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[Infographic] How Does Your Incentive Travel Program Measure Up?

Date post: 07-Apr-2017
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23.1% 40 % of event planners always or frequently use a mobile app during their program. Financial and Insurance Conference Planners Incentive travel has long been a motivational powerhouse for businesses like yours. But if you’re not focused on program growth and optimization, you’re missing a huge opportunity. Learn how incentive travel powers business growth with these powerful stats: BUT very few companies are currently measuring the ROI achieved through their incentive travel programs. Incentive Research Foundation 83% OF EVENT PLANNERS ALWAYS OR FREQUENTLY REQUIRE BUSINESS SESSIONS DURING THEIR INCENTIVE PROGRAMS. Financial and Insurance Conference Planners Organizations that offer non-cash incentives, such as incentive travel, experience higher year-over-year revenue growth: 23.1%, compared to the industry average 7.2%. Aberdeen Group Companies using incentive travel generally enjoy an ROI of 4:1 US Travel Association THE NUMBER OF ORGANIZATIONS WHO ARE PAYING MORE ATTENTION TO ROI in order to justify or defend incentive travel budgets was 27.8% in 2012, up from 18.1% in 2011. Drive the deep-rooted change and get the profit-driven results you need with incentive travel. https://www.itagroup.com/incentive-travel “BEST-IN-CLASS” COMPANIES (defined as those with the highest customer retention and sales growth) offered group travel. IRF/Aberdeen Group 100 % How Does Your Incentive Travel Program MEASURE UP ? THE TOP THREE BENEFITS companies associate with incentive travel programs: Increased Sales (59.5%) Recognition Performance (56.4%) Increased Morale (48.8%) Incentive 7.2% In 2006, the market for Incentive Travel, Motivational Meetings and Special Events was valued at $77.1 billion and has grown dramatically since—U.S. corporate companies NOW SPEND $240 BILLION A YEAR ON INCENTIVE TRAVEL. Incentive Research Foundation, Conference and Incentive Travel $77.1 BILLION $ 240 BILLION 18.1 % 27.8 % 2011 2012 Incentive
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Page 1: [Infographic] How Does Your Incentive Travel Program Measure Up?

23.1%

40% of event planners

always or frequently use a

mobile app during their program. Financial and Insurance

Conference Planners

Incentive travel has long been a motivational powerhouse for businesses like yours. But if you’re not focused on program growth and optimization,

you’re missing a huge opportunity.

Learn how incentive travel powers business growth with these powerful stats:

BUT very few companies are currently measuring the ROI achieved through their incentive travel programs.

Incentive Research Foundation

83% OF EVENT PLANNERS ALWAYS OR FREQUENTLY REQUIRE BUSINESS SESSIONS DURING THEIR INCENTIVE PROGRAMS. Financial and Insurance Conference Planners

Organizations that offer non-cash incentives, such as incentive travel, experience higher year-over-year revenue growth: 23.1%, compared to the industry average 7.2%.

Aberdeen Group

Companies using incentive travel generally enjoy an ROI of

4:1US Travel Association

THE NUMBER OF ORGANIZATIONS WHO ARE PAYING MORE ATTENTION TO ROI in order to justify or defend incentive travel

budgets was 27.8% in 2012, up from 18.1% in 2011.

Drive the deep-rooted change and get the profit-driven results you need with incentive travel.

https://www.itagroup.com/incentive-travel

“BEST-IN-CLASS” COMPANIES (defined as those with the highest

customer retention and sales growth) offered group travel.

IRF/Aberdeen Group

100%

How Does Your Incentive Travel Program

MEASURE UP?

THE TOP THREE BENEFITS companies associate with incentive travel programs:

Increased Sales(59.5%)

Recognition Performance

(56.4%)

Increased Morale

(48.8%)

Incentive

7.2%

In 2006, the market for Incentive Travel, Motivational Meetings and Special Events was valued at $77.1 billion and

has grown dramatically since—U.S. corporate companies NOW SPEND $240 BILLION A YEAR ON INCENTIVE TRAVEL.

Incentive Research Foundation, Conference and Incentive Travel

$77.1 BILLION

$240 BILLION

18.1% 27.8%2011 2012

Incentive

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