Date post: | 18-Dec-2014 |
Category: |
Entertainment & Humor |
Upload: | laquita-johnson |
View: | 16 times |
Download: | 0 times |
LaQuita Johnson
Big $tax Entertainment
Sunday, November 24, 13
Executive Summary
Marz Barz is a indie artists associated with performing rights organization BMI
Marz barz goal is to develop a strong fan base
social media, fan engagement, and live performances
represented by indie label big $tax Entertainment
Sunday, November 24, 13
Priorities
Sunday, November 24, 13
situation analysis
Brand must be marketable for the target audience
social media presence already exists. would like to increase by 20% by end of 2013.
indie artists have set the bar by winning Grammys-competition
Fan connectivity has increased fan base through social media platforms
Sunday, November 24, 13
buyer persona
Sunday, November 24, 13
Creative samples
Logoposters
Merchandise
Single my life
Sunday, November 24, 13
media flow chart
Sunday, November 24, 13
media schedule
Sunday, November 24, 13
budget
Total estimated cost 10 Posters = $49.95Banner = $15.99T-Shirts = $500Flyers = $49.98Album Release =$50.00Performance Bldg. = $200Extra funding = $200Total Budget= 1065.92
Sunday, November 24, 13