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IBM meetup March22 - Create a business with Watson & Machine Learning

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Meetup - Co-create business on the big tech of today with IBM #1 Create a business with Watson and Machine Learning Urban Roth, Business Development - CSI & eco system March 22, 2017
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Page 1: IBM meetup March22 - Create a business with Watson & Machine Learning

Meetup - Co-create business on the big tech of today with IBM

#1 Create a business with Watson

and Machine Learning

Urban Roth, Business Development - CSI & eco system

March 22, 2017

Page 2: IBM meetup March22 - Create a business with Watson & Machine Learning

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We can create a new partnership between humans and technology in Cognitive systems

Humans excel at

DILEMMAS

COMPASSION

DREAMING

ABSTRACTION

IMAGINATION

MORALS

GENERALIZATION

Cognitive Systemsexcel atCOMMON SENSE (but with many biases)

ELIMINATING BIASES

LOCATING KNOWLEDGE

PATTERN IDENTIFICATION

MACHINE LEARNING

NATURAL LANGUAGE PROCESSING AT SCALE

PROVIDING ENDLESS CAPACITY

Page 3: IBM meetup March22 - Create a business with Watson & Machine Learning

Which capabilities set Cognitive systems apart,and allows them to interact with us in new ways?

REASON

They can reason, grasp underlying concepts, form hypotheses, and

infer and extract ideas.

UNDERSTAND

Cognitive systems understand imagery, language and other unstructured data like humans do.

LEARN

With each data point, interaction and outcome, they develop and sharpen expertise, so they never stop learning.

5

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Scale intelligence and augment your workforcewith right knowledge and

decision support.

Redefine professions when

you make expertise a scalable resource.

Deliver above expectations to customers in the right channels with relevant message and information.

AUGMENTBUSINESS

PROCESSES

SCALE EXPERTISE

TRANSFORM CUSTOMER

ENGAGEMENTS

Where can cognitive systems make a difference?

Page 5: IBM meetup March22 - Create a business with Watson & Machine Learning

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How to get started?

Extend your solution with

cognitive

Kick-start and Power your

solution idea

Enrich your Industry

Digitalization practice

REINVENT

YOUR INDUSTRY

EXCEED THE HIGHEST USER EXPECTATIONS

TRANSFORM HOW WORK GETS DONE AND EXPERTISE IS SHARED

Art of the possible + Design Thinking valuable companions..

Page 6: IBM meetup March22 - Create a business with Watson & Machine Learning

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Current art of the possible - Watson cloud services

Data Discovery & Insight

(experimental)

Interaction Language & text understanding – info retrieval

Vision

Exploration Workshops – engagement led client approach

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Service catalog on IBM Cloud

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Bluemix Garage is an open available methodology and

Garage teams trained in co-creation with partners and

clients.

Combining industry best practices for Design Thinking,

Lean Startup, Agile Development, DevOps and Cloud to

build and deliver innovative solutions and culture change.

Co-create and empathize with clients through Design Thinking and rapid app development

Page 9: IBM meetup March22 - Create a business with Watson & Machine Learning

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Garage reference architectures – Financial Insight

Page 10: IBM meetup March22 - Create a business with Watson & Machine Learning

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Start-up disruptinglegal research

Founder team listed in Forbes 30 under 30 in law

Page 11: IBM meetup March22 - Create a business with Watson & Machine Learning

… one perfectly informed decision at a time

Profitable, billion-dollaroil drilling

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Watson technology culls through 30 years of Woodside’s documented knowledge.

Engineers augment their expertise with a virtual advisor, “Lesson Learned.”

Each outcome is addedto collective knowledge, informing future decisions.

G R O W K N O W L E D G E F R O M D AT A E N H AN C E E X P E R T I S E L E AR N AN D AD AP T

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Augmentingworkforce of 70’ tax consultants

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https://ava.autodesk.com

Autodesk’sVirtual Agent,Ava

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Page 14: IBM meetup March22 - Create a business with Watson & Machine Learning

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Royal Bank of Scotland’sVirtual Agent,Luvo

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“Luvo frees advisors from spending time on simple, easily-addressed queries so they can help customers with more complex issues and questions.”

– Jane Howard, Head of Personal Banking, NatWest and Royal Bank of Scotland

Page 15: IBM meetup March22 - Create a business with Watson & Machine Learning

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https://www.ibm.com/blogs/research/

Want to stay updated what we’re up to?

https://medium.com/cognitivebusiness

Page 17: IBM meetup March22 - Create a business with Watson & Machine Learning

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Got some ideas already? Let’s go out and be curios! ☺

Page 18: IBM meetup March22 - Create a business with Watson & Machine Learning

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© IBM Corporation 2016

IBM, the IBM logo, ibm.com, and Watson are trademarks or registered trademarks of International Business Machines Corporation in the United States, other countries, or both. If these and other IBM trademarked terms are marked on their first occurrence in this information with the appropriate symbol (® or ™), these symbols indicate U.S. registered or common law trademarks owned by IBM at the time this information was published. Such trademarks may also be registered or common law trademarks in other countries. A current list of IBM trademarks is available on the Web at “Copyright and trademark information.”

• SoftLayer is a trademark or registered trademark of SoftLayer, Inc., an IBM Company.• Other company, product, and service names may be trademarks or service marks of others.

• References in this publication to IBM products or services do not imply that IBM intends to make them available in all countries in which IBM operates.

Trademarks and notes


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