Date post: | 25-Jun-2015 |
Category: |
News & Politics |
Upload: | nuvisions |
View: | 384 times |
Download: | 1 times |
Improving Public Relations and Media Outreach for Small businesses & Non-Profits
PR Services offered through Nuvisions
1
Complete Communications Integration
Media Contact and Collaboration Management Distribution Capabilities Activity Tracking and Full Reporting News Management Target Opportunities (Speaking Opportunities, Editorial
Calendars) Project Management and Campaign Tracking Intranet and Online Pressroom Management Analysis
2
Problems/Issues Faced by many Small Busineesses & Non-Profits Today
Uncoordinated media outreach and limited media contact and publication accessibility
Manual updating of Media Contacts
Limited and time-consuming news clipping/gathering
Slow and ineffective reporting-difficult to analyze & quantify impact
Departments working in “silos”-lack of integration/efficiencies
3
Solutions Comprehensive and up to date media lists saving
organizations time and resources by getting rid of time consuming task of researching and locating media contacts that write about your issues or topics
Greater returns on media campaigns realized by expanding media outreach and gaining greater coverage in the press
Comprehensive news tracking saving organizations time and money by automating news clipping
Real time reporting and detailed analysis giving organizations insight into the effectiveness of media campaigns
4
Nuvisions Media Relations Wheel
Measurement
News
Distribution
Media Contacts
Nuvisions Consulting
5
Media Contacts•Nuvsions delivers the most comprehensive database in the industry, filled with detailed information about more than 1.4 million global and nearly 1 million US journalists and bloggers, media outlets and publicity opportunities including editorial calendars, awards, conferences and tradeshows
6
Media ContactsThrough it’s partners Nuvisions provides rich media profiles that go well beyond basic contact information and include the preferred method of contact, links to recent news written by the journalist and even podcast interviews with the journalists The result is a 360-degree view of each media contact and outlet.
7
Distribution Model Nuvision’s delivers your press release directly to the inbox of
influential reporters, journalist, bloggers, and analyst that write about your issues and topics
Nuvisions distribution model includes unlimited press release sends, online newswire sends, and anti-spam capabilities to ensure your messages get through to the intended recipients
Nuvisions analytic tools includes detailed reporting on number of press contacts your distribution was sent to, number of email opens, web statistics for online press release readership and interest levels, detailed profile on the publication in which your article appears including outlet circulation, and ad value calculations
8
News Monitoring In today’s 24x7
media world, many organizations often struggle to stay on top of their news, dedicating precious resources to filtering through the noise to find what’s relevant for the organization.
Nuvisions will free up your valuable resources and monitors all your news whether it is from traditional news sources, online news sites, blogs or the new social media we electronically clip from over 50,000 publications, online news sites, and social media sites.
Nuvisions electronically receives and automatically stores all of the clippings you get from any source you choose. Your stored clippings are instantly available for viewing, printing, analyzing and sharing with others.
9
News Analysis and Nuvisions
measures the effectiveness of your PR programs by analyzing your news coverage, PR activities, as well as issues and topics that are important to your organization
These reports include charts and graphs breaking down your news by the top
10
Media Contacts Analysis and Nuvsions
produces dozens of easy-to-read charts and graphs that allow you to gain valuable and immediate insight into your selected media contacts allowing you to see which outlets, demographic areas, subject and beat codes are represente
11
Nuvisions Creating a New Vision for your Vision
Thank You for Considering Nuvisions for you Public Relations and Media Outreach Efforts
12