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Introduction Improve Your Business Results With IBM Collaboration Solutions Introduction
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Page 1: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

Introduction

Improve Your Business Results With IBM Collaboration Solutions

Introduction

Page 2: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

Introduction

Gregory Sechuga – Manager Rational and ICS Competitive ResearchMark Moore – Senior Software Engineer

Improve Your Business Results With IBM Collaboration Solutions

Page 3: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

IntroductionIntroduction

Welcome And Introductions

Thanks for coming today !

Your IBM team welcomes youIntroductions . . .

Copies of today’s presentations will be availablefor download after the briefing

Page 4: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

IntroductionIntroduction

The New Economic Environment Presents New Challenges

To what extent is the new economic environment different?

There is a complexity gap: Only 49% feel prepared 79% anticipate greater complexity ahead

Source: IBM Global CEO 2010 study that is the largest known sample of senior executives

More volatileDeeper/faster cycles, more risk

More uncertainLess predictable

More complexMulti-faceted, interconnected

Structurally differentSustained change

To a large/very large extentTo some extent

18%

21%

22%

21%

69%

65%

60%

53%

Page 5: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

IntroductionIntroduction

How Will Standout Organizations Address These Challenges?

Source: IBM Global CEO and CHRO 2010 studies

Standout organizations are 57% more likely to encourage their people to use social and collaborative tools to work more effectively with complex problems

95% of standoutorganizations will focusmore on “getting closer to the customer” over the next five years to simplify the business relationship

Page 6: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

Introduction

Introducing Renovations, Inc.

Commercial property developer In 2012 they are developing new

property concept – shopping and entertainment venues in the same complex

Project teams will have to work across a large number of departments

Business partners will have to be integrated with those teams

Many employees will be working remotely

Introduction

George BandiniRenovations, Inc. CEO

We will illustrate key points using a fictional company

“Our employees and their expertise are our most valuable assets”

Page 7: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

Introduction

Renovations, Inc. Has Established Its Goals For The Year

Financial

Creating shareholder/stakeholder value

Customer

Developing products, services, and improving customer satisfaction

Internal Process

Becoming more efficient and generating better results

Leveraging new technology, adopting new approaches, acquiring new skills

Workforce

Introduction

They define their goals from four perspectives

Page 8: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

Introduction

Renovations, Inc. Has Established Its Goals For The Year

Introduction

Workforce Internal Process Customer FinancialLeveraging new technology, adopting new approaches, acquiring new skills

Becoming more efficient and generating better results working together, as organization

Developing products, services, and improving customer satisfaction

Creating shareholder / stakeholder value

Skilled, knowledgeable and productive

employees

Ability to attract, retain top talent

More efficient ways of

performing work

Competitively superior,

innovative products

Improved sales revenue

Lower cost

Increased profits / earnings

Delighted, repeat

customers

-

=

They define their goals from four perspectives

Page 9: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

Introduction

Renovations, Inc. Has Established Its Goals For The Year

Introduction

CustomerCustomer

Internal ProcessInternal Process

WorkforceWorkforce

Fina

ncia

lFi

nanc

ial

They define their goals from four perspectives They define their goals from four perspectives

Developing products, services, and improving customer satisfaction

Becoming more efficient and generating better results

Leveraging new technology, adopting new approaches, acquiring new skills Cre

atin

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Page 10: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

Introduction

Each Of These Goals Ultimately Drive Improved Financial Results

Introduction

WorkforceWorkforceFinancialFinancial

Improved sales revenue

Lower cost

Increased profits

-=

Skilled, knowledgeable and productive

employees

Ability to attract, retain

top talent

More efficient ways of

performing workCompetitively

superior, innovative products

Delighted, repeat

customers

Custo

mer

Custo

mer

Internal Process

Internal Process

Page 11: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

Introduction

IT Will Make A Substantial Contribution To Help The Business Reach Its Goals

Introduction

Madison Armond, Renovations, Inc. CIO

I’ve seen the new goals and we’re going to need some new approaches to achieve them. “Business as usual” isn’t going to move us forward.

Dan Misawa, IBM Representative

IBM can help with that. By leveraging social technologies, Renovations, Inc. can drive performance in each of those areas.

Page 12: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

Introduction

Renovations, Inc.’s Goals, Metrics, And Initiatives

Customer

Improve Customer

Satisfaction

Increase Kiosk Advertising Revenue

Increase Revenue/Squa

re Foot vs Competition

Measured by

§ Customer survey Results

§ Sales§ Web site

registrations

§ Competitive Benchmarking

§ Implement a social presence with IBM Customer Experience Suite§ Build a commerce and marketing capability with WebSphere Commerce§ Make results measureable with IBM Coremetrics§ Make the presence mobile with Mobile Portal Accelerator

Implemented by

Goa

lsIn

itiat

ives

Met

rics

02 - Deepen Your Customer Relationships

Page 13: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

Introduction

Renovations, Inc.’s Goals, Metrics, And Initiatives

Introduction

Lower Operational

Costs

Improve Time-To-Market

Improve Project

Management

Measured by

Goa

lsM

etric

sIn

itiat

ives

§ Travel and postage budgets

§ Deploy a social business infrastructure, IBM Connections, that will enable § Information sharing and reuse§ Better project organization and management

§ Provide a real-time communications infrastructure using Lotus Sametime and IBM Connections to enable rapid resolution of customer issues

§ Simplify and improve collaboration with partners, suppliers, and customers using IBM SmartCloud for Social Business

Implemented by

Internal Process

Increase Workforce

Productivity

Improve Business

Relationships

§ Revenue per Employee

§ Time to locate information and expertise

§ Time from project launch to GA

§ Business partner survey results

§ Time to resolve severity 1 issues

§ % projects on-time and on-budget

Page 14: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

Introduction

Renovations, Inc.’s Goals, Metrics, And Initiatives

Introduction

Increase Employee

Productivity

Improve Employee Retention

Improve Employee

MoraleMeasured by

§ Improved collaboration via profiles and files sharing

§ Improved information and expertise searchability through social tagging

§ Increased productive time via mobile device use

§ Reduced employee turnover

§ Improved college hiring rates

§ Employee Survey Results

§ Social network analysis

§ Deploy Lotus Notes Social Edition to facilitate information flow from inbox to a social environment

§ Deploy Connections Files and Profiles entitlements to enable file sharing and expertise locations

§ Deploy Lotus Traveler on mobile devices to improve productivity of employees who work at project sites

Implemented by

Goa

lsIn

itiat

ives

Met

rics

Workforce

Page 15: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

Introduction

Many Companies See The Same Wide-Ranging Potential Of Social Technologies

Introduction

Source: IBM Market Research, 2011

IBM asked 120 technology and business decision makers from six

different countries what the most important benefits of enterprise

social software were.

Those surveyed indicated that using it to engage with the external

environment is of greater benefit than use for pure internal process

improvement.

Ext

erna

lIn

tern

al

Page 16: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

Introduction

IBM Is A Recognized Leader In Social Business And Technologies

Introduction

“Represents the Future of

Social Business”

Business Insider July 2011

Voted Best Enterprise 2.0

Platform

InformationWeek, Apr, 2011 IBM Social

Software Adopted by

35 of the Fortune 100

#1 in WW Market Share

IDC Social Platform Report 2009 and 2010

#1 in Market Share for

Portal

Page 17: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

Introduction

IBM Social Technologies Drive Growth And Cost Reduction For These Customers

Introduction

“The bottom line is that our sales within new vertical market segments increased by over 40 percent, during a time when we were fundamentally expanding our business.”

— Wayne Alley, vice president, VCC

Helped reduce customer service costs by 20%through increased workforce efficiency

Bring new products to market fasterIncrease market share by improving business processes by leveraging the collective knowledge, expertise, and talent of a global workforce.

“The IBM solution enables us to deliver dynamic products and services to the marketplace at a faster pace than ever before.”

—Niu Gang Associate Director, Shanghai Research Institute, China Telecommunications

“With SPACE [built with IBM Connections and IBM Sametime® software], we can collaborate more quickly, more efficiently, at a deeper level to foster innovation and see our work in a new light.”

— Yukako Uchinaga, CEO, Berlitz Corporation

Page 18: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

Introduction

IBM Is A Social Business

Introduction

IBM.com has 8M registered users, 2,500 communities, and 45K community members

“Content at rest is a cost. Content in motion is value”- Alistair Rennie, GM of IBM Collaboration Solutions

We send 50M Instant Messages/Day and conduct more than 35M minutes of LotusLive meetings

We host 73K communities with 634K profiles and

500K files. The number of unique visitors doubled in

the last year

Customer self service and social technologies save us more than US $100M/Year

+430k Employees2000 Locations

170 Countries50% Work Remotely

Page 19: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

Introduction

IBM Social Business Pioneer, Carol Sormilic

12-hour time zone difference made synchronous communication difficult

Shifted team communications to Connections using blogs, wikis, and profile wall – conducting business entirely “in the open”

As a result, she works effectively across 12 time zonesIntroduction

From Southbury, Connecticut, USA

Now on assignment in Beijing, China

Page 20: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

IntroductionIntroduction

Social Technologies Will Help Renovations, Inc. Hit Its Targets

Deepen Your Customer Relationships

Deliver an exceptional customer experience with greater flexibility and lower costs

Simplify and Improve Your Business Processes

Discover, share, and apply the right expertise and information when needed

Simplify the way people interact for better, faster results

Enable cross-boundary networks of individuals to form quickly and solve problems

Build More Effective Business Partnerships

Improve collaboration with customers and partners beyond the firewall via the cloud

Reduce the cost and effort that would be required to manage on premises infrastructure

Empower Your Workforce

Improve productivity with desktop and hybrid computing

Provide tools for mobile employees that enable them to be as productive as office employees

Deploy environment for collaborative web-based document authoring and editing

Lower operational costs and improve time-to-market with more efficient processes

Provide online self-service, improving customer satisfaction and reducing costs

Drive revenue and increase brand loyalty with an enhanced customer experience

Customer

Internal Process

Internal Process

Workforce

Page 21: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

Introduction

We Will Have Live Demonstrations Of The Results Of Renovations, Inc.’s Initiatives

Introduction

Thinkpad w520

Mobile Device

IBM SmartCloud for Social Business

Microsoft Office 365

VMware Workstation 7VMware Workstation 7

IBM

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IBM

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Page 22: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

IntroductionIntroduction

Agenda

9:00 AM – 9:15 AM Local Introduction9:15 AM – 9:45 AM 1) Improve Business Results With IBM Collaboration

Solutions

9:45 AM – 10:45 AM 2) Deepen Your Customer Relationships

10:45 AM – 11:00 AM COFFEE BREAK

11:00 AM – 12:00 PM 3) Simplify And Improve Your Business Processes

12:00 PM – 1:00 PM 4) Build More Effective Business Partnerships

1:00 PM – 2:00 PM LUNCH BREAK

2:00 PM – 3:00 PM 5) Empower Your Workforce

3:00 PM – 3:15 PM 6) Start Leveraging Social Technologies Today

3:15 PM – 3:30 PM Q&A

Page 23: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

IntroductionIntroduction

Agenda

9:00 AM – 9:30 AM 1) Improve Business Results With IBM Collaboration Solutions

9:30 AM – 10:45 AM 2) Deepen Your Customer Relationships

10:45 AM – 11:00 AM COFFEE BREAK

11:00 AM – 12:00 PM 3) Simplify And Improve Your Business Processes

12:00 PM – 1:00 PM LUNCH BREAK

1:00 PM – 2:00 PM 4) Build More Effective Business Partnerships

2:00 PM – 2:45 PM 5) Empower Your Workforce

2:45 PM – 3:00 PM 6) Start Leveraging Social Technologies Today

3:00 PM – 3:15 PM Q&A

Page 24: Improve Your Business Results With IBM Collaboration Solutions · IBM Is A Recognized Leader In Social Business And Technologies “Represents the Future of Social Business” Business

IntroductionIntroduction

Agenda

12:00 – 12:30 1) Improve Business Results With IBM Collaboration Solutions12:30 – 13:30 2) Deepen Your Customer Relationships

13:30 – 14:00 3) Simplify And Improve Your Business Processes

14:00 – 15:00 LUNCH BREAK

15:00 – 15:30 3) Simplify And Improve Your Business Processes, continued

15:30 – 16:30 4) Build More Effective Business Partnerships

16:30 – 17:00 5) Empower Your Workforce

17:00 – 17:15 6) Start Leveraging Social Technologies Today

Q&A


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