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INTERNATIONAL BUSINESS:

Is It Indispensable?

4th YEAR IMBA

DEPT OF BUSINESS ADMN.,

UTKAL UNIVERSITY,

BBSR,

ODISHA, INDIA.

Sl.

No.

Name

1 Bhavna Chand

2 Disha Ray

3 Lizarani Samal

4 Pitabas Nayak

5 Ruchismita Swain

6 Smarak Ray

7 Susmita Sahoo

8 Ritu Nanda

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If you are not thinking

international,

you are not thinking

business management

1. Introduction

2. Definition

3. Globalisation of IB

4. IB: is it indispensable?

5. Need of IB

6. IB: In Everyday Life

7. Importance of IB

8. 6 reasons to go International

9. Uses of IB

10. Some indispensable factors to accelerate IB growth

11. Motives behind IB expansion

12. Effects of IB

13. Advantages of IB

14. Conclusion

BUSINESS

• Any activity that seeks profit by providing goods or services to others

INTERNATIONAL BUSINESS

• Any activity involving business operations across national borders

International Business consists of transactions

that are devised and carried out across

national borders to satisfy the objectives of

individuals, companies, and organizations.

1. Technology is expanding, especially in transportation and

communication.

2. Government is removing international business restrictions.

3. Customers want to know about foreign goods and services.

4. Competition has become more global.

5. Political relationships have improved among some major

economic powers.

6. Countries cooperate more on transnational issues.

7. Cross-national cooperation and agreements.

Almost every large organization you work

for, has international operations and is affected

by the global economy. So, we need to

understand this vital area.

• Failure of organizations in global market results

in economic downfall and a deteriorating

standard of living in an economy.

• More and more firms around the world are

going to global platform, including:

–Manufacturing firms

–Service companies (i.e. banks, insurance,

consulting firms)

–Art, film, and music companies

CATEGORY PRODUCT ORIGIN

Tooth-paste United States

Food product Switzerland

CATEGORY PRODUCT ORIGIN

Beauty

ProductsUS, UK

Mobile

PhonesSouth Korea

CATEGORY PRODUCT ORIGIN

TV South Korea

Laptop US

CATEGORY PRODUCT ORIGIN

Motor cycle Japan

Shoes Hungary

1. Acquires more sales

2. Opens new opportunities

3. Gives new technologies

4. Utilizes the resources

5. Provides quality products

6. Helps in earning foreign exchange

7. Acquires investment in infrastructure

1. Increase Sales

2. Improve Profit

3. Increase Innovation

4. Education

5. Competitive Strife

6. Government Incentives

Education

Politics

Social

Environmental

Business

Define your goals and sector in which you want to

excel internationally

Do not worry you are not alone; try to secure

relevant guidance

Formulate a well thought and delved market entry

strategy

Concentrate on the effective marketing and optimum

utilization

• Marketing opportunities due to life cycles

• Uniqueness of product & service

Market-seeking motives

• Profitability

• Achieving economies of scale

• Spreading R&D costs

Economic motives

• Growth

• Risk spread

Strategic motives

International business:–Causes the flow of ideas, services, and capitalacross the world.–Offers consumers new choices.–Permits the acquisition of a wider variety ofproducts.–Facilitates the mobility of labor, capital, andtechnology.–Provides challenging employment opportunities.–Reallocates resources, makes preferentialchoices, and shifts activities to a global level.

Job Creation

Attracting Investment

New Technology and Material

Diverse Products and Services

Product Flexibility

Less Competition

Protection From National Trends and Events

Learning New Methods

With the dawn of globalisation, International

Business is becoming increasingly popular.

Multinational Organisations are among the most

profitable in the world. Globalisation is the main

reason why International Business is running

successfully today. Without it we can’t even think of

competing with other nations. Hence, it is

indispensable.

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