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INTRODUCTION Kingi Smiler Chairman Management Committee.

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Page 1: INTRODUCTION Kingi Smiler Chairman Management Committee.
Page 2: INTRODUCTION Kingi Smiler Chairman Management Committee.
Page 3: INTRODUCTION Kingi Smiler Chairman Management Committee.

INTRODUCTION

Kingi SmilerChairman

Management Committee

Page 4: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Introduction – Kingi Smiler Peter Little• BOP Participation Peter MacGregor• Value from Participation – Previous entrants• Provision of Industry Expertise – Judges and Industry• Entering the Competition – Bob Cottrell• Making the Finals – Kingi Smiler• Young Maori Trainee/Cadet – Peter MacGregor• Concluding Remarks – Kingi Smiler

Programme for Today

Page 5: INTRODUCTION Kingi Smiler Chairman Management Committee.

HISTORY

Peter Little

Page 6: INTRODUCTION Kingi Smiler Chairman Management Committee.
Page 7: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Competition promoted by Sir Apirana Ngata• Trophy presented by HIS EXCELLENCY the Governor-

General, LORD BLEDISLOE, December 1932• For competition amongst Māori farmers and settlers

on Native Land Development Schemes• First competition in 1933 was limited to farmers in the

Waiariki Māori Land District. First competition was won by William Swinton of Raukokore

• Second and succeeding competitions open to farmers in any Māori land district.

Page 8: INTRODUCTION Kingi Smiler Chairman Management Committee.

• In 1954, a second duplicate Trophy was donated to allow the competition to be split into a Dairy Section, and a Sheep and Cattle Section.

• The 1954 Sheep and Beef competition was won by Paul Rahuruhi of Horohoro.

• There are many and varied stories about winners, the Trophies themselves, the costs of participating, the benefits of participating, the exhibition of excellence, the pride and joy of being a winner, and in recent years, the pride and joy of being a shareholder in a winning Trust or Incorporation.

Page 9: INTRODUCTION Kingi Smiler Chairman Management Committee.

A number of farmers have been successful more than once:

– Mrs Steven, Okaihau / Rangiahua 1954 and 1959/60– Ted Tamati, Bell Block, Taranaki 1964/65 and 1970/71– Charlie Bailey, Waitara 1969/70 and 1976– Jack Karatau, Whangaehu 1967/68 and 1977– Jack Steedman, Tauranga 1958/59, 1963/64, and 1967/68– Rei Apatu, Hawke’s Bay 1968/69, 1972/73 and 1979– Waipapa 9 Trust, Dairy 2010, Sheep & Beef 2011.

Page 10: INTRODUCTION Kingi Smiler Chairman Management Committee.

A number of farmers have been successful more than once:

– Mrs Steven, Okaihau / Rangiahua 1954 and 1959/60– Ted Tamati, Bell Block, Taranaki 1964/65 and 1970/71– Charlie Bailey, Waitara 1969/70 and 1976– Jack Karatau, Whangaehu 1967/68 and 1977– Jack Steedman, Tauranga 1958/59, 1963/64, and 1967/68– Rei Apatu, Hawke’s Bay 1968/69, 1972/73 and 1979– Waipapa 9 Trust, Dairy 2010, Sheep & Beef 2011.

Page 11: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Changes to the competition have evolved over the years - effectively in recess from the early 1980’s

• Today the Ahuwhenua Trophy is considered to be the premier competition in the NZ Agribusiness sector.

• A very large Thank You needs to be acknowledged to Gina Rudland and Wayne Walden , members of the (then) NZ Meat Board, who pushed to re-establish the competition in its current form, with the significant support from sponsors

• The modern era therefore starts with the Kapenga M Trust winning the 2003 Sheep and Beef competition, and I’m sure you all know the story from that point on

• We should also acknowledge the huge contribution of many people who have voluntarily given so much time and advice to keep the competition alive

Page 12: INTRODUCTION Kingi Smiler Chairman Management Committee.

• To recognise excellence in Māori farming• To encourage participation and ensure its sustainability• To use the award to showcase achievements in the Māori

farming sector, in particular successful farming approaches to governance, financing, management and the recognition of nga tikanga Māori

• To utilise the award to highlight excellence in the Māori farming sector to all New Zealanders

• To acknowledge the contribution the Māori farming sector currently makes to the New Zealand economy and highlight areas for future growth.

•  

Goals of the AwardKingi Smiler

Page 13: INTRODUCTION Kingi Smiler Chairman Management Committee.

• The asset base of enterprises in the 2010 Mäori economy totals at least $36.9bn.

• An increase of $20.4bn from the 2006 estimate of $16.5bn

• Approx 1/3rd of this is better data• After allowing for this the increase is still 29% or 5% pa • $10.6bn of assets of Mäori Trusts, Incorporations,

Organisations, Boards, PSGEs, MIOs and Iwi/Rünanga holding companies

• From the production side of the economy the value added by Mäori enterprises in 2010 totalled $10.3bn.

Growth of Maori EnterpriseKingi Smiler

Page 14: INTRODUCTION Kingi Smiler Chairman Management Committee.

REGIONAL WINNERS

Peter MacGregor

Page 15: INTRODUCTION Kingi Smiler Chairman Management Committee.

Dairy Winners:• 1933 William Swinton of Raukokore, Opotiki; • 1938 Whareparoa Rewharewha of Torere and • John Black of Ruatoki Equal First;• 1940 Mrs Tatai Hall of Te Teko *• 1941 Fred Amoamo of Opotiki• 1948 Tikirau Callaghan of Raukokore, Opotiki• 1956 Rehu Cairns of Welcome Bay Tauranga• 1975 Claude Edwards of Opotiki and • 1978 Maurice Charles Anderson of Whakatane

Sheep & Beef Winners:• 1958 Jack Steedman of Welcome Bay Tauranga• 1963 Jack Steedman of Welcome Bay Tauranga• 1967 Jack Steedman of Welcome Bay Tauranga

*First Wahine Maori Winner

Ahuwhenua Trophy WinnersMataatua Rohe

Page 16: INTRODUCTION Kingi Smiler Chairman Management Committee.

Dairy Winners:• 1939 Johnny Edwards of Rotorua• 1943 Tihema Kingi of Rotorua• 1945 Joe Wharekura of Rotorua• 1955 Foley Eru of Horohoro• 1972 John Edwards of Horohoro• 1979 Raumoa Amoamo of Reporoa

Sheep & Beef Winners:• 1954 Patu Rahuruhi of Horohoro• 1956 Robert Tu Kingi of Rotoiti• 1957 Henry Davis of Rotorua• 1991 Parekarangi Trust of Rotorua +• 2003 Kapenga M Trust of Rotorua ~ + First Trust to Win ~ Second Trust to Win

Ahuwhenua Trophy WinnersTe Arawa Rohe

Page 17: INTRODUCTION Kingi Smiler Chairman Management Committee.

VALUE GAINED FROM ENTERING THE COMPETITION

Page 18: INTRODUCTION Kingi Smiler Chairman Management Committee.

Finalists• $15,000 (minimum) to each of three Finalists of which

$5,000 is cash and remainder comprises sponsor products and services

• A commemorative medal

The Winner• $40,000 (minimum) to each of three Finalists of which

$15,000 is cash and remainder comprises sponsor products and services

• A replica of the Trophy and a commemorative medal

PRIZES

Page 19: INTRODUCTION Kingi Smiler Chairman Management Committee.

BENEFITS - AN ENTRANTS VIEWPOINT

Dean Nikora, MangatewaiWinner 2008 Dairy Award

Page 20: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Good feedback on both the strengths and weaknesses of our business from both the first and second round of judges

• We used this to assist us in better focussing on moving our business at the next level

• We have grown as people as a result of entering

Page 21: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Questions from other farmers and trustees at the field day also made us think about some of the practices we had taken for granted

• Attendance at the other two finalists field days gave us additional insights into options around running our own business

• We have received great value from people we have met as a result of being in the competition

Page 22: INTRODUCTION Kingi Smiler Chairman Management Committee.

• We had great support throughout the process

• Winning the Award along with the better profiling of our business within the wider agribusiness community has provided us with unforeseen opportunities

• It also gave a big boost to our staff

Page 23: INTRODUCTION Kingi Smiler Chairman Management Committee.

• We have had visits and calls from other Maori farmers/trustees keen to learn more about our business

• A pleasure to share with them and perhaps contribute to the development of their farming business

• In turn we have come to feel that we are part of an unique network of progressive and like-minded people involved in dairy farming

Page 24: INTRODUCTION Kingi Smiler Chairman Management Committee.

BENEFITS - AN ENTRANTS VIEWPOINT

Dawson Haa, Waipapa 9 Trust

Winner 2010 Dairy Award and 2011 Sheep and Beef Award

Page 25: INTRODUCTION Kingi Smiler Chairman Management Committee.

BENEFITS - AN ENTRANTS VIEWPOINT

Dana Blackburn, Atihau Whanganui Incorporation

Winner 2007 Sheep and Beef Award

Page 26: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Back in 2003 when the competition was re-instated we entered a number of our properties in the sheep and beef competition. We did this for two reasons:o To support the organisers in their

initiative to re-establish this historic event

o To allow us to have an independent view of our individual farm businesses

• We entered again in 2007, this time just our Pah Hill Station property

Page 27: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Good feedback on both the strengths and weaknesses of our business from both the first and second round of judges

• We used to assist us in better identifying future business goals and how to go about putting in place an approach to implement the goals

• This was strengthened by the BNZ Financial analysis which also included some comparative average data for other properties

Page 28: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Questions at the field day held on Pah Hill also made us think about some of the practices we had taken for granted

• Attendance at the field days of the other two finalists gave us additional insights

• Winning the Award along with the better profiling of our business within the wider agribusiness community has enhanced our business relationships

Page 29: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Winning the Award also gave a big boost to shareholder interest and support for us in managing their investment

• Also a boost to our staff not just those working on Pah Hill but all of those working for Atihau Whanganui Incorporation

Page 30: INTRODUCTION Kingi Smiler Chairman Management Committee.

PROVISION OF INDUSTRY EXPERTISE

Page 31: INTRODUCTION Kingi Smiler Chairman Management Committee.

JUDGING

Doug LeederChief Judge Dairy Award

Page 32: INTRODUCTION Kingi Smiler Chairman Management Committee.

JUDGING

Dana BlackburnChief Judge Sheep and Beef Award

Page 33: INTRODUCTION Kingi Smiler Chairman Management Committee.

• The first round judging is designed to select 3 finalists• For sheep and beef this has been traditionally

undertaken on a regional basis – North, South and East• The team this year comprised very experienced

professionals:– Garry Pevreal BNZ– Gary Walton B+LNZB– Peter MacGregor, AgITO– David Stevens, AgResearch

First Round Judging

Page 34: INTRODUCTION Kingi Smiler Chairman Management Committee.

The approach to judging the final of the sheep and beef competition is the same as that advised by Doug Leeder

Approach to Finals Judging

Page 35: INTRODUCTION Kingi Smiler Chairman Management Committee.

Bank of New ZealandSam JohnsonNorthern Region Manager – Agri-business

AgResearchDr Tanira KingiScientist

Beef + Lamb New ZealandMalcolm McConochieChairman B+LNZ Farmers Council

IndependentDana Blackburn, Former winner and Chair Atihau Whanganui

Incorporation

Supported by Abe Seymour, AgITO

Finals Judging Team

Page 36: INTRODUCTION Kingi Smiler Chairman Management Committee.

JUDGING

Understanding the Judging CriteriaDoug Leeder

Page 37: INTRODUCTION Kingi Smiler Chairman Management Committee.

Points AllocationJudging Criteria for 2012 Dairy Award Max. Points 

awardedGovernance    17Social/community/nga tikanga Māori 10Financial – including trends over time  20Productivity   10Farm/Stock (as per DairyBase physical A & B reports for the most recent year)

10

Employee  10Environment/Sustainability 15Entrepreneurship and innovation 8   Total 100

For details of the criteria refer to page 5 of the Registration Form in your Handout Packs

Page 38: INTRODUCTION Kingi Smiler Chairman Management Committee.

USING FARM RECORDS AND BENCHMARKING

Sharon Morrell DairyNZ Regional Leader BOP

Page 39: INTRODUCTION Kingi Smiler Chairman Management Committee.

• “That was a good feed!”

• “What a lousy movie!”

• “Our team is much stronger that the opposition...”

Part of the management process:

Plan, Do, Review

The Measuring Instinct

Page 40: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Assess Progress• Compare to Targets• Compare to Previous Years• Compare to Others

• Resource Management

• Identify Opportunities!Plan, Do, Review

Why Record and Benchmark?

Page 41: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Fundamentals on Back of an Envelope• Own Spreadsheets• Herd Records• InCalf• InfoVet• Red Sky• Dairy Base

What Records and Benchmarks?

Page 42: INTRODUCTION Kingi Smiler Chairman Management Committee.

• FINANCIAL – Operating profit/ha– FWE/ha– Operating Return on Dairy Assets– Return on Equity– Growth in Equity– Discretionary Cash (NB: this KPI is not benchmarked)

• PHYSICAL– kg milksolids/kg liveweight– Pasture and crop eaten– Total supplements used – tDM/cow

Key Performance Indicators

Page 43: INTRODUCTION Kingi Smiler Chairman Management Committee.

• How am I doing?• Is this on track to meet my goals and

objectives?• How well could I be doing?• What can I do differently to improve my

performance?

Plan, Do, Review

Benchmarking Questions

Page 44: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Discipline– Record or use workbook/programmes regularly

• Completion– “Finish it off!”

• Analysis– Make it useful

• Daily Rain Guage vs Seasonal Patterns

Plan, Do, Review

What Does It Take

Page 45: INTRODUCTION Kingi Smiler Chairman Management Committee.

Link results back to your:• farming philosophies• goals and objectives• values and guiding principles• stage of business growth and development

Plan, Do, Review

Bigger Picture

Page 46: INTRODUCTION Kingi Smiler Chairman Management Committee.

OPPORTUNITIES FOR BENCHMARKING TO IMPROVE PROFITABILITY

Richard Wakelin Beef + Lamb NZGeneral Manager, Farm

Page 47: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Sheep & Beef Farm Survey • Benchmarking tools

Outline

Page 48: INTRODUCTION Kingi Smiler Chairman Management Committee.

Class No. farms

1 SI High Country 220

2 SI Hill Country 850

3 NI Hard Hill Country 1,258

4 NI Hill Country 4,245

5 NI Intensive Finishing 1,763

6 SI Finishing Breeding 2,964

7 SI Intensive Finishing 1,680

8 SI Mixed Finishing 620

Farm Types Studied

Page 49: INTRODUCTION Kingi Smiler Chairman Management Committee.

– Lambing %

farm control– Wool production per sheep

farm control– Carcase weights [& growth rates]

farm control– Loss rates

farm control– Fertiliser per ha or per su

farm control– Price levels, meat, wool

low control – Farm expenditure per ha, su

farm control– Gross Margins sum of above,

farm control

– Rate of Return

land asset, external– Debt : Equity

important if high debt

Targeted improvements

Page 50: INTRODUCTION Kingi Smiler Chairman Management Committee.

The Key Features of Top Farms are:

– High Lambing %’s

– High Calving %’s

– High Slaughter Weights

– High Wool Production per Sheep

– Low loss rates

All equal economic efficiency

Benchmarking performance

Page 51: INTRODUCTION Kingi Smiler Chairman Management Committee.

-800

-600

-400

-200

0

200

400

600

800

1,000

1,200<

= -

500

<=

-400

<=

-300

<=

-200

<=

-100

<=

0

<=

100

<=

200

<=

300

<=

400

<=

500

<=

600

<=

700

<=

800

>800

$ p

er

ha

Profit per ha

Source: Beef + Lamb New Zealand Economic Service

2009-10 Sheep & Beef Farm Survey, All Farms excluding Class 8 mixed (crop) intensive

75 % of Farms

Farm Profit before Tax per ha

Page 52: INTRODUCTION Kingi Smiler Chairman Management Committee.

-800

-600

-400

-200

0

200

400

600

800

1,000

1,200<

= -

500

<=

-400

<=

-300

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100

<=

200

<=

300

<=

400

<=

500

<=

600

<=

700

<=

800

>800

$ p

er

ha

Profit per ha Gain per ha

Source: Beef + Lamb New Zealand Economic Service

2009-10 Sheep & Beef Farm Survey, All Farms excluding Class 8 mixed (crop) intensive

Blue = next interval performance achievedi.e., $200 per ha lifted to $300 per ha profit = +50%

Productivity Prize – Farm

Page 53: INTRODUCTION Kingi Smiler Chairman Management Committee.

-50,000

20,000

90,000

160,000

230,000

300,000

370,000<

= -

500

<=

-400

<=

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600

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700

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>800

$0

00

Profit per ha Gain per ha

Source: Beef + Lamb New Zealand Economic Service

23% of farms

Productivity Prize – Sector

Page 54: INTRODUCTION Kingi Smiler Chairman Management Committee.

6080

100

120

140

160

Class 3: Comparison of the Lambing % BetweenFarms with Different Ewe Scanning Profiles

Ewe Scanning Profile

Lam

bing

Per

cent

age

No Scanning Partial Scanning All Scanned

$50 / weaned lamb = $1,900 / 1,000 ewes

$100 / prime lamb = $4,400 / 1,000 ewes

6080

100

120

140

Class 4: Comparison of the Lambing % BetweenFarms with Different Ewe Scanning Profiles

Ewe Scanning Profile

Lam

bing

Per

cent

age

No Scanning Partial Scanning All Scanned

$100 / prime lamb = $9,400 / 1,000 ewes

$50 / weaned lamb = $4,400 / 1,000 ewes

$50 / weaned lamb = $6,400 / 1,000 ewes

$100 / prime lamb = $13,400 / 1,000 ewes

8010

012

014

016

018

0

Class 6: Comparison of the Lambing % BetweenFarms with Different Ewe Scanning Profiles

Ewe Scanning Profile

Lam

bing

Per

cent

age

No Scanning Partial Scanning All Scanned

5% 14%10%

Case study - Pregnancy Scanning

Page 55: INTRODUCTION Kingi Smiler Chairman Management Committee.

Lamb growth LW vs time

0

5

10

15

20

25

30

35

40

45

50

20-Aug 9-Sep 29-Sep 19-Oct 8-Nov 28-Nov 18-Dec 7-Jan 27-Jan

Time

Liv

ew

eig

ht

- k

gLamb Growth

Page 56: INTRODUCTION Kingi Smiler Chairman Management Committee.

Benchmarking Tools

Page 57: INTRODUCTION Kingi Smiler Chairman Management Committee.

output Kg Meat [& Wool] Gross $

inputs Kg pasture DM Expend$

= =

Measuring efficiency

Page 58: INTRODUCTION Kingi Smiler Chairman Management Committee.

No Matter how performance is Benchmarked- Gross Revenue per ha- Net Profit per ha or su- % Rate of Return on Farm Capital- Gross Margin per su- Earnings Before Interest and Tax

Measuring outputs 

Page 59: INTRODUCTION Kingi Smiler Chairman Management Committee.

- Lambing %- Wool Production per sheep- Lamb Weights [ and growth rates]- Loss rates- Price levels, meat, wool [within season]- Fertiliser per ha or per su- EFS, EBITR, per ha or su- Gross Margins- Debt:Equity, Rate of Return … sometimes

Sheep + Beef Measures

Page 60: INTRODUCTION Kingi Smiler Chairman Management Committee.

Online Benchmarking

Page 61: INTRODUCTION Kingi Smiler Chairman Management Committee.

$12,195

Online Benchmarking

Page 62: INTRODUCTION Kingi Smiler Chairman Management Committee.

$12,195

Online Benchmarking

Page 63: INTRODUCTION Kingi Smiler Chairman Management Committee.

• B+LNZ Economic Service Farm Survey

• Online benchmarking and diagnostic tools

Summary

Page 64: INTRODUCTION Kingi Smiler Chairman Management Committee.

DOL AND ACC SUPPORT

Allan Frazer

Page 65: INTRODUCTION Kingi Smiler Chairman Management Committee.

• A free training session provided by FarmSafe on developing a good health and safety plan and assistance in completing the DOL application form for a Workplace Safety Discount

• A prize for the entrant who completes the DOL application form for a Workplace Safety Discount and demonstrates the highest level of skills in this area to be announced at the dinner

• Presentation of certificates at the field days to those entrants having their application for a discount accepted

• In association with FarmSafe the offer of discounted safety helmets to entrants and people attending field days

HEALTH AND SAFETY ASSESSMENT AND ACC DISCOUNTS

Page 66: INTRODUCTION Kingi Smiler Chairman Management Committee.

SPONSORS ROLE

Duncan MatthewsBNZ – Platinum Sponsor

Page 67: INTRODUCTION Kingi Smiler Chairman Management Committee.
Page 68: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Why do sponsors want to be involved?– Respect and recognition of Maori agribusiness i.e. track

record; growth; and performance.– Sponsor’s involved have an empathy & understanding of

Maori agribusiness i.e. approach to business and intergenerational nature of it.

– Synergies and parallels with Maori agribusiness and how we (the sponsor) do business;

• Long term participants in the agribusiness sector• Very good approach to governance and utilise key

advisors and networks very well

Involvement of Sponsors

Page 69: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Why do sponsors want to be involved?– The people factor; it is enjoyable to be involved with all

aspects of the competition - very whanau orientated– Makes good business sense for both parties; success (&

investment) breeds success (& investment)

Sponsors and contestants goals aligned i.e. improving productivity, profitability, viability, sustainability

Ahuwhenua Trophy promotes all the good things about farming and business

Involvement of Sponsors

Page 70: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Sponsor support for the competition includes:– Prizes across 3 finalists including the entity involved & farm

staff; eg farm goods, clothing, Training Scholarships, Growth Programme to name a few.

– Competition running costs– Provide judges – Advice & guidance with preparing for competition – Promoting awareness of the competition encouraging

entrants– Excellent networking amongst all involved

Involvement of Sponsors

Page 71: INTRODUCTION Kingi Smiler Chairman Management Committee.

ENTERING THE COMPETITION

Bob CottrellFarm Advisor Waipapa 9 Trust

Page 72: INTRODUCTION Kingi Smiler Chairman Management Committee.

• When is the best time to enter?

• What do you need to do to enter?

• What information is needed to enter?

• How do you prepare for the judges visit?

• What is the cost?

ENTERING AHUWHENUA

Page 73: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Why would we enter? – – to benchmark our business performance– to gather some independent analysis or audit of our business – to learn and to share information– to support the concept of this event for Maori– to win the regional and national competition

• Why do we not enter? – – Business not ready to enter - Governance/advisors/management– Bad years – financial/climatic/other– Fear of not winning (losing face with owners and peers)– Everyone is too busy– Added cost of entering

When to enter Ahuwhenua ?

Page 74: INTRODUCTION Kingi Smiler Chairman Management Committee.

Now is the best time to enter ! Why?!!!

• Not very may organisations win on the first attempt (only a few do).

• Most organisations have entered more than once before winning. They saw it as a learning process after their first attempt.

• Climatic and economic conditions and stage of development are taken into account by judges.

• Entering the competition as a learning process is more likely to result in winning sooner rather than waiting till you and your advisors think the time is right if winning is the goal.

• It is a rewarding but challenging experience

When to enter

Page 75: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Complete an entry form once entries open (Oct/Nov).

• Send it back fully completed with all supporting data.• Start preparing other background material for

judging.

What do you need to do to enter?

Page 76: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Once the decision to enter is made someone must take responsibility for completing the entry form ( normally the Secretary/Accountant or Consultant)

• Entries usually open about October or November each year. Get an entry form and start early. Saves the rush at the end

• Preparation for Entry form needs to be done November/December as entries close end of January

• Put together in a judging package if possible (it will help in collating data if you become a finalist):

What does this involve?

Page 77: INTRODUCTION Kingi Smiler Chairman Management Committee.

    Through January/February prepare for judging in March:- Chairman/or member of committee get some background on the history and background of the

organisation, Governance makeup, how the board operates, any planning and review processes.

- Regularity of governance meetings and processes- Committee member delegation roles- Electoral process of trustees or committee members- Financial review processes, budgeting and monitoring- Reporting processes by advisors and managers- How the board reports to owners

What does this involve?continued

Page 78: INTRODUCTION Kingi Smiler Chairman Management Committee.

Key people

Chairman Secretary/Accountant

Farm ConsultantFarm Manager/Sharemilker

Page 79: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Leads the process – delegates where necessary and makes sure everything gets done on time

• May prepare some of the historical data or delegate to the appropriate person (needs to be no more than 1 page but including key milestone events)

• Ensures Governance areas are covered (Secretary can assist with any diagramatic flow charts etc)

• Ensures the cultural areas are covered for the judging• Ensures all appropriate advisors and managers are present at

judging to answer questions and lead any expert discussion• Good to have a final check with key advisors before Judging

day

Chairman

Page 80: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Ensures the entry form is completed and accompanying data sent in on time (may need assistance of other farming experts) – need to start now for 2012 competition

• Make sure last 3 years accounts arrive with entry (be prepared to field any queries from competition committee, they need to meet deadlines for judging)

• Assists the Chairman in collating the relevant Governance information required for judges

• May coordinate information from Farm advisors/ Farm Managers/Sharemilkers for the initial judging

• Compiles any pre-judging package if necessary• Ensures the judging day on farm is pre-prepared and planned

(timelines, vehicles, focus, food, contingencies etc)

Secretary/Accountant

Page 81: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Collates farm physical/production/financial/farm systems and operational data alongside the Farm Manager/Sharemilkers

• Outlines the organisations strategic direction for the business and how it is being implemented and monitored

• Helps prepare the best approach to the days judging process on farm with the Manager/sharemilker

• Participates alongside the Farm Manager/Sharemilker during the farms judging around business strategy and operational areas

Farm Advisor/Consultant

Page 82: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Documents the seasonal operational plan for the farm in conjunction with the Farm consultant to cover judging questions (includes farm targets, monitoring tools etc)

• In conjunction with the Farm Consultant plans the farm route for the judges (timelines, highlighting points of operational significance, stock, OSH, contingencies)

• In conjunction with the Farm Consultant leads the on farm discussion with judges as it relates to the day to day farming operations

• Participates in a debrief post judging once feed back is received

Farm Manager/Sharemilker

Page 83: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Complete the entry form – 

      - Physical farm data – Land area farmed – freehold and leasehold Stock numbers wintered

Property data – pasture/crops/trees etc Farm production data – MS, lambing%, wool, etc Labour units

- Advisors names and addresses and contact details

- Name, address and location of the Maori entity or individual

- Legal description of the property or properties if more than 1

- Sets of the financial accounts for the 3 preceding years

- Short examples of some social/ cultural and environmental initiatives

- Get entry in by closing date with all supporting data

What information is needed to enter?

Page 84: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Don’t take it for granted that you will be prepared (make sure you cover as many bases as possible before they arrive)

• The initial judging will be on farm. Be prepared to whakatau your visitors - they will be expecting this

• You are in charge so you need lead the day and manage the time to cover off all you want to highlight about your business

• You only have a set time so do not waste it• The judges will want to cover areas around governance

during this visit as well so allow time for this• There will be feedback and it will be relevant to what the

judges saw and heard on the day. This can be very worthwhile even if you do not progress further

Prepare for the judges visit

Page 85: INTRODUCTION Kingi Smiler Chairman Management Committee.

• The cost to enter the competition is $ nil• However there may be costs in entering the competition These include: Costs to prepare entry form by advisors

- Time in gathering and preparing data for entry and judging

- Costs associated with judging day (professionals and trustees)- Food

• These costs need to be weighed against the benefits derived from the benchmarking information and feedback from judges

What is the cost?

Page 86: INTRODUCTION Kingi Smiler Chairman Management Committee.

MAKING IT TO THE FINALS

Kingi SmilerChair Wairarapa Moana

Former winner

Page 87: INTRODUCTION Kingi Smiler Chairman Management Committee.

• What support is there for finalists?• Provision of information for Field day

Brochure• Planning for the Field Day• Prepare for Judges visit

Making it to the Finals

Page 88: INTRODUCTION Kingi Smiler Chairman Management Committee.

• A detailed guide is provided to finalists as soon as judges decision is known

• Our Communications Manager will assist with media interviews

• The Field Day Coordinator will visit within a week of advice of being a finalist to provide advice on your approach including the field day

• The competition provides financial support depending on numbers expected at the field day; typical support for catering etc is $9,000; in addition included in the finalists prize is at least $5,000 cash

What support is there for finalists?

Page 89: INTRODUCTION Kingi Smiler Chairman Management Committee.

• A key goal of the competition is to spread the word about success as widely as possible

• A top Class Field Day Brochure is a big part of this• Both for those attending the Field Day but also

the Brochure is distributed widely including journalists

• We supply a template for the info needed• To meet print deadlines we do need info back on

time

Provision of Information for Field Day Brochure

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• We provide advice based on experience gained from how previous finalist have handled this opportunity to showcase a successful Maori business – includes preparation of farm signage and presentations

• Publicity is a key to good attendance – we do need finalists to work with us in encouraging their stakeholders, neighbours and service partners to attend

• But this is an opportunity to use your own initiative – in particular the choice of the 3-4 key features to highlight to visitors

• Planning the route is a key to this and we can help with design of a back-up plan in case of bad weather etc

• The day prior to judging needs good planning as the judges will be there as well as a film crew; competition management will be there to assist with setting up signs etc

Planning for the Field Day

Page 91: INTRODUCTION Kingi Smiler Chairman Management Committee.

• First round judging experience really helpful – make notes at the time of any suggestions made & questions you feel you could have answered better

• Study first round judges reports• Finalists judges have more time and are able

to be more thorough in their assessment• Make sure key people are there to meet the

judges

Prepare for Judges visit

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Young Maori Trainee/CadetA New Initiative

Peter MacGregorAgITO

Page 93: INTRODUCTION Kingi Smiler Chairman Management Committee.

• Announced by Minister of Maori Affairs at the Ahuwhenua Awards Event in June 2011

• The inaugural competition is for 2012 for dairy trainees

• Seed funding for the Award is from the Maori Soldiers Fund administered by the Maori Trustee

• Others such as TPK and Allflex are also funding• AgITO is providing administrative and judging

support

RECOGNISING OUR YOUNG ACHIEVERS

Page 94: INTRODUCTION Kingi Smiler Chairman Management Committee.

Aims • To encourage young Maori into leadership roles• Te encourage personal development and growth of Young Maori• To help transition young Maori through learning and career pathway

and • To recognise outstanding achievement and excellence in farming

Benefits• Recognition of excellence in farming• Access to Judges expert feedback to improve farming capability• Access to network of progressive and likeminded individuals and

organisations involved in farming• A greater learning experience and opportunity to mix with the best in

the industry and• Recognition of their commitment to a formal learning pathway

WHAT WE SEEK TO ACHIEVE

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Key criteria• Aged 16-25 years as at 31 December 2011• Currently employed on a dairy farm• Of Maori descent and • Currently enrolled in or has completed within the last year, a National

Certificate in Agriculture Level 3 or higher

Timing• Launch of the Ahuwhenua Competition at the FoMA Conference: 12

November 2011• Entries Close: 29 February 2012• Preliminary Judging Commences :March 2012• Final Judging: Mid May 2012Finalists • 3 Day Study Tour: 5 June 2012• Awards Evening: 8 June 2012

CONDITIONS OF ENTRY TIMING

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Final QuestionsCall for Entries

Concluding Remarks

Kingi Smiler


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