Aspera Developer Network

Developer Subscription

� faspAirTM

Mobile devices

� Aspera faspTM

Developer SDK

� Point-to-Point

Transfer clients

� Cargo

Auto download

� Enterprise Server

Universal file transfer

� Connect Server

Web-based interface

� Sync

High-performance sync

� faspexTM Server

Person-to-person

� Orchestrator

Workflow Automation

Over 3,000 customers world wide

2012

� Aspera on Demand

Auto-scaling

� Connect

Web-based plug-in

� Shares

Web Sharing� Drive

Desktop Integration

� Proxy

Secure DMZ

� Outlook Add-in

Email attachments

� Console

Centralized Management

� Mobile Uploader

Mobile App

� faspex Mobile Client

Mobile App

faspTM Next Generation Core Transport

Distribution and Collaboration

Management and Automation

Cloud

� Aspera on Demand

IBM – SoftLayer

Page 14: IBM Aspera overview

14

HOW WE DO IT - ASPERA PRODUCT PORTFOLIO

FASP™ PATENTED HIGH-SPEED TRANSPORT

Web, Desktop, Email, Mobile,

Embedded

Private On Premise

Distribution, sharing,

collaboration and exchange

Transfer management,

monitoring and automation

Scalable, high-performance

synchronization and replication

TRANSFER CLIENTS WEB APPLICATIONS MANAGEMENT &

AUTOMATION

SYNCHRONIZATION

TRANSFER SERVERS

Any Data Size, Any Distance, Any Network Conditions Any Infrastructure: Block, Object, On Premise, Cloud

Public and Private Cloud Hybrid

Page 15: IBM Aspera overview

When you find a lead contact IBM Aspera team for help with configuring and quoting..

Richard Voaden – 07764 666577 – [email protected]

Lee Otterway – 07979 806263 - [email protected]

15

WHAT NEXT ?

Page 16: IBM Aspera overview

© 2014 IBM Corporation

Aspera for Microsoft SharePoint

Aspera ® for Microsoft SharePoint

High-speed file transfers without file size and storage limits

16

Page 17: IBM Aspera overview

Aspera for Microsoft SharePoint

© 2014 IBM Corporation 17

Aspera for Microsoft SharePoint

© 2014 IBM Corporation 17

Every day, SharePoint users are challenged…

UPLOADING …

to transfer large files and data sets…

to collaborate with global colleagues…

to adopt new workflows…

…assuming that they even try

You deserve to never struggle again

Page 18: IBM Aspera overview

Aspera for Microsoft SharePoint

© 2014 IBM Corporation 18

A macro-level view of SharePoint’s challenging future

The number of SharePoint licenses shipped as reported

by Microsoft1. However, low

rates of user engagement and adoption (~50%)

diminish the value.

A key source of SharePoint dissatisfaction is the

painfully slow and

unpredictable transfer speeds of large files and

data sets over distance by

distributed groups of users.

Limited125 Million SlowSharePoint has file size and storage limits that restricts

its use. This concerns IT as

the projected amount of data created and copied

annually is doubling in size

every two years and by

2020 will measure 44 zetabytes.2

SpeedScale Size

1 http://www.microsoft.com/global/en-us/news/publishingimages/ImageGallery/Images/Infographics/YammerInfographic_Web.jpg2 2014 EMC Digital Universe Study with data and analysis by IDC, April 2014 http://www.emc.com/collateral/analyst-reports/idc-digital-universe-2014.pdf -

Key Takeaway• Enterprise IT can benefit greatly by

improving SharePoint, which has

~80% market penetration in

Fortune 500 companies

Key Takeaway• User experience and collaboration could

be improved considerably by simply

improving transfer speeds to save users

time

Key Takeaway• File size and storage limits are

becoming increasingly problematic

as file sizes and volumes grow at an

accelerated rate

Many enterprises are significantly invested in SharePoint, but widespread adoption an emerging use cases are often hindered

Page 19: IBM Aspera overview

Aspera for Microsoft SharePoint

© 2014 IBM Corporation 19

• Aspera for Microsoft SharePoint enables SharePoint 2013 users to

– Overcome SharePoint file size, file number, and repository

size limitations

– Transfer large files and data sets at high-speed predictably

and reliably anywhere in the world

– Apply SharePoint more broadly in large file and data set

workflows and business processes

• Aspera helps SharePoint admins to

– Increase adoption through better user experiences

– Leverage the cloud and more flexible storage architectures

– Improve ROI on existing software and storage investment

Introducing Aspera ® for Microsoft SharePoint

Page 20: IBM Aspera overview

Aspera for Microsoft SharePoint

© 2014 IBM Corporation 20

SpeedScale Size

Aspera for Microsoft SharePoint addresses these challenges and more

• Transparent user experience as a result of a

seamless integration into

SharePoint – no training necessary

• Flexible deployment options

for storing data in any

repository, on-premises or cloud, while encrypting files

throughout the transfer

process

• Supports SharePoint check

in and check out workflow to

facilitate document collaboration

• No file size or number of file limitations

• Upload individual files or

whole directories; directory structures will be automatically

created inside the Microsoft

SharePoint document library

• Files are stored outside of SharePoint content

repositories, making it possible

to separate file storage from SharePoint database storage

locations

• Fast, secure, predictable transfers over WAN with

FASP ® at full bandwidth

capacity

• FASP uploads and

downloads enabled directly

from within the SharePoint

document library interface

• Users get extraordinary

bandwidth control with preset

or on-the-fly management

Key Benefit• The seamless integration into

SharePoint creates a transparent

user experience

Key Benefit• The transfer speed improvements help

transform the user experience and boost

user productivity

Key Benefit• With no file and storage limits, there

could be greater adoption and

increased potential for new

SharePoint use cases

Page 21: IBM Aspera overview

Aspera for Microsoft SharePoint

© 2014 IBM Corporation 21

High-Speed SharePoint Transfers with Aspera

– Integrates directly into the SharePoint interface

– Upload or Download files of any size

– Upload or Download folders with any number of files

– Retain nested folder structure within SharePoint

– Preview images during upload

– Automatically launch native viewer on download

– Integrates with SharePoint search

– Check in/check out native SharePoint workflow

– Pause, Cancel, and Resume transfers

– Encrypt file transfers In Flight and At Rest (EAR)

Seamlessly integrated capabilities delights users

Page 22: IBM Aspera overview

Aspera for Microsoft SharePoint

© 2014 IBM Corporation 22

Aspera differentiation at the core

CLOUD

HYBRID ON-PREMISE

FASP 3DISTANCE INDEPENDENT

INFRASTRUCTURE AGNOSTIC

Locate your big data anywhere and move it

seamlessly with high-speed, secure transfers

FILE SIZE INDEPENDENT

Maximum transfer speed, optimal

bandwidth utilization and maximum

I/O throughput on any storage platform regardless of number or size

of files ALL PARADIGMS & DEPLOYMENT MODELS

Transfer, replicate or synchronize your

data in all types of scenarios: one-to-

one, hub and spoke, unidirectional and multi-directional

Page 23: IBM Aspera overview

Aspera for Microsoft SharePoint

© 2014 IBM Corporation 23

Aspera for Microsoft SharePoint delivers clear business value

Speed

Scale Business outcomes

• Enhance the user experience to facilitate greater collaboration

• Increase adoption through better experience

• Increase employee productivity with faster performance

• Broaden SharePoint use cases to include large file and data set workflows

• Transition to use of the cloud and more flexible storage architectures

Size

Page 24: IBM Aspera overview

Aspera for Microsoft SharePoint

© 2014 IBM Corporation 24

• Download the datasheet “IBM Aspera for Microsoft SharePoint”

• Watch the webinar with a product demo “IBM Aspera FASP high-speed transport”

• Download the whitepaper “IBM Aspera FASP high-speed transport

Next steps

Note: Click on thumbnails in Slideshow mode to link to the pdf

Page 25: IBM Aspera overview

© 2014 IBM Corporation

Aspera for Microsoft SharePoint

Backup

25

Page 26: IBM Aspera overview

Aspera for Microsoft SharePoint

© 2014 IBM Corporation 26

Customer Data Center

SharePoint integration architecture On-Premise Datacenter

CIFS/ SANStorage

FASP

HTTP 1

2

3

4

Customer Site

1. User authenticates to SharePoint

2. SharePoint application communicates with

Aspera via Node API

3. Content is uploaded to and downloaded from

storage via Aspera ® Connect Server

4. SharePoint application accesses content in

object storage for processing

THE SOLUTION

AsperaEnterprise

Server+ Connect licensing

Page 27: IBM Aspera overview

Aspera for Microsoft SharePoint

© 2014 IBM Corporation 27

SharePoint integration architecture Cloud Datacenter

FASP

HTTP 1

23

4

Customer Site

Cloud Platform

• User authenticates to SharePoint

• SharePoint application communicates with

Aspera via Node API

• Content is uploaded to and downloaded from

Object storage via Aspera

• SharePoint application accesses content in

object storage for processing

THE SOLUTION

AsperaEnterprise

Server+ Connect licensing


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