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Virtual Sponsor Brochure
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Page 1: IN ASSOCIATION WITH...u Corporate branding on presentation holding slides u Literature in delegate bags (to be supplied by the sponsor) u Corporate branding on 2 pop-ups to be positioned

Virtual Sponsor Brochure

Page 2: IN ASSOCIATION WITH...u Corporate branding on presentation holding slides u Literature in delegate bags (to be supplied by the sponsor) u Corporate branding on 2 pop-ups to be positioned

Virtual Sponsor Brochure

Connecting your products and services with the UK’s defence, health, infrastructure and public procurement community

This unique online platform will showcase your company’s product or

service, enabling you to engage and connect with the public sector buying

community, without the geographical constraints a live event would entail.

You will be able to engage with key buyers through a visually immersive

experience like no other. The easy to navigate platform requires no

downloads, is 100% mobile friendly, and works on all modern browsers.

You will be able to fully customise your exhibition stand, display virtual

literature, host engaging digital content (e.g. videos and case studies) to

help delegates understand who you are and how you can supply to the

defence sector. All attendees can download and save any of your literature

in their very own virtual delegate bag.

All engagement from attendees to the event and to your virtual stand

will be logged and provided in your own comprehensive post event

engagement report.

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Page 3: IN ASSOCIATION WITH...u Corporate branding on presentation holding slides u Literature in delegate bags (to be supplied by the sponsor) u Corporate branding on 2 pop-ups to be positioned

Virtual Sponsor Brochure

The virtual lead generation opportunity

Widen your ReachA virtual event can accommodate a much wider audience by removing all geographical restraints. Important stakeholders who could not have attended the event for in-person interactions can now easily login and start engaging with you. You can go beyond your local audience to a national and even global one which can skyrocket your business. You can ensure a bigger and more diverse event attendance and naturally, a larger pool of lead prospects.

Shortens your Sales CycleAt a virtual event, visitors will be exposed to your solution(s) and can be given a demonstration as well as undergo negotiation there and then within minutes. This will significantly accelerate your sales funnel meaning a fast return for your business.

Delivers Information Through Interactive ContentPeople love real-time communication, and this also applies to their professional interactions. According to The Social Habit and Jay Baer, 32% of users who have ever interacted with a brand on social media expect a reply in 30 minutes or less. Therefore, live videos, tweets and webcasts are becoming increasingly popular. Virtual events are designed for such interactions through instant chat, social sharing, on-demand webinars and live Q&A sessions.

These tools help build a lead nurturing environment where someone is always available to answer a prospect’s query through the convenience of digitization. People are more likely to engage with you if you take the guesswork out of the process and virtual events help you achieve this leading to more conversions.

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Page 4: IN ASSOCIATION WITH...u Corporate branding on presentation holding slides u Literature in delegate bags (to be supplied by the sponsor) u Corporate branding on 2 pop-ups to be positioned

Virtual Sponsor Brochure

The virtual lead generation opportunity

Enables Data-Drive Lead-TrackingPost-event reports can shed a lot of light on the event’s performance. They pinpoint statistics like:

n Number of attendessn Content views & download volumen Number of interactionsn Volume and value of transactions performed

These figures are helpful in gauging both the quantity and quality of leads generated. A data-driven approach based on delegates’ level of engagement in the event can be monumental in determining the sales stage that they lie in. This eases the lead qualification process and maximizes event ROI.

All exhibitors and sponsors will gain a full post event Engagement report for follow up and reporting purposes ensuring connection with buyers can continue even after the virtual event has taken place.

A Virtual Event is Not a One-Time AffairThe best part of going virtual: your engagement does not have to end with the event. You can keep the doors to the virtual event open for days after its scheduled time has passed. This allows your content to be available for consumption, storing and sharing for much longer. Even if your reps are not available to immediately answer the queries generated by late or returning delegates, you’ve still left the door open for an additional stream of prospects to access your business and reach out for a transaction.

With virtual events, the options for lead-generation and lead-nurturing are endless. If you clearly present the message you wish to portray and match this with the event audience, you will be sure to turn engaged attendees into valuable prospects.

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Virtual Sponsor Brochure

The Digital Interactive Product Showcase ExperienceBiP’s virtual events, will connect the public sector procurement community through an innovative, intuitive, and interactive virtual experience.

Participants can easily browse and download exhibitor content through their virtual stands, use chat tools to network with exhibitors on a 121 basis or network on a group basis within the networking lounge as well as attend keynote presentations and procurement training sessions.

BiP’s virtual events, allows you to join our event from any location via your desktop, mobile or other device, ensuring you can engage with delegates whilst on the move. And, on top of this, if you miss anything, you can catch up later via our on-demand option.

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The Virtual LobbyOnce participants log in to the event they are taken to an interactive 3D lobby that functions as a launchpad guiding them to various sections of the event providing easy access to areas such as the Exhibition Hall, Auditorium (Keynote Arena), Training and Networking Zones.

NB – Images are for demonstration purposes

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Virtual Sponsor Brochure

The Digital Interactive Product Showcase Experience

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Exhibition AreaWith exhibitors located across the virtual exhibition landscape, delegates can easily navigate through the exhibition halls just like a physical event. The virtual exhibition stand is where your teams can meet with delegates, schedule meetings, chat through text, audio and live video calls, engage through social media and even, ‘take away’ literature from each stand.

NB – Images are for demonstration purposes

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Virtual Sponsor Brochure

The Digital Interactive Product Showcase Experience

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Keynote Arena & Training ZonesTake your seat ready to watch and participate within the Keynote sessions, which as always, will feature a host of leading speakers from across the UK’s public sector procurement community.Ask questions of the presenters. Take part in any polls. Watch sessions at a later stage if you missed them using the on-demand facility.

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Virtual Sponsor Brochure

Exhibition and Sponsorship opportunities starting from £2000+Vat

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Virtual Sponsor Brochure

Available Sponsorship and Exhibition PackagesTo discuss your requirements or arrange a live 121 demonstration of the virtual platform please contact your account manager direct, call the exhibition sales team number 0845 270 7066 or email [email protected]

n Headline Platinum Sponsor

n Cyber Security Sponsor

n Gold Sponsor

n Event Corporate Sponsor

n Registration Sponsor

n Delegate Bag Sponsor

n Event Planner Sponsor

n Keynote / Auditorium Sponsor

n Gold Exhibition Stand

n Silver Exhibition Stand

n Bronze Exhibition Stand

n SME Exhibition Stand

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