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Innovative Training Methodologies-III Case Study Teaching and Writing
Anjali RainaExecutive Director, India Research Centre, Harvard Business School
April 12th 2015
What is a Case Study?
It’s a Detective StoryThe students arrive at possible answers
Through guided discussion Without a conclusion
Growing Interest in South Asia
*Data from FY 05 ** Data from FY’ 06
Building Intellectual Capital
~169 case studies*
68 Research Projects**
174 Best of Harvard in India Events covering 11652 attendees across 8 cities**
HBS Faculty Engagement
147 Faculty Visits**
Executive Education
FY’08-FY’15: 1823 attendees, 35 programs and 60 scholarships
Students Interning in India
FY’08 – FY’14 :578
Indian Faculty Trained in Case Writing and Case Teaching
FY’08 – FY’14 : 719
FY ‘05 - FY ‘15Some Emerging Trends:• Multigenerational Workplace• The Digital Wave• Rural/Urban Transformation• Inclusive Growth Mantra• Infrastructural Development• Hunger for the ‘Good’ Life• Citizens, Politics and the Revolving Door• Growing Ambitions for Size and Scale
Leadership Challenges
Case Portfolio : 169 Cases, 68 Research Projects
Leadership•Delhi Metro Rail Corporation•Aadhaar: India’s Unique Identification’ System•Narayana Hrudayalaya Heart Hospital: Cardiac Case for
the Poor (B) + Video Supplement •HN Agri Serve : Growing Prosperity
Urbanization & Sustainability• Land Acquisition in India: Public Purpose and Private
Property•King Abdullah Economic City Design: Vision and Design•Dharavi Developing Asia’s Largest Slum (A+B)
Organization Culture• The Dabbawala System: On – Time Delivery, Every Time•Mindtree: A Community of Committee • Tech Mahindra and the Acquisition of Satyam Computers (A)
Public Private Partnership•Delhi – Mumbai Industrial Corridor Case•Dharavi Developing Asia ‘s Largest Slum (A+B)•Bardhaman (A+B): Shrachi and the West Bengal Housing Board
Human Resources•Naina Lal Kidwai: Investing in Her Country•Hindustan Unilever Limited•Accenture’s War for Talent in India
Base of Pyramid• Teamlease: Putting India to Work (II) Legally•Pratham – Every Child in School and Learning Well• Intuit Inc: Project AgriNova
Globalization •Bharti Airtel in Africa•Hollywood in India: Protecting Intellectual Property (A+B)•Can Bollywood go Global?
Crisis Management• Terror at the Taj Bombay: Customer Centric Leadership•Accounting for Catastrophes: BP PLC and Union Carbide
Corporation ©
Technology• I Paid a Bribe (Dot) Com• eHealthpoint: Health for Rural India•BMVSS: Changing Lives, One Jaipur Limb at a Time
Marketing & Branding• Excel Entertainment• Jaipur Literature Festival – Beyond the Festival Template•Building Brand Infosys
Innovation• Tata Nono – The People car (A)• Schneider Electric : Becoming the Global
Specialist in Energy Management•Aspada
Strategy• India’s Amul: Keeping up with the Times•Coffee War in India: Café Coffee Day Takes on
the Global Brands• Indian Railways: Building a Permanent Legacy?• Special Economic Zones in India: Public
Purpose and Private Property (A+B)
Finance & Accounting•Axis Bank•Getit• State Bank of India: Transformig a State Owned Giant •Blackstone’s Investment in Internet•KGFS: A new approach to rural finance
Note: several of the case studies reflect more than one managerial dilemma
Exploring Indian Managerial Dilemmas of Global Relevance
Financial Sector : 19• Aspada: In Search of the Right Structure for Impact
Investing• Building a High Performance Culture at IDFC• YES BANK: Mainstreaming Development into Indian
Banking
Microfinance : 8• Equitas Microfinance (B): Response to the Andhra Pradesh Crisis• BASIX.• Ujjivan: A Microfinance Institution at a Crossroads (A)• KGFS: A new approach to rural finance
State Owned Enterprise : 5• Aadhaar: India’s ‘Unique Identification’ System• State Bank of India: Transforming a State Owned Giant• Hindustan Petroleum Corporation Ltd.: Driving Change
Through Internal Communication
IT : 19• Tech Mahindra and the Acquisition of Satyam Computers
(A)• Building Brand Infosys• Microsoft IT India
Agribusiness : 8• Intuit Inc.: Project AgriNova• Jain Irrigation Systems Limited: Inclusive Growth for
India's Farmers• India’s Amul : Keeping up with the times• HN Agri Serve : Growing Prosperity
Energy : 4• Schneider Electric : Becoming the Global Specialist in
Energy Management• Accounting for Catastrophes: BP PLC and Union Carbide
Corporation (A)• The Suzlon Edge
Healthcare 13• ”eHealthpoint: Healthcare for Rural India• Cipla 2011• Fortis Healthcare (A)
Infrastructure : 8• Delhi-Mumbai Industrial Corridor: India's Road to
Prosperity?• Kumbh Mela: India's Pop-up Mega-City• Special Economic Zones in India: Public Purpose and
Private Property
Exploring Diverse Industries
Health Water Housing
• Narayana Hrudayalaya Heart Hospital: Cardiac Care for the Poor
• eHealthpoint: Healthcare for Rural India
• Hindustan Unilever: 'Pureit' Water Purifier
• Sarvajal: Water for All
• Mahindra & Mahindra: Affordable Housing
Business Model: Hi-Tech Hi-Touch and Affordable
Case Series Baker Library
2003 – 2013 – 7 cases - Bharti Group
2005 – 2014 – 5 cases - Mahindra & Mahindra
2002 – 2010 – 11 cases – Tata Group
2005 - 2012 - 4 Cases - Infosys
2005 – 2012 – 2 Cases - HUL
• Part of the Business History Initiative. Plans to cover 20 Indian Business Leaders. Completed 8 interviews (dob 1924 onwards)
History of India
• Connecting to Indian Data sources & Archives specifically with Doordarshan, Film Division and Bloomberg
• Training librarians in India
Documenting Business History
The Case Method in Professional Education
Presentation Overview
Objectives of Professional Education01
02
04
Choice of Pedagogies
Resources on Case Pedagogy
03 Case Method
Transmittal of information, concepts, frameworks, tools, techniques
Development of capabilities with respect to analysis, critical thinking/ judgment, decision-making, execution
Development of values, self-awareness, leadership capabilities, capacity for on-going learning
Knowledge
Skills
Professional IdentityLeadership
Objectives of Professional Education
Objectives of Professional Education
Choice of Pedagogies
Resources on Case Pedagogy
Case Method
Passive learning
LecturesReadingsVideos
Active learning:
individual
Writing Assignments, Research Projects, Problem Sets, On-line tutorials
Active learning:
interactive
Case and Non-case Discussions, Team projects, Simulations
Choice of Pedagogies
Objectives of Professional Education
Choice of Pedagogies
Resources on Case Pedagogy
Case Method
Case Method: Why? Proponents Assume
Importance of all three levels of
learning in professional education
Advantages of active (vs.
passive) learning
Additional advantages of interactive (vs.
individual) forms of active learning
Value of student experience,
insights
Objectives of Professional Education
Choice of Pedagogies
Resources on Case Pedagogy
Case Method
The Case
Typically, a description of an actual situation
associated with the relevant professional
field
Ideally, the case presents data (vs.
analysis) and requires students to evaluate
issues and make decisions
Cases often designed to present
archetypes, illuminate core
principles
Case Method: What?
Objectives of Professional Education
Choice of Pedagogies
Resources on Case Pedagogy
Case Method
Case Method: What? The Method
Cases may be assigned alone or supplemented with lectures, readings
Case analysis may be purely discussion - based or include
writing assignments, presentations
Case instructor styles range from highly directive to loosely facilitative
Objectives of Professional Education
Choice of Pedagogies
Resources on Case Pedagogy
Case Method
Case Method: How? HBS Model
Pre-class Students
• Careful individual preparation of case (and supplemental readings), guided by assignment questions
• Discussions in learning teams
Pre-class Instructor
• Careful preparation of class content and process, drawing on teaching note and teaching group if available
• Teaching plan includes learning objectives, discussion segments (“pastures”), question plan, board plan, opening, closing, student call list
Objectives of Professional Education
Choice of Pedagogies
Resources on Case Pedagogy
Case Method
Case Method: How? HBS Model
In-class Students
• Role: learner and contributor to collective learning vs. performer
• Active listening and participation• Willing to take risks
In-class Instructor
• Role: guide vs. facilitator; jazz combo leader vs. orchestra director
• Respectful, yet sets high standards• Encourages student-to-student
exchanges vs. pure Socratic dialogue (instructor-student)
Objectives of Professional Education
Choice of Pedagogies
Resources on Case Pedagogy
Case Method
Case Method: How? HBS Model
Admissions
Design Features
Grading (MBA program)
Faculty Development and Incentives
Institutional Features
Objectives of Professional Education
Choice of Pedagogies
Resources on Case Pedagogy
Case Method
Admissions• Admissions materials emphasize critical role, features of case pedagogy • Applicants reviewed for interest, aptitude in development as professionals and leaders• Verbal, written skills in English
Design Features
Grading (MBA program)
Faculty Development and Incentives
Case Method: How? HBS Model
Institutional Features
Objectives of Professional Education
Choice of Pedagogies
Resources on Case Pedagogy
Case Method
Admissions
Design Features• Physical architecture of classroom• Sections, learning teams, cold calls• Class size: 90 in required courses, 25-100 in elective courses• No teaching assistants, but fewer courses/faculty member
Grading (MBA program)
Faculty Development and Incentives
Case Method: How? HBS Model
Institutional Features
Objectives of Professional Education
Choice of Pedagogies
Resources on Case Pedagogy
Case Method
Admissions
Design Features
Grading (MBA program)
• Class participation: 50% of grade• Fixed curve: 20% Excellent, 70% Satisfactory, 10% Low Pass
Faculty Development and Incentives
Institutional FeaturesCase Method: How? HBS Model
Objectives of Professional Education
Choice of Pedagogies
Resources on Case Pedagogy
Case Method
Admissions
Design Features
Grading (MBA program)
Faculty Development and Incentives• Training, support in case pedagogy • Resources for case study development• Incorporation of case writing and teaching assessment into promotion process, in addition to
research
Case Method: How? HBS Model
Institutional Features
Objectives of Professional Education
Choice of Pedagogies
Resources on Case Pedagogy
Case Method
Case Method: Issues
Art vs. craft of case teaching
Critiques of case method: theory vs. execution
High risk/reward trade-off in case method vs. traditional pedagogy
Transferability of HBS model
1
2
3
4
Objectives of Professional Education
Choice of Pedagogies
Resources on Case Pedagogy
Case Method
• https://hbr.org/store?cm_sp=Left%20Navigation-_-HBR%20Store-_-LANDING
• https://cb.hbsp.harvard.edu/cbmp/pages/home
Contact:Vinay Hebbar, Managing Director Asia Pacific Harvard Business Publishing
Email id – [email protected]
HBS Cases: Locating HBS Cases
Objectives of Professional Education
Choice of Pedagogies
Resources on Case Pedagogy
Case Method
Resources on Case Pedagogy
Christensen Center Website www.hbs.edu/teachingandlearningcenter/
Harvard Business School Publishingwww.hbsp.harvard.edu/product/participant-centered-learning
Objectives of Professional Education
Choice of Pedagogies
Resources on Case Pedagogy
Case Method