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Date post: 21-Dec-2014
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10
IDEATE Problem Statement: A startup company employer who is looking to develop a good marketing and sales Team NEEDS to look beyond regular office environment and think Innovative in terms of employees their needs and requirements at work place BECAUSE Providing good office environment will make employees feel stake holders of the company.
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Page 1: Ideate

IDEATE

Problem Statement: A startup company employer who is looking todevelop a good marketing and sales Team NEEDS

tolook beyond regular office environment and thinkInnovative in terms of employees their needs andrequirements at work place BECAUSE Providinggood office environment will make employeesfeel stake holders of the company.

Page 2: Ideate

Part -1, Idea Generation Most obvious solutions for this problem

• Flexible but disciplined work place• Creating healthy competitive environment at workplace• Good incentivized plans• Realistic targets• Weekly Reviews • Appreciating good work• Creating achievers club• Families get together and outings.• Work from home options• Annual recognitions and awards• Providing extra curricular activities like yoga, relaxing halls etc

Page 3: Ideate

Add, remove or modify from those initial solutions

• Recognizing people who work late hours by providing snacks etc.

• Giving employees company stocks and making them share holders.

• Celebrating good wins at market place.• Technically upgrading the sales force on regular intervals.• Helping Funnel building activity. • Developing soft skills activity in office. • Providing latest mobiles and laptops.• Developing negotiation skills in employees • Developing skills of profitable bidding.

Page 4: Ideate

How would a 5-year-old child solve the problem?

• Providing gifts for every small work.• Providing movie tickets and circus tickets for

weekend holidays.• Nominating Top 1,2,3 sales people with badges.• Taking employees to excursion every 3 months.• Teaching employees to sell a story to customers.• Provide some free time after every 2 hours of

work .

Page 5: Ideate

How would you solve the problem if you had an unlimited budget?

• Provide BMW car for every employee. • Provide Good housing facility for employee.• Provide good Video conferencing facilities for sales people to

arrange demos for the customers.• Good CRM software for funnel management.• Huge incentives for every sale.• Top Family Holiday packages for all achievers in the company.• Free education for children of employees.• Free Life and Health insurance for all employees.• Travel facility of only in business class in flights• Sponser top employees for skills upgrading programs in

universities like Harvard etc.

Page 6: Ideate

How would you solve the problem without spending any money?

• Will always inspire all around . • Very friendly office environment.• Motivating every one feel it is their company.• Discuss company Goals and aspirations.• Good review meetings.• Innovating new ideas for funnel management.• Developing new innovative products.• Will upgrade employee skills through programs

from NovoEd etc.

Page 7: Ideate

If I had control over the laws of nature (think invisibility, teleportation, etc.)?

• Would have given flying machine to sales force which can keep you in front of customer any point of time.

• Telepathy technique to understand what employees are thinking.

• Brain mapping of employees.• Invisable positive energy to flow in office at all places.• Will be present in all meetings of employees if I had a

technique of being invisable.• Will create a time machine and go into future to know

which products to innovate.• Will use these skills to win every deal over competition.

Page 8: Ideate

IDEATEPart -2 Idea Selection

Practical Idea

The Best Possible Practical Idea to solve this problem is to have good office infrastructure with flexibility at work. Work should be fun to deliver good results. Flexibility in terms of work hours, office attendance etc. While offering Flexibility we should ensure discipline too. Discipline should reflect in timely meetings , reviews, funnel management and order closings.

Page 9: Ideate

Disruptive Idea

• The best disruptive idea I feel is to make each and every employee a stake holder in the company by giving them some sort of shares/stock of the company. This will ensure them to work for the start up and makes them to take ownership in making the company successful. This will have huge impact when an employee feels he is the part of the company rather than just an employee.

Page 10: Ideate

Favorite Idea

• My favorite idea would be providing everything that is possible to the employee that he needs. May it be a beautiful car, house, children education or holiday. The employee should feel that he is taken care in all aspects. Even though giving the company stocks is a very good idea which makes employee feel proud and owner but sometimes it may lead to a situation where he/she may feel there is no life beyond company work. So provide all facilities, emanates and company stock to make the employee a complete happy person who works for you all the time and deliver the desired results.


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