INGVAR KAMPRAD ELMTARYD AGUNNARYD (IKEA)

INGVAR KAMPRAD ELMTARYD AGUNNARYD

(IKEA)

M8143- SEEMA VETAL

M8148- BHAVANA PRAJAPATIM8143- SEEMA VETALM8148- BHAVANA PRAJAPATI1INTRODUCTION AND STORE DESIGN

INTRODUCTION AND HISTORY Founded in Sweden in 1943 by Ingvar Kamprad.

IKEA is a multinational group of companies that designs and sells ready-to- assemble furniture.

The company is known for its modern architectural designs.

The first IKEA store was opened in Almhult, Smaland, in 1958

Cntd IKEA owns 353 stores in 46 countries.

The total number of IKEA employees worldwide was 147,000 in 2014.

The IKEA websites contains about 12000 product.

There were over 470 million visitors to IKEAs websites in the year from September 2007 to September 2008.

STORE DESIGN

LAYOUT :

IKEA stores are usually blue buildings with yellow accents and few windows.

They are often designed in a one-way layout.

Newer IKEA stores make more use of glass, both for aesthetics and functionality.

Most IKEA stores offers an as-is area at the end of the warehouse.

In Hong Kong, IKEA has opened three outlets across the city.

Long opening hours.

SMALAND :

Every store has a play area, named Smaland.

FOOD MARKETS :

Every stores includes a restaurant serving traditional Swedish food.

In many locations, the IKEA restaurants open daily before the rest of the store

Products & ServicesFurniture

Products & ServicesHouses and Flats

Products & ServicesSolar PV systems

Products & ServicesRetail

Products & ServicesManufacturing

CORPORATE STRUCTUREOwned and operated by not-for-profit and for-profit corporations.INGKA HoldingProfits Charitable givingMinimum wage

AWARDSWorking Mothers magazine.80th in Fortunes 200 Best Companies.Canadas top 100 Employers.Popular for college furnishings.