International Society for Knowledge Organization

Unless otherwise noted, this work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License.

19 March 2013

New Roles, New Skills for the New Roles, New Skills for the 21st Century Knowledge 21st Century Knowledge

ProfessionalProfessional

Steve DaleCollabor8now Ltd

The Proposition•Social media is generating enormous amounts of unorganised content - how to find what’s relevant.

•New opportunities for collaboration are made possible by social media and social networks.

•There are a bewildering variety of methods and tools - how to choose the right ones.

Making sense, connecting, collaborating, and using technology throw up the need

for new skills: what are the new roles and the new skills?

3

Part 1: the environment

Venkatah Rao: http://enterprise2blog.com/2008/09/social-media-vs-knowledge-management-a-generational-war/

Some say.....

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Source: http://scoop.intel.com/what-happens-in-an-internet-minute/

6

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• 40 % of accounts and 8% of messages on social media sites are robots or spam

• 24% of people have missed witnessing important moments because they are too busy trying to write about them on social networks

• 40% of people spend more time socializing online than they do face-to-face (source: AllTwitter)

• The web contains more than 8 billion pages• There are more than 2.27 billion people online (doubled since 2007)• There will be more than 10 billion mobile Internet-connected devices

in 2016, exceeding the world's projected population at that time of 7.3 billion. (source: Cisco)

• Worldwide mobile data traffic will increase 18-fold between 2011 - 2016, reaching 10.8 exabytes per month (source: Cisco)

• 85% of the people who work in social media have been in the industry for less than 2 years.

Useful And Relevant Information?

Sources include: http://thesocialskinny.com/216-social-media-and-internet-statistics-september-2012/

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Part 2: new roles, new literacies

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Source: Dr Daniel Churchill, www.learnactivity.com

Today’s (new)

Literacy

Information Literacy•Ability to identify what information is needed and the ability to locate, evaluate and use information

Visual Literacy•Ability to understand and produce visual messages

Traditional Literacy•Reading, writing, speaking, listening,

Critical Literacy•Ability to question, challenge and evaluate the meanings and purposes of texts

Media Literacy•Ability to question, analyse, interpret, evaluate and create media messages

Tool Literacy•Ability to use tools to manage, consume and create information

Digital Literacy•Ability to use digital technology, communication tools and networks to locate, evaluate and create information

•Digital literacy is not an option...it’s a matter of survival!

There’s also “Network Literacy”

21st Century

•Pervasive Social Interaction•Value in Relationships•Business Flux•“Long Tail” business models•P2P Markets•Information Abundance•Resource Constraints

Communities & Networks

20th Century

•Limited Social Interaction•Value in Transactions•Business Stability•Well-defined Industries•One-way Markets•Limited Information•Resource Abundance

Institutions

Two Emergent Roles for Knowledge Professionals

Community Management/Facilitation

Social/Digital Curation

Community Management

Highly respected in their field, knowledgeable, team leader, curator

Communicator, coach, disseminator, curator,

evangelist

Communicator, disseminator, curator,

evangelist

Communicator, listener, brand promoter, soft

cheer-leader

CoP External CoPs

Open Internal Social Network

Brand & Marketing Communities

Intra-organisation External world

Fire

wall

Open a

ccess

Sele

ctio

n C

rite

ria

Adapted from an original by DominiqueTureq:

http://www.boostzone.fr

16

Digital Curation

© http://dilbert.com

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What is “digital

curation”?

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Aggregation & Filtering

Finding

Relevance

Finding

Relevance

Digital/Social Curation - some of the tools

“Curators” use their insight into a particular audience to determine

what might interest them

21Take-aways• Social Media is ubiquitous. The numbers keep

getting bigger. But we’ve sacrificed quality for quantity and accuracy for timeliness

• Routine tasks are being outsourced. Repetitive tasks are being done by machines/robots.

• Community Management and Digital Curation roles are emergent: relying on skills that can’t easily be automated

• The most important skills for a 21st century knowledge worker are the ability to network and socialise.

Sources/References• Venkatah Rao: http://enterprise2blog.com/2008/09/social-

mdia-vs-knowledge-management-a-generational-war/• Cara Pring - Social Media & Intranet Statistics:

http://thesocialskinny.com/216-social-media-and-internet-statistics-september-2012/

• Graphic - what happens in an Internet Minute: http://scoop.intel.com/what-happens-in-an-internet-minute/

• Today’s New Literacy: Dr Daniel Churchill, www.learnactivity.com

• Community Manager Quadrant: DominiqueTureq: http://www.boostzone.fr

Other photos and images sourced from Google images and iStock Photos.

Email: steve.dale@collabor8now.comTwitter: @stephendale, @collabor8nowProfile: http://about.me/stephendale

Unless otherwise noted, this work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License.

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