Date post: | 18-Jan-2018 |
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International Congress and Convention Association
Moderator:
Martin SirkCEO, ICCA
“Aiming for the Summit”Arabian Travel Market
iccaworld.com
Aiming for the Summit
Today’s panellists
• Mohamed Al Geziry, Chairman, Mohamed Al Gerizy Consultancy
• Ali Abu Monassar, Deputy Chairman, Net Conference & Conventions
• Houssam Tantawi, Executive Director of Sales, Emirates Palace
iccaworld.com
Aiming for the Summit
How does today’s Arabian Gulf measure up against the best in the international meetings market?
• Overview from ICCA• Views from today’s panel• Views from today’s audience• Key points to take away
iccaworld.com
A new competitive environmentWhat used to be advantages are now entry level requirements
• Excellent access• Top quality convention facilities• Adequate int’l hotel rooms nearby• Experienced multilingual staff• Professional marketing• Excellent DMC’s & PCO’s• Modern IT infrastructure
iccaworld.com
Global clients are driving global qualityUltra-fast communication; internationally aware managers; increased competition; and growing professionalism are “evening out” the competitive playing field
• Asia: China; Korea; KL; India• New Europe and Old Europe• South Africa• Inward focused USA• The Arabian Gulf
iccaworld.com
“New differentiators”What makes the difference in the new competitive landscape?
• A commitment to long-term infrastructure reinvestment
• Individual client focus: excellent CRM• Coherent destination marketing• Destination teamwork• Education & training beyond the
basics
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International Congress and Convention Association
Thank you!
And now over to our expert panellists to discuss the situation in this region.
“Aiming for the Summit”
iccaworld.com