MARKET INTELLIGENCE . CONSULTING
www.techsciresearch.com
FY2017 – FY2027
INDIA ORGANIC SNACKS MARKETFORECAST & OPPORTUNITIES
2
Scope of ReportProduct of Interest (POI): Organic Snacks
Review Period
FY2017 – FY2020
Base Year
FY2021
Estimated Year
FY2022
Forecast Period
FY2023 – FY2027
Year Range
Organic snacks is food produced by methods complying with the standards of organic farming.Standards vary worldwide, but organic farming features practices that cycle resources, promoteecological balance, and conserve biodiversity. Organizations regulating organic products mayrestrict the use of certain pesticides and fertilizers in the farming methods used to produce suchproducts. Organic snacks typically are not processed using irradiation, industrial solvents, orsynthetic food additives.
Market Segmentation
REGION
• North
• South
• East
• West
TYPE
• Cookies & Crackers
• Fruit Snacks & Dried
Fruit Snacks
• Puffs & Chips
• Energy Bar
• Meat Snacks
• Others
DISTRIBUTION CHANNEL
• Hypermarket/Supermarket
• Grocery store/Convenience store
• Online
• Others
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Table of Contents
Contents
1. Product Overview: Organic Snacks (A brief description of the category and product inclusions considered under the scope of the study to give clear picture to the client about the product of interest.)
2. Research Methodology (A detailed methodology on how we have derived the market related information and what are the measures that has been taken to validate the data.)
3. Impact of COVID-19 on India Organic Snacks Market
4. Executive Summary
5. Voice of Customer
6.India Organic Snacks Market Outlook, FY2017-FY2027F (This chapter includes a brief overview of the product of interest market such as total market’s growth rate, expected growth rate, key growth levers, leading region, top grossing product types, etc. It includes more of a qualitative information about the market.)
6.1.
Market Size & Forecast (This chapter would include the market size i.e., the revenue generated from the India Diesel Based Lighting Towers market in one year. In this case, the market size will be provided in value terms for historic period (FY2017-FY2020); current/base year (FY2021); estimated year (FY2022E); and forecast (FY2023-FY2027))
6.1.1. By Value
6.2. Market Share & Forecast (The overall product of interest bifurcated/split among various segments. )
6.2.1.By Type (Cookies & Crackers, Fruit Snacks & Dried Fruit Snacks, Puffs & Chips, Energy Bar, Meat Snacks & Others)
6.2.2.By Distribution Channel (Hypermarket/Supermarket, Grocery store/Convenience store, Online and Others)
6.2.3. By Company
6.2.4. By Region
6.3. Product Market Map
4
Table of Contents
Contents
7. North India Organic Snacks Market Outlook, FY2017-FY2027F
7.1. Market Size & Forecast
7.1.1. By Value
7.2. Market Share & Forecast
7.2.1. By Type
7.2.2. By Distribution Channel
8. South India Organic Snacks Market Outlook, FY2017-FY2027F
8.1. Market Size & Forecast
8.1.1. By Value
8.2. Market Share & Forecast
8.2.1. By Type
8.2.2. By Distribution Channel
9. East India Organic Snacks Market Outlook, FY2017-FY2027F
9.1. Market Size & Forecast
9.1.1. By Value
9.2. Market Share & Forecast
9.2.1. By Type
9.2.2. By Distribution Channel
5
Table of Contents
Contents
10. West India Organic Snacks Market Outlook, FY2017-FY2027F
10.1. Market Size & Forecast
10.1.1. By Value
10.2. Market Share & Forecast
10.2.1. By Type
10.2.2. By Distribution Channel
11. Market Dynamics
11.1. Drivers
11.2. Challenges
12. Market Trends & Developments
13. Policy & Regulatory Landscape
14. India Economic Profile
15. Competitive Landscape
15.1. Company Profiles (Top 10 Companies)
15.1.1. Company Details
15.1.2. Products & Services
15.1.3. Financials (As Reported)
15.1.4. Key Market Focus & Geographical Presence
15.1.5. Recent Developments
15.1.6. Key Management Personnel
16.Strategic Recommendations (Based on the findings of the report strategic recommendations on how to enter and expand market share)
17. About Us & Disclaimer
RESEARCH METHODOLOGY
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Research Methodology
✓ Identifying Key Opinion
Leaders
✓ Questionnaire Design
✓ In-depth Interviews
Data Collection
Developing List of Respondents
Formulating Questionnaire
Market Profiling
Data Validation
Data Analysis
In-depth secondaryresearch wasconducted todetermine top playersin the India organicsnacks market,overall market sizeand segmentalmarket size.
In order toconduct industryexperts’ interviews,TechSciformulated adetaileddiscussion guide.
List of industryplayers andindustryspecialists wasdeveloped.
TechSci conductedinterviews withindustry expertsand industryplayers for datacollection andverification.
Data obtained asa result ofprimary andsecondaryresearch wasvalidatedthrough rigoroustriangulation.
The data wasscrutinized using MS-Excel, statistical toolsand internalproprietary databaseto obtain qualitativeand quantitativeinsights about theIndia organic snacksmarket.
Data Collection
Data Filter& Analysis
Research &Intelligence
ActionableInsights
BusinessSolution
Primary Research Desk Research Company Analysis
✓ Recent Developments
✓ Market Changing
Aspects/Dynamics
✓ Government Policies
✓ Conclusion
✓ Market Participants
✓ Key Strengths
✓ LinkedIn✓ TechSci Internal
Database
✓ Factiva✓ Hoovers
Paid Sources
✓ Company Websites✓ Company Annual
Reports✓ White Paper Study✓ Financial Reports✓ Investor
Presentations✓ Regulatory Body✓ Associations, etc.
Secondary Research
Primary Research
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Research Methodology
Baseline Methodology
Our dedicated team of industry experts has monitored and analyzed various aspects of India organic snacks market. The team has analyzed the
outlook of various segments of this market, while considering the major influencing factors such as growing demand for different cuisines and
surging demand for snacks & convenience foods. The study includes market forecasting, which would enable our clients to take better decisions
while planning their strategy to achieve sustainability in India organic snacks market.
Methodology Followed for Calculation of Market Size:
• Market Size By Value : Market size, in terms of value & volume, for the year FY2021 was calculated based on information collected through
exhaustive secondary research and primary surveys, with various key opinion leaders/stakeholders, such as organic snacks manufactures,
suppliers, channel partners, end users, industry experts, and other industry participants.
• The team interviewed more than 40 – 50 organic snacks manufactures, suppliers, 180 – 200 end users, and 15 – 20 industry experts and other
value & volume chain stakeholders in the India organic snacks market to obtain the overall market size from FY2017 to FY2021, which was
validated by the Delphi technique. Taking standard deviation into consideration, the market size was averaged out, to arrive at the market size
data during FY2017-FY2021.
• Respondents were asked about the current and future market growth rates, market shares by type, by distribution channel, by region and by
company. Removing the outlier responses, the geometric mean of growth estimates and supplier wise revenue shares generated across
various segments were considered, to arrive at the final revenue shares. Revenue shares generated across various segments were further
triangulated from other stakeholders.
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Research Methodology
Methodology Followed for Calculation of Market Shares:
• Market shares by type, by distribution channel, by region and by company were calculated based on the responses received through
primary surveys with industry experts, in which the respondents were asked about the market shares or revenue generated from various
segments of organic snacks market. The final shares were calculated by taking the geometric mean of the responses gathered from key
opinion leaders after eliminating the outliers.
Methodology Followed for Forecasting:
• TechSci Research performed periodical checks on data collected through the surveys with logic checks and analyzed the survey results in
SPSS/Tableau Software.
• Data triangulation techniques were applied to fill the gaps and to present a more meaningful picture of the market. To forecast India organic
snacks market, TechSci Research used various forecast techniques such as:
✓ Moving Average
✓ Time Series Analysis
✓ Regression Analysis
✓ Econometric and Judgmental Analysis
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Research Methodology
TechSci Research used its own forecast tool, which is based on the growth of various allied industries in respective regions. TechSci Research
also used the impact analysis during short, medium and long term period to estimate the demand and to reach accurate market numbers. It
should be noted that the figures compiled are only for the organized market including market share data.
Partial List of Companies Interviewed Key Secondary Sources
▪ Pro Nature Organic Foods (P) Ltd.
▪ Natures Basket Limited
▪ The Organic Garden
▪ Visionfresh.in
▪ 24 Mantra Organic
▪ Just Organics
▪ World Bank
▪ TechSci Research Proprietary Database & Knowledge
Repository
▪ Company Annual Reports
▪ Industry Magazines
▪ Industry Reports
▪ Statista
▪ News Dailies
▪ Credible Paid Databases
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Industry Brief
According to TechSci Research report, “India Organic Snacks Market By Type (Cookies & Crackers, Fruit Snacks & Dried Fruit Snacks, Puffs &
Chips, Energy Bar, Meat Snacks & Others), By Distribution Channel (Hypermarket/Supermarket, Grocery Store/Convenience Store, Online and
Others), By Region, Competition Forecast & Opportunities, FY2027”, India organic snacks market has shown promising growth in historical years
until FY2020 and is expected to continue its growth in the forecast years FY2022 to FY2027. Rise in demand for convenience food and
development in retail structure are driving the growth of the India organic snacks market. Moreover, increasing concerns toward health issues are
also having a positive impact on the market growth.
The ever-increasing number of working professionals, rising urbanization, lifestyle changes, local availability of organic snacks in small packages
and affordability along with the growing popularity of convenience foods and increasing trend for hygiene, greater taste, and consistency are
driving the market of Indian organic snacks. Further, factors such as increasing disposable income and rising population affects the retail market
dynamics significantly, while the industrial and catering channel is driven by the growing demand for organic snack food items from industrial
food services.
The report on India organic snacks market is segmented by type, distribution channel, and regional distribution. Based on distribution channel the
market is further fragmented into hypermarket/ supermarket, grocery store/ convenience store, online and others. Hypermarket/ supermarket
segment asserted the dominance over the market in historical years and is expected to continue to dominate the market. With the availability of
wide variety of organic food available at supermarkets, and convenience for the consumers to opt from various options and no risk of debts while
purchases shows that the market will continue to grow in the future as well.
Indian economy was widely affected by the pandemic that set foot in early FY2020. India organic snacks market was not untouched, either. While
observing the lockdown, consumers were not able to visit multiple distribution channels and could only order food online. The online retail is
expected to gain major revenue shares thus driving the growth in Indian organic snacks market in the forecast years. Generation Z with their
hectic life and disposable income are inclined towards the fast food. When an innovative, healthier, and distinct product is available, it attracts the
attention of consumers. Health-conscious consumers can opt for gluten free product or organic options available. However, these products are a
tentatively progressing sector.
Major players operating in India organic snacks market include Pro Nature Organic Foods (P) Ltd., Natures Basket Limited, The Organic Garden,
Visionfresh.in, 24 Mantra Organic, Just Organics, among others. The companies are focusing on extensive research and development activities
to stay competitive in the market. Other competitive strategies include formation of alliances and partnerships.
“India organic snacks market is expected to witness significant growth during the forecast period. Government of India has shown support and
has taken various initiatives for the growth of agriculture and food sector in India. The organic snacks market is a promising sector for future FDI
and exponential market growth.”, said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management
consulting firm.
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Sample Data - Snapshot
5.00 6.007.00 8.00
9.00 10.0011.00 12.00
13.00 14.0015.00
FY2017 FY2021 FY2022E FY2027F
By Value (USD Million)
India Organic Snacks Market Size, By Value (USD Million), FY2017–FY2027F
CAGR By Value
XX%CAGR By Value
YY%
North India Organic Snacks Market Share, By Type, By Value, FY2017–FY2027F
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
FY2017
FY2018
FY2019
FY2020
FY2021
FY2022E
FY2023F
FY2024F
FY2025F
FY2026F
FY2027F
Cookies & Crackers Fruit Snacks & Dried Fruit Snacks
Puffs & Chips Energy Bar
North India Organic Snacks Market Share, By Distribution Channel, By Value, FY2017–FY2027F
25%25%25%25%25%25%25%25%25%25%25%
25%25%25%25%25%25%25%25%25%25%25%
25%25%25%25%25%25%25%25%25%25%25%
25%25%25%25%25%25%25%25%25%25%25%
FY2017
FY2019
FY2021
FY2023F
FY2025F
FY2027FHypermarket/Supermarket Grocery store/Convenience store Online Others
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FORECAST & OPPORTUNITIES
FY2017 – FY2027
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About Us & Disclaimer
TechSci Research is a global market research and consulting company with offices in the US, UK and India. TechSci Research provides market research reports in
number of areas to organizations. The company uses innovative business models that focus on improving productivity, while ensuring creation of high-quality reports. The
proprietary forecasting models use various analyses of both industry-specific and macroeconomic variables on a state-by-state basis to produce a unique ‘bottom-up’
model of a country, regional and global industry prospects. Combined with the detailed analysis of company activity and industry trends, the result is a uniquely rich
evaluation of the opportunities available in the market.
Related Reports
• Global Organic Snacks Market By Type (Cookies & Crackers, Fruit Snacks & Dried Fruit Snacks, Puffs & Chips, Energy Bar, Meat Snacks &
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Forecast & Opportunities, 2027
• Global Organic Food Market By Product Type (Fruits & Vegetables; Meat, Poultry & Dairy; Processed Food and Others), By Distribution
Channel (Store-based Retail and Non-Store-based Retail), By Region, Competition, Forecast & Opportunities, 2024
The contents of this report are based on information generally available to the public from sources believed to be reliable. No representation is made that it is timely,accurate or complete. TechSci Research has taken due care and caution in compilation of data as this has been obtained from various sources including which it considersreliable and firsthand. However, TechSci Research does not guarantee the accuracy, adequacy or completeness of any information and it is not responsible for any errors oromissions or for the results obtained from the use of such information and especially states that it has no financial liability whatsoever to the subscribers / users of thisreport. The information herein, together with all estimates and forecasts, can change without notice. All the figures provided in this document are indicative of relative marketsize and are strictly for client’s internal consumption. Usage of the same for purpose other than internal will require prior approval of TechSci Research.
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