INDIAN RETAIL INDUSTRY (Recession to Ripening)

Presented by :

Ketan Garg

ITM-MBA-09

Indian Retail Growth Parameters Disposable income Favourable demographics Changing lifestyle Growth of middle class segment High potential for penetration into urban and

rural markets

Industry-wise Impact of Recession

Organized retail penetration which was expected to touch 16 % by 2010 is likely to trace 10.4% only

Barriers to Retail Growth• Poor Supply Chain Infrastructure

• Absence of a mature third party Logistics Industry

• Fragmented Supply Base

• Skyrocket Rentals Rentals Eating into profit margins of retailers

Strategies adopted by Pantaloon retail Toughen Internal efficiencies Decode Consumer Behavior Entering into alliance and leveraging expertise Innovation of categories, services and business

models Building a competent supply chain management

systems Venturing into under penetrated market i.e. Rural

Private Label as a power play

Quick Showcase of Future of Indian Retail

Retail Industry: 2010 2015

Total Retail 20 27

Organized 1.0(5%) 3.0(11%)

Figures : in lakh crores

Source: annual report Pantaloon retail

Pantaloon Retail

Source: annual report Pantaloon retail

Source: annual report Pantaloon retail

Pantaloon V/S Reliance

Inter Company Comparison

Rural India as a Future MarketTriveni

(Khushali bazzar)

ITC (E chaupal)

HUL (Shakti)

Godrej Agrovet(Aadhar)

DCM (Haryali Kissan

Bazzar)

Reliance Retail

(Fresh &

Fresh Plus)

Tata

(Tata Kisan

Sansar)

M&M (Shubhlabh)

Source : Company Websites