Company Profile

COMPANY PORTFOLIO

✓ About us

✓ Services

✓ Solutions

✓ Digital Media

✓ News

About usWe believe in our major role in shaping the online technology and startup eco-system in Egypt and the region and taking it to the next level with world-class standards and we are dedicated to this goal

Our Story

InsideOut.Today, operates as a technology

provider & online business consultancy, to support Telco operators, Media Companies and broadcasters in the creation, management and delivery of rich media contents.

About Us

Our Philosophy

With this new entrepreneurial spirit, we also move from a traditional

service/solution provider to a community-based company, delivering next

generation web technologies for “democratizing content”.

Always Startup About Us

The Group

Our company is a part of InsideOut10 Group, which consists of:

1. InsideOut.Today Regional hub for development and e-marketingservices serving the MENA region, based in Cairo

2. Insideout10 R&D headquarters in Rome focused on digitalstrategies serving European markets

3. RedLink Research arm focusing on web 3.0 & semantic webtechnologies and products, based in Salzburg.

About Us

We bring at your finger tips best technology providers worldwide

Our partners include Teracue, Brightcove, Blackmagicdesign, Open Data Institute and many others.

Global Partners

About Us

The Management

Andrea Volpini Founder and GM

Fady Ramzy CEO David Riccitelli COO

About Us

What do we do?

Innovation and Development

Smart content management

platforms

Web and mobile development

Streaming & Digital media

platforms

Online marketing

Semantic web solutions

About Us

Why InsideOut Today?

Proven Track

Record

Open Data and Innovation Experience

Highly diversified customers

Focusing on

knowledge transfer and new products

Market leading online

marketing consultants

Reshaping the Egyptian

travel industry

About Us

SolutionsOur strategy demands that we enrich market news by providing turn-key solutions

Solutions

InsideOut.Today

✓ ECMS

✓ Social Media Contests

✓ Web 3.0 Solutions

✓ E-Publishing

✓ 2nd Screen Apps

ECMS– Content Delivery Platform

Entreprise Content Management SystemsInsideOut content delivery platform is a revolutionary 360 integrated solution for different types and scenarios of content delivery and publishing

ECMS Backend

Multi channel CMS for web 3.0

• Web

• Mobile Portals

• Mobile Apps

• Digital Signage Solutions

• Organize Contents using the same logic & semantics which enables content structuring & open data publishing following the new paradigms of Web 3.0

Solutions

ECMS– Entreprise Content ManagementReferences

Solutions

Social Media Contests platform

▪Insideout social media contest platform is a facebook multi-purose contest application that be configured in different scenarios.

•interacting & engaging with your target audience by developing and

implementing custom made creative social media competitions to

increase your returning customers and strengthen customer loyalty.

Solutions

Text Contest Photo or

Video Contest

Social Media Contests platformReference

Solutions

Semantic web Solutions

WordLift is a WordPress Plugin that provides an easy-to-use method to enrich user-created text (a blog post, article or web page) with HTML Microdata.

1.Semantically enrich posts written in: English...but also more than 9 languages including arabic

2.Tag named entities using schema.org to increase the website content findability

3.Provide users access to web posts via key concepts (named entities) using a Treemap, a Geo-Map (Timeline and Semantic Search to follow)

4.Create an open entity graph of blogging contents

Solutions

Semantic web SolutionReference

Solutions

E-Publishing

The E-publishing platform provides an unmatched tool for publisher to deliver, spread and monetize their content.

E-Publishing Platform

Real Time analytics

Social Integration

Advertising

Hotspot Configuration

Branded Apps

Solutions

E-Publishing PlatformReference

Solutions

Second Screen Apps

Solutions

Interactive apps that are bind to a TV or Radio show to provide audience with interactivity with the show in Real-time with social media interactions!

Second Screen AppReference

Solutions

Services

Bringing your brand online and providing it with a live identity

Services

InsideOut.Today

✓ Semantic Web Services

✓ Web Development

✓ Web Content

Development

✓ Online Marketing

✓ Digital Media Academy

✓ Solutions

✓ Digital Media

Semantic Web Services

Offers data management, data publication, and data integration for enterprise data using open standards and technologies (RDF and Linked Data); legacy proprietary data can be transformed into a standardized data model and integrated with data from other sources

Enterprise Linked Data

Offers high performance facetted and semantic search over enterprise content, different ranking algorithms, auto-completion, thesaurus/vocabulary integration, etc; easily configurable and customizable

Enterprise Search & Discovery

Offers fact extraction, topic classification, and fact linking from textual and media documents in different languages; basic version provides analysis based on existing public datasets like Dbpedia and GeoNames; advanced version extensible with custom (e.g. company thesaurus) and premium (e.g. domain thesaurus) datasets.

Enterprise Content Analysis

Services

Semantic Web ServicesReference

Services

Web Development

Mobile and Web

Development

Desktops

Laptops Tablets

Smart Phones

Legacy Phones

ServicesOur development team has rock solid experience delivery content & m-commerce portals to mobile operators in the Region, government bodies and also corporates who look for online identity and branding

Web Development Reference

Services

Web Video Production

Pre - ProductionProduction

Post Production

InsideOut Today, as a regional leader in online media and e-marketing, recently launched its latest services for end-to-end video productions targeted for web-video management and promotion over YouTube.

.

Services

Infographics Production

Services

We are developing all the graphic design, structures and editorial , From research and content strategy to production.

Interactive Content

Editorial content development & web copywritingOur team of professional content creators are always busy doing the researching, writing, gathering, organizing and editing information for publication onto web sites.

This content may be text, graphics, pictures, recordings or other digital assets able to be distributed over the web.

Services

Services

We provide a wide range of online and creative Online marketing services

Online Marketing

Strategy Building

Social Media Optimization

Social Media Monitoring

Content Marketing

Search Engine Optimization

Search Engine Marketing

Email Marketing

Scan Media Marketing

Services

Course Catalogue

• Online Video Marketing• Online video encoding & Delivery• Video advertising• Online Identity for SME• Online identity for publishers & newspapers• Online PR• Content Marketing• Online Advertising• Social Media marketing 101• Social Media for travel• Social media for Media & Broadcasters

Services

We provide tailored training services customized to meet the needs of different segments

Training

As a certified partner of Layar, we develop interactive Augmented Realty concpets to our customers to interact and provide interesting content augmentation to their customers through scanning objects or being on a certain location.

InsideOut.Today

Augmented reality

“Augmented reality (AR) is a live direct or indirect view of a physical, real-world environment whose elements are augmented (or supplemented) by computer-generated sensory input such as sound, video, graphics or GPS data.” by wikipedia

Augmented realityReference

InsideOut.Today

Digital Media

InsideOut Today is a leading digital service provider. We are a customer focused and service oriented service provider

✓ OTT Solutions

✓ Cloud streaming platform

✓ Live Streaming

✓ Digital Media Products

Digital Media

Digital Media

Digital MediaDigital Media

HelixWare

Digital Media Streaming Solutions using

Our Next generation platform - HelixWare

RealAudio/

RealVideo

WMV +

Silverlight

H.264 / H.263 +

DASH

3GPP H.264 /

H.263

Single infrastructure

Reducing TCO

Less Complex

Easier to integrate

Flash FLV,

F4V

Quick Time +

HLS

Digital Media

Live Event

.3gp

.mp4

.rm

.wmv

Encoder

Video

Catalogue3G, LTE,

WiFi, DSL

Cable

Media Storage

Phone,Tablet,PC,

OTT STB

Digital Media

OTT Solutions

Mobile TV, OTT, Multi Screen, Social TV

• Deliver Mobile, OTT, multi screen and social TV services to 3G, LTE, WIFI and broadband IT Networks

• Live or on-demand TV stations and/or playlists

• Video advertising inserted live or via playlist (non skip-able) Configurable playlist capability by genre, individual or create your own Video available from 64Kbps, Audio from 8Kbps

.3gp

Encoding PC

Station

Music

Catalogue3G, LTE

WiFi,DSL

Cable

Music StoragePhone,Tablet,PC,

OTT STB

• Deliver Music Services to 2G, 3G, LTE, WIFI and broadband IP

Networks

• Live or on-demand radio stations and/or playlists

• Radio advertising inserted live or via playlist (non skip-able)

Configurable playlist capability by genre, individual or create your own

Audio available from 16Kbps

OTT Solutions

Digital MediaMusic Services, OTT and Social Radio

Live IPTV

Headend

.3gp

.mp4.rm

.3gp

.mp4.r

m Helix Server

Encoding PC Station

Phone,Tablet,PC, OTT

STB

• Deliver TV to multiscreens – PC, Tablet, Mobile, OTT, STB and smart TV

• Ingest IPTV to digital TV and satellite• HD Quality 720p @ 4Mbps, 1080p @ 8Mbps• DVD quality from @ 1Mbps / 2Mbps (720x576)• Digital archive of each channel for on-demand playback• MPEG-DASH, HLS + DRM, RTMP or RTSP

OTT Solutions

Digital MediaIPTV, smart TV, Multi screen PC, Tablet, Mobile, STB

.mp4.mp4

Encoding PC

Station Web

Server

• Deliver TV and Radio to Office Foyer

• DVD Quality from 750 Kbps to 1 Mbps (720 x 576)

• Digital video loop delivering TV or radio to foyers• Use on IP connections with bandwidth saving multicasting

• Content caching and distribution to centrally manage

OTT Solutions

Digital MediaFoyer TV and Radio

.rm

.mp4

.3gp

.wmv

.rm

.mp4

.3gp

.wmvWebcast Solution

Helix

Server

Web

Server

• Deliver Webcast content LAN, WAN, Internet, 3G, LTE, WIFI and broadband IP Networks

• Live or on-demand Webcasts• Playback to PCs and mobile devices (.3gp and .mp4)• Distribution via Helix Server to Enterprise LAN and WAN, Internet,

3G and Broadband• Video available from 64Kbps, Audio from 8Kbps

Live Streaming

Webcasting Services – Multi - format Digital Media

Digital MediaReference

InsideOut.Today

Research Projects In the coming slides is the latest projects by InsideOut Today and

InsideOut10 using the latest technology of HelixWare and Mico Project.

With the tremendous increase in multimedia content on the Web and in corporate intranets, discovering hidden meaning in raw multimedia is becoming one of the largest challenges.

Analysing multimedia content is still in its infancy, requires expert knowledge, and the few available products are associated with excessive price tags, while still not delivering sufficient quality for many tasks.

Mico Project

MICO is a European Union part-funded research project to provide cross-media analysis solutions for online multimedia producers

InsideOut.Today

Media in cross-media context, allowing to analyse media resources as well as connected content, including video, images, audio, text, link structure and metadata;

Investigate cross-media analysis along the complete, distributed analysis chain, namely extraction, metadata publishing, querying and recommendations;Develop harmonized models and software services for orchestration of analysis components, representing and publishing of analysis results, and querying and evaluating such results;

Contribute its main software development results as Open Source components to two established Apache projects, Apache Marmotta and Apache Stanbol, simplifying the use of the technology in industrial products.

Mico Project

What will MICO focus on?InsideOut.Today

Thank you! www.Insideout.today

Sales@insideout.today