Ingress and Pokemon GoTeresa Bosch, September 2016Augmented Reality Games: Storytelling and Fan Communities

IML 600

Outline1- Questions2- Overview Ingress and Pokemon Go in numbers3- Ingress elements that Pokemon Go was replicated4- Community Building5- Fan Phenomenon6- ARG Storytelling. Ingress as a Case Study.

Its time for game developers to stop trying to replicate the pleasures of film. Games need to find their own forms of expression, capitalizing on their unique properties as dynamic, participatory systems.Frank Lantz and Eric Zimmerman, Checkmate: Rules, Play andCulture, Merge, 1999, in Henry Jenkins. Games, the New Lively Art.

Our whole mission as a company is to evangelize this whole concept of playing games outside, real world gamesJohn Hanke, CEO of Niantic Labs,Sept. 2016

1- Which are the Ingress elements that Pokemon Go was replicated to continue the success and fan phenomenon? Pokemon Go would be the same without Ingress?

2- What was the strongest storytelling in Ingress? And in Pokemon Go? The participants told their stories and delivered their content? Is the same in Pokemon Go?

3- The demographics data for are similar for each game? There are relevant variations?

4- Does Niantic developed a new language with this kind of games?1- Questions

2- Ingress in numbers

It was absolutely amazing to watch the Ingress community continue to evolve through the course the year, many reaching spectacular heights managing to launch a couple of Ingress babies along with amazing Operations literally spanning the globe. We rolled into our three year anniversary topping 14M downloads and seeing the largest number of active players in the games history.

Agents didnt just download the game. They immersed themselves in it at levels dwarfing past years, for example walking more than 258 million kilometers while playing Ingress in 2015. Thats nearly double the distance that players covered in 2014. Our Ingress Anomaly events series saw three times the number of attendees in 2015, bringing 254,184 people of all ages, cultures, and backgrounds together at real world meet ups that synced up around the world.

Pokemon RecordsThe game itself has become a mobile phenomenon, having earned numerous records since its July 2016 debut.

It became the most downloaded app in its first week everThe fastest to reach 50 million installs on Google Play, The fastest mobile game to reach $500 million in revenue, just to name a few.The most viral and profitable mobile game of all time.2- Pokemon Go in numbers

2- Pokemon Go in numbers

its still the most profitable mobile game ever.

2- Pokemon Go in numbers

Pokemon merchandise sales are eye-catchingOnline Pokmon merchandise sales have swelled in the wake of the games July premiere. The revenue amassed from branded Pokmon toys and games was 233 percent larger this August compared to the same month last year. Branded apparel sales in August even outpaced last years Halloween season, which is when branded Pokmon apparel purchases are historically highest.

Before Pokmon Go, the Niantic team created Ingress, another game that sends players out into the real world.

Ingress formed the infrastructure that Pokmon Go builds on top of the portals in Ingress became Pokstops, for example.

Developing Ingress over the course of several years gives Niantic the insight into how to keep Pokmon Go fresh and alive, even when the novelty wears off.

John Hanke, CEO of Niantic Labshttps://techcrunch.com/2016/09/13/pokemon-go-will-likely-come-to-android-wear/San Francisco, Sept, 2016 3- Ingress elements that Pokemon Go was replicatedby Sarah Perez

It would be hard to imagine having done Pokemon straight out of the box. We had years of institutional learnings (much less code) from Ingress to make Pokemon Go.Flint Dille, Niantic

3- Ingress elements that Pokemon Go was replicated

One idea that will make its way to Pokmon Go in the future are events. These will be the next focus for the game, after its worldwide launches complete. And the events will feature the release of new Pokmon. Along with events, the player versus player battles will arrive in the future, too. 3- Ingress elements that Pokemon Go will replicatedJohn Hanke, CEO of Niantic LabsSep, 2016https://techcrunch.com/2016/09/13/pokemon-go-will-likely-come-to-android-wear/by Sarah Perez

Other mobile platforms: apple watch, android wear.In fact, Niantic Labs also just launched its own Pokmon Go Plus device a $35 device you can wear as a bracelet. The Plus lets you catch Pokmon without pulling out your phone while walking, running, or biking.

Niantics location-based gameplay approach wasnt invented for Nintendos franchise, but rather designed and refined first in the fan-favorite Ingress. Andrew Hayward Greenbot http://www.greenbot.com/article/3097573/android/why-pokemon-go-fans-should-or-shouldnt-play-ingress.html4- Fan Phenomenon

FLINT Dille: Well It would be hard to imagine having done Pokemon straight out of the box. We had years of institutional learnings (much less code) from Ingress to make Pokemon Go.

Never underestimate the power of affiliation-Flint Dille-

INGRESS Community in Munich4- Fan Phenomenon4- Fan Phenomenon

https://www.youtube.com/watch?v=GQoFOYP9XO4A Simple Way To Maximise Fields In Ingress

17.802 viz.

Michael Hartley4- Fan PhenomenonFeb. 2016

A lot of what were doing with Pokmon, we learned through three years of hard work with Ingress and building up that community around the world, maturing that technology, the social aspect of it, the group gameplay, and the events for Ingress are really the lifeblood of that game, Hanke said. I think you can expect to see things like that in Pokmon Go.5- Community BuildingJohn Hanke, CEO of Niantic Labs,Sept. 2016

Three Years of Ingress and the Road for NianticKyoto- January 28, 20165- Community Building

2015 was a busy year for Niantic and one filled with some memorable challenges and triumphs for the team. Some of the highlights that stick out for me were mingling with more than 6,000 Ingress players at a massive Ingress event in historic Kyoto in the heart of cherry blossom season, winning the Game Designers Grand Prize at the Tokyo Game Show, announcing Pokmon GO with our new partners In Japan, closing our financing and spinning out of Google, and setting up our new offices and operations in four countries around the world.5- Community BuildingJohn Hanke, CEO of Niantic Labs,Niantic Blog

Ingress has had an ongoing story for years. That's the biggest asset and the biggest liability. Our story is kind of a game. We drop story out every day, like puzzle pieces. We answer old questions and crete new questions while deepening the meta world every day.The idea is that each daily drop gives our players something to debate and discuss every day.

The events really do create branches in the story. If the Enlightened wins an Anomaly, the story goes a different direction than if the Resistance did, so it is kind of a pick-a-path. The thing that I think is the strongest is the amount of discussion Ingress generates with our players.6- INGRESS StorytellingFlint Dille

Ingress is an augmented reality massively multiplayer online role playing GPS-dependent game.Study Case

GLOBAL BATTLE BETWEEN THE RESISTANCE AND THE ENLIGHTENED TO CONTROL THE WORLD.

We are going to different places discovering whats called Portals. Portals are the central part of Ingress. Real world places. Importants, with significance. Statues, murals, art, buildings, different structures. You wanna capture Portals for your team. There are two teams in Ingress.

Blue: ResistanceGreen: Enlightened

Both factions are competing to control the portals. At any given time a Portal may be controlled by one of the two factions. Or it may be neutral. Neutral Portals are grey. When you arrive to a neutral Portal you definitely wanna capture it. And by deploying a Resonator on that Portal it becomes yours. You only need to deploy one Resonator to capture a Portal but there are eight slots in a Portal so you can fill it up with all eight. You use Resonators to claim a Portal and to strengthen a Portal. Adding more Resonators makes it stronger. How do you get Resonators? Hacking friendly and non-friendly Portals gets you gear you need to actually continue the game. 1.Capture neutral Portal with Resonators. 2.Build them up for your Faction.3.See an enemy Portal: attack it with XMP Bursters.4.But what if a Portal is controlled by the other Faction?5.Attacked them. Fire. Blast. You wanna smash it. You attack using XMP Bursters. Bursters you gain for hacking weaken Resonators. As you destroy Resonators that will weaken the enemy Portal. 6.Next challenge: Linking Portals. Once your Portal is full of your teams Resonators it can now be linked to other Portals. Linking Portals makes them stronger, and is the first step towards capturing territory. In order to link Portals you will need a Portal Key. You get those by Hacking Portals. You dont use a key from the Portal that you Hacked it from. Find another portal that is controlled by your Faction. Once you press the link button your scanner is gonna look for nearby Portals you can link that Portal to.7.Two Portals together, you can crate a Control Field, finding a third Portal and linking it to both of the first two. When you linked three portals together, you have created a Control Field. You can control territories within Portals boundaries.

6-Ingress Storytelling: Enlightened Irelandhttps://es.pinterest.com/pin/241927811211447678/

Follow this link to watch this animation

6- Ingress Storytelling: Enlightened Paris Operations

http://pin.it/rje_SX9Follow this link to watch this animation

6- Ingress Storytelling: London10 months of Ingress gameplay in 11 minuteshttps://youtu.be/ZPecNX7-TME

Follow this link to watch the video

https://www.ingress.com/intel6- Ingress Storytelling- Real Time. LOS NGELES

The Pacific Ocean from San Diego to L.A.Follow this link to watch this animation

https://www.youtube.com/watch?v=PTmr8tXCADYIs the fourth-largestcityinJapanby population, and the largest city on the northern Japanese island ofHokkaido. Sapporo is known outside Japan for having hosted the1972 Winter Olympics. The flag of the city (left) has interesting coincidences6- Ingress Storytelling- Sapporo - SUPERNOVA. 2015/7/15

Follow this link to watch this video

- Ingress- Week Report. March 2016

Who push the narratives?Follow this link to watch the videohttps://youtu.be/x87o08AW4IQ

For those primarily interested in telling stories across platforms and contexts, these limits can in fact be strengths. But real-world games and other playful systems need not always be about telling stories (or delivering content); rather, and perhaps most crucially in education, innovation, and civic engagement contexts, such games can also be about empowering participants to tell their own stories and construct their own environments.

Jeff Watson, ARG (Augmented Reality Games) Games Beyond the ARG. 6- ARG Storytelling

Has Pokemon Go the same strength in their Storytelling to survive for the next years?6- ARG Storytelling