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Informatica Cloud: Application Integration for the Cloud Era

www.InformaticaCloud.com

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InformaticaThe #1 Independent Leader in Data Integration

• Founded: 1993

• 2011 Revenue: $784 million

• 6-year Average Growth Rate:20% per year

• Employees: 2,570

• Partners: 400+• Major SI, ISV, OEM and

On-Demand Leaders

• Customers: Nearly 5,000• Customers in 82 Countries

• Direct Presence in 26 Countries

• # 1 in Customer Loyalty Rankings (6 Years in a Row)

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We empower organizations to maximize return on data to drive their top

business imperatives

Our Singular MissionMaximize Return on Data

Return on Data

=Value of Data

Cost of Data

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The Cloud Adoption Challenge

1. Goldman Sachs Equity Research, January 2011; 2. Source: IDC, Enterprise Panel Survey, November 2010

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Getting a Single View: The #1 Challenge

Get a single

view

Sales Marketing

FinanceOperations

Customer Service

Mainframe

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Informatica Cloud

Q2 2011

Q4 2010

Q3 2010

Q2 2010

Q1 2010

Q4 2009

Q3 2009

Q1 2009

Q3 2008

Q1 2008

Q2 2007

Q1 2006

Enterprise Governance, Hybrid MDM

D&B360 partnership, Enterprise, Express

Trust.InformaticaCloud.com

Data Archive Cloud Store Option

Informatica Cloud 9

PowerCenter and DQ Cloud Editions on Amazon

Informatica Cloud Data Sync Service

Informatica Cloud Data Loader

Informatica Cloud Data Quality Assessment

Informatica Cloud Data Replication Service

PowerExchange for WS & Salesforce.com

www.InformaticaCloud.com

Q3 2011 Mobile Admin, Dynamic Data Masking

Q1 2012 Contact Validation, Connectivity Framework

Connectivity

Cloud Services

Cloud Platform

B2B and DQ Transformations, Marketplace

Q2 2012 Cloud Integration Platform – Developer Edition

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Purpose-Built Cloud Integration Services

Sync Data Validate Addresses

Assess Data Quality

CustomLoad Data Replicate Data

New

www.InformaticaCloud.com

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Highly Scalable & Multitenant

http://trust.informaticacloud.com/

99.96% Uptime

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Initial Adoption: Often By a New Audience

LOB / Cloud Admins Application Owners

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Replicate Data

Increased Enterprise AdoptionFrom “Outside In” to “Inside Out”

Sync Data Validate Addresses

Assess Data Quality

CustomLoad Data

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Unified Platform: Enabling Hybrid IT

Informatica ICCs

• Drivers:• “Cloud First”

• New features + MDM

• Benefits:• Extend Informatica

Platform to the cloud

• Deploy cloud integration to departments and divisions while retaining IT control

• Next generation ICC

Enterprise IT

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Cloud Governance and Control

Fine Grained Access Controls

Delegated Administration

PowerCenter Interoperability

Self-Service Control

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Next Generation ICC…

COE

Informatica Agent

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Informatica Cloud PlatformIntegration Platform as a Service

Cloud Connector Toolkit Cloud Integration Templates

www.InformaticaCloud.com/Platform

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ISV’s customers and partners

“Informatica Inside”Embedding cloud integration into apps and platforms

Cloud ISV

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Rapid Cloud Connector Toolkit

Rapidly build connectors through enterprise-class Java cloud connectivity API

Rapidly build connectors through enterprise-class Java cloud connectivity API11

22 33Easily browse metadata & establish full native connectivity to all objects

Easily browse metadata & establish full native connectivity to all objects

Quickly package and deploy connector to Informatica Cloud or publish to Informatica Marketplace for consumption

Quickly package and deploy connector to Informatica Cloud or publish to Informatica Marketplace for consumption

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Cloud Integration Templates

Easily select from numerous prebuilt integration processes

Easily select from numerous prebuilt integration processes11

22 Build your own integration process from scratch on top of your desired connectors

Build your own integration process from scratch on top of your desired connectors

33 Customize and configure existing prebuilt integration process

Customize and configure existing prebuilt integration process

44 Execute and run within your app via RESTful API

Execute and run within your app via RESTful API

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Available on the Informatica Marketplace

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Next Steps

• Get Started with Informatica Cloud www.InformaticaCloud.com