August 2015

The Inflight Magazine of Malindo Air

OVERVIEW

1st flight on 22 March 2013, from klia to Kota Kinabalu.

1st airline to operate the 737-900ER aircraft in Malaysia.

BOEING 737-900ER(6 units)

BOEING 737-800(12 units)

ATR 72-600(11 units)

MALINDO AIR

Malindo’s Business class B737-900ER12 business-class seats (45” pitch)

B737-80012 business-class seats (45” pitch)

MALINDO AIR

Malindo’s Economy ClassB737-900ER180 Economy seats (32” pitch)

B737-800150 Economy seats

Malindo AIR’s ATR 72 seats (29” pitch)

MALINDO AIR

PASSENGERS PROFILE

40%

55%45%

60%

80%20%

PMBEs

PMBEs

Female

Families / Holiday Makers

Families / Holiday Makers

Male

WEEKDAYS

WEEKENDS

GENDER

2013 9,000,00 2014 2,300,000 2015 4,000,000

2016 6,000,000 (forecasted)

Established in 2013, Malindo Air is based in Malaysia and it is the first hybrid airline in Malaysia with business andeconomy class service offerings, complimenting the existing premium full service and low cost operation.

Malindo Air; a subsidiary of Lion Group, Indonesia is operating using Boeing 737-900ER and ATR 72-600, with flights weekly departures from klia and Subang Skypark to 36 routes, 32 destinations, both domestic and international destinations and growing...

MAlindo air passengers volume

�DESTINATIONS & FREQUENCIES

MalaysiaLangkawiPenang

KuchingKota KinabaluAustraliaPerth

BangladeshDhaka

Sri LankaColombo

21X WEEKLY21X WEEKLY

21X WEEKLYJohor Bahru 14X WEEKLY

28X WEEKLY

12X WEEKLY

12X WEEKLY

7X WEEKLY

34X WEEKLY28X WEEKLY62X WEEKLY25X WEEKLY28X WEEKLY10X WEEKLY49X WEEKLY

6XWEEKLY

62X WEEKLY4X WEEKLY14X WEEKLY

14X WEEKLY7X WEEKLY14X WEEKLY

14 X WEEKLY

2X WEEKLY

7X WEEKLY

11X WEEKLY7 X WEEKLY7X WEEKLY14 X WEEKLY

3 X WEEKLY7 X WEEKLY

21X WEEKLY

28X WEEKLY

IndonesiaBaliBandungJakarta

VietnamHo Chi Minh City

ChinaSanya

NepalKathmandu

IndiaDelhiKochiMumbaiTrichyTrivandrumAmritsar

ThailandBangkok

SingaporeSingapore

MalaysiaAlor SetarLangkawiPenangJohor BahruK.TerengganuKertihKota Bharu

IndonesiaBatam

From Subang to From Penang to From Ipoh to From Melaka to

MalaysiaSubangMelakaKLIA

MalaysiaJohor Bahru 4X WEEKLY

MalaysiaPenang

IndonesiaPekanbaru

4X WEEKLY

4X WEEKLY

From Johor Bahru to

MalaysiaSubangIpoh

25X WEEKLY4X WEEKLY

From KLIA to

MalaysiaKuala Lumpur 28X WEEKLY

From Singapore to

7 X WEEKLYHong KongHong Kong

7 X WEEKLYPakistanLahore

Ho Chi Minh City

Hong Kong

Sanya

Lahore

Johor Bahru

ROUTE MAP

OVERVIEW

Indulge Wanderlust

Happenings InsiderspecificationsFrequency MonthlyLanguage EnglishPrint Order 15,000 copies per monthReadership 500,000 passengers per monthPublication Deadline 1st of each monthBooking Deadline 8 weeks before publicationCopy Deadline 6 weeks before publicationMaterial Requirement PDF in CD file with Digital Proof (300dpi & above, CMYK formatted

Features destinations that Malindo Air flies to and beyond; offering exciting virtual travel journeys that will entice readers to experience the actual location

Reviews on exclusive and trendy places to dine, shop, as well as adventurous activities to explore

Keeping readers up-to date with the latest launch of products, entertainment venues and industry related news

Highlights the airline's monthly milestones and network expansion plans

CareerInspiring insights of key personnel within the airline that is catered specially for aspiring individuals keen in venturing into the thrilling aviation industry

Malindo Air's In-Flight magazine, MalindoMAG, embodies the modern day traveller who seeks life's pleasure and excitement through five key features; Wanderlust, Indulge, Career, Happenings and Insider.

RATE CARD

MALINDOMAG ADVERTISING RATES (MALAYSIA)

Outside Back Cover (OBC) Inside Front Cover (IFC) Inside Back Cover (IBC) Front Cover Gatefold (creative buy)

Facing Inside Front Cover Facing Content Page Facing Editor’s Note

Full Page Full Colour Double Spread Full Colour 1/2 Page (Horizontal/Vertical) 1/4 Page (Horizontal/Vertical)

1 Page 1/2 Page

20,25016,20016,20031,500

17,55016,20016,200

13,50025,200

7,2005,400

13,5007,200

12,7506,800

11,7506,500

10,0006,000

12,75023,0006,8005,000

11,75022,500

6,5004,800

10,00021,0006,0004,500

16,50015,50015,500

15,75014,50014,500

14,90013,50013,500

19,50015,50015,50029,500

18,25014,50014,500

28,350

17,00013,50013,50026,500

1 INSERTION (MYR) 3 INSERTION (MYR) 6 INSERTION (MYR) 12 INSERTION (MYR)POSITION

Remarks: Od sizes upon request, rates quoted above are per insertion, excluding GST. Terms and conditions apply.

RUN ON PAGE (ROP)

COVER

PREMIUM POSITIONS

AD FEATURE (ADVERTORIAL)

PROMO RATES

RUN ON PAGE (ROP)

COVER

1 INSERTION (MYR) 3 INSERTION (MYR) 6 INSERTION (MYR) 12 INSERTION (MYR)LOCATION

MALINDOMAG ADVERTISING RATES (MALAYSIA)

Full Page Full Colour Double Spread Full Colour 1/2 Page (Horizontal/Vertical) 1/4 Page (Horizontal/Vertical)

Outside Back CoverInside Front CoverInside Back CoverFront Cover Gatefold

PREMIUM POSITIONS

Facing Inside Front CoverFacing Content PageFacing Editor’s Note

AD FEATURE (ADVERTORIAL)

1 Page1/2 Page

Remarks: Rates quoted above are per insertion.

6,000.0010,000.004,,500.004,000.00

5,500.008,000.004,000.003,500.00

5,000.007,000.003,500.003,000.00

4,000.006,000.003,000.002,500.00

14,000.0011,500.0011,500.00

22,000.00

12,285.0011,500.00 11,500.00

11,500.0010,800.0010,800.00

9,500.005,000.00

9,000.004,800.00

8,200.004,500.00

7,000.004,200.00

10,500.009,500.009,500.00

11,000.0010,000.0010,000.00

13,500.0010,800.0010,800.0020,500.00

12,700.0010,000.0010,000.0019,800.00

12,000.009,500.009,500.00

18,500.00

PUBLICATIONS

ONLINE

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http://malindoair.com/the-malindo-experience/malindomag

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