Date post: | 15-Apr-2017 |
Category: |
Presentations & Public Speaking |
Upload: | taylor-newberry |
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“INFLUENCER” MANAGEMENTthe digital age of public relations
“Withthehundredsofthousandsofproducts
launchingeveryyearandtheamountofdigitalnoiseincreasingexponentially,
brandsneedasolutionthatwouldallowthemto
distinguishthemselvesfromthatnoise.”
Ekaterina Walter, CMO of Branderati
WORDOF MOUTH
CREATE A COMMUNITY
STRATEGIC PARTNERSHIPS
MEASURE PARTICIPATION
AFFINITY MARKETING
WHAT INFLUENCER PROFILES DOES MY COMPANY NEED?