IGRA University

University

Overview

January 15-17, 2016

Tucson, Arizona

Doubletree at the Tucson

Airport

Tuition $100

Chancellor

Challenge

New and/or revamped courses

with clear objectives

Students engaged in their

coursework

Work for the success of our five

potential rodeo

associations…our growth is in

the new.

Rodeo

Production

from A to Z

Instructor(s): Laura Scott &

Guests

Participants will learn about

rodeo production. Topics

include rodeo planning

committee, budgeting,

timelines and deadlines,

registration and awards, and

the ABCs of rodeo.

Participants will leave with a

clear understanding of the

responsibilities of the rodeo

director.

Volunteer

Recruitment

& Retention

Instructor(s): Sandy Bidwell

Participants will learn how to

recruit volunteers for rodeo

and other special events and

how to keep them coming

back year after year.

Planning A

Rodeo

School

Instructor(s): Rob Somers

Participants in this course will

learn what goes into planning

a rodeo school and how to

implement those plans.

Participants will be provided

with and utilize forms and

handouts that are being used

to plan rodeo school is

member associations.

Royalty Prep

School

Instructor(s): Andrew

Goodman & Guests

Participants in the Prep School

will learn about preparing for

and succeeding in the IGRA

Royalty Competition. Through

practical exercises,

participants will leave

understanding the different

parts of the IGRA Royalty

contest, the criticalness of

advanced preparation , and

the important tools needed to

succeed as royalty.

Announcing:

Coolest Job at

the Rodeo or

Longest Day

Ever?

Instructor(s): Douglas Graff

Participants will learn what it

takes to be a quality rodeo

announcer. Participants will

learn the role of the announcer

from registration through the

last rodeo event. Through

hands-on applications,

participants will practice

announcing, refine their

“announcing color”, and be

ready to successfully handle

any challenges that may arise.

Royalty

Master Class

with

Michael

Vrooman

Facilitator: Andrew Goodman

Effective

Marketing

for Special

Events

Instructor(s): Bradley Houseton

Participants in this course will receive

a working blueprint for how to

develop and execute an event

marketing strategy to contestant and

spectator attendance, volunteers, media coverage, and revenue. This

course will provide students with

general knowledge of how to

develop a marketing strategy and

effectively execute that strategy with a toolkit that includes: digital

marketing, social media, email, print,

media/PR, etc. Participants will leave

this course with an essential

marketing toolkit that can be implemented in their own

associations to promote events in

their community.

Fundraising &

Sponsorships

for Special

Events

Instructor(s): Bradley Houseton

Participants in this course will

leave with a working blueprint

for how to develop and

cultivate sustainable revenue

streams through fundraising, in-

kind donations, sponsorships,

ticket sales, concessions, and

vendors. Participants will leave

this workshop with an effective

and applicable understanding

of fundraising strategies that

can be implemented in their

own associations to generate

the necessary resources for

hosting special events in their

communities.

Social

Media

Instructor(s): John Hill

Participants in this course will

learn about various social

media platforms, including

Facebook, Twitter, and

Instagram. In addition to the

nuts and bolts of how these

platforms work, participants will

learn which applications are

best used for various situations

and how other organizations

use them effectively.

Web Design

Instructor(s): Frank Harrell

Participants in this course will

discuss web site requirements,

types of sites, and types of

development tools. This course

is both for the beginner and

those who have dabbled in

websites before but want to

understand what other options

available for creating or

managing their website.

Participants will also learn what

makes a site useful and user

friendly.

Quick and

Dirty

Website

Instructor(s): Frank Harrell

Participants in this course will get a

website up and running in 30 minutes using software you already know how

to use. Participants will use their own

word processor programs and

FileZilla, a free program used to put

your finished pages on the web. Participants will also learn how to

regain control of a current website if

you have lost your previous

webmaster.

What’s

Under The

Hood?

Instructor(s): Frank Harrell

Participants in this course will look

behind the scenes at what makes a

webpage work. This course will cover

the basics of html, style sheets, and a

light look at JavaScript, what they

are, and where to use them. Participants will learn why a page

looks like it does and why that page

you built didn’t do what you

expected it to do.

Use

Protection

Instructor(s): Brian Helander

Participants in this course will

learn about the trademarking

process and related topics.

TOPs:

Trustee

Orientation

& Planning

Seminar

Instructor(s): Guy Puglisi

Participants in this course will

learn the roles and

responsibilities of association

trustees and what is expected

of them at meetings and

rodeos. This course will also

serve as a planning session and

roadmap for the 2016 rodeo

year. This course will also be

beneficial to rodeo directors

and association board

members.

Robert’s

Rules

Instructor(s): Benjamin Avant

Participants in this course will

learn about Robert’s Rules of

Order and how, when

effectively utilized, they can

make a positive impact on

meetings. Participants will

leave with specific strategies

that can be implemented

immediately.

CrewN The

Rodeo

Instructor(s): Kami Bowles &

Barbara Bugg

Participants in this course will

learn about the vital roles of

the chute and arena crews.

Participants will learn about

each of these groups

separately, and understand

how they can impact (either

positively or negatively) the

smooth running of a rodeo.

Effective

Meetings

Instructor(s): Benjamin Avant

Participants in this course will

learn how to conduct effective

meetings. Participants will

learn about meeting formats,

strategies for improving the

flow of meetings, and how to

deal with difficult meeting

participants.

Who’s On

First?

Instructor(s): Ron Trusley

Participants in this course will

learn the general requirements

for IGRA-certified personnel as

well as the specific

requirements for individual

positions. Participants will also

learn how to work toward

certification, why annual

recertification is necessary, and

why all certified officials must

work together as a team.

You’re

Covered!

Instructor(s): Ron Trusley

Participants will review all new and

changed rules for 2016—especially

rodeo rules. Participants will learn

how these rule changes impact the jobs of certified personnel.

Evening

Schedules

FRIDAY

6:00 Instructors’ Meeting

6:30 Participants’ Meeting

7:00 Pool Party at the

Doubletree

SATURDAY

Dance at the Doubletree

Saturday

Schedule

Terrace

Royale

Solarium

Ballroom

Fountain

Royale

Boardroom Courtyard

Royale

Royale

Ballroom

Rodeo

Production

from A to Z

8:30-11:30

Royalty Prep

School

9:00-12:00

Effective

Marketing for

Special

Events

8:00-10:00

Web Design

8:00-9:45

TOPs: Trustee

Orientation &

Planning

Summit

8:00-9:45

Who’s On

First?

8:00-9:15

You’re

Covered!

9:30-10:45

What’s Under

The Hood

10:00-11:45 AVAILABLE

10:15-12:15

Robert’s

Rules

10-11:45

AVAILABLE

11:00-12:15

Lunch (on your own)

Volunteer

Recruitment

& Retention

1:30-2:45

Announcing

1:30-3:15

Fundraising &

Sponsorship

for Special

Events

1:30-3:30

Quick & Dirty

Website

1:30-2:45

CrewsN The

Rodeo

1:30-2:45

AVAILABLE

1:30-2:45

Planning A

Rodeo

School

3:00-4:15

Royalty

Master Class

3:30-5:00

Social Media

3:45-5:00

Use

Protection

3:00-4:15

Effective

Meetings

3:00-4:15

AVAILABLE

3:00-4:15

Terrace Royale Solarium Ballroom Fountain Royale Boardroom Courtyard Royale Royale Ballroom

Rodeo Production

from A to Z

8:30-11:30

Royalty Prep School

9:00-12:00

Effective Marketing

for Special Events

8:00-10:00

Web Design

8:00-9:45

TOPs: Trustee

Orientation &

Planning Summit

8:00-9:45

Who’s On First?

8:00-9:15

You’re Covered!

9:30-10:45 What’s Under The

Hood

10:00-11:45

AVAILABLE

10:15-12:15

Robert’s Rules

10-11:45

AVAILABLE

11:00-12:15

Lunch (on your own)

Volunteer Recruitment

& Retention

1:30-2:45

Announcing

1:30-3:15

Fundraising &

Sponsorship for

Special Events

1:30-3:30

Quick & Dirty Website

1:30-2:45

CrewsN The Rodeo

1:30-2:45

AVAILABLE

1:30-2:45

Planning A Rodeo

School

3:00-4:15

Royalty Master Class

3:30-5:00

Social Media

3:45-5:00

Use Protection

3:00-4:15

Effective Meetings

3:00-4:15

AVAILABLE

3:00-4:15

Sunday

Schedule

10:00 Rodeo Forum

12:00 Chancellor Presents…

Taking The High Road, Barbara

Bugg

How I Learned to Ask for Help,

Michael Vrooman

Sunday

Evening

The University of Arizona

Museum of Art

Blake Little: Photographs from

the Gay Rodeo

The Gay & Lesbian Rodeo

Heritage Foundation

Sponsorship

Opportunities

Coffee Breaks: $500 each

Endowments to Education

New Student Scholarships:

$100 each

Sunday Lunch Sponsorship:

$1200

Procured

Sponsorships

Two $100 new student scholarships

Casa de Baygo – Las Vegas Vacation

Rental

$100 new student scholarship

Under The Influence

$1200 sponsorship of Sunday Lunch

International Gay Rodeo Association