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IDCEE 2012: Going global – 4 countries in one year (case study) - Shahar Weiser (Founder & CEO @...

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http://idcee.org/p/shahar-waiser/ Shahar Waiser is a 6 times entrepreneur, who founded and built six companies in the US, Russia, and Israel. These include: GetTaxi ($30M funded company, market leader, operating in London, Moscow, Tel Aviv and soon launching in New York) and Vigoda.ru - one of the largest daily deal sites in Russia (Groupon model), operating in 94 cities, and it’s rated #15 at the TOP of Russian e-commerce companies (according to the recent FORBES rating). Pic's are here: http://www.flickr.com/photos/idcee/sets/ More @ http://idcee.org Follow us on: YouTube: http://www.youtube.com/user/OfficialIDCEEChannel Facebook: https://www.facebook.com/IDCEE Linkedin: http://www.linkedin.com/groups/IDCEE-3940138 Twitter: https://twitter.com/idcee_eu Google+: http://gplus.to/idcee Flickr: http://www.flickr.com/photos/idcee/collections/
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STRICTLY PRIVATE AND CONFIDENTIAL 1 Get Taxi (Logo) The ride choice Open screen Going Global Four countries in one year
Transcript
Page 1: IDCEE 2012: Going global – 4 countries in one year (case study) - Shahar Weiser (Founder & CEO @ GetTaxi)

STRICTLY PRIVATE AND CONFIDENTIAL 1

Get Taxi (Logo)The ride choice

Open screen

Going Global Four countries in one year

Page 2: IDCEE 2012: Going global – 4 countries in one year (case study) - Shahar Weiser (Founder & CEO @ GetTaxi)

STRICTLY PRIVATE AND CONFIDENTIAL 2

Global market leader with track record in 3 countries and 18+ cities

5 major platforms (Apple, Android, BlackBerry, Symbian, HTML)

Tailored solution and pricing for each city 24/7/365 customer service Both consumer and enterprise solutions

$30 Million in funding 150+ Employees 400,000+ installed user base (downloads) 480+ Enterprise clients 2500+ Taxis using GetTaxi technology 1 order every second at peak times 30-50% monthly growth in rides & revenues

GetTaxi Today

Spring 2010 Spring 2011 Summer 2011 Spring 2012 Jan 2013

NYC

Page 3: IDCEE 2012: Going global – 4 countries in one year (case study) - Shahar Weiser (Founder & CEO @ GetTaxi)

STRICTLY PRIVATE AND CONFIDENTIAL 3

0.5

0.9

0.3

0.6

2.3

9.7

9.0

0.8

11.4

30.9

180

200

17

200

597

Gigantic $31B MarketMarket # cars,

000Market size,

$ bnTargeted Company’s gross revenue, $ bn

Targeted market share, %

Source: GetTaxi

Company’s existing markets New markets

5%

10%

40%

5%

Total

Total

Page 4: IDCEE 2012: Going global – 4 countries in one year (case study) - Shahar Weiser (Founder & CEO @ GetTaxi)

STRICTLY PRIVATE AND CONFIDENTIAL 4

Pay cash, credit card or

charge to corporate account

Automatic location finder and one-tap

ordering

Dispatched driver’s info and ETA

shown to the customer

Search for closest driver within range

GetTaxi Service SolutionGetTaxi is a simpler, faster way to order taxis from your mobile phone.

Watch your taxi on a map in real time, pay for rides instantly and get rewards

How it works

1 2 3 4

Page 5: IDCEE 2012: Going global – 4 countries in one year (case study) - Shahar Weiser (Founder & CEO @ GetTaxi)

STRICTLY PRIVATE AND CONFIDENTIAL 5

Creating Value For Consumers

Available on every major mobile platform

Get a taxi in one tap

No phone calls necessary—ordering is instant

Get it done in under 30 seconds

Be in control and be safe – drivers info and location in real time

Credit card Payment is instant

Page 6: IDCEE 2012: Going global – 4 countries in one year (case study) - Shahar Weiser (Founder & CEO @ GetTaxi)

STRICTLY PRIVATE AND CONFIDENTIAL 6

Creating Value for Drivers

Dedicated state of the art device – no smartphone required 7” tablet – the best product in the category. Legal to use while driving in every country Risk free, Pay as you go model. Drivers pay 10-15% per ride Smart algorithms minimize the idle time, and ‘wasted” miles

Page 7: IDCEE 2012: Going global – 4 countries in one year (case study) - Shahar Weiser (Founder & CEO @ GetTaxi)

STRICTLY PRIVATE AND CONFIDENTIAL 7

Creating Value for City Authorities

Promote use of public transportation (GetTaxi) instead of private

Makes the transport safe and secure Promote tourism, making city easy to

navigate Effective infrastructure: Job finds

drivers, reduce wasted miles Drives city innovation. Digital era of

booking and mobile payment

Page 8: IDCEE 2012: Going global – 4 countries in one year (case study) - Shahar Weiser (Founder & CEO @ GetTaxi)

STRICTLY PRIVATE AND CONFIDENTIAL 8

0

50,000

100,000

150,000

200,000

250,000

300,000

Mar

-11

Apr

-11

May

-11

Jun-

11

Jul-1

1

Aug

-11

Sep

-11

Oct

-11

Nov

-11

Dec

-11

Jan-

12

Feb

-12

Mar

-12

Apr

-12

May

-12

Jun-

12

Jul-1

2

Aug

-12

Sep

t-12

Oct

-12

Nov

-12

Dec

-12

Tel-Aviv+London

Tel-AvivJerusalem

London+Moscow

Tel-Aviv

Tel-AvivJerusalemLondonMoscow+St.Peter 10/12+New York 01/13

Track Record (Orders per Month)Launching New City every 3 Months

Page 9: IDCEE 2012: Going global – 4 countries in one year (case study) - Shahar Weiser (Founder & CEO @ GetTaxi)

STRICTLY PRIVATE AND CONFIDENTIAL 9

Solid Business Clients

Page 10: IDCEE 2012: Going global – 4 countries in one year (case study) - Shahar Weiser (Founder & CEO @ GetTaxi)

STRICTLY PRIVATE AND CONFIDENTIAL 10

Solid Business Clients

Page 11: IDCEE 2012: Going global – 4 countries in one year (case study) - Shahar Weiser (Founder & CEO @ GetTaxi)

Business clients RU (launching in Oct.):

Page 12: IDCEE 2012: Going global – 4 countries in one year (case study) - Shahar Weiser (Founder & CEO @ GetTaxi)

STRICTLY PRIVATE AND CONFIDENTIAL 12

GetTaxi in Moscow

Page 13: IDCEE 2012: Going global – 4 countries in one year (case study) - Shahar Weiser (Founder & CEO @ GetTaxi)

STRICTLY PRIVATE AND CONFIDENTIAL 13

GetTaxi in London

Page 14: IDCEE 2012: Going global – 4 countries in one year (case study) - Shahar Weiser (Founder & CEO @ GetTaxi)

STRICTLY PRIVATE AND CONFIDENTIAL 14

GetTaxi in Israel

Page 15: IDCEE 2012: Going global – 4 countries in one year (case study) - Shahar Weiser (Founder & CEO @ GetTaxi)

STRICTLY PRIVATE AND CONFIDENTIAL 15

Going Global - Roadmap to success

• Focus on key markets • Local versa global, learning curve• Scale: finance, legal, product• Speed and size are critical• Team and execution• Capital raising • Open to change and adopt to local markets• Innovative marketing• Global ambitions and energy

Page 16: IDCEE 2012: Going global – 4 countries in one year (case study) - Shahar Weiser (Founder & CEO @ GetTaxi)

STRICTLY PRIVATE AND CONFIDENTIAL 16

Special present for IDCEE

500 rub

Code: IDCEE(First 100 users only)

Page 17: IDCEE 2012: Going global – 4 countries in one year (case study) - Shahar Weiser (Founder & CEO @ GetTaxi)

STRICTLY PRIVATE AND CONFIDENTIAL 17

Tal Brenner - CFO• Previously Financial Manager and Controller for Dan

transportation, where he managed the finances of several public companies and joint funds for both Dan and the Israeli ministry of transportation

Lior Sion - CTO, VP Product• Previously R&D manager at IBM,

CTO at Clarizen and CTO at Flash Networks • Co-founder of Ramkol.co.il, and several other startups

Jing Wang Herman -CEO USA• Previously VP in JPMorgan’s Strategic Investments. • Named Forbes 30 Under 30 in Finance. • Herman started her career at Bear Stearns in the

Investment Banking practice.• Licensed taxi driver in NYC

Nimrod May - VP Marketing• Prior to joining GetTaxi, May served as the Vice

President of Social Networks and Marketing at IncrediMail [NASDAQ:PERI] and as Head of Marketing for the Disney/Jetix [NYSE:DIS] channel in Israel.

Roi More - Founder• Internet gaming entrepreneur, founded several leading

Internet ventures, including Kamay Holdings which was acquired by 888.com and Co-Founded MyLotto.com, the world’s leading lottery affiliate network.

• Together with Waiser, co-founded the Russian version of "Groupon" - Vigoda.ru

Ilan Carmel - VP R&D• 17 years of experience developing complex solutions

and ecosystems. Ilan has served as a development manager at SAP labs [NYSE: SAP] and 888.com [FTSE: 888] , leading the development of several end-to-end solutions in online and mobile environments.

Shahar Waiser - Founder, and CEO• 6x Entrepreneur, founded and built 6 profitable

companies in USA, Israel and Russia. This includes Vigoda.ru (Russian version of "Groupon) and Loyalize (engagement and loyalty start-up based in San Francisco) acquired by Viggle [VGGL].

• Previously served as CEO of Comverse Russia [NASDAQ:CMVT] and grew revenues to $300M

Superstar Management Team:Experienced, Passionate and Committed

Roy Manor - CEO UK• Roy started his carrier at Gettaxi in the role of COO UK• Prior to joining the GetTaxi, Manor re-structured

Yerushalmy Industries, one of the biggest manufacturers for Israel's Ministry of Defense.

• Founder of TicketAD, an online travel start-up

Motti Hasfari - CEO Israel• 13 years of sales management experience • National Sales Manager for Phillip Morris in Israel• Sales Director of Red Bull Israel

Sergey Fomenkov -CEO Russia• ex-CEO of Utkonos, the leading online food retailer• Previously CEO of MTS-retail and Euroset, two federal

retail chains in Russia

Ron Srebro – VP Innovation• Ron calls upon over 14 years of programming

experience to continuously innovate designs and bring to market the next generation of GetTaxi products.

• Among his many technological specialties are experiments with context-aware application designs.

Merav Schlesinger Falik – VP HR• Previously, she was a Human Resources Business

Partner for the international software company Retalix [NASDAQ:RTLX].

• She is also the former HR Manager for Broad Digital Software Industries. 

Page 18: IDCEE 2012: Going global – 4 countries in one year (case study) - Shahar Weiser (Founder & CEO @ GetTaxi)

STRICTLY PRIVATE AND CONFIDENTIAL 18

Media Coverage

Mobile apps promise to replace the frustration of arm waving with the ease of a couple of clicks

This App Will Revolutionize the NYC Taxi Experience

GetTaxi - The winner of the TIMEOUT magazine best app of the year!

GetTaxi CEO is actually Taxi driver

“Get Taxi Launching in London. This Is Way Beyond Uber.”-TechCrunch

How to Call a Cab With a Mobile Phone App

With $20 Million in New Funding, GetTaxi Sets Sights on NYC


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