• Initially developed for the marine market as a specialist paint protection product by Hielaman and The Dow Corning Corporation

• Tested, trialed and used by major manufacturers and distributors• E.g. Nissan, Infiniti, Mazda, Peugeot, Tesla…

• After treating several hundred Superyachts and Business Jets with a product that stands up to the harshest environments, we transitioned to the automotive market to deliver a product that actually works!

• Now able to offer co-branded sales and support packages worldwide to

OEM, Distributors, Dealership Chains or Car Treatment Centers.

The story so far

Feadship: “Our hull 678 treated with TRIBOS® made the yacht cleaning a light job even without mild soap - even exhaust marks!”

Benetti: “Since we’ve tried it we never use anything else”

Sunseeker: “We tested all leading products and TRIBOS® performed the best”

• TRIBOS® is a liquid polymer coating that forms an incredibly durable protective skin over the protected surface

• Because of the unique chemical compound the coating cures to form an extremely thin (0.5 microns) transparent layer that is not only durable but flexible too

• The polymer chemically bonds to the surface keeping it in place for longer • There are hundreds of polishes, wax’s and other protective coatings on the

market, none of them offer the durability that TRIBOS® can, wax’s simply wash off and other products can damage surfaces long term

• When cured TRIBOS® polymer creates an extremely smooth surface that increases gloss and improves depth of colour

TRIBOS® Explained

Paint:• Protects paint surfaces from degradation • Improves gloss even on new paint surfaces • Makes surfaces easier to clean returning to a better than new shine with

a simple wash down • Empirically proven performance from Industry leading partners with

market leading technology and chemistry• Quality controlled detailed application procedures• Surface correction and rejuvenation option prior to protection, means

market open to used assets• Only treatment to successfully operate in the toughest marine

environments of salt water and high UV• Backed by a real warranty

Glass• Most durable windscreen and window protection available• Protection against pitting and glass degeneration• Professionally applied hydrophobic barrier provides:-

• All round improved visibility• Quicker de-icing and easier cleaning• Improved safety • Low maintenance • Improved wiper blade life

Alloy• A diamond hard ceramic coating • Specifically designed to resist

• Brake dust • Oil• Tar• all general road contaminants

• Makes cleaning so easy the dirt just falls off with a light washdown

Fabric • A high performance hydrophobic barrier for interior vehicle fabrics • Engineered to resist most liquids and stains• Gives you extra time to clean of spills and dirt

There are 5 key ways we work with our clients • Applications at Factory or PDI center

• Free Treatments used to help drive sales

• Treatments sold at point of purchase on new cars

• Treatments sold at service intervals

• Treatments through independent centers

Business Models.

Unlike competitors, TRIBOS® delivers:• A technically superior product in the market • Professional Application Teams • Commercially competitive pricing leading to attractive profits• Extend profit opportunities to new and used vehicles alike increasing

customer base• Glass treatment improves customer safety• Opportunity to drive traffic back to the dealership and improve CRM and

profitability

The state-of-the-art glass treatments provides an excellent CRM tool

The glass treatments have a durability guide of 6 months / 6,000 miles

Once you have your glass treated you will not want to be without it.

This gives dealers the opportunity to contact customers back into the service centres for repeat treatments, particularly if applied at the PDI stage.

Increasing this traffic can lead to more car sales opportunities, car inspections for

added business, and improved dealer association for future purchases.

CRM opportunity

If you are familiar with paint protection you will know that there are warranties and there are ludicrous claims that people make with the assumption that consumers will never bother to claim.

• TRIBOS® offers a product that actually works, that’s why TRIBOS® was created in the first place

• Our unique warranty wallet guarantees peace of mind offering full cover – Paint (3 years)– Glass (6 months/6k miles – durability guide)– Alloys (3 years)– Fabric (12 months)

• The warranty is Activated at www.triboscoatings.com

Warranty

TRIBOS® runs integrated marketing campaigns in the markets where we operate. For the period 2013-14 our marketing activity includes the following:

• Events and road shows • Advertising • Point of sale

– Both own brand and co branded

• E-marketing through CRM database– Both own brand and co branded

• Online presence• Promotions • Social media campaign and presence • Videos

– Both own brand and co branded

Marketing support and activity

TRIBOS® carefully select key media partners to enhance brand awareness and build customer advocacy. This maximises spend and allows us to focus our approach

These campaigns are key to launching TRIBOS in to the market place Our media partners at PROTO Malaysia are the publishers of motor Trader Bike Trader

and Auto car and will are engaged in a program of promotion that touches all the key marketing areas of

• Press advertising • PR • Events • Onlinehttp://www.protomalaysia.com.my/products/index.html

Marketing support and activity: Malaysian example

TRIBOS® are able to offer sales training and support to help the roll out and integration of TRIBOS. This can include the development of sales aids, sales processes and supporting documentation and training sessions with your key staff

Sales training and support activity

We understand that today's consumer expects to engage with the brands they buy online

TRIBOS® have a fully established web presence and we are engaging in a long term global SEO campaign strategy to raise general awareness in online communities.

TRISBO® also distributes a quarterly news e-letter that is sent to the global database in both Automotive and Marine sectors. This can also be used to promote key offers and promotions as well as partnerships

Our database has been grown organically over time and is constantly increasing in size through genuine interest and customers

Our social media channels include Linked in, Twitter, You tube and facebook where we constantly develop conversations with both consumer and the trade

Online and e-marketing

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“TRIBOS® is ‘best in class’ against leading competitors”

Partner branded signage video & brochures

Partner branded signage video & brochures

TRIBOS & Mazda All marketing solutions are available With Mazda we have created a series of co branded materials to be used in their show room to help promote

TRIBOS brand to their consumer, these include a Film, brochure, internal sales communications, press releases, posters and signage, POS and a consumer video

Partner branded signage video & brochures

TRIBOS & Honda Rama 3Alternatively as with Honda Rama 3 in Bangkok a full range of TRIBOS branded marketing collateral including

Brochures signage POS and online marketing material is available

TRIBOS® branded collateral

TRIBOS® branded collateral

We know that you will be impressed by the products and we have absolute confidence that you will be surprised by the ease with which they can be sold to new car owners and at service periods, producing exciting profits and satisfied clients.

Thank you for your time