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    Bank Supervision

    Regulators Give Banks a Pass on LeverageBy Dwight CassBasel IIIs leverage ratio now constrains derivatives and off-balance-sheet activities much less than

    initially proposed.

    Several years of lobbying by banks and theirsupporters paid off in January when the Basel

    Committee announced changes to the calculationof the bank leverage ratio that make the measureless onerous to banks involved in capital markets,

    derivatives and off-balance-sheet activities.Big US banks joined with European institutions

    scrambling to raise capital to lobby regulators fora less effective leverage limit. They argued that

    the additional capital the banking industry wouldneed to meet the leverage ratio published last yearwould cut the amount of credit available to busi-

    nesses and consumers.Originally the 3 percent leverage ratio calcula-

    tion lumped together most assets to which bankshad exposure. The modified calculation is more

    complex, and allows banks to avoid lumping inmost off-balance-sheet exposures. (The BIS an-nouncement can be found at www.bis.org/publ/

    bcbs270.pdf.) For example, banks only need toaccount for 10 percent of assets such as letters of

    credit. Derivatives and repo arrangements con-ducted with the same counterparty can be netted

    out, significantly reducing the amount of capitalrequired under the Basel III leverage provision.

    Banks criticized the leverage ratio for being too

    blunt a tool, even though at 3 percent it wouldbe swept away in the first days of a 2008-style

    financial crisis. Even so, it was meant to back-stopthe risk-based capital calculations that banks arbi-traged and muddled in the run-up to the financial

    crisis with an absolute minimum level of equityto total assets. Giving banks the ability to noodle

    around with the calculation of total assets meansthat the leverage ratio is now more or less another

    calculation that banks can tweak as they see fit.Banks complained about the leverage ratios

    effect on credit availability. But its not the lending

    institutions that benefit most from the changes.Rather it is securities and derivatives broker-

    dealers. As originally proposed, these firms wouldhave had to include all their off-balance-sheet

    exposures, including securities, derivatives, guar-antees and even letters of credit.

    For trading houses, the change is particularly

    beneficial. These firms can now net securities fi-nancing transactions and can avoid double count-

    ing transactions with central counterparties.

    MORE CREDIT DUE?

    It remains to be seen whether banks will be ableto offer derivatives or other off-balance-sheet

    Featured Meeting Summa

    The Tech20 Treasurers

    Peer Group

    continued on page 3

    FEBRUARY 2014

    Regulators GiveBanks A Passon LeverageBy Dwight Cass

    Basel IIIs leverageratio now constrainsderivatives and off-balance-sheet activitimuch less than initiall

    proposed.page

    The Need forNon-BankEngagement onProposed LCR RuleBy Joseph Neu

    There is good reasonfor non-banks to beengaged in LCRdiscussions.

    page

    Best ofiTreasurer

    Europe Blinks on SEPACompliance Date; UBSNeo Offers Hassle-FreSEF Access; more

    pages 4

    New RegulationsHighlightImportance ofBank PartnershipsBy Bryan Richardson

    Having effective toolsto measure and trackthe extent of your banrelationship are critica

    pages 12-

    Revals SaaS HelpsTreasury Keep UpBy Hilary Kabak

    A TMS profile focusingon NeuGroup-membeexperiences.

    pages 14-

    BASEL III PHASEIN ARRANGEMENTS

    Source: BIS

    * Including amounts exceeding the limit for deferred tax assets (DTAs), mortgage servicing rights (MSRs) and financials.

    Transition periods

    (All dates are as of 1 January)

    PHASES 2013 2014 2015 2016 2017 2018 2019

    Leverage Ratio Migra-tion toPillar 1

    Minimum Common Equity Capital Ratio 3.5% 4.0% 4.5%

    Capital Conservation Buffer 0.625% 1.25% 1.875% 2.5%

    Minimum common equity plus capitalconservation buffer

    3.5% 4.0% 4.5% 5.125% 5.75% 6.375% 7.0%

    Phase-in of deductions from CET1* 20% 40% 60% 80% 100% 100%

    Minimum Tier 1 Capital 4.5% 5.5% 6.0%

    Minimum Total Capital 8.0%

    Parallel run Jan. 1, 2013

    Jan. 1, 2017 Disclosure

    starts Jan. 1, 2015

    4.5%

    6.0%

    8.0%

    CAPITAL

    l

    i

  • 8/12/2019 InternationalTreasurer2014Feb -- New Regulations Highlight Importance of Bank Partnerships

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    Founding Editor & PublisherJoseph Neu

    Managing EditorTed Howard

    Contributing EditorsAnne Friberg, CTP

    Bryan Richardson, CTPGeri Westphal

    Advisory BoardAndy Nash

    SVP, TreasurerAhold Finance Group

    James HaddadCorporate Vice PresidentCadence Design Systems

    Ron ChakravartiManaging Director, Global Solutions Head Liquidity

    & Investments, Global Transaction ServicesCiti

    Peter MarshallPartner

    Ernst & Young LLP

    Adam FriemanPartner

    Etico Capital LLC

    David RusateDeputy Treasurer

    General Electric Company

    Martin TruebSenior VP & Treasurer

    Hasbro, Inc.

    David WagstaffManaging Director, Head of US Tech, Media & Telecom

    HSBC Securities (USA) Inc.

    Eileen ZicchinoManaging Director

    Chief Marketing Officer, Treasury ServicesJP Morgan Chase & Co.

    Michael IrgangVice President and Chief Accounting Officer

    OSI Group, LLC

    Arto SirvioGeneral Manager, Nokia Finance International

    Peter ConnorsPartner

    Orrick, Herrington & Sutcliffe LLP

    Robert VettorettiDirector, Treasury and Financial Management Services

    PricewaterhouseCoopers LLP

    Doug GerstleAssistant Treasurer

    Procter & Gamble

    Susan A. HillmanPartner

    Treasury Alliance Group LLC

    Academic AdvisorsGunter Dufey

    University of Michigan

    Donald LessardMassachusetts Institute of Technology

    Richard LevichNew York University

    The company and organizational affiliationslisted above are for identification purposes only.

    Advisors to International Treasurer are not

    responsible for the information and opinionsthat appear in this or related publications and websites. Responsibility is solely that of the publisher.

    ISSN:1075-5691 Vol. 20, No. 122014 The NeuGroup, Inc.

    135 Katonah Avenue Katonah, NY 10536(914) 232-4068 Fax (914) [email protected]

    www.iTreasurer.com

    EDITORS NOTES

    While the comment period for US pruden-

    tial bank regulators Notice of ProposedRulemaking (NPR) on the Liquidity Coverage

    Ratio (LCR) ended January 31, it is not too

    late to engage. Reading from the 100+ com-

    ment letters, mainly from banks and affiliated

    groups, most seek to underscore the unin-

    tended consequences that the NPR, which

    goes beyond the Basel III requirements, will

    have on vital economic activities. Many also

    point to the unintended consequences of the

    Volcker Rule, i.e., upon trust preferred bonds

    and collateralized loan obligations, that led to

    swift backtracking by regulators as reason to

    act similarly on the LCR NPR.

    Bank treasurers, of course, are deeply

    engaged with the LCR rules impacts, but

    there are very good reasons for their peers

    at non-banks to be engaged, too.

    REASONS FOR ENGAGEMENTThe key reason for non-bank treasurers to

    be engaged is to ensure that the banking

    services they rely on will continue to be avail-

    able on reasonable terms. But a related reason

    is that bank regulators, according to a major

    global bank that contacted The NeuGroup

    recently, are very interested in hearing from

    corporate customers on how new regulations

    might affect them.

    Along these lines, the National Association

    of Corporate Treasurers signed on to a com-

    ment letter with the Competitive Enterprise

    Institute, the National Association of Real

    Estate Investment Trusts, the Real Estate

    Roundtable and the US Chamber of

    Commerce requesting that the impacts

    of the proposed liquidity ratio rules upon

    non-financial companies be considered and

    that a roundtable of all participants be held tobetter understand these concerns and avoid

    the real-life adverse consequences as was

    recently witnessed [with the Volcker Rule].

    Their letter calls out a number of concerns

    for non-financial companies found in others:

    The impact on credit facilities for

    structured products:the application of a

    100 percent outflow factor in LCR calcula-

    tions makes these equivalent to unsecured

    undrawn credit facilities (see the Structured

    Finance Industry Group/Securities Industry

    and Financial Markets Association letter);

    The impact on derivative use, as thecalculation of collateral outflows does not

    allow the offset of collateral inflows; and

    The scoping in of non-bank financial

    companies that help facilitate customer

    transactions.

    Non-bank treasurers should also consider

    the wide-ranging potential impact on transac-

    tion banking services.

    Banks willingness to take deposits.

    The BAFT-IFSA, the leading international

    transaction banking association, notes how

    the LCR and leverage ratio (see page 1) are at

    cross-purposes: For example, the LCR requires

    banks to hold HQLA in case of a liquidity stress

    scenario. These assets that are mostly held at

    Central Banks are counted into the leverage

    ratio exposure although they cannot actually be

    used for anything other than HQLA and are not

    a source of leverage. Additionally, when a bank

    takes cash deposits from its clients, the cash is

    either matched off against a loan (i.e. used as

    funding) or it is placed with a Central Bank. If it

    is placed with a Central Bank, an asset is created

    on the banks balance sheet which adversely

    impacts the leverage ratio Exposure Measure.

    Accordingly, banks are penalized for

    deposit takinga basic banking service.

    Some MNCs looking to deposit sizeable

    amounts over year-end have already found

    transaction banks reluctant to accept them.

    And this says nothing about the sizable cash

    balances of many stable and highly-rated

    companies, deposited for an extended period

    of time that T30 Alumna Cathy Santoro,

    formerly treasurer at MGM Mirage and VP

    Finance at Walmart, notes in her letter.

    Cross-border solutions hampered.

    The BAFT-IFTA also calls attention to thejurisdictional deviation from the Basel III

    LCR that the US NPR introduces. If other

    jurisdictions follow suit, this will hamper

    global banks ability to offer standardized

    global products. In addition, they call

    attention to the 100 percent outflow factor

    applied to deposits associated with corre-

    spondent banks and similar arrangements

    used to offer operational account-related

    services outside a banks own networks.

    And the list does not end here.

    Bank Relationships

    The Need for Non-Bank Engagementon Proposed LCR RulesBy Joseph Neu

    SUBSCRIPTION INFORMATION

    Published Monthly. Annual subscription ratesare $295. International Treasurer is a publication

    of The NeuGroup, Inc.

  • 8/12/2019 InternationalTreasurer2014Feb -- New Regulations Highlight Importance of Bank Partnerships

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    products to corporate hedgers andother institutions more cheaply than they

    would have otherwise. The prospect ofmore expensive hedging and credit was

    one of the threats the industrys lobbyingarms used to attempt to convince regu-

    lators that the leverage ratio needed to

    be weakened. A similar set of argumentswere deployed against Basel IIIs liquidity

    requirements, which now allow all typesof assets to be counted as liquid, includ-

    ing equities.

    It remains to be seen whether

    banks will be able to offer derivatives

    or other off-balance-sheet products

    to corporate hedgers and other

    institutions more cheaply than they

    would have otherwise.

    There are few examples of banks pass-ing on savings to customers from regula-tory reprieves, despite their propensity to

    pass on regulatory costs.

    In terms of off-balance-sheet items,specifically derivatives, interest rate prod-

    ucts receive the most favorable treatment.(See chart.) Banks will be unable to use

    the leverage ratio as an excuse for higherprices on swaps and similar instruments.

    However, commodities other than pre-

    cious metals have a higher add on in thecalculation of assets, and this could have

    some effect on their cost.The BIS also issued its guidelines for

    liquidity ratio disclosures in January.(They can be found at www.bis.org/publ/

    bcbs272.pdf.) The point of the liquiditycoverage ratio (LCR) is to ensure a bankhas enough high quality liquid assets

    (HQLA) to survive a significant stresslasting for 30 days. The related regulatory

    tool is the Net Stable Funding Ratio (NSFR)which is meant to reduce bank funding

    risk by ensuring each institution funds itsactivities with sufficiently stable sourcesof funding.

    The LCR will kick off on January 1, 2015, with a minimum requirement of 60 percent. That will increase in annual steps to

    reach 100 percent in 2019. However, theBIS says that banks can use their stocks

    of HQLA during times of significant stressto weather those periods even if thatmeans their LCR falls below the minimum

    as a result.All internationally active banks will be

    required to disclose their liquidity position at the same time as they report thei

    other financials. The reports will be madeon a consolidated basis but individuacountries regulators can tweak thei

    specific requirements to ensure that thedisclosures are adequate to the market

    and to keep a level playing field.

    REGULATORY WATCH

    Leverage, continued from page 1

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    ADDON FACTORS FOR FINANCIAL DERIVATIVESUNDER BASEL III LEVERAGE CALCULATIONS

    INTEREST

    RATES

    FX &

    GOLD EQUITIES

    PRECIOUS

    METALS

    (EX-GOLD)

    OTHER

    COMMODITIES

    One Year

    or Less 0.0 1.0 6.0 7.0 10.0

    One toFive Years

    0.5 5.0 8.0 7.0 12.0

    Over FiveYears

    1.5 7.5 10.0 8.0 15.0

    Source: BIS

    According to the BISs June 2013 pro-

    posal, the leverage ratio is intended to:

    restrict the build-up of leverage in thebanking sector to avoid destabilizing

    deleveraging processes that can

    damage the broader financial system

    and the economy; and

    reinforce the risk-based requirementswith a simple, non-risk-based dri

    measure.

    The rationale for the ratio was:

    a simple leverage ratio framework iscritical and complementary to the

    risk-based capital framework; and

    a credible leverage ratio is one thatensures broad and adequate capture

    of both the on- and off-balance sheet

    sources of banks leverage.

    The Ratios Rationale

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    Regulatory Watch

    Europe Blinkson SEPACompliance Date

    Acknowledging that there wasntenough of a migration to the SingleEuropean Payments Area regime tomeet the February 1 deadline, the

    European Commission in Januarydecided to push the compliance

    date to August 1, 2014.[The] migration rates for credit

    transfers and direct debits are not high

    enough to ensure a smooth transition toSEPA despite the important work already

    carried out by all involved, wrote MichelBarnier, the ECs Internal Market and Ser-

    vices Commissioner, in a press release. Hepointed out that it wasnt really movingthe deadline date, just adding more time

    for actual transition.Andrew Owens, managing director

    of global payments at SunGard, said thatbecause the deadline was a law passed

    by the European Parliament and thus anychanges must go through it, the EC was

    just adding a grace period. The EC

    is saying, Were going to let you off thehook for a period of 6 months and were

    not going to penalize you and weregoing to continue to make sure that

    your payments and direct debits canbe processed by that time.

    The EC was also likely adding a grace

    period because of the delicate natureof the European recovery. It seems

    obvious just when the economy starts

    to recover there was no way the

    European Parliament or European Com-mission would step in and stop people

    being able to do business, Mr. Owenssaid. The deadline was a bit of a mirage

    to begin with, he added.

    Citing the most recent statistics fromthe European Central Bank, it was the

    direct debit side of the SEPA equationthat stayed the ECs hand. It added that

    despite its repeated efforts to raiseawareness there just wasnt enough

    migration, particularly among small andmedium-sized companies.

    Tom Deas, treasurer at FMC Corp and

    current chair of the International Groupof Treasury Associations, says his compa-

    ny is already ready for deadline. He addsthat most treasurers that he interacts

    with via various treasury organizationshave been focused on SEPA and theplan was to be ready.

    MOST READY ALREADY

    In The NeuGroups European TreasurersPeer Group, most members in a recent

    survey said they felt confident theywould meet the February 2014 dead-line. However, being fully compliant in

    all countries had so far proven to be achallenge, so perhaps this extended

    transition period will help many of thosecompanies tie up loose ends.

    And while many larger companies arelikely close to compliance, it was manyof their smaller suppliers that would

    not be ready, likely causing problems incollections and payments for an indefi-

    nite amount of time. For companies stillstruggling with getting ready for SEPA,

    the added time will help. And bankshave said they will continue to processlegacy payments.

    Deutsche Bank will continue to

    process clients electronically submit-ted legacy credit transfers and directdebitsdirect debits under the collec-

    tion authorization procedure onlyintheir existing legacy formats, said MartinRunow, DBs head of cash management

    for corporates in the Americas.However, the bank recommends its

    clients stay the course in their SEPAmigration projects and finalize their

    SEPA migration project as soon aspossible, Mr. Runow said.

    Still companies may get lazy ahead

    of the new August deadline. SunGardsMr. Owens says there also will be plenty

    of nervousness as the new deadlineapproaches. Now [the EC has] opened

    up a Pandoras Box in that, what happens

    when we get to August 1 and peoplestill arent ready?

    Software & Systems

    Neo Offers Hassle-Free SEF Access

    As regulators approve more submis-sions requiring an ever-broaderrange of swaps to be traded over SwapExecution Facilities (SEFs), UBS Securi-

    ties is enabling clients to trade over SEFswithout the legal or technical headachesof connecting to them directly. So far

    UBS is the only major Wall Street firmwith an active desktop product that

    does this.Javelin was the first SEF to receive

    approval for its broad made-available-to-trade (MAT) application, in mid-January, and since then TrueEX, TW and

    MarketAxess have received approval.That means the swap contracts theyve

    submitted must soon be traded overthe 20-odd SEFs that have emerged,

    either electronically or through theirtrading desks.

    Some SEFs trade either credit-default

    or interest-rate swap products, butliquidity for each is clearly fragmented

    across multiple execution venues, andto find the best price or liquidity by

    connecting to them directly wouldrequire meeting burdensome legaland technical requirements.

    Although most corporate end-users

    are exempt from clearing, those nowtrading on longstanding trading plat-forms such as Bloomberg or TradeWeb

    will have to trade over SEFs. If theydecide to connect to the execution plat-forms directly, theyll have to review and

    sign each ones specific legal documents,and submit themselves to inspections in

    areas including books and records, per-sonnel histories and audited financials.

    UBSs Neo trading platform allowsclients to trade across all the SEFs,

    BEST OF ITREASURER.COM

    4 International Treasurer / February 2014 For additional information visit iTreasurer.com

    For more valuable articles published

    on our website visit iTreasurer.com.

    Latest postings include:

    What Does the Audit Committee

    Need to Know? Depends. What to

    report to the audit committee can vary

    widely. Heres a look at what some in

    The NeuGroup report.

    Basel III Will Have Big Impact on

    Corporates. Volcker Rule and other

    regulation will also shape less market-

    friendly bank products.

    EMIR Derivatives Deadline. Most

    companies arent ready.

    More iTreasurer Online!

  • 8/12/2019 InternationalTreasurer2014Feb -- New Regulations Highlight Importance of Bank Partnerships

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    BEST OF ITREASURER.COM

    whether using algorithms to search

    broadly for best price or liquidity, or on aspecific execution platform. It also places

    only one screen on the clients desktop,instead of several.

    Neo avoids market fragmentation

    and simplifies access to liquidity by usinga single platform to connect to multiple

    venues to price and trade swaps, saidTimothy Lawton, a director at UBS.

    For corporates, which tend to tradeswaps less frequently, Neo represents an

    efficient and potentially cost-effectiveway to access the new SEF swap market.In addition to benefiting from UBSs

    existing connectivity and price discountsit receives on certain SEFs, Lawton said,

    the commission charged for trading overNeo may be negotiated.

    It resonates with people who justdont do a lot of swap activity and maywant an agency to take care of it all, and

    prefer having only one legal agreementwith their agent bank, said Tod Skarecky,

    senior vice president at Clarus FinancialTechnology, who has blogged extensive-

    ly about SEF-market developments.At least two other competitors, Morgan

    Stanley and Credit Suisse, have report-

    edly talked to clients about establishinga similar service. Those firms either didnt

    respond to queries or said those discus-sions were in preliminary stages.

    UBS may have an advantage over

    most Wall Street rivals because it exitedtrading swaps for its own book in 2010

    and the next year launched its PriceImprovement Network (PIN), an elec-

    tronic platform to trade interest-rate and

    credit-default swaps on an agency basis.Neo is focusing on the interest-rate and

    credit-default swap products now, andits anticipated to eventually provide

    access to the bulk of UBSs productsand services.

    Regulatory Watch

    SEC Worried AboutBond Dealer Health

    The Securities and Exchange Commis-sions Division of Investment Manage-ment (IM) is worried that the primary

    dealers of the fixed-income world mightnot have enough capacity to make

    markets effectively if volatility spikesbecause bond fund flows rapidly turn

    negative. The question has pertinenceto treasury investment managers sincesuch outflows crippled the MMF market

    for a short time in 2008, gumming upcorporates access to needed cash.

    The IM issued guidance earlier thismonth entitled, Risk Management in

    Changing off Market Conditions. As

    context, the agency notes that net assetsof bond mutual funds and ETFs are at

    near-historic highs of $3.6 trillion with$2 trillion of this coming since 2008.

    The taper vapors back in June caused a

    1.8 percent outflow from bond funds.While thats not unprecedented, it occurs

    in a time when the market fundamentalshave changed somewhat.

    The problem is, primary dealers nowhold inventories similar to those they had

    in 2001, despite the markets growth by afactor of four since then, according to IM.

    This is a much bigger disparity than was

    seen even in the 2008 crisis, and it raisesthe question of whether they are capable

    of making markets effectively in a timeof crisis. Prior to the crisis, primary dealer

    inventories were 4 percent of the totalmarket. Now they are 0.5 percent.

    IMs intended audience is investment

    fund managers, and so it goes on toissue some reasonably mundane risk-

    management best-practice suggestions,such as make sure stress tests account fo

    liquidity, and let your customers knowwhat theyre in for.

    Treasury investment managers need

    to consider the additional liquidity riskas well as the market risk they could run

    due to the change in the dealers abilityto make markets during a crisis.

    For additional information visit iTreasurer.com International Treasurer / February 2014 5

    Source: Meeting material, The NeuGroup Treasurers Group of Thirty 3; Fall 2013

    DRIVERS FOR GLOBAL CASH FORECASTING

    GLOBAL CASH FORECAST

    PRIORITIES OVER THE

    NEXT 1-2 YEARS

    Most members plan to

    invest in better tools,

    including upgrades to

    ERP or TMS systems tofurther improve forecast-

    ing capabilities. Other

    priorities include educat-

    ing the business on

    the importance of an

    accurate forecast and

    improving treasury

    processes and discipline.

    CashPositioning

    ImproveLiquidity

    Mgmt

    MitigateTrapped

    Cash

    ManageCounterparty

    Risk

    IdentifyFX

    Exposure

    ImproveYield

    EnsureBusiness

    Focus

    Respondto SrMgmt

    100%

    80%

    60%

    40%

    20%

    0%

    More important Less important

  • 8/12/2019 InternationalTreasurer2014Feb -- New Regulations Highlight Importance of Bank Partnerships

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    Thank YouA successful NeuGroup Network Peer Group depends on the par-

    ticipation of its members. We thank you, the members and sponsors of

    The Tech20 Treasurers Peer Group, for your open dialogue and peer

    knowledge exchange at the recent Annual 2013 Meeting.

    Your active involvement is the key to maintaining an unrivaled level of

    interaction and networking within the group, as well as providing highly

    valued contributions to the entire NeuGroup Network of 330+ members at

    180+ companies.

    2013ANNUAL MEETING

    The Tech20 Treasurers Peer GroupNovember 6-8, 2013

    Facilitated by:Sponsored by:

  • 8/12/2019 InternationalTreasurer2014Feb -- New Regulations Highlight Importance of Bank Partnerships

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    Tech Treasurers Consider On-Going Plans forRaising Debt to Substitute for Domestic CashTech20 treasurers discussed how best to fund on-going shareholder distributions thattax domestic cash flows and keep their investors happy.

    With the prospects of a US tax reform to fix the offshore cash conundrum remote, Tech 20 mem-

    bers marked their 13th Annual Meeting (sponsored by BNP Paribas) in November 2013 by focus-

    ing on various ways to maintain their current path of issuing debt to fund dividends and share

    repurchases. Fortunately, debt capital markets look to be receptive to tech issuers and this is likely

    to be the case for some time. With US interest rates expected to continue to stay lowthanks to

    tempered expectations about overall post-crisis GDP growth and employment rates, plus forward

    guidanceborrowing is likely to beat the cost of repatriation for some time, too. Rating agency

    sentiment, meanwhile, appears to be on Tech20 treasurers side, allowing them to keep issuing

    debt to return cash to shareholders without too much concern over the rating impact. But what

    makes borrowing easier, also makes investing the cash balances remaining more challenging.

    Here are some further highlights from the meeting:

    1) So long as tech issuers avoid taper panic periods, the market reception will be very good.

    Members shared insights on issues pre-taper panic and another noted how his turn to the euromarket in July 2013, to move away from it, met with strong demand. BNP Paribas Tim McCann,

    head of US syndicate, and Mark Howard, head of US credit strategy, suggested further that tech

    has maintained its distinctiveness from telecom issuers that have saturated the bond markets

    (see Verizon, most recently), and therefore tech issuers are likely to continue to enjoy better

    relative spreads and demand.

    2) Ratings seem to be accommodating the new normal of tech bond issuance and dividends.

    Moodys Rick Lane participated in a session that suggested there is acknowledgment on the part

    of rating agencies of what the offshore cash situation means in the current state of the sector.

    Moodys still seems comfortable with techs relative cash levels, even given the growing off shore

    portions along with increasing use of dividends to return cash.

    3) Reconsidering the cash investment norm.The discussion of cash investment management

    practices revealed that while the norm is still to be conservative with excess cash, there is a grow-

    ing minority that is crossing the Single-A rating threshold and considering additional asset classes

    in the name of diversification for portfolios of size. The rest will be building their own money

    market fund equivalents in separately managed accounts and looking to certain eager banks to

    bid for their deposits.

    Member Debt Issuance ExperiencesMembers shared key takeaways from large bond issues from earlier in the year, and for what

    follows when you dont time the market right and need to search for alternatives. Members also

    SPONSORED B

    2014 The NeuGroup. T

    information is sourced f

    The Tech20 Treasurers P

    Group.

    For more informatiowww.NeuGroup.com

    FACILITATED

    THE TECH20

    TREASURERS

    PEER GROU

    PART OF THE

    NEUGROUP NETW

    16+ GROUP

    330+ MEMBE

    180+ COMPAN

    RELATED GROU

    The Assistant TreasGroup of Thirt

    The Bank TreasurPeer Group

    The EngineeringConstruction TreasPeer Group

    The Treasurers Gof Thirty 1, 2 an

    The Tech20 Treasurers Peer GroupThe NeuGroupfor MNC Treasurers in the Technology Sector

    2013 annual meeting briefing

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    discussed unique aspects of a convert deal, for companies who still do not wish

    to become regular bond issuers.

    KEY TAKEAWAYS

    1) Structure debt issuance to balance cash portfolio.Prudent ALM for compa-

    nies with duration in their cash portfolios may wish to offset that with some

    longer duration liabilities and thus not be so quick to swap back a longer-term

    bond issuance to floating.

    2) Use a tight group to make the process as efficient as possible, keep the

    deal a secret and issue on time. For a first time issuer, especially, it is important

    to have a well defined project plan, tight workstreams and frequent communica-

    tion with a small group of lead bookrunners.

    3) Acknowledge rating agency leverage ratios and state intention to main-

    tain significant net cash. A debt issuing member said the one concession made

    to rating agencies was to agree to maintain significant net cash, even if the need

    arose to repatriate offshore cash, and to promise not to issue again in 2013.

    Agencies might seek to apply a leverage test but that does not mean your firm

    needs to agree to it.

    4) If you get caught out, there are alternatives.What if you need to issue when

    the timing isnt right in the US? One member described a situation where his

    company needed to issue to meet domestic spending needs, including share

    buybacks. As it prepared to issue, US rates were still low, but as June rolled around

    this was no longer true. Since the company had to move, it decided to look more

    to the euro markets where coupons remained low.

    OUTLOOK

    Tech companies can continue to issue debt and see strong demand relative to

    more mature corporate sectors so long as they maintain significant net cash levels.

    The window of opportunity to fund at historically low rates is closing, however.

    Changing Rating Agency PerspectiveMoodys and BNP Paribas shed light on how the rating agency perspective ontech debt issuance is evolving. One clear way it is evolving is in how rating

    agencies choose to acknowledge the growing portion of offshore cash in tech

    8

    A Conversationwith Private Equity

    notable private equity firm responded to

    member questions about how they look at the

    ech sector and evaluate investment opportu-

    ities. Reiterating the theme from the start of

    he day, this firm noted that part of the evalua-

    on process must reconcile the fact that growthpportunities are not what they once were;

    ut, even so, tech has the ability to outperform

    nd will contribute to productivity gains

    hroughout the economy.

    KEY TAKEAWAYS

    ) Looking for companies where P/E/G

    atio has been undone by overly pessi-

    mistic fear. This it also includes companieske Dell, which represents a company in a sec-

    or that is undergoing transformation and that

    as multiple ways to win with a proven profi-

    iency in a business model that can work in

    more than one type of market.

    ) Activism creates alpha, so it will remain

    n asset class. In general activism is pro-cycli-al and its effectiveness will wane once the

    ycle turns. Tech, however, remains vulnerable

    ecause balance sheets in the sector tend to be

    east efficient with too much net cash. This will

    orce boards at tech companies to look at

    ecapitalization and M&A activity.

    ) Friendly transactions where you work

    n partnership with the target add the

    most value. Also, unlike most activists, this PE

    rm only engages in friendly transactionswhere it can work with existing management

    o improve the business through its transfor-

    mation period. This is something member firms

    hould keep in mind if they decide to pursue

    heir own M&A opportunities.

    OUTLOOKerhaps the key to investing successfully in the

    urrent environment is to understand how

    THE TECH20 TREASURERS PEER GROUP8

    TTech20 members were urgednot to give in too much to

    activists and overdo cash

    return in the near term. But

    also not to hoard cash for

    the sake of it.

    Continued on page 9

    MORE OF THE SAME FOR 2014

    4%

    10%

    4%

    10%

    13%

    67%

    62%

    58%

    50%

    33%

    29%

    29%

    38%

    40%

    54%

    Economic growth

    Economic growth

    Unemployment

    Unemployment

    Better

    Aboutthe same

    Worse

    2014

    201

    3

    2014

    2014

    2013

    US economic growthrelative to growth

    in eurozone

    Source:NeuGroup

    meeting materials,

    Tech20 2013

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    9

    companies net cash positions. Rating agencies have had to come to terms with

    what the off shore cash situation truly means in the current state of the sector.

    KEY TAKEAWAYS

    1) Cash levels still sufficient, even with growing portions offshore. While

    Moodys is not moving toward as much accommodation as S&P apparently is

    on accepting a net debt view on leverage, it still seems comfortable with techs

    relative cash levels, even given the growing off shore portions along with increas-

    ing use of dividends to return cash. Less accommodation, however, was indicated

    on the question of allowing cash-rich tech companies to forego CP back-up lineswithout a potential long-term rating impact.

    2) No problem dealing with blunt CEOs.Members expressed concerns about

    putting CEOs in the room with rating agency analysts, where they might say

    something unkind about how rating agencies want them to manage their

    business. However, the Moodys analyst said that these conversations are wel-

    come regardless and would not adversely impact a rating decision. The more

    communication, the better was the analysts advice.

    3) 12-18 month window to prefund without adverse rating impact.Asked

    what a reasonable time period was where firms would be allowed to pre-fund

    commitments to take advantage of the current rate environment, Moodys

    suggested 12-18 months was reasonable, but there is no bright line. It helps tohave good communication with the rating analyst as to the companys situation

    and the intended use of proceeds. Several members pointed out that this is less

    than the three years the rating agencies provided firms ahead of HIA.

    OUTLOOK

    As S&P has inched closer to European net debt considerations in credit ratings,

    it will be interesting to see how much Moodys sticks to the view of not formally

    factoring in off shore cash into leverage calculations for cash-rich firms. Given

    that investors increasingly are not relying on ratings, it may be becoming imma-

    terial, as a panel of investors to follow confirmed. Meanwhile, members do seem

    to be getting accommodations based on the cash generating ability that lies

    behind their cash positions, which somewhat mitigates the fact that Moodys

    is not letting itself get pinned down on a cash factor. In short, ratings do not

    appear to be the show-stopper for borrowing to avoid the tax consequences

    of repatriating offshore cash.

    Changing Practicesin Cash Investment ManagementMembers reviewed cash investment management processes and benchmarking

    for large cash portfolios, to see where their own practices were in relation to the

    norm. Thereafter, Rudy de Cand, director, and Jim Santoro, director, GlobalLiquidity Advisor at BNP Paribas shared their thoughts on how cash investment

    management is changing.

    KEY TAKEAWAYS

    1) A growing minority crossing the Single-A threshold. Six of the pre-meeting

    survey respondents indicated they had policies allowing investment of cash in

    securities rated below Single A.

    2) Few earning returns above 1.5 percent. Just one respondent in the pre-

    meeting survey said their cash portfolio earned a return greater than 1.5 percent

    in the past year (ended June 30, 2013). Little wonder as, overall, cash portfolio

    much more volatility comes into play. A

    news event can trigger a big move in pr

    perhaps much more than is justified. W

    generally speaking valuations are reaso

    fair for most firms given todays lower-gr

    environment, there is greater sensitivity t

    as everyone is walking on eggshells.

    creates windows of opportunity to buy iare ready for them. Look for opportunitie

    growth at a discount, especially situa

    where free cash flow is strong and stable.

    Foreign Exchangethe Shale Revolutionand the USDAs the US shale revolution continues,

    Paribas illustrated the potential consequ

    for the US dollar.KEY TAKEAWAYS

    1) US Shale Oil Revolution ticks the

    for longer-term economic growth.economic growth stimulus needed, incr

    in US shale oil production fit the bill. The

    lead to increases in natural resources ava

    to US business, investment in physica

    human capital, improvements in techno

    and new institutional frameworks to enco

    subsequent growth. Indeed, the US will

    six-fold increase in its oil exports and three

    increase in natural gas as it takes a gro

    share of rising oil and gas productionbecomes energy independent.

    2) US moves from importer to expo

    of energy. Shale production will switcdirection of international oil trade that has

    China surpass the US as the largest oil imp

    As a result, 90 percent of Middle Easte

    exports will be drawn to Asia by 2035.

    THE TECH20 TREASURERS PEER GROUP

    Continued from page 8

    Continued on pa

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    10

    ) The growth and trade factors will

    trengthen USD over next decade.ccording to a BNP Paribas FX strategist, all

    his could benefit the USDs fundamental

    quilibrium exchange rate (FEER) by as much as

    6 percent in the next decade.

    OUTLOOKWhile not everyone bought into the shale revo-ution scenario, it would have a profound

    mpact on decisions to hedge the dollar or

    orgo hedging as was contemplated earlier. It

    would also impact decisions to continue to bill

    n dollars, which has been the norm for tech

    nce Intel decided to bill for semiconductors

    lobally in dollars to prevent grey market

    rbitrage. Regardless of the degree to which

    members thought the impact realistic, the big

    uestion it left them was: if not this, what else

    will spur better US economic growth over the

    ext ten years?

    THE TECH20 TREASURERS PEER GROUP10

    TO LEARN MORE CONTACT:

    oseph Neu

    914-232-4069 [email protected]

    or

    Anne Friberg

    212-233-2628 [email protected]

    asset allocations, remained heavily weighted toward money market funds, US

    Treasuries and Agency Debt, Corporate Bonds above the Single-A threshold and

    corporate CP/CDs.

    3) Money market reform driving members into build-your-own equivalents

    and deposits.The clear consensus of the discussion was that if reforms ended

    up with the need to mark variable NAV funds to market, members would simply

    mark funds of their own creation to market. This is a continuation of the already

    pronounced trend by Tech20 members to build their own short-term funds in

    separately managed accounts. More may also want to investigate bank depositswith certain banks bidding for corporate deposits in certain jurisdictions where

    they need them in response to bank regulation. Given that operating cash

    deposits are better than traditional time deposits, look for banks to continue

    seek to create structured products that can be labeled operating deposits for

    regulatory purposes but pay more like time deposits.

    4) Investment committees under review. Several members indicated looking

    afresh at investment committees formed to help guide investment decisions.

    One member indicated that he felt his had become something of a bureaucratic

    obstacle to timely investment actions rather than a value added review. Others

    also cited turnover, attendance and conflict of interest concerns. Having an invest-

    ment committee might also contribute to 1940s Act requirement concerns, whicha few members cited as a recurring consideration. For the most part, however,

    external investment managers and the advice and research they provide seem to

    be offering members greater value in guiding investment decisions.

    OUTLOOK

    Against the backdrop of many of the issues under discussion, including the con-

    stant threat of activists who might call out members if they ever get too aggres-

    sive with their cash investments (and exceed their earnings impact thresholds),

    it is likely that we will see continued, but gradual changes in cash investment

    approaches to stress diversification with a more sophisticated understanding of

    risk. This is what prompted one member company to change its credit thresholds

    and is what pushes another into new asset classes. It makes no sense to let a

    rating thresholds create concentration risk or limit non-rating views on risk from

    keeping the cash portfolio from the efficient frontier of risk/return. Nor does it

    make sense to let accounting-driven currency concerns prevent cash-rich US

    corporates from investing offshore cash in non-dollar denominated assets.

    Meanwhile, new wrinkles with bank deposits may replace some of the traditional

    money funds, but money market reform is also pushing corporate cash out

    into risk assets. So long as members understand the risks in these, this is not

    necessarily a bad thing, as it will make their investment portfolios and their asset

    liability management stronger.

    ontinued from page 9

    CONCLUSION & NEXT STEPS

    In line with the lowered expectations

    of the new normal, which was one ofthe themes highlighted by BNP

    Paribas Economist for North America,Bricklin Dwyer, at the start of the

    meeting, Tech20 members couldleave the meeting feeling relativelygood about themselves. While tax

    reform to allow repatriation of offshore cash is not in the offing, debt

    capital markets still look receptive to

    tech issuers seeking to substitutedebt for available cash. Investor and

    rating agency sentiment appear tobe on Tech20 treasurers side, as the

    tech sector is expected to continue topunch above its weight as a contribu-tor to US growth.

    The next meeting will be April 24,2014, hosted by Oracle.

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    Thank YouA successful NeuGroup Network Peer Group depends on the partici-

    pation of its members. We thank you, the members and sponsors ofThe

    Treasury Investment Managers Peer Group, for your open dialogue and

    peer knowledge exchange at the recent Autumn 2013 Meeting.

    Your active involvement is the key to maintaining an unrivaled level of

    interaction and networking within the group, as well as providing highly

    valued contributions to the entire NeuGroup Network of 330+ members at

    180+ companies.

    2013AUTUMN MEETING

    The Treasury Investment ManagersPeer GroupOctober 22-23, 2013

    Facilitated by:Sponsored by:

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    12 International Treasurer / February 2014 For additional information visit iTreasurer.com

    REGULATORY WATCH

    Bank partners are some of the most

    important relationships for a business.And selecting and effectively managing

    the right ones is a critical role that trea-sury plays. Therefore, effective tools are

    needed to measure and track the extentof the bank relationship as well as thelevel of service they are providing.

    Whats more, treasurys bankingresponsibilities are becoming even more

    important as the new capital require-ments from the Dodd-Frank Act and Basel

    III regulations drive banks to deploy theircapital much more selectively, resulting inmore scrutiny on whom they do business

    with and how much business they do.However, depending on who you are

    and the amount of clout you have, twocan play the game of being choosy. Com-

    panies have been responding to this newenvironment by also being more selectiveabout who their bank partners are. At a re-

    cent meeting of The NeuGroups AssistantTreasurers Group of Thirty (AT30), mem-

    bers engaged in a substantial discussionon bank partners, sharing examples of

    how they maintain and manage bank re-lationships and how they make decisionswhen bank groups need to be downsized

    or increased. Following are highlights thataddress some of the key considerations in

    the decisions of which banks to keep, addor move along.

    WHAT MATTERS TO TREASURY

    Big decisions regarding the addition or

    removal of a bank, the award of addi-

    tional business, or reduction of businesscannot be made flippantly. Conversely,they should be made based on objective

    data that can be defended against chal-lenge. According to a pre-meeting surveyof the AT30, the element that is measured

    most is simply the allocation of businesswith their banks. The other common mea-

    sure, the performance report card, is per-formed much less frequently. The report

    card tends to be more qualitative and

    anecdotal in nature, relying on input from

    many sources. The share-of-wallet analy-sis, on the other hand, is more data-ori-

    ented and useful in revealing what busi-ness banks have and determining how to

    reallocate that business when necessary.There are split views on whether or

    not to share this type of information with

    banks. Those who do expect that this ac-tion will help develop, deepen and im-

    prove those key relationships. Sharingthe data can communicate that the bank

    is important enough for the client to goto this trouble; it also communicates thatthe client is watching and is serious about

    having strong healthy relationships. Thosebanks that value the strategic relationship

    take it seriously and value the feedback.We love to receive this feedback,

    said one banker at the AT30 meeting.One member added that some banksare more interested in this input than

    others, which in itself is insightful aboutyour bank partners. The ultimate goal

    of sharing this information with banksis to increase the level of transparency

    between the two organizations.Those who elect not to share the infor-

    mation believe it may weaken their posi-

    tion with their banks, or that it may driveundesirable behavior on the part of the

    bank. For example, if a bank knows thatit is number five on the list it may increase

    the pressure for more business or scaleback its commitment to the client.

    HOW MUCH DO THEY MAKE?

    Naturally, a bank partner is not goingto share their profit margins with theirclients, and especially their profitability on

    their relationship with your company. Butimagine the value this information couldhave to your management of the rela-

    tionship. If you knew their margins wereparticularly low then you would know to

    press them and you would know to pressthem if you knew the opposite were true.

    Knowing the answer to this question is

    important enough to some practitioners

    that they have taken steps to figure it outOne company has devised the following

    calculation they believe gets them closeto the answer and have found useful. Here

    are other considerations.(See figure 1.)Ask the bank what it wants.Practitio

    ners often refer to their banks as partners,

    but a productive partnership considersthe interests of the other party. There-

    fore, it is prudent to at least know whatbusiness the bank wants most from you

    organization. Banks have a variety oproduct offerings, which vary by profitability, level of competence and relevance

    to the client. Practitioners and bankersagree that there should be a discussion

    about the business banks want most froma client. For example, clients often assume

    lockbox services is a desirable piece ofbusiness for banks when in fact it is not.

    Credita key relational ingredient

    new questions about its role. It is no surprise to hear a treasury practitioner say

    we award business only to banks in oucredit group, or it is a challenge to keep

    all of our banks happy with sufficientbusiness. It is for that reason that someare challenging the industry practice o

    banks using credit as a loss leader andthen clamoring for the real revenue-gen

    erating business. Why not simply pricethe credit accordingly and therefore not

    be so dependent on the other sourcesof business? This could end up in highecosts for corporates but less headaches

    with managing relationships.

    Further, many companies have creditfacilities that are not even needed, muchless used, and simply function as a security

    blanket in the event of an unforeseen hitto liquidity. Is it prudent then to eliminateor downsize the credit? One practitione

    thinks not. Her team had previously con-sidered eliminating their revolving credit

    facility since they have never used it anddont expect to. But they chose not to

    do it because they like the idea of banks

    Banking Relations

    New Regulations Highlight Importance of Bank PartnershipsBy Bryan Richardson

    Having effective tools to measure and track the extent of your bank relationship and the level of service the bank providesis a key ingredient to successfully managing bank partners.

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    paying attention to them and watching,

    so that there is always familiarity in theevent there is an unexpected need.

    When its time to reshuffle the bank

    deck. Large MNCs continue to re-engineer

    banking relationships around the globe.

    In designing an optimal banking struc-ture, liquidity optimization is usually a

    driver but other key considerations, in ad-dition to those discussed above, include

    costs, counterparty risk management, andsupporting the needs of the operat-

    ing business. However, in more recentyears, the components of the regulatoryavalanche are also weighing on the de-

    cisions. Below are some salient points toconsider, offered by practitioners, as you

    evaluate who should and shouldnt be inyour bank lineup. (Also see figure 2.)

    CONSOLIDATION CONSIDERATIONS

    Less is more.Keeping every bank hap-

    py is a tough job, if not impossible. Beingable to spread the wallet across fewer

    banks is one of the positive by-productsof a bank consolidation. There is also less

    time required by treasury as there arefewer bankers you need to meet with.

    A meeting of the treasury minds.

    In addition to the quantitative scorecard

    and share-of-wallet analysis, a qualita-

    tive exercise can be useful to identify thebanks to keep and lose. An approach one

    company takes is to have each key personin treasury prepare a list of their top 10

    banks based on their function and expe-

    riences with the banks. The AT then ag-gregates everyones input with a score to

    arrive at a collective top 10. In this case itwas interesting how aligned the team was

    on their experiences with their banks.The credit message: Step it up.

    When a company determines they needto reduce their bank group, banks shouldunderstand that they stand to benefit

    from fewer competitors for the limitedbusiness. In exchange, the remaining

    banks should be asked to increase theircredit commitments. One company took

    this approach and experienced an over-subscription to their new credit deal.

    Credit is the price of admission but

    no guarantee. This is the view amongmost treasury leaders who utilize bank

    credit. As previously mentioned, manycompanies confine their ancillary business

    awards to those banks that have commit-ted credit. However, ancillary business isnot a given. Prudent companies still go

    through the RFP process and awards are

    based on the merits of the banks propos

    als. But if all things are essentially equabetween two competitors, the award wil

    go to the bank with the lesser amount ofcurrent business.

    Adding strategically.In a bank con

    solidation initiative the goal isnt neces-sarily about just reducing banks. Getting

    rid of low-value banks opens the door toadding more strategic banks to the mix

    In the case of one practitioner, 10 bankswere dropped but two were added that

    the team felt could bring additional valueAnother company elected to add a Chinese bank to their group in anticipation

    of growing business in that country.Bank relationship management has

    been a prominent topic for decadesBut given the major shift in regulatory

    requirements that will impact credit availability and bank fees, it will truly be anarea that requires heightened attention

    in the coming years.Many banks warn they will be focusing

    more on their strategic clients and that itcould be at the expense of those clients

    who are not considered strategic. Thisview of the banks will require treasury toensure it is keeping the right banks and

    keeping those banks happy.

    REGULATORY WATCH

    For additional information visit iTreasurer.com International Treasurer / February 2014 13

    BANKING CONSIDERATIONS

    DRIVERS FOR BANK CONSOLIDATION 4 PT. SCALEFIGURING OUT THE BANKS CUT

    Source: The NeuGroup, AT30 meeting materials Source: The NeuGroup, AT30 pre-meeting survey, 2013

    Credit Reserve Requirement differs by type

    Multi-year committed credit facility @ 50%

    364-day committed credit facility @20%

    Issued and outstanding irrevocable standby letters of credit @ ICO%

    Basel II Tier I Capital Requirement assumed at 10% for all banks

    (Credit Commitment + Credit Reserve Requirement

    + (Basel II Tier I Capital Requirement)

    (Product Bank Fee *Product Margin) *(1 -Tax Rate)

    i= 1

    n

    i= 1

    n

    2.55

    2.72

    2.75

    3.00

    3.05

    3.15

    3.40

    Reduce bank fees

    Changing business / ops needs

    Improve service levels

    Reward credit providers

    Reduce internal tech/processing costs

    Improve liquidity access & mgmt

    Improve governance & control

    Figure 1 Figure 2

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    SOFTWARE & SYSTEMS

    Although treasury has assumed a morestrategic role in business, they still have

    their other duties. This is where technol-ogy vendors stepped in to help treasurers

    meet the challenge of doing more withless. One company at the forefront of this

    trend is treasury and risk management so-lutions provider Reval, which has soughtto be the go-to all-in-one software-as-a-

    service (SaaS) system to help treasurersmanage their increasingly busy worlds.

    Justin Brimfield, Revals executive VP ofcorporate strategy, noted the companys

    appeal to cost-conscious and pragmatisttreasurers as installed models and non-connected systems fell out of favor.

    Based largely around client demand,Reval has grown through the financial

    crisis focusing on risk management and,in 2011, rolling out a global suite that

    included cash, treasury, risk, paymentsand accounting management. Reval hashistorically spent over 30 percent of its

    revenue on research and development,and does two major upgrades per year.

    The service component of the busi-ness is critical, says Mr. Brimfield, noting

    that the driving questions for Revals con-tinued growth are: How can we improvethe user experience? and How can we

    allow treasury to add strategic values?Mr. Brimfield also emphasizes that the

    business model really comes down tothe partnership that we have with our

    clients, a sentiment echoed by NeuGroupmembers who are Reval clients.

    But can one system do it all? Here is

    a sample of NeuGroup user feedback

    addressing this question.

    THE BASICS

    Reval has 575 clients in over 25 coun-tries, representing all industries andcompany sizes. The company was ranked

    the 303rd-fastest-growing companyin North America on Deloittes 2013

    Technology Fast 500, and recently an-nounced a new STP community partner

    with Atlas. It was voted best in class inClient Services, Risk Management and

    Hedge Accounting at the 2013 annualTreasury Management International (TMI)

    Innovation and Excellence Awards.Revals key features include:Cash and liquidity management. The ability to manage, track, value,

    stress-test, and account for entiretrading portfolios in one centralizedlocation.

    Identifying and quantifying expo-sures for hedging and risk decisions.

    Managing hedge strategies.The ability to maintain regulatory

    compliance (internal and external).Automatic updating of integrated

    market data.Integration of bank connectivity.Visibility and reporting capabilities.

    The company highlights the benefits of

    being in a single-version SaaS system,where users only need a web browserto access the platform. Reval integrates

    with all ERP systems and is a certified SAPpartner, and there is no need to install

    anything on individual computers.

    IS THIS TMS RIGHT FOR YOU?

    We asked NeuGroup members from ourForeign Exchange Managers Peer Group

    and Treasurers Group of Thirty-2 abouttheir experience with Reval.

    What do you use it for? Onemember of The NeuGroups FX Managers

    Peer Group (FXMPG) uses Reval for de-rivative accounting and to conduct CFaRanalysis, developing a new transaction

    exposure forecast each quarter. Reval

    generates different market scenariosbased on different timelines. It alsogenerates optimization analyses to find

    opportunities to adjust hedge poli-cies and reduce CFaR. Another FXMPGmember noted the hedge accounting tool

    and ability to customize forward curves.One member of The NeuGroups

    Treasurers Group of Thirty-2 (T30-2) usesReval for IR, FX and commodity hedging,

    as well as cash management, while an-other recently implemented the system

    for intercompany loan management, IRhedging, journal entries, FAS 133 and

    long-haul accounting. Whats good? As with any system

    its as good as its ability to accomplishits tasks, which it does for our FXMPG

    member: We like the ability of Reval togenerate the analysis we need. He citesits usefulness in understanding tota

    portfolio behavior over various time pe-riods and the physicals that drive diver

    sification and the effects of the hedgeprogram. He also notes the willingness of

    Revals development team to customizethe product, which is a boon to any userfamiliar with excessively rigid technology

    Several NeuGroup members cited Revalscustomer service strengths, with one

    T30-2 member saying that the valueadded with Reval is that their custome

    service team is on things right away, andyou are high priority. This experienceis aided by an overall user-friendly and

    customizable user interface. Additionallybecause Reval employs treasury experts

    they understand the problems treasuryprofessionals need to solve.

    Whats bad? Our T30-2 user notedthat if you dont use it regularly, it can bedifficult to navigate. User-friendly does

    not equal totally intuitive. And despitethe usefulness of the analyses, our FXMPG

    user said that the process to load thedata necessary to conduct the analysis is

    not trivial. Exposures and hedge policiesneed to be loaded and simulations generated prior to running reports, and the

    ability to conduct extensive back-testing

    and real-time monitoring needs to be de-veloped. One FXMPG2 member also citedthe less user-friendly nature of FIRST, and

    difficulties with customization. She citedboth pushback from the Reval team whenrequesting something they dont normal

    ly offer, and then the cost of getting it. How is the setup? Most aspects

    of set-up were seamless for our T30-2member, but the cash forecasting piece

    was too scientific about how it workson its own as opposed to centering on

    Treasury Management Systems

    Revals SaaS Helps Treasury Keep UpBy Hilary Kabak

    This is the second in a series of TMS profiles focusing on NeuGroup-member experiences with alternatives to the Big Two.

    14 International Treasurer / February 2014 For additional information visit iTreasurer.com

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    SOFTWARE & SYSTEMS

    what her team ultimately needed. As a

    result, this piece has been slow to resolve,and the overall process was over budget.

    Being able to use Revals own team forset-up is helpful, although the in-house

    team still needs to take ownership of the

    process to ensure that the system suitsthe companys needs.

    Reval provides a user guide at the endof implementation, but it can be over-

    whelming, so she emphasized: Only yourteam will know what they really need to

    perform their jobs every day and thereshould be very clear and accessible play-books for those key items. This means

    your team has to be diligent about activeparticipation in implementation, includ-

    ing getting short cut notes to make thebest use of the system.

    Setting up CFaR analysis from scratchwith Reval is described as not much dif-ferent from the usual quarterly process,

    including loading exposures and defin-ing optimal hedge policies. While there is

    some learning required to understandhow to do this and how to run the reports,

    this is true for every system. Our FXMPGmember also noted that learning how tooperate and maintain the tools requires

    serious engagement. This seems to be

    par for the (TMS) course.

    Both members praised the personal-ized customer service in set-up.

    What about pricing? Revals pricingstructure is value-based, focusing on the

    complexity of usage, number of users

    and volume of flow. Mr. Brimfield notedthe difference in companies of $200M as

    opposed to companies of $80B, and thedifference in volume associated with the

    two. According to NeuGroup users, it ismore expensive than some other options,

    but doesnt have the highest price tag.Some members noted that the adding onof transactions can get pricey, but most

    agree that overspend is to be expectedwith any system. One T30-2 member not-

    ed that when there was a significant priceover-run in implementation, she had a

    very helpful conversation with the CEO,who ended up comping the difference.

    Why is this the right system for you?

    For our user from FXMPG, already havingthe relationship with Reval for derivative

    accounting meant a relatively straightfor-ward initial set-up for CFaR analysis. He

    also cites the willingness of Revals de-velopment team to modify and expandthe CFaR analytical capability to support

    our needs, which is a theme echoed by

    Revals employees. Several NeuGroup

    members noted the breadth of Revalscapabilities and the relative ease of ex-

    panding from one to the other. One T30-2member in the midst of looking for new

    systems noted that his financial risk team

    is in favor of Reval for its accounting capa-bilities. Another said Reval was the right

    choice for her team because it has potential to become the one-stop shop for al

    treasury-related management tools.

    ASSESSING THE FEEDBACK

    Members are satisfied with Reval, andthere is no doubt that they are at the top

    of the customer service ladder. Reval offersextensive treasury and cash management

    capabilities, and once one is established, itis safe to expect satisfaction from the next

    Along with the customer service emphasisgoes the customizability of the productbut as with most technology solutions, it

    helps to start with your own resources.As our FXMPG user noted, You wil

    need to dedicate some resources to takeadvantage of what Reval offers. Reval is

    a tool; it does not do the analysis for youOverall, if your team is willing to put insome effort to set up the product, there is

    a high probability of satisfaction.

    For additional information visit iTreasurer.com International Treasurer / February 2014 15

    THE REVAL ECOSYSTEM

    Source: REVAL

    DATA-AS-A-SERVICE (DaaS)Leverage integrated and validated

    historical market data

    Evaluate, analyze and act upon

    data right within Reval

    Minimize costs and efforts associ-

    ated with sourcing and managing

    multiple data sources

    CONNECTIVITY-AS-A-SERVICE(CaaS)

    Seamless connectivity with internaland external systems

    Streamlined and simplified treasury

    activities connecting:

    Bank statement reporting

    Transactions and trading

    Investments (MMF portals)

    ERP systems

    SOFTWARE-AS-A-SERVICE (SaaS)

    Integrated, single-version platform with immediate

    global access

    Flexible and scalable for growth and expansion

  • 8/12/2019 InternationalTreasurer2014Feb -- New Regulations Highlight Importance of Bank Partnerships

    16/16

    Whether its for you or for a colleague, joining an additional NeuGroup will build a wider

    network of peers that will enhance your drive toward a world-class finance function.

    Your firm may be eligible for membership fee discounts and other benefits. Contact your peer

    group leader for more information about joining additional groups.

    SENIOR TREASURYThe Assistant Treasurers Group of ThirtyThe Bank Treasurers Peer GroupThe Engineering & Construction Treasurers

    Peer GroupThe Tech20 Treasurers Peer GroupThe Treasurers Group of Thirty 1, 2 and 3

    RISK & AUDITThe Corporate ERM GroupThe Internal Auditors Peer Group

    FUNCTIONAL TREASURYThe FX Managers Peer Groups 1 & 2The Global Cash and Banking GroupThe Treasury Investment Managers

    Peer Group

    REGIONAL TREASURYThe Asia Treasurers Peer Group

    The European Treasurers Peer GroupThe Latin American Treasury Managers

    Peer Group

    BUILD YOUR FIRMS PEER NETWORK

    Join Another NeuGroup

    To learn more, go to www.neugroup.com


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