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ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

Date post: 22-Jan-2018
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Emergency fundraising How We Raised €210k in78 Days in The EU’s Poorest Country
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Page 1: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

Emergency fundraising

How We Raised €210k in78 Days in The EU’s Poorest Country

Page 2: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

1. “Charity” and “NGO” are bad words, as Bulgarians connect those with fraud, money laundering and so on.

Page 3: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

1. “Charity” and “NGO” are bad words, as Bulgarians connect those with fraud, money laundering and so on.

2. For most of the population, every single cent, spend on animals is a pure waste of money.

Page 4: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

1. “Charity” and “NGO” are bad words, as Bulgarians connect those with fraud, money laundering and so on.

2. For most of the population, every single cent, spend on animals is a pure waste of money.

3. Bulgaria is the EU’s poorest country.

Page 5: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

€ 210 000

€ 300

Page 6: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

€ 210 000

€ 100

Page 7: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

€ 210 000

58 years

Page 8: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

€ 210 000

Impossible?

...or is it?

Page 9: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising
Page 10: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

Please click the following link to view the video https://www.youtube.com/watch?v=_nwjbaA9GtY

Page 11: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising
Page 12: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

• Reaching animal lovers

Page 13: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

• Reaching animal lovers

• Reaching people who don’t really care for animals

Page 14: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

• Reaching animal lovers

• Reaching people who don’t really care for animals

• Getting money from people who don’t like dogs

Page 15: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

• Reaching animal lovers

• Reaching people who don’t really care for animals

• Getting money from people who don’t like dogs

• A miracle

Page 16: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

Reaching animal lovers

Page 17: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

Reaching people who don’t really care

Page 18: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

Reaching people who don’t really care

Page 19: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

Reaching people who don’t really care

Page 20: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

Reaching people who don’t really care

Page 21: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

Reaching people who don’t really care

Page 22: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

Reaching people who don’t really care

Page 23: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

Giving something in return

Page 24: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

Giving something in return

Page 25: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

A miracle

Page 26: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

A miracle

Page 27: ICAWC 2015 - Svetlo and Nadia - Emergency Fundraising

Thank you!


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