Date post: | 21-Oct-2014 |
Category: |
Business |
View: | 125 times |
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Intro To Twitter Advertising
BNSW – Exeter
By Chris Wood
• Online Marketing &
Social Media Specialist
• Provides training to businesses on how to use social media & other online marketing activities
• Showing how to engage & promote online to customer base
Intro to Chris Wood
@qChrisWood
Twitter Advertising
Available in UK since Apr 2014
Pay Per Click Advertising – only pay when someone clicks on your Ad
Various campaign options and ways to target your audience
2 of them – Grow Followers & Promote Tweets
Ideal if just starting Twitter and/or need to quickly building following
One of the tactics we used to grow following of @devonbizexpo to over 800 followers within 2 months (from scratch)
Grow Followers
Ideal to increase online reach of key messages to targeted audiences
One of the tactics we used to drive traffic to Devon Business Expo – where almost 50% came from social media
Promote Tweets
Targeting Audiences
Note – limited location options. For Exeter and nearby can only enter South West
Promote Existing or New Tweets
Just like Google and Facebook Ad advertising
Budget
Stats
&
Check out the more advanced campaign options
Click To Website / Lead Generation Campaigns
Targeting Website Visitors
Targeting email database list – depending on email software provider
Once Tried Basics
We Can Help
• Upcoming Intro Social Media & Online Marketing Course – Exeter 23rd Oct
• Onsite Training
• Outsource Activities
Q&A
Q&A
Follow Us On:
@qChrisWood
@qSocialMedia
www.facebook.com/qsocialmedia
www.linkedin.com/company/q-social-media