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Introduction
Casa de Santiago LLC Robert E. Harris
Owner440 Burroughs, Box 155
Detroit, MI 48202313.820.4702 direct
313.875.5850 fax
www.casadesantiagollc.com
Business Development
2008 2009 2010 2011 2012
Founded Trained Trained Start StartDetroit 70 Installers 24 Installers 8-10 Res., 10-12 Res.,Dealer- 1 Comm. 2 Comm.ship Started Tech Projects Projects Town Smart- Began Assisted Start Program Installer on 3 ProjectsTraining 4th Quarter
- Start 2 Projects
Competition
Nudura
Reward
Superior Wall
ConventionalConstruction
Arxx Advantage – Unmatched Technical Support and Customer Service
Competition – Insulating Concrete Form Detail
Competition - Other Insulating Concrete Forms
Arxx Nudura Superior Wall Reward
Founded 1978 2000 1981 1988
Distribution International International 22 States National
Plants 11 1 17 6
Customer
Support +++ + ++ ++
Warrentee 30 years +++ na 15 years ++ +
Fire 950 d +++ 698 d ++ na na
R-Value R-22 +++ R-22 +++ R-12 + R-22 +++
Competition – Conventional Construction Detail
ICF Wood Steel MasonryEnergy Efficiency ++ - - -Energy Payback 5 years -- -- --Fire Rating ++ -- + +Strength ++ -- + +Cost $$$ $ $$ $$
Management Team
Robert E. Harris – Owner/Manager- 17 years in construction trades- 13 years self-employed
Jim Quain – ICF Consultant/Estimator- 17 years as Insulating Concrete Form Distributor- Sold/installed over 200 basements, 150 homes, and 15 commercial buildings
Stephanie Abernathy-Lane – Human Resources/Marketing- Master’s of Business Administration
To Be Added- CFO, Office Manager, IT Support
Financial Projections
Total Sales2010 2011 2012 2013 2014
ICF Sales $52,000 $413,800 $538,332 $721,423 $990,583Rental $6,000 $41,400 $52,596 $68,962 $92,880Labor $2,000 $8,800 $10,032 $11,737 $14,085Total Sale $60,000 $464,000 $600,960 $802,123 $1,097,548
Revenue, Expenses and Profit2010 2011 2012 2013 2014
Total Sales $60,000 $464,000 $600,960 $802,123 $1,097,548Expenses $54,000 $396,000 $492,480 $634,154 $843,529Profit $6,000 $68,000 $108,480 $167,969 $254,019
Ask, Use of Funds, Exit
$50,000 Dollars, 1st Round
Trailer
Bracing
Tools
Office and Office Equipment
Grant Writer
Sell Michigan Business – 2015 and Transition Business to Caribbean