1. * Sustainable MarketingRaphaelle ConteSolne LebellecLouise WyonValentine Vironneau International WeekChristophe Prevelle

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3. ** most ecologic of our range *Too vague or proofless

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5. **Mistaken communication*Greenpeace

6. *Why?*For whom?*Needs & wants?*Reasons to buy*Competitors? *

7. *Logo on shoes*Less color *

8. *Product: Paper box*Price: 50-100*Place: internet & shops*Promotion: network & magazines *

9. *Thank you foryour attention!