Savvy Insights Experts, on Demand

Dana StanleyDirector of Operations & Revenue, GreenBook

Product Manager, Savio

IIeX NA 2017

The Rise of the Marketplace

Does Market Research Need a Marketplace?

Forces Disrupting MR

• Globalization

• Outsourcing

• Service on Demand

• Untethering

• Automation

But we’re

different!

Domain Specificity

Buyers and Sellers

Matchmaking

Digital Transaction Platform

Ratings & Reviews

Financial Transactions

What Kind of MarketplaceWill Market Research Have?

Savio: Savvy Insights Pros on Demand

Savio is a marketplace connecting

research experts with research buyers –

wherever, whenever and however they

need help. Use Savio for a task, for an

entire project, or for services not provided

by the online insights tools you use.

Our Secret Sauce

Standalone app

+

Integration with online insights tools

What Is The Savio Business Model?

• There are no membership or user fees for platform

partners, buyers or service providers.

• Buyers of research services access Savio to find

service providers and contract with them.

• Savio takes a percentage of the transaction value.

• Savio shares a portion of the fee with the referring

platform partner.

How Does Savio Recruit Talent?

• We have taken an “Uberesque” approach to building

the marketplace in alignment with the rollout schedule.

• When a platform partner or client signs on, we identify

the type of service providers needed.

• We identify and recruit the needed profiles using a

variety of resources and partnerships.

• Generally within 2-4 weeks the marketplace will be

filled with the needed talent profiles for each

partner/buyer.

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x

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PROFILE

EDITOR

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How Does Savio Benefit Clients?

• Savio allows clients to have access to a global

population of vetted, rated and reviewed market

research professionals with expertise in specific

research domains.

• It provides a convenient platform for engaging with

those professionals either directly or via popular online

insights tools.

• It allows them flexibility when the pace of work ebbs

and flows.

How Does Savio Benefit Suppliers?

• Savio gives suppliers access to work they would

otherwise not know about, including work that currently

goes directly to online insights tools.

• It gives them flexibility about the amount and type of

work they take on.

• It provides a platform to scale their human capital and

intellectual property.

How Does Savio Benefit Online Insights Tools?

• Savio allows online insights tools to deliver more

service to meet client need without diluting tech

positioning by carrying the staff.

• It enables them to provide service to their clients,

raising satisfaction and increasing repeat business.

• They can customize their integrations with Savio via a

flexible set of APIs to fit their business.

Savio Technology Partners

• AYTM

• Collaborata

• Confirmit

• Consensus Point

• Discuss.io

• FocusVision

• Lightspeed

• Lucid

• Millward Brown

• QuestionPro

QuestionPro Integration

QuestionPro Integration

QuestionPro Integration

ZappiStore Integration

ZappiStore Integration

ZappiStore Integration

ZappiStore Integration

Get Involved

Sign up to learn more:

https://savio.pro.

Savio office hours:

@ GreenBook table 5-6pm.

Contact me:

Dana Stanley

dstanley@greenbook.org

Thank you!