The 7 Stages of the

Foreign Investment

Attraction Cycle

S T R AT E G I E S TA C T I C S A N D T O O L S F O R E C O N O M I C C O M M U N I T Y A N D R E A L E S TAT E D E V E L O P E R S

By Xavier Hurtado | Foreign Direct Investment Consultant

wwwFDIAttractioncom| Strategyfdiattractioncom

Questions you should ask your Team to answer

throughout the 7 Stages of the Investor attraction cycle

HOW TO F IND ATTRACT AND LAND FOREIGN INVESTORS IN YOUR REGION

Early Mid Late

Find and

attract

subjects

Capture

Prospects

Educate

and

nurture

leads

Convert

opportunities

Land

Investors

Lead nurturing

Upgrade

InvestorsAttract suppliers

ldquoXrdquo 2 25 10 10 25 30

These are the market conversion rates from one stage to another

So how many potential investors do I need to reach in order to be successful

The arrows indicate the moment

when a potential investors need

more information before

committing to our region

1 Suspect potential investors who you wantto attract to your region

2 Prospect Subjects that show interest inour region (at this point we know who theyare)

3 Qualified Lead Prospects who requestinformation to start doing business in yourregion

4 Opportunity Leads who request abusiness agenda to visit your region costmodel simulation incentives proposal orother key information

5 Investor An Opportunity that decides toInvest in your region

6 Upgrade Investor companies that expandtheir business in the region

7 Supply Chain Integration creating anecosystem of productive and MROsuppliers

This is the typical graphic representation to Land Investors in your region It is very important that you implement and use the right tools and

message at each of the stages so that you capture nurture and convert those investors into new businesses in your region

The 7 Stages of the Foreign Investment Attraction Cycle

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Regional

Vision

We have to start with our Regional Vision = How do we want our Community to grow

Where do we start our FDI Attraction Campaigns

What should we review

Late

Upgrade

InvestorsAttract Suppliers

Regional

Vision

1 What Project or Cluster do you want to develop How many

leading companies and productive or MRO suppliers would that

project have

2 What type of Company would benefit the most by investing in

that type of project and what type of suppliers would they

need

3 What type of educational support would they need for the

required labor

4 What type of laws and regulations will they need to operate

5 What will be the contribution of this project to the economy in

jobs and income

6 What type of services can local business owners offer on the

administrative local side of the operation (Human Resources

Fiscal Customs Logistics Finance etc)

7 Who are the local business owners that would benefit from this

investment (Real Estate Owners amp Developers Construction

companies Logistics providers etc)

What Strategies Tactics

Tools Budget and Team will

you need to help investors

grow and integrate their

supply chain

Questions for our Community Vision

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Soft LandingServices

How will we facilitate the establishment of foreign or international companies in our region

Late

Land InvestorsUpgradeInvestors

Attract Suppliers

Soft LandingServices

1 Will you offer commercial missions for Investors so that they see

first hand how their company would look and feel there Would

you include B2B meetings with potential clients or suppliers

2 Will they need Local Intelligence to select the most cost-effective

land or facility (accessibility to infrastructure labor utilities

consumer markets etc)

3 Will they need a Local Manager or Service provider to do due

diligence on properties and someone who has the ldquoKnow Howrdquo

and the ldquoKnow Whordquo about how to do business in your region

4 Will they need help finding distributors andor local suppliers

5 Will they need help to fill out all the paperwork required by

Government Authorities to be fully compliant

6 Will they need help to import and export their products saving on

taxes and duties

7 Will they need special help to bring expatriates with their families

and belongings into your region

What Strategies Tactics

Tools Information

Budget and Team will you

need to land investors in

your region

How will we facilitate the establishment of foreign or international companies in our region

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Meeting Real Investors

How will we transform interested investors into real projects in our Community

Early Mid

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

Opportunities

Potential Investor Nurturing

Meeting Real

Investors1 Will you offer a Consultation call or Strategy Session for those

potential Investors interested in your region

2 Will you offer an Assessment to help them evaluate how

prepared they are in Knowledge Finance Networking or

anything they need to succeed in your region that allows you

to have a 1-on1 call or visit in a commercial mission

3 Will you offer the service of locating distributors andor

suppliers through a form on your website that allows you to

have a conversation with them

4 Will you offer a Total Cost Business Case that will allow

Investors to get an estimate of how much it will cost them to

do business in your region including labor utilities real estate

logistics taxes etc

5 Will you offer B2B meetings in your region with potential

clients and suppliers

What Strategies Tactics Tools Information Budget and Team will

you need to Convert Leads into Opportunities for your region

How will we transform interested investors into real projects in our Community

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Growing the

TRUST Factor

How will we transform interested investors into real projects in our Community

Early Mid

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Potential Investor Nurturing

Growing the

TRUST Factor

1 Will you host frequent webinars or promote eBooks showing

success stories amp case studies from companies already working

in your region

2 Will you develop special reports showing the opportunity for

Investors with supply chain integration or infrastructure needs

3 Will you host teleconferences or record podcasts interviewing

local managers or decision makers from companies already

investing in your region to provide testimonials

4 Will you host virtual tours or virtual trade shows where potential

investors can view videos podcasts reports or any kind of

media with information that they need

5 Will you maintain contact with your interested investors about

your reports through email SMS voicemail

What Strategies Tactics Tools Information Budget and Team will

you need to Convert Leads into Investment Opportunities

How will we transform interested investors into real projects in our Community

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Getting Investors to

LIKE YOU

How will you get the names and data of potential investors interested in your region

Early

Find amp

Attract

Suspects

Capture

Prospects

Getting Investors to

LIKE YOU1 What will you offer in your website or in a trade show to capture the names of

potential investors so that you can NURTURE THEM

2 Will you offer FREE access to Ebooks Webinars Lectures Seminars Reports

Directories Videos DVDs Books Teleconferences Virtual Trade Shows

3 Will you offer lists of projects that your region will support in any of the formats

mentioned below

4 Will those type of media be accessible from your website Will those media be in

any language that the potential investor might speak

5 Will they be able to access those media from any device like computers tablets

or mobile phones

6 Will you have international phone numbers so that potential investors can easily

reach you

7 When you attend events will you be able to capture the mobile numbers from

qualified potential investors so that you can follow up with them

What Strategies Tactics Tools Information Budget and Team will

you need to Capture Prospects and turn them into LEADS

How will you get the names and data of potential investors interested in your region

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Getting Investors to KNOW YOU

Getting Potential Investors to learn about the Opportunity in your region

How will you attract potential investors to learn about the opportunity in your region

Find amp

Attract

Suspects

Getting

Investors to

KNOW YOU

1 What will be the sources of offline and online traffic of potential

investors that you will use to promote your Campaign

2 Will you attend trade shows business or industrial associations or

events with Trade amp Investment Diplomats

3 Will you buy databases and contact potential investors through

telemarketing email or direct marketing

4 Will you pay advertising on search engines and social networks with

special keywords

5 Will you use targeted discussion groups andor forums on Linked In

and Facebook Or promotional accounts on Twitter Pinterest

Instagram Flickr etc

6 Will you publish videos on YouTube Slideshare channels or other

video publishing platforms

7 Will you advertise on targeted magazines or newspapers

8 Will you launch articles and press releases on targeted media like

newsletters newspapers or bulletins or on your own blog

9 Will you use a Referral StrategyWhat Strategies Tactics Tools Information Budget

and Team will you need to attract Suspects to your

Media and turn them into Prospects

How will you attract potential investors to learn about the opportunity in your region

Your FDI Attraction Campaign Map amp Tracking System

MAKE SURE YOU MEASURE YOUR CONVERSION RATES FROM STAGE TO STAGE

FDI Attraction Campaign Map Example

Stage 1 Attract

Investors

Stage 3 Nurture

Investors

Stage 2 Capture

Names

Stage 4 Qualify

and convert

Stage 5 Sign

deals

Stage 6 Expand

Operations

Stage 7 attract

or develop

suppliers

Reach 8000

automotive

suppliers through

Embassies

Trade amp

Development

Organizations

Cold Callsemails

Linked In

Discussion

Groups Twitter

and 2 targeted

trade shows

Offer Guide amp

Webinar

ldquoBusiness

Opportunities

for Automotive

suppliersrdquo

available on

website

Commercial

Mission with

B2B

meetings

Negotiate

incentives

offer Soft

Landing

Incubator

Program

Organize

local B2B

events to

stimulate

growth in the

recently

landed

companies in

your region

Integrate or

develop

direct and

indirect

suppliersInvite to Filter

Nurture Investors with Success Stories Best Practices

and Calls to action to register for Commercial Mission

(7 sequenced email messages with a 3 day interval

reinforced through telemarketing)

Register for

Considerations for your tracking system

1 Be selective on your resource management human resources

time and budget

2 Determine which media or events will just bring results vs the

ones that will just be an EXPENSE with no return on investment

after stages 3 or 4

3 Prioritize on the campaigns that will bring a greater good for your

community in the long run job creation supplier development

infrastructure development academic development and most

importantly quality of life growth

4 Determine your total cost of investor acquisition In a B2B

environment you would not be allowed to spend more than 5 of

your income in MARKETING amp SALES or the ldquoTotal Cost of Client

Acquisitionrdquo So how much will you allocate for each stage

Regardless of what strategies tactics and tools you use to attract investors make sure you ALWAYS

TRACK results and conversion rates This will allow you to

Will YOU Be Our Next Success Story

At FDI Attraction Academy we are on a Mission

To help Economic Developers to attract Industrial Commercial

and Touristic Investment projects to their regions or project

through the Strategic Planning and Promotion of commercial

missions and global investor attraction Campaigns

Accept our challenge

ldquoLaunch your global campaign to attract foreign investors

to your region in 12 weeksrdquo

About FDI Attraction

FDI Attraction is on a mission to help industrial and economic developers to find attract and engage with potential investors for their regions

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

Some of our Strategic Alliances amp NetworkFDI Attraction Academy On demand or Live Training Programs

Phase 1 Identifying your IDEAL POTENTIAL INVESTOR ndash FDI Attraction Matrix

+ 8 Strategic elements for your FDI Attraction Campaign + Regional Value

Proposition amp Soft Landing Incubator Integration

Phase 2 Transformation of Value Proposition into Investment Guides Seminars

and a Global Marketing Campaign

Phase 3 Implementation of the Global Marketing Campaigns connected with

Embassies Trade amp Development + Industrial Associations amp Clusters

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

FDI Attraction - Business Development Programs

Go to httpacademyfdiattractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

Hands-on training organized in 3 Phases

Implementation Phase

bull Schedule Investment Seminars for events organized by embassies consulates clusters and associations

bull Launch direct marketing campaign through social networks press release and article market sites

Evaluation Phase Integrate best practices report and business development plan for the next 12 weeks

Module 1 Mapping the 7 stages of the Foreign Investment Attraction Process

Module 2 Integrating your database and networking map of potential investors

Module 3 Integrating your regional value proposition testimonials success stories + a soft landing and incubator program for

foreign companies

Module 4 Structuring an international referral program for Brokers

Phase 1

Regional

Value

Proposition

Creation

Module 5 Transform your Regional Value Proposition into an Investment Seminar Recorded Webinar and Guide

Module 6 Create a Global website with downloadable eBooks Investment guides and follow up system

Module 7 Create Regional Profiles on business and social networks press release and article marketing sites

Phase 2

Global

Marketing

Campaign

Design

Phase 3

Global

Marketing

Campaign

Launch

To learn more Go to HttpAcademyFDIAttractioncom

Virtual academy with immediate access to strategies tactics and tools to find attract

and land foreign investors in your region

247 access to our private members site with marketing materials eBooks and tools

Intended for economic community industrial and touristic developers looking to

attract international investors to their regions

50 Scholarship for qualified EDOs

PROMO CODE 50-SCHOLARSHIP-EDOS

Methodology

To learn more Go to HttpAcademyFDIAttractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

If you have any questions or comments contact us

wwwFDIAttractioncom | Strategyfdiattractioncom | +1 832 305 9234

Option 1 Join our Challenge and learn how to ldquoAttract investors in 12 weeksrdquo

HttpAcademyFDIAttractioncom

Option 2 Request our Foreign Investment attraction campaigns

httpwwwfdiattractioncomrequest-a-proposalhtml

Start your Foreign Investor attraction campaign Today

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

Early Mid Late

Find and

attract

subjects

Capture

Prospects

Educate

and

nurture

leads

Convert

opportunities

Land

Investors

Lead nurturing

Upgrade

InvestorsAttract suppliers

ldquoXrdquo 2 25 10 10 25 30

These are the market conversion rates from one stage to another

So how many potential investors do I need to reach in order to be successful

The arrows indicate the moment

when a potential investors need

more information before

committing to our region

1 Suspect potential investors who you wantto attract to your region

2 Prospect Subjects that show interest inour region (at this point we know who theyare)

3 Qualified Lead Prospects who requestinformation to start doing business in yourregion

4 Opportunity Leads who request abusiness agenda to visit your region costmodel simulation incentives proposal orother key information

5 Investor An Opportunity that decides toInvest in your region

6 Upgrade Investor companies that expandtheir business in the region

7 Supply Chain Integration creating anecosystem of productive and MROsuppliers

This is the typical graphic representation to Land Investors in your region It is very important that you implement and use the right tools and

message at each of the stages so that you capture nurture and convert those investors into new businesses in your region

The 7 Stages of the Foreign Investment Attraction Cycle

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Regional

Vision

We have to start with our Regional Vision = How do we want our Community to grow

Where do we start our FDI Attraction Campaigns

What should we review

Late

Upgrade

InvestorsAttract Suppliers

Regional

Vision

1 What Project or Cluster do you want to develop How many

leading companies and productive or MRO suppliers would that

project have

2 What type of Company would benefit the most by investing in

that type of project and what type of suppliers would they

need

3 What type of educational support would they need for the

required labor

4 What type of laws and regulations will they need to operate

5 What will be the contribution of this project to the economy in

jobs and income

6 What type of services can local business owners offer on the

administrative local side of the operation (Human Resources

Fiscal Customs Logistics Finance etc)

7 Who are the local business owners that would benefit from this

investment (Real Estate Owners amp Developers Construction

companies Logistics providers etc)

What Strategies Tactics

Tools Budget and Team will

you need to help investors

grow and integrate their

supply chain

Questions for our Community Vision

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Soft LandingServices

How will we facilitate the establishment of foreign or international companies in our region

Late

Land InvestorsUpgradeInvestors

Attract Suppliers

Soft LandingServices

1 Will you offer commercial missions for Investors so that they see

first hand how their company would look and feel there Would

you include B2B meetings with potential clients or suppliers

2 Will they need Local Intelligence to select the most cost-effective

land or facility (accessibility to infrastructure labor utilities

consumer markets etc)

3 Will they need a Local Manager or Service provider to do due

diligence on properties and someone who has the ldquoKnow Howrdquo

and the ldquoKnow Whordquo about how to do business in your region

4 Will they need help finding distributors andor local suppliers

5 Will they need help to fill out all the paperwork required by

Government Authorities to be fully compliant

6 Will they need help to import and export their products saving on

taxes and duties

7 Will they need special help to bring expatriates with their families

and belongings into your region

What Strategies Tactics

Tools Information

Budget and Team will you

need to land investors in

your region

How will we facilitate the establishment of foreign or international companies in our region

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Meeting Real Investors

How will we transform interested investors into real projects in our Community

Early Mid

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

Opportunities

Potential Investor Nurturing

Meeting Real

Investors1 Will you offer a Consultation call or Strategy Session for those

potential Investors interested in your region

2 Will you offer an Assessment to help them evaluate how

prepared they are in Knowledge Finance Networking or

anything they need to succeed in your region that allows you

to have a 1-on1 call or visit in a commercial mission

3 Will you offer the service of locating distributors andor

suppliers through a form on your website that allows you to

have a conversation with them

4 Will you offer a Total Cost Business Case that will allow

Investors to get an estimate of how much it will cost them to

do business in your region including labor utilities real estate

logistics taxes etc

5 Will you offer B2B meetings in your region with potential

clients and suppliers

What Strategies Tactics Tools Information Budget and Team will

you need to Convert Leads into Opportunities for your region

How will we transform interested investors into real projects in our Community

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Growing the

TRUST Factor

How will we transform interested investors into real projects in our Community

Early Mid

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Potential Investor Nurturing

Growing the

TRUST Factor

1 Will you host frequent webinars or promote eBooks showing

success stories amp case studies from companies already working

in your region

2 Will you develop special reports showing the opportunity for

Investors with supply chain integration or infrastructure needs

3 Will you host teleconferences or record podcasts interviewing

local managers or decision makers from companies already

investing in your region to provide testimonials

4 Will you host virtual tours or virtual trade shows where potential

investors can view videos podcasts reports or any kind of

media with information that they need

5 Will you maintain contact with your interested investors about

your reports through email SMS voicemail

What Strategies Tactics Tools Information Budget and Team will

you need to Convert Leads into Investment Opportunities

How will we transform interested investors into real projects in our Community

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Getting Investors to

LIKE YOU

How will you get the names and data of potential investors interested in your region

Early

Find amp

Attract

Suspects

Capture

Prospects

Getting Investors to

LIKE YOU1 What will you offer in your website or in a trade show to capture the names of

potential investors so that you can NURTURE THEM

2 Will you offer FREE access to Ebooks Webinars Lectures Seminars Reports

Directories Videos DVDs Books Teleconferences Virtual Trade Shows

3 Will you offer lists of projects that your region will support in any of the formats

mentioned below

4 Will those type of media be accessible from your website Will those media be in

any language that the potential investor might speak

5 Will they be able to access those media from any device like computers tablets

or mobile phones

6 Will you have international phone numbers so that potential investors can easily

reach you

7 When you attend events will you be able to capture the mobile numbers from

qualified potential investors so that you can follow up with them

What Strategies Tactics Tools Information Budget and Team will

you need to Capture Prospects and turn them into LEADS

How will you get the names and data of potential investors interested in your region

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Getting Investors to KNOW YOU

Getting Potential Investors to learn about the Opportunity in your region

How will you attract potential investors to learn about the opportunity in your region

Find amp

Attract

Suspects

Getting

Investors to

KNOW YOU

1 What will be the sources of offline and online traffic of potential

investors that you will use to promote your Campaign

2 Will you attend trade shows business or industrial associations or

events with Trade amp Investment Diplomats

3 Will you buy databases and contact potential investors through

telemarketing email or direct marketing

4 Will you pay advertising on search engines and social networks with

special keywords

5 Will you use targeted discussion groups andor forums on Linked In

and Facebook Or promotional accounts on Twitter Pinterest

Instagram Flickr etc

6 Will you publish videos on YouTube Slideshare channels or other

video publishing platforms

7 Will you advertise on targeted magazines or newspapers

8 Will you launch articles and press releases on targeted media like

newsletters newspapers or bulletins or on your own blog

9 Will you use a Referral StrategyWhat Strategies Tactics Tools Information Budget

and Team will you need to attract Suspects to your

Media and turn them into Prospects

How will you attract potential investors to learn about the opportunity in your region

Your FDI Attraction Campaign Map amp Tracking System

MAKE SURE YOU MEASURE YOUR CONVERSION RATES FROM STAGE TO STAGE

FDI Attraction Campaign Map Example

Stage 1 Attract

Investors

Stage 3 Nurture

Investors

Stage 2 Capture

Names

Stage 4 Qualify

and convert

Stage 5 Sign

deals

Stage 6 Expand

Operations

Stage 7 attract

or develop

suppliers

Reach 8000

automotive

suppliers through

Embassies

Trade amp

Development

Organizations

Cold Callsemails

Linked In

Discussion

Groups Twitter

and 2 targeted

trade shows

Offer Guide amp

Webinar

ldquoBusiness

Opportunities

for Automotive

suppliersrdquo

available on

website

Commercial

Mission with

B2B

meetings

Negotiate

incentives

offer Soft

Landing

Incubator

Program

Organize

local B2B

events to

stimulate

growth in the

recently

landed

companies in

your region

Integrate or

develop

direct and

indirect

suppliersInvite to Filter

Nurture Investors with Success Stories Best Practices

and Calls to action to register for Commercial Mission

(7 sequenced email messages with a 3 day interval

reinforced through telemarketing)

Register for

Considerations for your tracking system

1 Be selective on your resource management human resources

time and budget

2 Determine which media or events will just bring results vs the

ones that will just be an EXPENSE with no return on investment

after stages 3 or 4

3 Prioritize on the campaigns that will bring a greater good for your

community in the long run job creation supplier development

infrastructure development academic development and most

importantly quality of life growth

4 Determine your total cost of investor acquisition In a B2B

environment you would not be allowed to spend more than 5 of

your income in MARKETING amp SALES or the ldquoTotal Cost of Client

Acquisitionrdquo So how much will you allocate for each stage

Regardless of what strategies tactics and tools you use to attract investors make sure you ALWAYS

TRACK results and conversion rates This will allow you to

Will YOU Be Our Next Success Story

At FDI Attraction Academy we are on a Mission

To help Economic Developers to attract Industrial Commercial

and Touristic Investment projects to their regions or project

through the Strategic Planning and Promotion of commercial

missions and global investor attraction Campaigns

Accept our challenge

ldquoLaunch your global campaign to attract foreign investors

to your region in 12 weeksrdquo

About FDI Attraction

FDI Attraction is on a mission to help industrial and economic developers to find attract and engage with potential investors for their regions

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

Some of our Strategic Alliances amp NetworkFDI Attraction Academy On demand or Live Training Programs

Phase 1 Identifying your IDEAL POTENTIAL INVESTOR ndash FDI Attraction Matrix

+ 8 Strategic elements for your FDI Attraction Campaign + Regional Value

Proposition amp Soft Landing Incubator Integration

Phase 2 Transformation of Value Proposition into Investment Guides Seminars

and a Global Marketing Campaign

Phase 3 Implementation of the Global Marketing Campaigns connected with

Embassies Trade amp Development + Industrial Associations amp Clusters

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

FDI Attraction - Business Development Programs

Go to httpacademyfdiattractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

Hands-on training organized in 3 Phases

Implementation Phase

bull Schedule Investment Seminars for events organized by embassies consulates clusters and associations

bull Launch direct marketing campaign through social networks press release and article market sites

Evaluation Phase Integrate best practices report and business development plan for the next 12 weeks

Module 1 Mapping the 7 stages of the Foreign Investment Attraction Process

Module 2 Integrating your database and networking map of potential investors

Module 3 Integrating your regional value proposition testimonials success stories + a soft landing and incubator program for

foreign companies

Module 4 Structuring an international referral program for Brokers

Phase 1

Regional

Value

Proposition

Creation

Module 5 Transform your Regional Value Proposition into an Investment Seminar Recorded Webinar and Guide

Module 6 Create a Global website with downloadable eBooks Investment guides and follow up system

Module 7 Create Regional Profiles on business and social networks press release and article marketing sites

Phase 2

Global

Marketing

Campaign

Design

Phase 3

Global

Marketing

Campaign

Launch

To learn more Go to HttpAcademyFDIAttractioncom

Virtual academy with immediate access to strategies tactics and tools to find attract

and land foreign investors in your region

247 access to our private members site with marketing materials eBooks and tools

Intended for economic community industrial and touristic developers looking to

attract international investors to their regions

50 Scholarship for qualified EDOs

PROMO CODE 50-SCHOLARSHIP-EDOS

Methodology

To learn more Go to HttpAcademyFDIAttractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

If you have any questions or comments contact us

wwwFDIAttractioncom | Strategyfdiattractioncom | +1 832 305 9234

Option 1 Join our Challenge and learn how to ldquoAttract investors in 12 weeksrdquo

HttpAcademyFDIAttractioncom

Option 2 Request our Foreign Investment attraction campaigns

httpwwwfdiattractioncomrequest-a-proposalhtml

Start your Foreign Investor attraction campaign Today

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Regional

Vision

We have to start with our Regional Vision = How do we want our Community to grow

Where do we start our FDI Attraction Campaigns

What should we review

Late

Upgrade

InvestorsAttract Suppliers

Regional

Vision

1 What Project or Cluster do you want to develop How many

leading companies and productive or MRO suppliers would that

project have

2 What type of Company would benefit the most by investing in

that type of project and what type of suppliers would they

need

3 What type of educational support would they need for the

required labor

4 What type of laws and regulations will they need to operate

5 What will be the contribution of this project to the economy in

jobs and income

6 What type of services can local business owners offer on the

administrative local side of the operation (Human Resources

Fiscal Customs Logistics Finance etc)

7 Who are the local business owners that would benefit from this

investment (Real Estate Owners amp Developers Construction

companies Logistics providers etc)

What Strategies Tactics

Tools Budget and Team will

you need to help investors

grow and integrate their

supply chain

Questions for our Community Vision

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Soft LandingServices

How will we facilitate the establishment of foreign or international companies in our region

Late

Land InvestorsUpgradeInvestors

Attract Suppliers

Soft LandingServices

1 Will you offer commercial missions for Investors so that they see

first hand how their company would look and feel there Would

you include B2B meetings with potential clients or suppliers

2 Will they need Local Intelligence to select the most cost-effective

land or facility (accessibility to infrastructure labor utilities

consumer markets etc)

3 Will they need a Local Manager or Service provider to do due

diligence on properties and someone who has the ldquoKnow Howrdquo

and the ldquoKnow Whordquo about how to do business in your region

4 Will they need help finding distributors andor local suppliers

5 Will they need help to fill out all the paperwork required by

Government Authorities to be fully compliant

6 Will they need help to import and export their products saving on

taxes and duties

7 Will they need special help to bring expatriates with their families

and belongings into your region

What Strategies Tactics

Tools Information

Budget and Team will you

need to land investors in

your region

How will we facilitate the establishment of foreign or international companies in our region

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Meeting Real Investors

How will we transform interested investors into real projects in our Community

Early Mid

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

Opportunities

Potential Investor Nurturing

Meeting Real

Investors1 Will you offer a Consultation call or Strategy Session for those

potential Investors interested in your region

2 Will you offer an Assessment to help them evaluate how

prepared they are in Knowledge Finance Networking or

anything they need to succeed in your region that allows you

to have a 1-on1 call or visit in a commercial mission

3 Will you offer the service of locating distributors andor

suppliers through a form on your website that allows you to

have a conversation with them

4 Will you offer a Total Cost Business Case that will allow

Investors to get an estimate of how much it will cost them to

do business in your region including labor utilities real estate

logistics taxes etc

5 Will you offer B2B meetings in your region with potential

clients and suppliers

What Strategies Tactics Tools Information Budget and Team will

you need to Convert Leads into Opportunities for your region

How will we transform interested investors into real projects in our Community

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Growing the

TRUST Factor

How will we transform interested investors into real projects in our Community

Early Mid

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Potential Investor Nurturing

Growing the

TRUST Factor

1 Will you host frequent webinars or promote eBooks showing

success stories amp case studies from companies already working

in your region

2 Will you develop special reports showing the opportunity for

Investors with supply chain integration or infrastructure needs

3 Will you host teleconferences or record podcasts interviewing

local managers or decision makers from companies already

investing in your region to provide testimonials

4 Will you host virtual tours or virtual trade shows where potential

investors can view videos podcasts reports or any kind of

media with information that they need

5 Will you maintain contact with your interested investors about

your reports through email SMS voicemail

What Strategies Tactics Tools Information Budget and Team will

you need to Convert Leads into Investment Opportunities

How will we transform interested investors into real projects in our Community

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Getting Investors to

LIKE YOU

How will you get the names and data of potential investors interested in your region

Early

Find amp

Attract

Suspects

Capture

Prospects

Getting Investors to

LIKE YOU1 What will you offer in your website or in a trade show to capture the names of

potential investors so that you can NURTURE THEM

2 Will you offer FREE access to Ebooks Webinars Lectures Seminars Reports

Directories Videos DVDs Books Teleconferences Virtual Trade Shows

3 Will you offer lists of projects that your region will support in any of the formats

mentioned below

4 Will those type of media be accessible from your website Will those media be in

any language that the potential investor might speak

5 Will they be able to access those media from any device like computers tablets

or mobile phones

6 Will you have international phone numbers so that potential investors can easily

reach you

7 When you attend events will you be able to capture the mobile numbers from

qualified potential investors so that you can follow up with them

What Strategies Tactics Tools Information Budget and Team will

you need to Capture Prospects and turn them into LEADS

How will you get the names and data of potential investors interested in your region

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Getting Investors to KNOW YOU

Getting Potential Investors to learn about the Opportunity in your region

How will you attract potential investors to learn about the opportunity in your region

Find amp

Attract

Suspects

Getting

Investors to

KNOW YOU

1 What will be the sources of offline and online traffic of potential

investors that you will use to promote your Campaign

2 Will you attend trade shows business or industrial associations or

events with Trade amp Investment Diplomats

3 Will you buy databases and contact potential investors through

telemarketing email or direct marketing

4 Will you pay advertising on search engines and social networks with

special keywords

5 Will you use targeted discussion groups andor forums on Linked In

and Facebook Or promotional accounts on Twitter Pinterest

Instagram Flickr etc

6 Will you publish videos on YouTube Slideshare channels or other

video publishing platforms

7 Will you advertise on targeted magazines or newspapers

8 Will you launch articles and press releases on targeted media like

newsletters newspapers or bulletins or on your own blog

9 Will you use a Referral StrategyWhat Strategies Tactics Tools Information Budget

and Team will you need to attract Suspects to your

Media and turn them into Prospects

How will you attract potential investors to learn about the opportunity in your region

Your FDI Attraction Campaign Map amp Tracking System

MAKE SURE YOU MEASURE YOUR CONVERSION RATES FROM STAGE TO STAGE

FDI Attraction Campaign Map Example

Stage 1 Attract

Investors

Stage 3 Nurture

Investors

Stage 2 Capture

Names

Stage 4 Qualify

and convert

Stage 5 Sign

deals

Stage 6 Expand

Operations

Stage 7 attract

or develop

suppliers

Reach 8000

automotive

suppliers through

Embassies

Trade amp

Development

Organizations

Cold Callsemails

Linked In

Discussion

Groups Twitter

and 2 targeted

trade shows

Offer Guide amp

Webinar

ldquoBusiness

Opportunities

for Automotive

suppliersrdquo

available on

website

Commercial

Mission with

B2B

meetings

Negotiate

incentives

offer Soft

Landing

Incubator

Program

Organize

local B2B

events to

stimulate

growth in the

recently

landed

companies in

your region

Integrate or

develop

direct and

indirect

suppliersInvite to Filter

Nurture Investors with Success Stories Best Practices

and Calls to action to register for Commercial Mission

(7 sequenced email messages with a 3 day interval

reinforced through telemarketing)

Register for

Considerations for your tracking system

1 Be selective on your resource management human resources

time and budget

2 Determine which media or events will just bring results vs the

ones that will just be an EXPENSE with no return on investment

after stages 3 or 4

3 Prioritize on the campaigns that will bring a greater good for your

community in the long run job creation supplier development

infrastructure development academic development and most

importantly quality of life growth

4 Determine your total cost of investor acquisition In a B2B

environment you would not be allowed to spend more than 5 of

your income in MARKETING amp SALES or the ldquoTotal Cost of Client

Acquisitionrdquo So how much will you allocate for each stage

Regardless of what strategies tactics and tools you use to attract investors make sure you ALWAYS

TRACK results and conversion rates This will allow you to

Will YOU Be Our Next Success Story

At FDI Attraction Academy we are on a Mission

To help Economic Developers to attract Industrial Commercial

and Touristic Investment projects to their regions or project

through the Strategic Planning and Promotion of commercial

missions and global investor attraction Campaigns

Accept our challenge

ldquoLaunch your global campaign to attract foreign investors

to your region in 12 weeksrdquo

About FDI Attraction

FDI Attraction is on a mission to help industrial and economic developers to find attract and engage with potential investors for their regions

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

Some of our Strategic Alliances amp NetworkFDI Attraction Academy On demand or Live Training Programs

Phase 1 Identifying your IDEAL POTENTIAL INVESTOR ndash FDI Attraction Matrix

+ 8 Strategic elements for your FDI Attraction Campaign + Regional Value

Proposition amp Soft Landing Incubator Integration

Phase 2 Transformation of Value Proposition into Investment Guides Seminars

and a Global Marketing Campaign

Phase 3 Implementation of the Global Marketing Campaigns connected with

Embassies Trade amp Development + Industrial Associations amp Clusters

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

FDI Attraction - Business Development Programs

Go to httpacademyfdiattractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

Hands-on training organized in 3 Phases

Implementation Phase

bull Schedule Investment Seminars for events organized by embassies consulates clusters and associations

bull Launch direct marketing campaign through social networks press release and article market sites

Evaluation Phase Integrate best practices report and business development plan for the next 12 weeks

Module 1 Mapping the 7 stages of the Foreign Investment Attraction Process

Module 2 Integrating your database and networking map of potential investors

Module 3 Integrating your regional value proposition testimonials success stories + a soft landing and incubator program for

foreign companies

Module 4 Structuring an international referral program for Brokers

Phase 1

Regional

Value

Proposition

Creation

Module 5 Transform your Regional Value Proposition into an Investment Seminar Recorded Webinar and Guide

Module 6 Create a Global website with downloadable eBooks Investment guides and follow up system

Module 7 Create Regional Profiles on business and social networks press release and article marketing sites

Phase 2

Global

Marketing

Campaign

Design

Phase 3

Global

Marketing

Campaign

Launch

To learn more Go to HttpAcademyFDIAttractioncom

Virtual academy with immediate access to strategies tactics and tools to find attract

and land foreign investors in your region

247 access to our private members site with marketing materials eBooks and tools

Intended for economic community industrial and touristic developers looking to

attract international investors to their regions

50 Scholarship for qualified EDOs

PROMO CODE 50-SCHOLARSHIP-EDOS

Methodology

To learn more Go to HttpAcademyFDIAttractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

If you have any questions or comments contact us

wwwFDIAttractioncom | Strategyfdiattractioncom | +1 832 305 9234

Option 1 Join our Challenge and learn how to ldquoAttract investors in 12 weeksrdquo

HttpAcademyFDIAttractioncom

Option 2 Request our Foreign Investment attraction campaigns

httpwwwfdiattractioncomrequest-a-proposalhtml

Start your Foreign Investor attraction campaign Today

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

Late

Upgrade

InvestorsAttract Suppliers

Regional

Vision

1 What Project or Cluster do you want to develop How many

leading companies and productive or MRO suppliers would that

project have

2 What type of Company would benefit the most by investing in

that type of project and what type of suppliers would they

need

3 What type of educational support would they need for the

required labor

4 What type of laws and regulations will they need to operate

5 What will be the contribution of this project to the economy in

jobs and income

6 What type of services can local business owners offer on the

administrative local side of the operation (Human Resources

Fiscal Customs Logistics Finance etc)

7 Who are the local business owners that would benefit from this

investment (Real Estate Owners amp Developers Construction

companies Logistics providers etc)

What Strategies Tactics

Tools Budget and Team will

you need to help investors

grow and integrate their

supply chain

Questions for our Community Vision

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Soft LandingServices

How will we facilitate the establishment of foreign or international companies in our region

Late

Land InvestorsUpgradeInvestors

Attract Suppliers

Soft LandingServices

1 Will you offer commercial missions for Investors so that they see

first hand how their company would look and feel there Would

you include B2B meetings with potential clients or suppliers

2 Will they need Local Intelligence to select the most cost-effective

land or facility (accessibility to infrastructure labor utilities

consumer markets etc)

3 Will they need a Local Manager or Service provider to do due

diligence on properties and someone who has the ldquoKnow Howrdquo

and the ldquoKnow Whordquo about how to do business in your region

4 Will they need help finding distributors andor local suppliers

5 Will they need help to fill out all the paperwork required by

Government Authorities to be fully compliant

6 Will they need help to import and export their products saving on

taxes and duties

7 Will they need special help to bring expatriates with their families

and belongings into your region

What Strategies Tactics

Tools Information

Budget and Team will you

need to land investors in

your region

How will we facilitate the establishment of foreign or international companies in our region

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Meeting Real Investors

How will we transform interested investors into real projects in our Community

Early Mid

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

Opportunities

Potential Investor Nurturing

Meeting Real

Investors1 Will you offer a Consultation call or Strategy Session for those

potential Investors interested in your region

2 Will you offer an Assessment to help them evaluate how

prepared they are in Knowledge Finance Networking or

anything they need to succeed in your region that allows you

to have a 1-on1 call or visit in a commercial mission

3 Will you offer the service of locating distributors andor

suppliers through a form on your website that allows you to

have a conversation with them

4 Will you offer a Total Cost Business Case that will allow

Investors to get an estimate of how much it will cost them to

do business in your region including labor utilities real estate

logistics taxes etc

5 Will you offer B2B meetings in your region with potential

clients and suppliers

What Strategies Tactics Tools Information Budget and Team will

you need to Convert Leads into Opportunities for your region

How will we transform interested investors into real projects in our Community

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Growing the

TRUST Factor

How will we transform interested investors into real projects in our Community

Early Mid

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Potential Investor Nurturing

Growing the

TRUST Factor

1 Will you host frequent webinars or promote eBooks showing

success stories amp case studies from companies already working

in your region

2 Will you develop special reports showing the opportunity for

Investors with supply chain integration or infrastructure needs

3 Will you host teleconferences or record podcasts interviewing

local managers or decision makers from companies already

investing in your region to provide testimonials

4 Will you host virtual tours or virtual trade shows where potential

investors can view videos podcasts reports or any kind of

media with information that they need

5 Will you maintain contact with your interested investors about

your reports through email SMS voicemail

What Strategies Tactics Tools Information Budget and Team will

you need to Convert Leads into Investment Opportunities

How will we transform interested investors into real projects in our Community

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Getting Investors to

LIKE YOU

How will you get the names and data of potential investors interested in your region

Early

Find amp

Attract

Suspects

Capture

Prospects

Getting Investors to

LIKE YOU1 What will you offer in your website or in a trade show to capture the names of

potential investors so that you can NURTURE THEM

2 Will you offer FREE access to Ebooks Webinars Lectures Seminars Reports

Directories Videos DVDs Books Teleconferences Virtual Trade Shows

3 Will you offer lists of projects that your region will support in any of the formats

mentioned below

4 Will those type of media be accessible from your website Will those media be in

any language that the potential investor might speak

5 Will they be able to access those media from any device like computers tablets

or mobile phones

6 Will you have international phone numbers so that potential investors can easily

reach you

7 When you attend events will you be able to capture the mobile numbers from

qualified potential investors so that you can follow up with them

What Strategies Tactics Tools Information Budget and Team will

you need to Capture Prospects and turn them into LEADS

How will you get the names and data of potential investors interested in your region

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Getting Investors to KNOW YOU

Getting Potential Investors to learn about the Opportunity in your region

How will you attract potential investors to learn about the opportunity in your region

Find amp

Attract

Suspects

Getting

Investors to

KNOW YOU

1 What will be the sources of offline and online traffic of potential

investors that you will use to promote your Campaign

2 Will you attend trade shows business or industrial associations or

events with Trade amp Investment Diplomats

3 Will you buy databases and contact potential investors through

telemarketing email or direct marketing

4 Will you pay advertising on search engines and social networks with

special keywords

5 Will you use targeted discussion groups andor forums on Linked In

and Facebook Or promotional accounts on Twitter Pinterest

Instagram Flickr etc

6 Will you publish videos on YouTube Slideshare channels or other

video publishing platforms

7 Will you advertise on targeted magazines or newspapers

8 Will you launch articles and press releases on targeted media like

newsletters newspapers or bulletins or on your own blog

9 Will you use a Referral StrategyWhat Strategies Tactics Tools Information Budget

and Team will you need to attract Suspects to your

Media and turn them into Prospects

How will you attract potential investors to learn about the opportunity in your region

Your FDI Attraction Campaign Map amp Tracking System

MAKE SURE YOU MEASURE YOUR CONVERSION RATES FROM STAGE TO STAGE

FDI Attraction Campaign Map Example

Stage 1 Attract

Investors

Stage 3 Nurture

Investors

Stage 2 Capture

Names

Stage 4 Qualify

and convert

Stage 5 Sign

deals

Stage 6 Expand

Operations

Stage 7 attract

or develop

suppliers

Reach 8000

automotive

suppliers through

Embassies

Trade amp

Development

Organizations

Cold Callsemails

Linked In

Discussion

Groups Twitter

and 2 targeted

trade shows

Offer Guide amp

Webinar

ldquoBusiness

Opportunities

for Automotive

suppliersrdquo

available on

website

Commercial

Mission with

B2B

meetings

Negotiate

incentives

offer Soft

Landing

Incubator

Program

Organize

local B2B

events to

stimulate

growth in the

recently

landed

companies in

your region

Integrate or

develop

direct and

indirect

suppliersInvite to Filter

Nurture Investors with Success Stories Best Practices

and Calls to action to register for Commercial Mission

(7 sequenced email messages with a 3 day interval

reinforced through telemarketing)

Register for

Considerations for your tracking system

1 Be selective on your resource management human resources

time and budget

2 Determine which media or events will just bring results vs the

ones that will just be an EXPENSE with no return on investment

after stages 3 or 4

3 Prioritize on the campaigns that will bring a greater good for your

community in the long run job creation supplier development

infrastructure development academic development and most

importantly quality of life growth

4 Determine your total cost of investor acquisition In a B2B

environment you would not be allowed to spend more than 5 of

your income in MARKETING amp SALES or the ldquoTotal Cost of Client

Acquisitionrdquo So how much will you allocate for each stage

Regardless of what strategies tactics and tools you use to attract investors make sure you ALWAYS

TRACK results and conversion rates This will allow you to

Will YOU Be Our Next Success Story

At FDI Attraction Academy we are on a Mission

To help Economic Developers to attract Industrial Commercial

and Touristic Investment projects to their regions or project

through the Strategic Planning and Promotion of commercial

missions and global investor attraction Campaigns

Accept our challenge

ldquoLaunch your global campaign to attract foreign investors

to your region in 12 weeksrdquo

About FDI Attraction

FDI Attraction is on a mission to help industrial and economic developers to find attract and engage with potential investors for their regions

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

Some of our Strategic Alliances amp NetworkFDI Attraction Academy On demand or Live Training Programs

Phase 1 Identifying your IDEAL POTENTIAL INVESTOR ndash FDI Attraction Matrix

+ 8 Strategic elements for your FDI Attraction Campaign + Regional Value

Proposition amp Soft Landing Incubator Integration

Phase 2 Transformation of Value Proposition into Investment Guides Seminars

and a Global Marketing Campaign

Phase 3 Implementation of the Global Marketing Campaigns connected with

Embassies Trade amp Development + Industrial Associations amp Clusters

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

FDI Attraction - Business Development Programs

Go to httpacademyfdiattractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

Hands-on training organized in 3 Phases

Implementation Phase

bull Schedule Investment Seminars for events organized by embassies consulates clusters and associations

bull Launch direct marketing campaign through social networks press release and article market sites

Evaluation Phase Integrate best practices report and business development plan for the next 12 weeks

Module 1 Mapping the 7 stages of the Foreign Investment Attraction Process

Module 2 Integrating your database and networking map of potential investors

Module 3 Integrating your regional value proposition testimonials success stories + a soft landing and incubator program for

foreign companies

Module 4 Structuring an international referral program for Brokers

Phase 1

Regional

Value

Proposition

Creation

Module 5 Transform your Regional Value Proposition into an Investment Seminar Recorded Webinar and Guide

Module 6 Create a Global website with downloadable eBooks Investment guides and follow up system

Module 7 Create Regional Profiles on business and social networks press release and article marketing sites

Phase 2

Global

Marketing

Campaign

Design

Phase 3

Global

Marketing

Campaign

Launch

To learn more Go to HttpAcademyFDIAttractioncom

Virtual academy with immediate access to strategies tactics and tools to find attract

and land foreign investors in your region

247 access to our private members site with marketing materials eBooks and tools

Intended for economic community industrial and touristic developers looking to

attract international investors to their regions

50 Scholarship for qualified EDOs

PROMO CODE 50-SCHOLARSHIP-EDOS

Methodology

To learn more Go to HttpAcademyFDIAttractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

If you have any questions or comments contact us

wwwFDIAttractioncom | Strategyfdiattractioncom | +1 832 305 9234

Option 1 Join our Challenge and learn how to ldquoAttract investors in 12 weeksrdquo

HttpAcademyFDIAttractioncom

Option 2 Request our Foreign Investment attraction campaigns

httpwwwfdiattractioncomrequest-a-proposalhtml

Start your Foreign Investor attraction campaign Today

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Soft LandingServices

How will we facilitate the establishment of foreign or international companies in our region

Late

Land InvestorsUpgradeInvestors

Attract Suppliers

Soft LandingServices

1 Will you offer commercial missions for Investors so that they see

first hand how their company would look and feel there Would

you include B2B meetings with potential clients or suppliers

2 Will they need Local Intelligence to select the most cost-effective

land or facility (accessibility to infrastructure labor utilities

consumer markets etc)

3 Will they need a Local Manager or Service provider to do due

diligence on properties and someone who has the ldquoKnow Howrdquo

and the ldquoKnow Whordquo about how to do business in your region

4 Will they need help finding distributors andor local suppliers

5 Will they need help to fill out all the paperwork required by

Government Authorities to be fully compliant

6 Will they need help to import and export their products saving on

taxes and duties

7 Will they need special help to bring expatriates with their families

and belongings into your region

What Strategies Tactics

Tools Information

Budget and Team will you

need to land investors in

your region

How will we facilitate the establishment of foreign or international companies in our region

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Meeting Real Investors

How will we transform interested investors into real projects in our Community

Early Mid

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

Opportunities

Potential Investor Nurturing

Meeting Real

Investors1 Will you offer a Consultation call or Strategy Session for those

potential Investors interested in your region

2 Will you offer an Assessment to help them evaluate how

prepared they are in Knowledge Finance Networking or

anything they need to succeed in your region that allows you

to have a 1-on1 call or visit in a commercial mission

3 Will you offer the service of locating distributors andor

suppliers through a form on your website that allows you to

have a conversation with them

4 Will you offer a Total Cost Business Case that will allow

Investors to get an estimate of how much it will cost them to

do business in your region including labor utilities real estate

logistics taxes etc

5 Will you offer B2B meetings in your region with potential

clients and suppliers

What Strategies Tactics Tools Information Budget and Team will

you need to Convert Leads into Opportunities for your region

How will we transform interested investors into real projects in our Community

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Growing the

TRUST Factor

How will we transform interested investors into real projects in our Community

Early Mid

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Potential Investor Nurturing

Growing the

TRUST Factor

1 Will you host frequent webinars or promote eBooks showing

success stories amp case studies from companies already working

in your region

2 Will you develop special reports showing the opportunity for

Investors with supply chain integration or infrastructure needs

3 Will you host teleconferences or record podcasts interviewing

local managers or decision makers from companies already

investing in your region to provide testimonials

4 Will you host virtual tours or virtual trade shows where potential

investors can view videos podcasts reports or any kind of

media with information that they need

5 Will you maintain contact with your interested investors about

your reports through email SMS voicemail

What Strategies Tactics Tools Information Budget and Team will

you need to Convert Leads into Investment Opportunities

How will we transform interested investors into real projects in our Community

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Getting Investors to

LIKE YOU

How will you get the names and data of potential investors interested in your region

Early

Find amp

Attract

Suspects

Capture

Prospects

Getting Investors to

LIKE YOU1 What will you offer in your website or in a trade show to capture the names of

potential investors so that you can NURTURE THEM

2 Will you offer FREE access to Ebooks Webinars Lectures Seminars Reports

Directories Videos DVDs Books Teleconferences Virtual Trade Shows

3 Will you offer lists of projects that your region will support in any of the formats

mentioned below

4 Will those type of media be accessible from your website Will those media be in

any language that the potential investor might speak

5 Will they be able to access those media from any device like computers tablets

or mobile phones

6 Will you have international phone numbers so that potential investors can easily

reach you

7 When you attend events will you be able to capture the mobile numbers from

qualified potential investors so that you can follow up with them

What Strategies Tactics Tools Information Budget and Team will

you need to Capture Prospects and turn them into LEADS

How will you get the names and data of potential investors interested in your region

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Getting Investors to KNOW YOU

Getting Potential Investors to learn about the Opportunity in your region

How will you attract potential investors to learn about the opportunity in your region

Find amp

Attract

Suspects

Getting

Investors to

KNOW YOU

1 What will be the sources of offline and online traffic of potential

investors that you will use to promote your Campaign

2 Will you attend trade shows business or industrial associations or

events with Trade amp Investment Diplomats

3 Will you buy databases and contact potential investors through

telemarketing email or direct marketing

4 Will you pay advertising on search engines and social networks with

special keywords

5 Will you use targeted discussion groups andor forums on Linked In

and Facebook Or promotional accounts on Twitter Pinterest

Instagram Flickr etc

6 Will you publish videos on YouTube Slideshare channels or other

video publishing platforms

7 Will you advertise on targeted magazines or newspapers

8 Will you launch articles and press releases on targeted media like

newsletters newspapers or bulletins or on your own blog

9 Will you use a Referral StrategyWhat Strategies Tactics Tools Information Budget

and Team will you need to attract Suspects to your

Media and turn them into Prospects

How will you attract potential investors to learn about the opportunity in your region

Your FDI Attraction Campaign Map amp Tracking System

MAKE SURE YOU MEASURE YOUR CONVERSION RATES FROM STAGE TO STAGE

FDI Attraction Campaign Map Example

Stage 1 Attract

Investors

Stage 3 Nurture

Investors

Stage 2 Capture

Names

Stage 4 Qualify

and convert

Stage 5 Sign

deals

Stage 6 Expand

Operations

Stage 7 attract

or develop

suppliers

Reach 8000

automotive

suppliers through

Embassies

Trade amp

Development

Organizations

Cold Callsemails

Linked In

Discussion

Groups Twitter

and 2 targeted

trade shows

Offer Guide amp

Webinar

ldquoBusiness

Opportunities

for Automotive

suppliersrdquo

available on

website

Commercial

Mission with

B2B

meetings

Negotiate

incentives

offer Soft

Landing

Incubator

Program

Organize

local B2B

events to

stimulate

growth in the

recently

landed

companies in

your region

Integrate or

develop

direct and

indirect

suppliersInvite to Filter

Nurture Investors with Success Stories Best Practices

and Calls to action to register for Commercial Mission

(7 sequenced email messages with a 3 day interval

reinforced through telemarketing)

Register for

Considerations for your tracking system

1 Be selective on your resource management human resources

time and budget

2 Determine which media or events will just bring results vs the

ones that will just be an EXPENSE with no return on investment

after stages 3 or 4

3 Prioritize on the campaigns that will bring a greater good for your

community in the long run job creation supplier development

infrastructure development academic development and most

importantly quality of life growth

4 Determine your total cost of investor acquisition In a B2B

environment you would not be allowed to spend more than 5 of

your income in MARKETING amp SALES or the ldquoTotal Cost of Client

Acquisitionrdquo So how much will you allocate for each stage

Regardless of what strategies tactics and tools you use to attract investors make sure you ALWAYS

TRACK results and conversion rates This will allow you to

Will YOU Be Our Next Success Story

At FDI Attraction Academy we are on a Mission

To help Economic Developers to attract Industrial Commercial

and Touristic Investment projects to their regions or project

through the Strategic Planning and Promotion of commercial

missions and global investor attraction Campaigns

Accept our challenge

ldquoLaunch your global campaign to attract foreign investors

to your region in 12 weeksrdquo

About FDI Attraction

FDI Attraction is on a mission to help industrial and economic developers to find attract and engage with potential investors for their regions

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

Some of our Strategic Alliances amp NetworkFDI Attraction Academy On demand or Live Training Programs

Phase 1 Identifying your IDEAL POTENTIAL INVESTOR ndash FDI Attraction Matrix

+ 8 Strategic elements for your FDI Attraction Campaign + Regional Value

Proposition amp Soft Landing Incubator Integration

Phase 2 Transformation of Value Proposition into Investment Guides Seminars

and a Global Marketing Campaign

Phase 3 Implementation of the Global Marketing Campaigns connected with

Embassies Trade amp Development + Industrial Associations amp Clusters

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

FDI Attraction - Business Development Programs

Go to httpacademyfdiattractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

Hands-on training organized in 3 Phases

Implementation Phase

bull Schedule Investment Seminars for events organized by embassies consulates clusters and associations

bull Launch direct marketing campaign through social networks press release and article market sites

Evaluation Phase Integrate best practices report and business development plan for the next 12 weeks

Module 1 Mapping the 7 stages of the Foreign Investment Attraction Process

Module 2 Integrating your database and networking map of potential investors

Module 3 Integrating your regional value proposition testimonials success stories + a soft landing and incubator program for

foreign companies

Module 4 Structuring an international referral program for Brokers

Phase 1

Regional

Value

Proposition

Creation

Module 5 Transform your Regional Value Proposition into an Investment Seminar Recorded Webinar and Guide

Module 6 Create a Global website with downloadable eBooks Investment guides and follow up system

Module 7 Create Regional Profiles on business and social networks press release and article marketing sites

Phase 2

Global

Marketing

Campaign

Design

Phase 3

Global

Marketing

Campaign

Launch

To learn more Go to HttpAcademyFDIAttractioncom

Virtual academy with immediate access to strategies tactics and tools to find attract

and land foreign investors in your region

247 access to our private members site with marketing materials eBooks and tools

Intended for economic community industrial and touristic developers looking to

attract international investors to their regions

50 Scholarship for qualified EDOs

PROMO CODE 50-SCHOLARSHIP-EDOS

Methodology

To learn more Go to HttpAcademyFDIAttractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

If you have any questions or comments contact us

wwwFDIAttractioncom | Strategyfdiattractioncom | +1 832 305 9234

Option 1 Join our Challenge and learn how to ldquoAttract investors in 12 weeksrdquo

HttpAcademyFDIAttractioncom

Option 2 Request our Foreign Investment attraction campaigns

httpwwwfdiattractioncomrequest-a-proposalhtml

Start your Foreign Investor attraction campaign Today

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

Late

Land InvestorsUpgradeInvestors

Attract Suppliers

Soft LandingServices

1 Will you offer commercial missions for Investors so that they see

first hand how their company would look and feel there Would

you include B2B meetings with potential clients or suppliers

2 Will they need Local Intelligence to select the most cost-effective

land or facility (accessibility to infrastructure labor utilities

consumer markets etc)

3 Will they need a Local Manager or Service provider to do due

diligence on properties and someone who has the ldquoKnow Howrdquo

and the ldquoKnow Whordquo about how to do business in your region

4 Will they need help finding distributors andor local suppliers

5 Will they need help to fill out all the paperwork required by

Government Authorities to be fully compliant

6 Will they need help to import and export their products saving on

taxes and duties

7 Will they need special help to bring expatriates with their families

and belongings into your region

What Strategies Tactics

Tools Information

Budget and Team will you

need to land investors in

your region

How will we facilitate the establishment of foreign or international companies in our region

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Meeting Real Investors

How will we transform interested investors into real projects in our Community

Early Mid

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

Opportunities

Potential Investor Nurturing

Meeting Real

Investors1 Will you offer a Consultation call or Strategy Session for those

potential Investors interested in your region

2 Will you offer an Assessment to help them evaluate how

prepared they are in Knowledge Finance Networking or

anything they need to succeed in your region that allows you

to have a 1-on1 call or visit in a commercial mission

3 Will you offer the service of locating distributors andor

suppliers through a form on your website that allows you to

have a conversation with them

4 Will you offer a Total Cost Business Case that will allow

Investors to get an estimate of how much it will cost them to

do business in your region including labor utilities real estate

logistics taxes etc

5 Will you offer B2B meetings in your region with potential

clients and suppliers

What Strategies Tactics Tools Information Budget and Team will

you need to Convert Leads into Opportunities for your region

How will we transform interested investors into real projects in our Community

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Growing the

TRUST Factor

How will we transform interested investors into real projects in our Community

Early Mid

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Potential Investor Nurturing

Growing the

TRUST Factor

1 Will you host frequent webinars or promote eBooks showing

success stories amp case studies from companies already working

in your region

2 Will you develop special reports showing the opportunity for

Investors with supply chain integration or infrastructure needs

3 Will you host teleconferences or record podcasts interviewing

local managers or decision makers from companies already

investing in your region to provide testimonials

4 Will you host virtual tours or virtual trade shows where potential

investors can view videos podcasts reports or any kind of

media with information that they need

5 Will you maintain contact with your interested investors about

your reports through email SMS voicemail

What Strategies Tactics Tools Information Budget and Team will

you need to Convert Leads into Investment Opportunities

How will we transform interested investors into real projects in our Community

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Getting Investors to

LIKE YOU

How will you get the names and data of potential investors interested in your region

Early

Find amp

Attract

Suspects

Capture

Prospects

Getting Investors to

LIKE YOU1 What will you offer in your website or in a trade show to capture the names of

potential investors so that you can NURTURE THEM

2 Will you offer FREE access to Ebooks Webinars Lectures Seminars Reports

Directories Videos DVDs Books Teleconferences Virtual Trade Shows

3 Will you offer lists of projects that your region will support in any of the formats

mentioned below

4 Will those type of media be accessible from your website Will those media be in

any language that the potential investor might speak

5 Will they be able to access those media from any device like computers tablets

or mobile phones

6 Will you have international phone numbers so that potential investors can easily

reach you

7 When you attend events will you be able to capture the mobile numbers from

qualified potential investors so that you can follow up with them

What Strategies Tactics Tools Information Budget and Team will

you need to Capture Prospects and turn them into LEADS

How will you get the names and data of potential investors interested in your region

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Getting Investors to KNOW YOU

Getting Potential Investors to learn about the Opportunity in your region

How will you attract potential investors to learn about the opportunity in your region

Find amp

Attract

Suspects

Getting

Investors to

KNOW YOU

1 What will be the sources of offline and online traffic of potential

investors that you will use to promote your Campaign

2 Will you attend trade shows business or industrial associations or

events with Trade amp Investment Diplomats

3 Will you buy databases and contact potential investors through

telemarketing email or direct marketing

4 Will you pay advertising on search engines and social networks with

special keywords

5 Will you use targeted discussion groups andor forums on Linked In

and Facebook Or promotional accounts on Twitter Pinterest

Instagram Flickr etc

6 Will you publish videos on YouTube Slideshare channels or other

video publishing platforms

7 Will you advertise on targeted magazines or newspapers

8 Will you launch articles and press releases on targeted media like

newsletters newspapers or bulletins or on your own blog

9 Will you use a Referral StrategyWhat Strategies Tactics Tools Information Budget

and Team will you need to attract Suspects to your

Media and turn them into Prospects

How will you attract potential investors to learn about the opportunity in your region

Your FDI Attraction Campaign Map amp Tracking System

MAKE SURE YOU MEASURE YOUR CONVERSION RATES FROM STAGE TO STAGE

FDI Attraction Campaign Map Example

Stage 1 Attract

Investors

Stage 3 Nurture

Investors

Stage 2 Capture

Names

Stage 4 Qualify

and convert

Stage 5 Sign

deals

Stage 6 Expand

Operations

Stage 7 attract

or develop

suppliers

Reach 8000

automotive

suppliers through

Embassies

Trade amp

Development

Organizations

Cold Callsemails

Linked In

Discussion

Groups Twitter

and 2 targeted

trade shows

Offer Guide amp

Webinar

ldquoBusiness

Opportunities

for Automotive

suppliersrdquo

available on

website

Commercial

Mission with

B2B

meetings

Negotiate

incentives

offer Soft

Landing

Incubator

Program

Organize

local B2B

events to

stimulate

growth in the

recently

landed

companies in

your region

Integrate or

develop

direct and

indirect

suppliersInvite to Filter

Nurture Investors with Success Stories Best Practices

and Calls to action to register for Commercial Mission

(7 sequenced email messages with a 3 day interval

reinforced through telemarketing)

Register for

Considerations for your tracking system

1 Be selective on your resource management human resources

time and budget

2 Determine which media or events will just bring results vs the

ones that will just be an EXPENSE with no return on investment

after stages 3 or 4

3 Prioritize on the campaigns that will bring a greater good for your

community in the long run job creation supplier development

infrastructure development academic development and most

importantly quality of life growth

4 Determine your total cost of investor acquisition In a B2B

environment you would not be allowed to spend more than 5 of

your income in MARKETING amp SALES or the ldquoTotal Cost of Client

Acquisitionrdquo So how much will you allocate for each stage

Regardless of what strategies tactics and tools you use to attract investors make sure you ALWAYS

TRACK results and conversion rates This will allow you to

Will YOU Be Our Next Success Story

At FDI Attraction Academy we are on a Mission

To help Economic Developers to attract Industrial Commercial

and Touristic Investment projects to their regions or project

through the Strategic Planning and Promotion of commercial

missions and global investor attraction Campaigns

Accept our challenge

ldquoLaunch your global campaign to attract foreign investors

to your region in 12 weeksrdquo

About FDI Attraction

FDI Attraction is on a mission to help industrial and economic developers to find attract and engage with potential investors for their regions

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

Some of our Strategic Alliances amp NetworkFDI Attraction Academy On demand or Live Training Programs

Phase 1 Identifying your IDEAL POTENTIAL INVESTOR ndash FDI Attraction Matrix

+ 8 Strategic elements for your FDI Attraction Campaign + Regional Value

Proposition amp Soft Landing Incubator Integration

Phase 2 Transformation of Value Proposition into Investment Guides Seminars

and a Global Marketing Campaign

Phase 3 Implementation of the Global Marketing Campaigns connected with

Embassies Trade amp Development + Industrial Associations amp Clusters

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

FDI Attraction - Business Development Programs

Go to httpacademyfdiattractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

Hands-on training organized in 3 Phases

Implementation Phase

bull Schedule Investment Seminars for events organized by embassies consulates clusters and associations

bull Launch direct marketing campaign through social networks press release and article market sites

Evaluation Phase Integrate best practices report and business development plan for the next 12 weeks

Module 1 Mapping the 7 stages of the Foreign Investment Attraction Process

Module 2 Integrating your database and networking map of potential investors

Module 3 Integrating your regional value proposition testimonials success stories + a soft landing and incubator program for

foreign companies

Module 4 Structuring an international referral program for Brokers

Phase 1

Regional

Value

Proposition

Creation

Module 5 Transform your Regional Value Proposition into an Investment Seminar Recorded Webinar and Guide

Module 6 Create a Global website with downloadable eBooks Investment guides and follow up system

Module 7 Create Regional Profiles on business and social networks press release and article marketing sites

Phase 2

Global

Marketing

Campaign

Design

Phase 3

Global

Marketing

Campaign

Launch

To learn more Go to HttpAcademyFDIAttractioncom

Virtual academy with immediate access to strategies tactics and tools to find attract

and land foreign investors in your region

247 access to our private members site with marketing materials eBooks and tools

Intended for economic community industrial and touristic developers looking to

attract international investors to their regions

50 Scholarship for qualified EDOs

PROMO CODE 50-SCHOLARSHIP-EDOS

Methodology

To learn more Go to HttpAcademyFDIAttractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

If you have any questions or comments contact us

wwwFDIAttractioncom | Strategyfdiattractioncom | +1 832 305 9234

Option 1 Join our Challenge and learn how to ldquoAttract investors in 12 weeksrdquo

HttpAcademyFDIAttractioncom

Option 2 Request our Foreign Investment attraction campaigns

httpwwwfdiattractioncomrequest-a-proposalhtml

Start your Foreign Investor attraction campaign Today

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Meeting Real Investors

How will we transform interested investors into real projects in our Community

Early Mid

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

Opportunities

Potential Investor Nurturing

Meeting Real

Investors1 Will you offer a Consultation call or Strategy Session for those

potential Investors interested in your region

2 Will you offer an Assessment to help them evaluate how

prepared they are in Knowledge Finance Networking or

anything they need to succeed in your region that allows you

to have a 1-on1 call or visit in a commercial mission

3 Will you offer the service of locating distributors andor

suppliers through a form on your website that allows you to

have a conversation with them

4 Will you offer a Total Cost Business Case that will allow

Investors to get an estimate of how much it will cost them to

do business in your region including labor utilities real estate

logistics taxes etc

5 Will you offer B2B meetings in your region with potential

clients and suppliers

What Strategies Tactics Tools Information Budget and Team will

you need to Convert Leads into Opportunities for your region

How will we transform interested investors into real projects in our Community

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Growing the

TRUST Factor

How will we transform interested investors into real projects in our Community

Early Mid

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Potential Investor Nurturing

Growing the

TRUST Factor

1 Will you host frequent webinars or promote eBooks showing

success stories amp case studies from companies already working

in your region

2 Will you develop special reports showing the opportunity for

Investors with supply chain integration or infrastructure needs

3 Will you host teleconferences or record podcasts interviewing

local managers or decision makers from companies already

investing in your region to provide testimonials

4 Will you host virtual tours or virtual trade shows where potential

investors can view videos podcasts reports or any kind of

media with information that they need

5 Will you maintain contact with your interested investors about

your reports through email SMS voicemail

What Strategies Tactics Tools Information Budget and Team will

you need to Convert Leads into Investment Opportunities

How will we transform interested investors into real projects in our Community

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Getting Investors to

LIKE YOU

How will you get the names and data of potential investors interested in your region

Early

Find amp

Attract

Suspects

Capture

Prospects

Getting Investors to

LIKE YOU1 What will you offer in your website or in a trade show to capture the names of

potential investors so that you can NURTURE THEM

2 Will you offer FREE access to Ebooks Webinars Lectures Seminars Reports

Directories Videos DVDs Books Teleconferences Virtual Trade Shows

3 Will you offer lists of projects that your region will support in any of the formats

mentioned below

4 Will those type of media be accessible from your website Will those media be in

any language that the potential investor might speak

5 Will they be able to access those media from any device like computers tablets

or mobile phones

6 Will you have international phone numbers so that potential investors can easily

reach you

7 When you attend events will you be able to capture the mobile numbers from

qualified potential investors so that you can follow up with them

What Strategies Tactics Tools Information Budget and Team will

you need to Capture Prospects and turn them into LEADS

How will you get the names and data of potential investors interested in your region

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Getting Investors to KNOW YOU

Getting Potential Investors to learn about the Opportunity in your region

How will you attract potential investors to learn about the opportunity in your region

Find amp

Attract

Suspects

Getting

Investors to

KNOW YOU

1 What will be the sources of offline and online traffic of potential

investors that you will use to promote your Campaign

2 Will you attend trade shows business or industrial associations or

events with Trade amp Investment Diplomats

3 Will you buy databases and contact potential investors through

telemarketing email or direct marketing

4 Will you pay advertising on search engines and social networks with

special keywords

5 Will you use targeted discussion groups andor forums on Linked In

and Facebook Or promotional accounts on Twitter Pinterest

Instagram Flickr etc

6 Will you publish videos on YouTube Slideshare channels or other

video publishing platforms

7 Will you advertise on targeted magazines or newspapers

8 Will you launch articles and press releases on targeted media like

newsletters newspapers or bulletins or on your own blog

9 Will you use a Referral StrategyWhat Strategies Tactics Tools Information Budget

and Team will you need to attract Suspects to your

Media and turn them into Prospects

How will you attract potential investors to learn about the opportunity in your region

Your FDI Attraction Campaign Map amp Tracking System

MAKE SURE YOU MEASURE YOUR CONVERSION RATES FROM STAGE TO STAGE

FDI Attraction Campaign Map Example

Stage 1 Attract

Investors

Stage 3 Nurture

Investors

Stage 2 Capture

Names

Stage 4 Qualify

and convert

Stage 5 Sign

deals

Stage 6 Expand

Operations

Stage 7 attract

or develop

suppliers

Reach 8000

automotive

suppliers through

Embassies

Trade amp

Development

Organizations

Cold Callsemails

Linked In

Discussion

Groups Twitter

and 2 targeted

trade shows

Offer Guide amp

Webinar

ldquoBusiness

Opportunities

for Automotive

suppliersrdquo

available on

website

Commercial

Mission with

B2B

meetings

Negotiate

incentives

offer Soft

Landing

Incubator

Program

Organize

local B2B

events to

stimulate

growth in the

recently

landed

companies in

your region

Integrate or

develop

direct and

indirect

suppliersInvite to Filter

Nurture Investors with Success Stories Best Practices

and Calls to action to register for Commercial Mission

(7 sequenced email messages with a 3 day interval

reinforced through telemarketing)

Register for

Considerations for your tracking system

1 Be selective on your resource management human resources

time and budget

2 Determine which media or events will just bring results vs the

ones that will just be an EXPENSE with no return on investment

after stages 3 or 4

3 Prioritize on the campaigns that will bring a greater good for your

community in the long run job creation supplier development

infrastructure development academic development and most

importantly quality of life growth

4 Determine your total cost of investor acquisition In a B2B

environment you would not be allowed to spend more than 5 of

your income in MARKETING amp SALES or the ldquoTotal Cost of Client

Acquisitionrdquo So how much will you allocate for each stage

Regardless of what strategies tactics and tools you use to attract investors make sure you ALWAYS

TRACK results and conversion rates This will allow you to

Will YOU Be Our Next Success Story

At FDI Attraction Academy we are on a Mission

To help Economic Developers to attract Industrial Commercial

and Touristic Investment projects to their regions or project

through the Strategic Planning and Promotion of commercial

missions and global investor attraction Campaigns

Accept our challenge

ldquoLaunch your global campaign to attract foreign investors

to your region in 12 weeksrdquo

About FDI Attraction

FDI Attraction is on a mission to help industrial and economic developers to find attract and engage with potential investors for their regions

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

Some of our Strategic Alliances amp NetworkFDI Attraction Academy On demand or Live Training Programs

Phase 1 Identifying your IDEAL POTENTIAL INVESTOR ndash FDI Attraction Matrix

+ 8 Strategic elements for your FDI Attraction Campaign + Regional Value

Proposition amp Soft Landing Incubator Integration

Phase 2 Transformation of Value Proposition into Investment Guides Seminars

and a Global Marketing Campaign

Phase 3 Implementation of the Global Marketing Campaigns connected with

Embassies Trade amp Development + Industrial Associations amp Clusters

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

FDI Attraction - Business Development Programs

Go to httpacademyfdiattractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

Hands-on training organized in 3 Phases

Implementation Phase

bull Schedule Investment Seminars for events organized by embassies consulates clusters and associations

bull Launch direct marketing campaign through social networks press release and article market sites

Evaluation Phase Integrate best practices report and business development plan for the next 12 weeks

Module 1 Mapping the 7 stages of the Foreign Investment Attraction Process

Module 2 Integrating your database and networking map of potential investors

Module 3 Integrating your regional value proposition testimonials success stories + a soft landing and incubator program for

foreign companies

Module 4 Structuring an international referral program for Brokers

Phase 1

Regional

Value

Proposition

Creation

Module 5 Transform your Regional Value Proposition into an Investment Seminar Recorded Webinar and Guide

Module 6 Create a Global website with downloadable eBooks Investment guides and follow up system

Module 7 Create Regional Profiles on business and social networks press release and article marketing sites

Phase 2

Global

Marketing

Campaign

Design

Phase 3

Global

Marketing

Campaign

Launch

To learn more Go to HttpAcademyFDIAttractioncom

Virtual academy with immediate access to strategies tactics and tools to find attract

and land foreign investors in your region

247 access to our private members site with marketing materials eBooks and tools

Intended for economic community industrial and touristic developers looking to

attract international investors to their regions

50 Scholarship for qualified EDOs

PROMO CODE 50-SCHOLARSHIP-EDOS

Methodology

To learn more Go to HttpAcademyFDIAttractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

If you have any questions or comments contact us

wwwFDIAttractioncom | Strategyfdiattractioncom | +1 832 305 9234

Option 1 Join our Challenge and learn how to ldquoAttract investors in 12 weeksrdquo

HttpAcademyFDIAttractioncom

Option 2 Request our Foreign Investment attraction campaigns

httpwwwfdiattractioncomrequest-a-proposalhtml

Start your Foreign Investor attraction campaign Today

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

Early Mid

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

Opportunities

Potential Investor Nurturing

Meeting Real

Investors1 Will you offer a Consultation call or Strategy Session for those

potential Investors interested in your region

2 Will you offer an Assessment to help them evaluate how

prepared they are in Knowledge Finance Networking or

anything they need to succeed in your region that allows you

to have a 1-on1 call or visit in a commercial mission

3 Will you offer the service of locating distributors andor

suppliers through a form on your website that allows you to

have a conversation with them

4 Will you offer a Total Cost Business Case that will allow

Investors to get an estimate of how much it will cost them to

do business in your region including labor utilities real estate

logistics taxes etc

5 Will you offer B2B meetings in your region with potential

clients and suppliers

What Strategies Tactics Tools Information Budget and Team will

you need to Convert Leads into Opportunities for your region

How will we transform interested investors into real projects in our Community

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Growing the

TRUST Factor

How will we transform interested investors into real projects in our Community

Early Mid

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Potential Investor Nurturing

Growing the

TRUST Factor

1 Will you host frequent webinars or promote eBooks showing

success stories amp case studies from companies already working

in your region

2 Will you develop special reports showing the opportunity for

Investors with supply chain integration or infrastructure needs

3 Will you host teleconferences or record podcasts interviewing

local managers or decision makers from companies already

investing in your region to provide testimonials

4 Will you host virtual tours or virtual trade shows where potential

investors can view videos podcasts reports or any kind of

media with information that they need

5 Will you maintain contact with your interested investors about

your reports through email SMS voicemail

What Strategies Tactics Tools Information Budget and Team will

you need to Convert Leads into Investment Opportunities

How will we transform interested investors into real projects in our Community

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Getting Investors to

LIKE YOU

How will you get the names and data of potential investors interested in your region

Early

Find amp

Attract

Suspects

Capture

Prospects

Getting Investors to

LIKE YOU1 What will you offer in your website or in a trade show to capture the names of

potential investors so that you can NURTURE THEM

2 Will you offer FREE access to Ebooks Webinars Lectures Seminars Reports

Directories Videos DVDs Books Teleconferences Virtual Trade Shows

3 Will you offer lists of projects that your region will support in any of the formats

mentioned below

4 Will those type of media be accessible from your website Will those media be in

any language that the potential investor might speak

5 Will they be able to access those media from any device like computers tablets

or mobile phones

6 Will you have international phone numbers so that potential investors can easily

reach you

7 When you attend events will you be able to capture the mobile numbers from

qualified potential investors so that you can follow up with them

What Strategies Tactics Tools Information Budget and Team will

you need to Capture Prospects and turn them into LEADS

How will you get the names and data of potential investors interested in your region

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Getting Investors to KNOW YOU

Getting Potential Investors to learn about the Opportunity in your region

How will you attract potential investors to learn about the opportunity in your region

Find amp

Attract

Suspects

Getting

Investors to

KNOW YOU

1 What will be the sources of offline and online traffic of potential

investors that you will use to promote your Campaign

2 Will you attend trade shows business or industrial associations or

events with Trade amp Investment Diplomats

3 Will you buy databases and contact potential investors through

telemarketing email or direct marketing

4 Will you pay advertising on search engines and social networks with

special keywords

5 Will you use targeted discussion groups andor forums on Linked In

and Facebook Or promotional accounts on Twitter Pinterest

Instagram Flickr etc

6 Will you publish videos on YouTube Slideshare channels or other

video publishing platforms

7 Will you advertise on targeted magazines or newspapers

8 Will you launch articles and press releases on targeted media like

newsletters newspapers or bulletins or on your own blog

9 Will you use a Referral StrategyWhat Strategies Tactics Tools Information Budget

and Team will you need to attract Suspects to your

Media and turn them into Prospects

How will you attract potential investors to learn about the opportunity in your region

Your FDI Attraction Campaign Map amp Tracking System

MAKE SURE YOU MEASURE YOUR CONVERSION RATES FROM STAGE TO STAGE

FDI Attraction Campaign Map Example

Stage 1 Attract

Investors

Stage 3 Nurture

Investors

Stage 2 Capture

Names

Stage 4 Qualify

and convert

Stage 5 Sign

deals

Stage 6 Expand

Operations

Stage 7 attract

or develop

suppliers

Reach 8000

automotive

suppliers through

Embassies

Trade amp

Development

Organizations

Cold Callsemails

Linked In

Discussion

Groups Twitter

and 2 targeted

trade shows

Offer Guide amp

Webinar

ldquoBusiness

Opportunities

for Automotive

suppliersrdquo

available on

website

Commercial

Mission with

B2B

meetings

Negotiate

incentives

offer Soft

Landing

Incubator

Program

Organize

local B2B

events to

stimulate

growth in the

recently

landed

companies in

your region

Integrate or

develop

direct and

indirect

suppliersInvite to Filter

Nurture Investors with Success Stories Best Practices

and Calls to action to register for Commercial Mission

(7 sequenced email messages with a 3 day interval

reinforced through telemarketing)

Register for

Considerations for your tracking system

1 Be selective on your resource management human resources

time and budget

2 Determine which media or events will just bring results vs the

ones that will just be an EXPENSE with no return on investment

after stages 3 or 4

3 Prioritize on the campaigns that will bring a greater good for your

community in the long run job creation supplier development

infrastructure development academic development and most

importantly quality of life growth

4 Determine your total cost of investor acquisition In a B2B

environment you would not be allowed to spend more than 5 of

your income in MARKETING amp SALES or the ldquoTotal Cost of Client

Acquisitionrdquo So how much will you allocate for each stage

Regardless of what strategies tactics and tools you use to attract investors make sure you ALWAYS

TRACK results and conversion rates This will allow you to

Will YOU Be Our Next Success Story

At FDI Attraction Academy we are on a Mission

To help Economic Developers to attract Industrial Commercial

and Touristic Investment projects to their regions or project

through the Strategic Planning and Promotion of commercial

missions and global investor attraction Campaigns

Accept our challenge

ldquoLaunch your global campaign to attract foreign investors

to your region in 12 weeksrdquo

About FDI Attraction

FDI Attraction is on a mission to help industrial and economic developers to find attract and engage with potential investors for their regions

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

Some of our Strategic Alliances amp NetworkFDI Attraction Academy On demand or Live Training Programs

Phase 1 Identifying your IDEAL POTENTIAL INVESTOR ndash FDI Attraction Matrix

+ 8 Strategic elements for your FDI Attraction Campaign + Regional Value

Proposition amp Soft Landing Incubator Integration

Phase 2 Transformation of Value Proposition into Investment Guides Seminars

and a Global Marketing Campaign

Phase 3 Implementation of the Global Marketing Campaigns connected with

Embassies Trade amp Development + Industrial Associations amp Clusters

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

FDI Attraction - Business Development Programs

Go to httpacademyfdiattractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

Hands-on training organized in 3 Phases

Implementation Phase

bull Schedule Investment Seminars for events organized by embassies consulates clusters and associations

bull Launch direct marketing campaign through social networks press release and article market sites

Evaluation Phase Integrate best practices report and business development plan for the next 12 weeks

Module 1 Mapping the 7 stages of the Foreign Investment Attraction Process

Module 2 Integrating your database and networking map of potential investors

Module 3 Integrating your regional value proposition testimonials success stories + a soft landing and incubator program for

foreign companies

Module 4 Structuring an international referral program for Brokers

Phase 1

Regional

Value

Proposition

Creation

Module 5 Transform your Regional Value Proposition into an Investment Seminar Recorded Webinar and Guide

Module 6 Create a Global website with downloadable eBooks Investment guides and follow up system

Module 7 Create Regional Profiles on business and social networks press release and article marketing sites

Phase 2

Global

Marketing

Campaign

Design

Phase 3

Global

Marketing

Campaign

Launch

To learn more Go to HttpAcademyFDIAttractioncom

Virtual academy with immediate access to strategies tactics and tools to find attract

and land foreign investors in your region

247 access to our private members site with marketing materials eBooks and tools

Intended for economic community industrial and touristic developers looking to

attract international investors to their regions

50 Scholarship for qualified EDOs

PROMO CODE 50-SCHOLARSHIP-EDOS

Methodology

To learn more Go to HttpAcademyFDIAttractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

If you have any questions or comments contact us

wwwFDIAttractioncom | Strategyfdiattractioncom | +1 832 305 9234

Option 1 Join our Challenge and learn how to ldquoAttract investors in 12 weeksrdquo

HttpAcademyFDIAttractioncom

Option 2 Request our Foreign Investment attraction campaigns

httpwwwfdiattractioncomrequest-a-proposalhtml

Start your Foreign Investor attraction campaign Today

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Growing the

TRUST Factor

How will we transform interested investors into real projects in our Community

Early Mid

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Potential Investor Nurturing

Growing the

TRUST Factor

1 Will you host frequent webinars or promote eBooks showing

success stories amp case studies from companies already working

in your region

2 Will you develop special reports showing the opportunity for

Investors with supply chain integration or infrastructure needs

3 Will you host teleconferences or record podcasts interviewing

local managers or decision makers from companies already

investing in your region to provide testimonials

4 Will you host virtual tours or virtual trade shows where potential

investors can view videos podcasts reports or any kind of

media with information that they need

5 Will you maintain contact with your interested investors about

your reports through email SMS voicemail

What Strategies Tactics Tools Information Budget and Team will

you need to Convert Leads into Investment Opportunities

How will we transform interested investors into real projects in our Community

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Getting Investors to

LIKE YOU

How will you get the names and data of potential investors interested in your region

Early

Find amp

Attract

Suspects

Capture

Prospects

Getting Investors to

LIKE YOU1 What will you offer in your website or in a trade show to capture the names of

potential investors so that you can NURTURE THEM

2 Will you offer FREE access to Ebooks Webinars Lectures Seminars Reports

Directories Videos DVDs Books Teleconferences Virtual Trade Shows

3 Will you offer lists of projects that your region will support in any of the formats

mentioned below

4 Will those type of media be accessible from your website Will those media be in

any language that the potential investor might speak

5 Will they be able to access those media from any device like computers tablets

or mobile phones

6 Will you have international phone numbers so that potential investors can easily

reach you

7 When you attend events will you be able to capture the mobile numbers from

qualified potential investors so that you can follow up with them

What Strategies Tactics Tools Information Budget and Team will

you need to Capture Prospects and turn them into LEADS

How will you get the names and data of potential investors interested in your region

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Getting Investors to KNOW YOU

Getting Potential Investors to learn about the Opportunity in your region

How will you attract potential investors to learn about the opportunity in your region

Find amp

Attract

Suspects

Getting

Investors to

KNOW YOU

1 What will be the sources of offline and online traffic of potential

investors that you will use to promote your Campaign

2 Will you attend trade shows business or industrial associations or

events with Trade amp Investment Diplomats

3 Will you buy databases and contact potential investors through

telemarketing email or direct marketing

4 Will you pay advertising on search engines and social networks with

special keywords

5 Will you use targeted discussion groups andor forums on Linked In

and Facebook Or promotional accounts on Twitter Pinterest

Instagram Flickr etc

6 Will you publish videos on YouTube Slideshare channels or other

video publishing platforms

7 Will you advertise on targeted magazines or newspapers

8 Will you launch articles and press releases on targeted media like

newsletters newspapers or bulletins or on your own blog

9 Will you use a Referral StrategyWhat Strategies Tactics Tools Information Budget

and Team will you need to attract Suspects to your

Media and turn them into Prospects

How will you attract potential investors to learn about the opportunity in your region

Your FDI Attraction Campaign Map amp Tracking System

MAKE SURE YOU MEASURE YOUR CONVERSION RATES FROM STAGE TO STAGE

FDI Attraction Campaign Map Example

Stage 1 Attract

Investors

Stage 3 Nurture

Investors

Stage 2 Capture

Names

Stage 4 Qualify

and convert

Stage 5 Sign

deals

Stage 6 Expand

Operations

Stage 7 attract

or develop

suppliers

Reach 8000

automotive

suppliers through

Embassies

Trade amp

Development

Organizations

Cold Callsemails

Linked In

Discussion

Groups Twitter

and 2 targeted

trade shows

Offer Guide amp

Webinar

ldquoBusiness

Opportunities

for Automotive

suppliersrdquo

available on

website

Commercial

Mission with

B2B

meetings

Negotiate

incentives

offer Soft

Landing

Incubator

Program

Organize

local B2B

events to

stimulate

growth in the

recently

landed

companies in

your region

Integrate or

develop

direct and

indirect

suppliersInvite to Filter

Nurture Investors with Success Stories Best Practices

and Calls to action to register for Commercial Mission

(7 sequenced email messages with a 3 day interval

reinforced through telemarketing)

Register for

Considerations for your tracking system

1 Be selective on your resource management human resources

time and budget

2 Determine which media or events will just bring results vs the

ones that will just be an EXPENSE with no return on investment

after stages 3 or 4

3 Prioritize on the campaigns that will bring a greater good for your

community in the long run job creation supplier development

infrastructure development academic development and most

importantly quality of life growth

4 Determine your total cost of investor acquisition In a B2B

environment you would not be allowed to spend more than 5 of

your income in MARKETING amp SALES or the ldquoTotal Cost of Client

Acquisitionrdquo So how much will you allocate for each stage

Regardless of what strategies tactics and tools you use to attract investors make sure you ALWAYS

TRACK results and conversion rates This will allow you to

Will YOU Be Our Next Success Story

At FDI Attraction Academy we are on a Mission

To help Economic Developers to attract Industrial Commercial

and Touristic Investment projects to their regions or project

through the Strategic Planning and Promotion of commercial

missions and global investor attraction Campaigns

Accept our challenge

ldquoLaunch your global campaign to attract foreign investors

to your region in 12 weeksrdquo

About FDI Attraction

FDI Attraction is on a mission to help industrial and economic developers to find attract and engage with potential investors for their regions

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

Some of our Strategic Alliances amp NetworkFDI Attraction Academy On demand or Live Training Programs

Phase 1 Identifying your IDEAL POTENTIAL INVESTOR ndash FDI Attraction Matrix

+ 8 Strategic elements for your FDI Attraction Campaign + Regional Value

Proposition amp Soft Landing Incubator Integration

Phase 2 Transformation of Value Proposition into Investment Guides Seminars

and a Global Marketing Campaign

Phase 3 Implementation of the Global Marketing Campaigns connected with

Embassies Trade amp Development + Industrial Associations amp Clusters

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

FDI Attraction - Business Development Programs

Go to httpacademyfdiattractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

Hands-on training organized in 3 Phases

Implementation Phase

bull Schedule Investment Seminars for events organized by embassies consulates clusters and associations

bull Launch direct marketing campaign through social networks press release and article market sites

Evaluation Phase Integrate best practices report and business development plan for the next 12 weeks

Module 1 Mapping the 7 stages of the Foreign Investment Attraction Process

Module 2 Integrating your database and networking map of potential investors

Module 3 Integrating your regional value proposition testimonials success stories + a soft landing and incubator program for

foreign companies

Module 4 Structuring an international referral program for Brokers

Phase 1

Regional

Value

Proposition

Creation

Module 5 Transform your Regional Value Proposition into an Investment Seminar Recorded Webinar and Guide

Module 6 Create a Global website with downloadable eBooks Investment guides and follow up system

Module 7 Create Regional Profiles on business and social networks press release and article marketing sites

Phase 2

Global

Marketing

Campaign

Design

Phase 3

Global

Marketing

Campaign

Launch

To learn more Go to HttpAcademyFDIAttractioncom

Virtual academy with immediate access to strategies tactics and tools to find attract

and land foreign investors in your region

247 access to our private members site with marketing materials eBooks and tools

Intended for economic community industrial and touristic developers looking to

attract international investors to their regions

50 Scholarship for qualified EDOs

PROMO CODE 50-SCHOLARSHIP-EDOS

Methodology

To learn more Go to HttpAcademyFDIAttractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

If you have any questions or comments contact us

wwwFDIAttractioncom | Strategyfdiattractioncom | +1 832 305 9234

Option 1 Join our Challenge and learn how to ldquoAttract investors in 12 weeksrdquo

HttpAcademyFDIAttractioncom

Option 2 Request our Foreign Investment attraction campaigns

httpwwwfdiattractioncomrequest-a-proposalhtml

Start your Foreign Investor attraction campaign Today

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

Early Mid

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Potential Investor Nurturing

Growing the

TRUST Factor

1 Will you host frequent webinars or promote eBooks showing

success stories amp case studies from companies already working

in your region

2 Will you develop special reports showing the opportunity for

Investors with supply chain integration or infrastructure needs

3 Will you host teleconferences or record podcasts interviewing

local managers or decision makers from companies already

investing in your region to provide testimonials

4 Will you host virtual tours or virtual trade shows where potential

investors can view videos podcasts reports or any kind of

media with information that they need

5 Will you maintain contact with your interested investors about

your reports through email SMS voicemail

What Strategies Tactics Tools Information Budget and Team will

you need to Convert Leads into Investment Opportunities

How will we transform interested investors into real projects in our Community

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Getting Investors to

LIKE YOU

How will you get the names and data of potential investors interested in your region

Early

Find amp

Attract

Suspects

Capture

Prospects

Getting Investors to

LIKE YOU1 What will you offer in your website or in a trade show to capture the names of

potential investors so that you can NURTURE THEM

2 Will you offer FREE access to Ebooks Webinars Lectures Seminars Reports

Directories Videos DVDs Books Teleconferences Virtual Trade Shows

3 Will you offer lists of projects that your region will support in any of the formats

mentioned below

4 Will those type of media be accessible from your website Will those media be in

any language that the potential investor might speak

5 Will they be able to access those media from any device like computers tablets

or mobile phones

6 Will you have international phone numbers so that potential investors can easily

reach you

7 When you attend events will you be able to capture the mobile numbers from

qualified potential investors so that you can follow up with them

What Strategies Tactics Tools Information Budget and Team will

you need to Capture Prospects and turn them into LEADS

How will you get the names and data of potential investors interested in your region

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Getting Investors to KNOW YOU

Getting Potential Investors to learn about the Opportunity in your region

How will you attract potential investors to learn about the opportunity in your region

Find amp

Attract

Suspects

Getting

Investors to

KNOW YOU

1 What will be the sources of offline and online traffic of potential

investors that you will use to promote your Campaign

2 Will you attend trade shows business or industrial associations or

events with Trade amp Investment Diplomats

3 Will you buy databases and contact potential investors through

telemarketing email or direct marketing

4 Will you pay advertising on search engines and social networks with

special keywords

5 Will you use targeted discussion groups andor forums on Linked In

and Facebook Or promotional accounts on Twitter Pinterest

Instagram Flickr etc

6 Will you publish videos on YouTube Slideshare channels or other

video publishing platforms

7 Will you advertise on targeted magazines or newspapers

8 Will you launch articles and press releases on targeted media like

newsletters newspapers or bulletins or on your own blog

9 Will you use a Referral StrategyWhat Strategies Tactics Tools Information Budget

and Team will you need to attract Suspects to your

Media and turn them into Prospects

How will you attract potential investors to learn about the opportunity in your region

Your FDI Attraction Campaign Map amp Tracking System

MAKE SURE YOU MEASURE YOUR CONVERSION RATES FROM STAGE TO STAGE

FDI Attraction Campaign Map Example

Stage 1 Attract

Investors

Stage 3 Nurture

Investors

Stage 2 Capture

Names

Stage 4 Qualify

and convert

Stage 5 Sign

deals

Stage 6 Expand

Operations

Stage 7 attract

or develop

suppliers

Reach 8000

automotive

suppliers through

Embassies

Trade amp

Development

Organizations

Cold Callsemails

Linked In

Discussion

Groups Twitter

and 2 targeted

trade shows

Offer Guide amp

Webinar

ldquoBusiness

Opportunities

for Automotive

suppliersrdquo

available on

website

Commercial

Mission with

B2B

meetings

Negotiate

incentives

offer Soft

Landing

Incubator

Program

Organize

local B2B

events to

stimulate

growth in the

recently

landed

companies in

your region

Integrate or

develop

direct and

indirect

suppliersInvite to Filter

Nurture Investors with Success Stories Best Practices

and Calls to action to register for Commercial Mission

(7 sequenced email messages with a 3 day interval

reinforced through telemarketing)

Register for

Considerations for your tracking system

1 Be selective on your resource management human resources

time and budget

2 Determine which media or events will just bring results vs the

ones that will just be an EXPENSE with no return on investment

after stages 3 or 4

3 Prioritize on the campaigns that will bring a greater good for your

community in the long run job creation supplier development

infrastructure development academic development and most

importantly quality of life growth

4 Determine your total cost of investor acquisition In a B2B

environment you would not be allowed to spend more than 5 of

your income in MARKETING amp SALES or the ldquoTotal Cost of Client

Acquisitionrdquo So how much will you allocate for each stage

Regardless of what strategies tactics and tools you use to attract investors make sure you ALWAYS

TRACK results and conversion rates This will allow you to

Will YOU Be Our Next Success Story

At FDI Attraction Academy we are on a Mission

To help Economic Developers to attract Industrial Commercial

and Touristic Investment projects to their regions or project

through the Strategic Planning and Promotion of commercial

missions and global investor attraction Campaigns

Accept our challenge

ldquoLaunch your global campaign to attract foreign investors

to your region in 12 weeksrdquo

About FDI Attraction

FDI Attraction is on a mission to help industrial and economic developers to find attract and engage with potential investors for their regions

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

Some of our Strategic Alliances amp NetworkFDI Attraction Academy On demand or Live Training Programs

Phase 1 Identifying your IDEAL POTENTIAL INVESTOR ndash FDI Attraction Matrix

+ 8 Strategic elements for your FDI Attraction Campaign + Regional Value

Proposition amp Soft Landing Incubator Integration

Phase 2 Transformation of Value Proposition into Investment Guides Seminars

and a Global Marketing Campaign

Phase 3 Implementation of the Global Marketing Campaigns connected with

Embassies Trade amp Development + Industrial Associations amp Clusters

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

FDI Attraction - Business Development Programs

Go to httpacademyfdiattractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

Hands-on training organized in 3 Phases

Implementation Phase

bull Schedule Investment Seminars for events organized by embassies consulates clusters and associations

bull Launch direct marketing campaign through social networks press release and article market sites

Evaluation Phase Integrate best practices report and business development plan for the next 12 weeks

Module 1 Mapping the 7 stages of the Foreign Investment Attraction Process

Module 2 Integrating your database and networking map of potential investors

Module 3 Integrating your regional value proposition testimonials success stories + a soft landing and incubator program for

foreign companies

Module 4 Structuring an international referral program for Brokers

Phase 1

Regional

Value

Proposition

Creation

Module 5 Transform your Regional Value Proposition into an Investment Seminar Recorded Webinar and Guide

Module 6 Create a Global website with downloadable eBooks Investment guides and follow up system

Module 7 Create Regional Profiles on business and social networks press release and article marketing sites

Phase 2

Global

Marketing

Campaign

Design

Phase 3

Global

Marketing

Campaign

Launch

To learn more Go to HttpAcademyFDIAttractioncom

Virtual academy with immediate access to strategies tactics and tools to find attract

and land foreign investors in your region

247 access to our private members site with marketing materials eBooks and tools

Intended for economic community industrial and touristic developers looking to

attract international investors to their regions

50 Scholarship for qualified EDOs

PROMO CODE 50-SCHOLARSHIP-EDOS

Methodology

To learn more Go to HttpAcademyFDIAttractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

If you have any questions or comments contact us

wwwFDIAttractioncom | Strategyfdiattractioncom | +1 832 305 9234

Option 1 Join our Challenge and learn how to ldquoAttract investors in 12 weeksrdquo

HttpAcademyFDIAttractioncom

Option 2 Request our Foreign Investment attraction campaigns

httpwwwfdiattractioncomrequest-a-proposalhtml

Start your Foreign Investor attraction campaign Today

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

Early Mid Late

Find amp

Attract

Suspects

Capture

ProspectsNurture

Leads

Convert

OpportunitiesLand Investors

Potential Investor Nurturing

Upgrade

InvestorsAttract Suppliers

Getting Investors to

LIKE YOU

How will you get the names and data of potential investors interested in your region

Early

Find amp

Attract

Suspects

Capture

Prospects

Getting Investors to

LIKE YOU1 What will you offer in your website or in a trade show to capture the names of

potential investors so that you can NURTURE THEM

2 Will you offer FREE access to Ebooks Webinars Lectures Seminars Reports

Directories Videos DVDs Books Teleconferences Virtual Trade Shows

3 Will you offer lists of projects that your region will support in any of the formats

mentioned below

4 Will those type of media be accessible from your website Will those media be in

any language that the potential investor might speak

5 Will they be able to access those media from any device like computers tablets

or mobile phones

6 Will you have international phone numbers so that potential investors can easily

reach you

7 When you attend events will you be able to capture the mobile numbers from

qualified potential investors so that you can follow up with them

What Strategies Tactics Tools Information Budget and Team will

you need to Capture Prospects and turn them into LEADS

How will you get the names and data of potential investors interested in your region

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Getting Investors to KNOW YOU

Getting Potential Investors to learn about the Opportunity in your region

How will you attract potential investors to learn about the opportunity in your region

Find amp

Attract

Suspects

Getting

Investors to

KNOW YOU

1 What will be the sources of offline and online traffic of potential

investors that you will use to promote your Campaign

2 Will you attend trade shows business or industrial associations or

events with Trade amp Investment Diplomats

3 Will you buy databases and contact potential investors through

telemarketing email or direct marketing

4 Will you pay advertising on search engines and social networks with

special keywords

5 Will you use targeted discussion groups andor forums on Linked In

and Facebook Or promotional accounts on Twitter Pinterest

Instagram Flickr etc

6 Will you publish videos on YouTube Slideshare channels or other

video publishing platforms

7 Will you advertise on targeted magazines or newspapers

8 Will you launch articles and press releases on targeted media like

newsletters newspapers or bulletins or on your own blog

9 Will you use a Referral StrategyWhat Strategies Tactics Tools Information Budget

and Team will you need to attract Suspects to your

Media and turn them into Prospects

How will you attract potential investors to learn about the opportunity in your region

Your FDI Attraction Campaign Map amp Tracking System

MAKE SURE YOU MEASURE YOUR CONVERSION RATES FROM STAGE TO STAGE

FDI Attraction Campaign Map Example

Stage 1 Attract

Investors

Stage 3 Nurture

Investors

Stage 2 Capture

Names

Stage 4 Qualify

and convert

Stage 5 Sign

deals

Stage 6 Expand

Operations

Stage 7 attract

or develop

suppliers

Reach 8000

automotive

suppliers through

Embassies

Trade amp

Development

Organizations

Cold Callsemails

Linked In

Discussion

Groups Twitter

and 2 targeted

trade shows

Offer Guide amp

Webinar

ldquoBusiness

Opportunities

for Automotive

suppliersrdquo

available on

website

Commercial

Mission with

B2B

meetings

Negotiate

incentives

offer Soft

Landing

Incubator

Program

Organize

local B2B

events to

stimulate

growth in the

recently

landed

companies in

your region

Integrate or

develop

direct and

indirect

suppliersInvite to Filter

Nurture Investors with Success Stories Best Practices

and Calls to action to register for Commercial Mission

(7 sequenced email messages with a 3 day interval

reinforced through telemarketing)

Register for

Considerations for your tracking system

1 Be selective on your resource management human resources

time and budget

2 Determine which media or events will just bring results vs the

ones that will just be an EXPENSE with no return on investment

after stages 3 or 4

3 Prioritize on the campaigns that will bring a greater good for your

community in the long run job creation supplier development

infrastructure development academic development and most

importantly quality of life growth

4 Determine your total cost of investor acquisition In a B2B

environment you would not be allowed to spend more than 5 of

your income in MARKETING amp SALES or the ldquoTotal Cost of Client

Acquisitionrdquo So how much will you allocate for each stage

Regardless of what strategies tactics and tools you use to attract investors make sure you ALWAYS

TRACK results and conversion rates This will allow you to

Will YOU Be Our Next Success Story

At FDI Attraction Academy we are on a Mission

To help Economic Developers to attract Industrial Commercial

and Touristic Investment projects to their regions or project

through the Strategic Planning and Promotion of commercial

missions and global investor attraction Campaigns

Accept our challenge

ldquoLaunch your global campaign to attract foreign investors

to your region in 12 weeksrdquo

About FDI Attraction

FDI Attraction is on a mission to help industrial and economic developers to find attract and engage with potential investors for their regions

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

Some of our Strategic Alliances amp NetworkFDI Attraction Academy On demand or Live Training Programs

Phase 1 Identifying your IDEAL POTENTIAL INVESTOR ndash FDI Attraction Matrix

+ 8 Strategic elements for your FDI Attraction Campaign + Regional Value

Proposition amp Soft Landing Incubator Integration

Phase 2 Transformation of Value Proposition into Investment Guides Seminars

and a Global Marketing Campaign

Phase 3 Implementation of the Global Marketing Campaigns connected with

Embassies Trade amp Development + Industrial Associations amp Clusters

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

FDI Attraction - Business Development Programs

Go to httpacademyfdiattractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

Hands-on training organized in 3 Phases

Implementation Phase

bull Schedule Investment Seminars for events organized by embassies consulates clusters and associations

bull Launch direct marketing campaign through social networks press release and article market sites

Evaluation Phase Integrate best practices report and business development plan for the next 12 weeks

Module 1 Mapping the 7 stages of the Foreign Investment Attraction Process

Module 2 Integrating your database and networking map of potential investors

Module 3 Integrating your regional value proposition testimonials success stories + a soft landing and incubator program for

foreign companies

Module 4 Structuring an international referral program for Brokers

Phase 1

Regional

Value

Proposition

Creation

Module 5 Transform your Regional Value Proposition into an Investment Seminar Recorded Webinar and Guide

Module 6 Create a Global website with downloadable eBooks Investment guides and follow up system

Module 7 Create Regional Profiles on business and social networks press release and article marketing sites

Phase 2

Global

Marketing

Campaign

Design

Phase 3

Global

Marketing

Campaign

Launch

To learn more Go to HttpAcademyFDIAttractioncom

Virtual academy with immediate access to strategies tactics and tools to find attract

and land foreign investors in your region

247 access to our private members site with marketing materials eBooks and tools

Intended for economic community industrial and touristic developers looking to

attract international investors to their regions

50 Scholarship for qualified EDOs

PROMO CODE 50-SCHOLARSHIP-EDOS

Methodology

To learn more Go to HttpAcademyFDIAttractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

If you have any questions or comments contact us

wwwFDIAttractioncom | Strategyfdiattractioncom | +1 832 305 9234

Option 1 Join our Challenge and learn how to ldquoAttract investors in 12 weeksrdquo

HttpAcademyFDIAttractioncom

Option 2 Request our Foreign Investment attraction campaigns

httpwwwfdiattractioncomrequest-a-proposalhtml

Start your Foreign Investor attraction campaign Today

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

Early

Find amp

Attract

Suspects

Capture

Prospects

Getting Investors to

LIKE YOU1 What will you offer in your website or in a trade show to capture the names of

potential investors so that you can NURTURE THEM

2 Will you offer FREE access to Ebooks Webinars Lectures Seminars Reports

Directories Videos DVDs Books Teleconferences Virtual Trade Shows

3 Will you offer lists of projects that your region will support in any of the formats

mentioned below

4 Will those type of media be accessible from your website Will those media be in

any language that the potential investor might speak

5 Will they be able to access those media from any device like computers tablets

or mobile phones

6 Will you have international phone numbers so that potential investors can easily

reach you

7 When you attend events will you be able to capture the mobile numbers from

qualified potential investors so that you can follow up with them

What Strategies Tactics Tools Information Budget and Team will

you need to Capture Prospects and turn them into LEADS

How will you get the names and data of potential investors interested in your region

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Getting Investors to KNOW YOU

Getting Potential Investors to learn about the Opportunity in your region

How will you attract potential investors to learn about the opportunity in your region

Find amp

Attract

Suspects

Getting

Investors to

KNOW YOU

1 What will be the sources of offline and online traffic of potential

investors that you will use to promote your Campaign

2 Will you attend trade shows business or industrial associations or

events with Trade amp Investment Diplomats

3 Will you buy databases and contact potential investors through

telemarketing email or direct marketing

4 Will you pay advertising on search engines and social networks with

special keywords

5 Will you use targeted discussion groups andor forums on Linked In

and Facebook Or promotional accounts on Twitter Pinterest

Instagram Flickr etc

6 Will you publish videos on YouTube Slideshare channels or other

video publishing platforms

7 Will you advertise on targeted magazines or newspapers

8 Will you launch articles and press releases on targeted media like

newsletters newspapers or bulletins or on your own blog

9 Will you use a Referral StrategyWhat Strategies Tactics Tools Information Budget

and Team will you need to attract Suspects to your

Media and turn them into Prospects

How will you attract potential investors to learn about the opportunity in your region

Your FDI Attraction Campaign Map amp Tracking System

MAKE SURE YOU MEASURE YOUR CONVERSION RATES FROM STAGE TO STAGE

FDI Attraction Campaign Map Example

Stage 1 Attract

Investors

Stage 3 Nurture

Investors

Stage 2 Capture

Names

Stage 4 Qualify

and convert

Stage 5 Sign

deals

Stage 6 Expand

Operations

Stage 7 attract

or develop

suppliers

Reach 8000

automotive

suppliers through

Embassies

Trade amp

Development

Organizations

Cold Callsemails

Linked In

Discussion

Groups Twitter

and 2 targeted

trade shows

Offer Guide amp

Webinar

ldquoBusiness

Opportunities

for Automotive

suppliersrdquo

available on

website

Commercial

Mission with

B2B

meetings

Negotiate

incentives

offer Soft

Landing

Incubator

Program

Organize

local B2B

events to

stimulate

growth in the

recently

landed

companies in

your region

Integrate or

develop

direct and

indirect

suppliersInvite to Filter

Nurture Investors with Success Stories Best Practices

and Calls to action to register for Commercial Mission

(7 sequenced email messages with a 3 day interval

reinforced through telemarketing)

Register for

Considerations for your tracking system

1 Be selective on your resource management human resources

time and budget

2 Determine which media or events will just bring results vs the

ones that will just be an EXPENSE with no return on investment

after stages 3 or 4

3 Prioritize on the campaigns that will bring a greater good for your

community in the long run job creation supplier development

infrastructure development academic development and most

importantly quality of life growth

4 Determine your total cost of investor acquisition In a B2B

environment you would not be allowed to spend more than 5 of

your income in MARKETING amp SALES or the ldquoTotal Cost of Client

Acquisitionrdquo So how much will you allocate for each stage

Regardless of what strategies tactics and tools you use to attract investors make sure you ALWAYS

TRACK results and conversion rates This will allow you to

Will YOU Be Our Next Success Story

At FDI Attraction Academy we are on a Mission

To help Economic Developers to attract Industrial Commercial

and Touristic Investment projects to their regions or project

through the Strategic Planning and Promotion of commercial

missions and global investor attraction Campaigns

Accept our challenge

ldquoLaunch your global campaign to attract foreign investors

to your region in 12 weeksrdquo

About FDI Attraction

FDI Attraction is on a mission to help industrial and economic developers to find attract and engage with potential investors for their regions

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

Some of our Strategic Alliances amp NetworkFDI Attraction Academy On demand or Live Training Programs

Phase 1 Identifying your IDEAL POTENTIAL INVESTOR ndash FDI Attraction Matrix

+ 8 Strategic elements for your FDI Attraction Campaign + Regional Value

Proposition amp Soft Landing Incubator Integration

Phase 2 Transformation of Value Proposition into Investment Guides Seminars

and a Global Marketing Campaign

Phase 3 Implementation of the Global Marketing Campaigns connected with

Embassies Trade amp Development + Industrial Associations amp Clusters

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

FDI Attraction - Business Development Programs

Go to httpacademyfdiattractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

Hands-on training organized in 3 Phases

Implementation Phase

bull Schedule Investment Seminars for events organized by embassies consulates clusters and associations

bull Launch direct marketing campaign through social networks press release and article market sites

Evaluation Phase Integrate best practices report and business development plan for the next 12 weeks

Module 1 Mapping the 7 stages of the Foreign Investment Attraction Process

Module 2 Integrating your database and networking map of potential investors

Module 3 Integrating your regional value proposition testimonials success stories + a soft landing and incubator program for

foreign companies

Module 4 Structuring an international referral program for Brokers

Phase 1

Regional

Value

Proposition

Creation

Module 5 Transform your Regional Value Proposition into an Investment Seminar Recorded Webinar and Guide

Module 6 Create a Global website with downloadable eBooks Investment guides and follow up system

Module 7 Create Regional Profiles on business and social networks press release and article marketing sites

Phase 2

Global

Marketing

Campaign

Design

Phase 3

Global

Marketing

Campaign

Launch

To learn more Go to HttpAcademyFDIAttractioncom

Virtual academy with immediate access to strategies tactics and tools to find attract

and land foreign investors in your region

247 access to our private members site with marketing materials eBooks and tools

Intended for economic community industrial and touristic developers looking to

attract international investors to their regions

50 Scholarship for qualified EDOs

PROMO CODE 50-SCHOLARSHIP-EDOS

Methodology

To learn more Go to HttpAcademyFDIAttractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

If you have any questions or comments contact us

wwwFDIAttractioncom | Strategyfdiattractioncom | +1 832 305 9234

Option 1 Join our Challenge and learn how to ldquoAttract investors in 12 weeksrdquo

HttpAcademyFDIAttractioncom

Option 2 Request our Foreign Investment attraction campaigns

httpwwwfdiattractioncomrequest-a-proposalhtml

Start your Foreign Investor attraction campaign Today

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

Early Mid Late

Find amp Attract

Suspects

Capture Prospects

Nurture Leads

ConvertOpportunities

Land Investors

Potential Investor Nurturing

UpgradeInvestors

Attract Suppliers

Getting Investors to KNOW YOU

Getting Potential Investors to learn about the Opportunity in your region

How will you attract potential investors to learn about the opportunity in your region

Find amp

Attract

Suspects

Getting

Investors to

KNOW YOU

1 What will be the sources of offline and online traffic of potential

investors that you will use to promote your Campaign

2 Will you attend trade shows business or industrial associations or

events with Trade amp Investment Diplomats

3 Will you buy databases and contact potential investors through

telemarketing email or direct marketing

4 Will you pay advertising on search engines and social networks with

special keywords

5 Will you use targeted discussion groups andor forums on Linked In

and Facebook Or promotional accounts on Twitter Pinterest

Instagram Flickr etc

6 Will you publish videos on YouTube Slideshare channels or other

video publishing platforms

7 Will you advertise on targeted magazines or newspapers

8 Will you launch articles and press releases on targeted media like

newsletters newspapers or bulletins or on your own blog

9 Will you use a Referral StrategyWhat Strategies Tactics Tools Information Budget

and Team will you need to attract Suspects to your

Media and turn them into Prospects

How will you attract potential investors to learn about the opportunity in your region

Your FDI Attraction Campaign Map amp Tracking System

MAKE SURE YOU MEASURE YOUR CONVERSION RATES FROM STAGE TO STAGE

FDI Attraction Campaign Map Example

Stage 1 Attract

Investors

Stage 3 Nurture

Investors

Stage 2 Capture

Names

Stage 4 Qualify

and convert

Stage 5 Sign

deals

Stage 6 Expand

Operations

Stage 7 attract

or develop

suppliers

Reach 8000

automotive

suppliers through

Embassies

Trade amp

Development

Organizations

Cold Callsemails

Linked In

Discussion

Groups Twitter

and 2 targeted

trade shows

Offer Guide amp

Webinar

ldquoBusiness

Opportunities

for Automotive

suppliersrdquo

available on

website

Commercial

Mission with

B2B

meetings

Negotiate

incentives

offer Soft

Landing

Incubator

Program

Organize

local B2B

events to

stimulate

growth in the

recently

landed

companies in

your region

Integrate or

develop

direct and

indirect

suppliersInvite to Filter

Nurture Investors with Success Stories Best Practices

and Calls to action to register for Commercial Mission

(7 sequenced email messages with a 3 day interval

reinforced through telemarketing)

Register for

Considerations for your tracking system

1 Be selective on your resource management human resources

time and budget

2 Determine which media or events will just bring results vs the

ones that will just be an EXPENSE with no return on investment

after stages 3 or 4

3 Prioritize on the campaigns that will bring a greater good for your

community in the long run job creation supplier development

infrastructure development academic development and most

importantly quality of life growth

4 Determine your total cost of investor acquisition In a B2B

environment you would not be allowed to spend more than 5 of

your income in MARKETING amp SALES or the ldquoTotal Cost of Client

Acquisitionrdquo So how much will you allocate for each stage

Regardless of what strategies tactics and tools you use to attract investors make sure you ALWAYS

TRACK results and conversion rates This will allow you to

Will YOU Be Our Next Success Story

At FDI Attraction Academy we are on a Mission

To help Economic Developers to attract Industrial Commercial

and Touristic Investment projects to their regions or project

through the Strategic Planning and Promotion of commercial

missions and global investor attraction Campaigns

Accept our challenge

ldquoLaunch your global campaign to attract foreign investors

to your region in 12 weeksrdquo

About FDI Attraction

FDI Attraction is on a mission to help industrial and economic developers to find attract and engage with potential investors for their regions

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

Some of our Strategic Alliances amp NetworkFDI Attraction Academy On demand or Live Training Programs

Phase 1 Identifying your IDEAL POTENTIAL INVESTOR ndash FDI Attraction Matrix

+ 8 Strategic elements for your FDI Attraction Campaign + Regional Value

Proposition amp Soft Landing Incubator Integration

Phase 2 Transformation of Value Proposition into Investment Guides Seminars

and a Global Marketing Campaign

Phase 3 Implementation of the Global Marketing Campaigns connected with

Embassies Trade amp Development + Industrial Associations amp Clusters

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

FDI Attraction - Business Development Programs

Go to httpacademyfdiattractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

Hands-on training organized in 3 Phases

Implementation Phase

bull Schedule Investment Seminars for events organized by embassies consulates clusters and associations

bull Launch direct marketing campaign through social networks press release and article market sites

Evaluation Phase Integrate best practices report and business development plan for the next 12 weeks

Module 1 Mapping the 7 stages of the Foreign Investment Attraction Process

Module 2 Integrating your database and networking map of potential investors

Module 3 Integrating your regional value proposition testimonials success stories + a soft landing and incubator program for

foreign companies

Module 4 Structuring an international referral program for Brokers

Phase 1

Regional

Value

Proposition

Creation

Module 5 Transform your Regional Value Proposition into an Investment Seminar Recorded Webinar and Guide

Module 6 Create a Global website with downloadable eBooks Investment guides and follow up system

Module 7 Create Regional Profiles on business and social networks press release and article marketing sites

Phase 2

Global

Marketing

Campaign

Design

Phase 3

Global

Marketing

Campaign

Launch

To learn more Go to HttpAcademyFDIAttractioncom

Virtual academy with immediate access to strategies tactics and tools to find attract

and land foreign investors in your region

247 access to our private members site with marketing materials eBooks and tools

Intended for economic community industrial and touristic developers looking to

attract international investors to their regions

50 Scholarship for qualified EDOs

PROMO CODE 50-SCHOLARSHIP-EDOS

Methodology

To learn more Go to HttpAcademyFDIAttractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

If you have any questions or comments contact us

wwwFDIAttractioncom | Strategyfdiattractioncom | +1 832 305 9234

Option 1 Join our Challenge and learn how to ldquoAttract investors in 12 weeksrdquo

HttpAcademyFDIAttractioncom

Option 2 Request our Foreign Investment attraction campaigns

httpwwwfdiattractioncomrequest-a-proposalhtml

Start your Foreign Investor attraction campaign Today

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

Find amp

Attract

Suspects

Getting

Investors to

KNOW YOU

1 What will be the sources of offline and online traffic of potential

investors that you will use to promote your Campaign

2 Will you attend trade shows business or industrial associations or

events with Trade amp Investment Diplomats

3 Will you buy databases and contact potential investors through

telemarketing email or direct marketing

4 Will you pay advertising on search engines and social networks with

special keywords

5 Will you use targeted discussion groups andor forums on Linked In

and Facebook Or promotional accounts on Twitter Pinterest

Instagram Flickr etc

6 Will you publish videos on YouTube Slideshare channels or other

video publishing platforms

7 Will you advertise on targeted magazines or newspapers

8 Will you launch articles and press releases on targeted media like

newsletters newspapers or bulletins or on your own blog

9 Will you use a Referral StrategyWhat Strategies Tactics Tools Information Budget

and Team will you need to attract Suspects to your

Media and turn them into Prospects

How will you attract potential investors to learn about the opportunity in your region

Your FDI Attraction Campaign Map amp Tracking System

MAKE SURE YOU MEASURE YOUR CONVERSION RATES FROM STAGE TO STAGE

FDI Attraction Campaign Map Example

Stage 1 Attract

Investors

Stage 3 Nurture

Investors

Stage 2 Capture

Names

Stage 4 Qualify

and convert

Stage 5 Sign

deals

Stage 6 Expand

Operations

Stage 7 attract

or develop

suppliers

Reach 8000

automotive

suppliers through

Embassies

Trade amp

Development

Organizations

Cold Callsemails

Linked In

Discussion

Groups Twitter

and 2 targeted

trade shows

Offer Guide amp

Webinar

ldquoBusiness

Opportunities

for Automotive

suppliersrdquo

available on

website

Commercial

Mission with

B2B

meetings

Negotiate

incentives

offer Soft

Landing

Incubator

Program

Organize

local B2B

events to

stimulate

growth in the

recently

landed

companies in

your region

Integrate or

develop

direct and

indirect

suppliersInvite to Filter

Nurture Investors with Success Stories Best Practices

and Calls to action to register for Commercial Mission

(7 sequenced email messages with a 3 day interval

reinforced through telemarketing)

Register for

Considerations for your tracking system

1 Be selective on your resource management human resources

time and budget

2 Determine which media or events will just bring results vs the

ones that will just be an EXPENSE with no return on investment

after stages 3 or 4

3 Prioritize on the campaigns that will bring a greater good for your

community in the long run job creation supplier development

infrastructure development academic development and most

importantly quality of life growth

4 Determine your total cost of investor acquisition In a B2B

environment you would not be allowed to spend more than 5 of

your income in MARKETING amp SALES or the ldquoTotal Cost of Client

Acquisitionrdquo So how much will you allocate for each stage

Regardless of what strategies tactics and tools you use to attract investors make sure you ALWAYS

TRACK results and conversion rates This will allow you to

Will YOU Be Our Next Success Story

At FDI Attraction Academy we are on a Mission

To help Economic Developers to attract Industrial Commercial

and Touristic Investment projects to their regions or project

through the Strategic Planning and Promotion of commercial

missions and global investor attraction Campaigns

Accept our challenge

ldquoLaunch your global campaign to attract foreign investors

to your region in 12 weeksrdquo

About FDI Attraction

FDI Attraction is on a mission to help industrial and economic developers to find attract and engage with potential investors for their regions

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

Some of our Strategic Alliances amp NetworkFDI Attraction Academy On demand or Live Training Programs

Phase 1 Identifying your IDEAL POTENTIAL INVESTOR ndash FDI Attraction Matrix

+ 8 Strategic elements for your FDI Attraction Campaign + Regional Value

Proposition amp Soft Landing Incubator Integration

Phase 2 Transformation of Value Proposition into Investment Guides Seminars

and a Global Marketing Campaign

Phase 3 Implementation of the Global Marketing Campaigns connected with

Embassies Trade amp Development + Industrial Associations amp Clusters

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

FDI Attraction - Business Development Programs

Go to httpacademyfdiattractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

Hands-on training organized in 3 Phases

Implementation Phase

bull Schedule Investment Seminars for events organized by embassies consulates clusters and associations

bull Launch direct marketing campaign through social networks press release and article market sites

Evaluation Phase Integrate best practices report and business development plan for the next 12 weeks

Module 1 Mapping the 7 stages of the Foreign Investment Attraction Process

Module 2 Integrating your database and networking map of potential investors

Module 3 Integrating your regional value proposition testimonials success stories + a soft landing and incubator program for

foreign companies

Module 4 Structuring an international referral program for Brokers

Phase 1

Regional

Value

Proposition

Creation

Module 5 Transform your Regional Value Proposition into an Investment Seminar Recorded Webinar and Guide

Module 6 Create a Global website with downloadable eBooks Investment guides and follow up system

Module 7 Create Regional Profiles on business and social networks press release and article marketing sites

Phase 2

Global

Marketing

Campaign

Design

Phase 3

Global

Marketing

Campaign

Launch

To learn more Go to HttpAcademyFDIAttractioncom

Virtual academy with immediate access to strategies tactics and tools to find attract

and land foreign investors in your region

247 access to our private members site with marketing materials eBooks and tools

Intended for economic community industrial and touristic developers looking to

attract international investors to their regions

50 Scholarship for qualified EDOs

PROMO CODE 50-SCHOLARSHIP-EDOS

Methodology

To learn more Go to HttpAcademyFDIAttractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

If you have any questions or comments contact us

wwwFDIAttractioncom | Strategyfdiattractioncom | +1 832 305 9234

Option 1 Join our Challenge and learn how to ldquoAttract investors in 12 weeksrdquo

HttpAcademyFDIAttractioncom

Option 2 Request our Foreign Investment attraction campaigns

httpwwwfdiattractioncomrequest-a-proposalhtml

Start your Foreign Investor attraction campaign Today

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

Your FDI Attraction Campaign Map amp Tracking System

MAKE SURE YOU MEASURE YOUR CONVERSION RATES FROM STAGE TO STAGE

FDI Attraction Campaign Map Example

Stage 1 Attract

Investors

Stage 3 Nurture

Investors

Stage 2 Capture

Names

Stage 4 Qualify

and convert

Stage 5 Sign

deals

Stage 6 Expand

Operations

Stage 7 attract

or develop

suppliers

Reach 8000

automotive

suppliers through

Embassies

Trade amp

Development

Organizations

Cold Callsemails

Linked In

Discussion

Groups Twitter

and 2 targeted

trade shows

Offer Guide amp

Webinar

ldquoBusiness

Opportunities

for Automotive

suppliersrdquo

available on

website

Commercial

Mission with

B2B

meetings

Negotiate

incentives

offer Soft

Landing

Incubator

Program

Organize

local B2B

events to

stimulate

growth in the

recently

landed

companies in

your region

Integrate or

develop

direct and

indirect

suppliersInvite to Filter

Nurture Investors with Success Stories Best Practices

and Calls to action to register for Commercial Mission

(7 sequenced email messages with a 3 day interval

reinforced through telemarketing)

Register for

Considerations for your tracking system

1 Be selective on your resource management human resources

time and budget

2 Determine which media or events will just bring results vs the

ones that will just be an EXPENSE with no return on investment

after stages 3 or 4

3 Prioritize on the campaigns that will bring a greater good for your

community in the long run job creation supplier development

infrastructure development academic development and most

importantly quality of life growth

4 Determine your total cost of investor acquisition In a B2B

environment you would not be allowed to spend more than 5 of

your income in MARKETING amp SALES or the ldquoTotal Cost of Client

Acquisitionrdquo So how much will you allocate for each stage

Regardless of what strategies tactics and tools you use to attract investors make sure you ALWAYS

TRACK results and conversion rates This will allow you to

Will YOU Be Our Next Success Story

At FDI Attraction Academy we are on a Mission

To help Economic Developers to attract Industrial Commercial

and Touristic Investment projects to their regions or project

through the Strategic Planning and Promotion of commercial

missions and global investor attraction Campaigns

Accept our challenge

ldquoLaunch your global campaign to attract foreign investors

to your region in 12 weeksrdquo

About FDI Attraction

FDI Attraction is on a mission to help industrial and economic developers to find attract and engage with potential investors for their regions

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

Some of our Strategic Alliances amp NetworkFDI Attraction Academy On demand or Live Training Programs

Phase 1 Identifying your IDEAL POTENTIAL INVESTOR ndash FDI Attraction Matrix

+ 8 Strategic elements for your FDI Attraction Campaign + Regional Value

Proposition amp Soft Landing Incubator Integration

Phase 2 Transformation of Value Proposition into Investment Guides Seminars

and a Global Marketing Campaign

Phase 3 Implementation of the Global Marketing Campaigns connected with

Embassies Trade amp Development + Industrial Associations amp Clusters

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

FDI Attraction - Business Development Programs

Go to httpacademyfdiattractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

Hands-on training organized in 3 Phases

Implementation Phase

bull Schedule Investment Seminars for events organized by embassies consulates clusters and associations

bull Launch direct marketing campaign through social networks press release and article market sites

Evaluation Phase Integrate best practices report and business development plan for the next 12 weeks

Module 1 Mapping the 7 stages of the Foreign Investment Attraction Process

Module 2 Integrating your database and networking map of potential investors

Module 3 Integrating your regional value proposition testimonials success stories + a soft landing and incubator program for

foreign companies

Module 4 Structuring an international referral program for Brokers

Phase 1

Regional

Value

Proposition

Creation

Module 5 Transform your Regional Value Proposition into an Investment Seminar Recorded Webinar and Guide

Module 6 Create a Global website with downloadable eBooks Investment guides and follow up system

Module 7 Create Regional Profiles on business and social networks press release and article marketing sites

Phase 2

Global

Marketing

Campaign

Design

Phase 3

Global

Marketing

Campaign

Launch

To learn more Go to HttpAcademyFDIAttractioncom

Virtual academy with immediate access to strategies tactics and tools to find attract

and land foreign investors in your region

247 access to our private members site with marketing materials eBooks and tools

Intended for economic community industrial and touristic developers looking to

attract international investors to their regions

50 Scholarship for qualified EDOs

PROMO CODE 50-SCHOLARSHIP-EDOS

Methodology

To learn more Go to HttpAcademyFDIAttractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

If you have any questions or comments contact us

wwwFDIAttractioncom | Strategyfdiattractioncom | +1 832 305 9234

Option 1 Join our Challenge and learn how to ldquoAttract investors in 12 weeksrdquo

HttpAcademyFDIAttractioncom

Option 2 Request our Foreign Investment attraction campaigns

httpwwwfdiattractioncomrequest-a-proposalhtml

Start your Foreign Investor attraction campaign Today

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

FDI Attraction Campaign Map Example

Stage 1 Attract

Investors

Stage 3 Nurture

Investors

Stage 2 Capture

Names

Stage 4 Qualify

and convert

Stage 5 Sign

deals

Stage 6 Expand

Operations

Stage 7 attract

or develop

suppliers

Reach 8000

automotive

suppliers through

Embassies

Trade amp

Development

Organizations

Cold Callsemails

Linked In

Discussion

Groups Twitter

and 2 targeted

trade shows

Offer Guide amp

Webinar

ldquoBusiness

Opportunities

for Automotive

suppliersrdquo

available on

website

Commercial

Mission with

B2B

meetings

Negotiate

incentives

offer Soft

Landing

Incubator

Program

Organize

local B2B

events to

stimulate

growth in the

recently

landed

companies in

your region

Integrate or

develop

direct and

indirect

suppliersInvite to Filter

Nurture Investors with Success Stories Best Practices

and Calls to action to register for Commercial Mission

(7 sequenced email messages with a 3 day interval

reinforced through telemarketing)

Register for

Considerations for your tracking system

1 Be selective on your resource management human resources

time and budget

2 Determine which media or events will just bring results vs the

ones that will just be an EXPENSE with no return on investment

after stages 3 or 4

3 Prioritize on the campaigns that will bring a greater good for your

community in the long run job creation supplier development

infrastructure development academic development and most

importantly quality of life growth

4 Determine your total cost of investor acquisition In a B2B

environment you would not be allowed to spend more than 5 of

your income in MARKETING amp SALES or the ldquoTotal Cost of Client

Acquisitionrdquo So how much will you allocate for each stage

Regardless of what strategies tactics and tools you use to attract investors make sure you ALWAYS

TRACK results and conversion rates This will allow you to

Will YOU Be Our Next Success Story

At FDI Attraction Academy we are on a Mission

To help Economic Developers to attract Industrial Commercial

and Touristic Investment projects to their regions or project

through the Strategic Planning and Promotion of commercial

missions and global investor attraction Campaigns

Accept our challenge

ldquoLaunch your global campaign to attract foreign investors

to your region in 12 weeksrdquo

About FDI Attraction

FDI Attraction is on a mission to help industrial and economic developers to find attract and engage with potential investors for their regions

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

Some of our Strategic Alliances amp NetworkFDI Attraction Academy On demand or Live Training Programs

Phase 1 Identifying your IDEAL POTENTIAL INVESTOR ndash FDI Attraction Matrix

+ 8 Strategic elements for your FDI Attraction Campaign + Regional Value

Proposition amp Soft Landing Incubator Integration

Phase 2 Transformation of Value Proposition into Investment Guides Seminars

and a Global Marketing Campaign

Phase 3 Implementation of the Global Marketing Campaigns connected with

Embassies Trade amp Development + Industrial Associations amp Clusters

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

FDI Attraction - Business Development Programs

Go to httpacademyfdiattractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

Hands-on training organized in 3 Phases

Implementation Phase

bull Schedule Investment Seminars for events organized by embassies consulates clusters and associations

bull Launch direct marketing campaign through social networks press release and article market sites

Evaluation Phase Integrate best practices report and business development plan for the next 12 weeks

Module 1 Mapping the 7 stages of the Foreign Investment Attraction Process

Module 2 Integrating your database and networking map of potential investors

Module 3 Integrating your regional value proposition testimonials success stories + a soft landing and incubator program for

foreign companies

Module 4 Structuring an international referral program for Brokers

Phase 1

Regional

Value

Proposition

Creation

Module 5 Transform your Regional Value Proposition into an Investment Seminar Recorded Webinar and Guide

Module 6 Create a Global website with downloadable eBooks Investment guides and follow up system

Module 7 Create Regional Profiles on business and social networks press release and article marketing sites

Phase 2

Global

Marketing

Campaign

Design

Phase 3

Global

Marketing

Campaign

Launch

To learn more Go to HttpAcademyFDIAttractioncom

Virtual academy with immediate access to strategies tactics and tools to find attract

and land foreign investors in your region

247 access to our private members site with marketing materials eBooks and tools

Intended for economic community industrial and touristic developers looking to

attract international investors to their regions

50 Scholarship for qualified EDOs

PROMO CODE 50-SCHOLARSHIP-EDOS

Methodology

To learn more Go to HttpAcademyFDIAttractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

If you have any questions or comments contact us

wwwFDIAttractioncom | Strategyfdiattractioncom | +1 832 305 9234

Option 1 Join our Challenge and learn how to ldquoAttract investors in 12 weeksrdquo

HttpAcademyFDIAttractioncom

Option 2 Request our Foreign Investment attraction campaigns

httpwwwfdiattractioncomrequest-a-proposalhtml

Start your Foreign Investor attraction campaign Today

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

Considerations for your tracking system

1 Be selective on your resource management human resources

time and budget

2 Determine which media or events will just bring results vs the

ones that will just be an EXPENSE with no return on investment

after stages 3 or 4

3 Prioritize on the campaigns that will bring a greater good for your

community in the long run job creation supplier development

infrastructure development academic development and most

importantly quality of life growth

4 Determine your total cost of investor acquisition In a B2B

environment you would not be allowed to spend more than 5 of

your income in MARKETING amp SALES or the ldquoTotal Cost of Client

Acquisitionrdquo So how much will you allocate for each stage

Regardless of what strategies tactics and tools you use to attract investors make sure you ALWAYS

TRACK results and conversion rates This will allow you to

Will YOU Be Our Next Success Story

At FDI Attraction Academy we are on a Mission

To help Economic Developers to attract Industrial Commercial

and Touristic Investment projects to their regions or project

through the Strategic Planning and Promotion of commercial

missions and global investor attraction Campaigns

Accept our challenge

ldquoLaunch your global campaign to attract foreign investors

to your region in 12 weeksrdquo

About FDI Attraction

FDI Attraction is on a mission to help industrial and economic developers to find attract and engage with potential investors for their regions

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

Some of our Strategic Alliances amp NetworkFDI Attraction Academy On demand or Live Training Programs

Phase 1 Identifying your IDEAL POTENTIAL INVESTOR ndash FDI Attraction Matrix

+ 8 Strategic elements for your FDI Attraction Campaign + Regional Value

Proposition amp Soft Landing Incubator Integration

Phase 2 Transformation of Value Proposition into Investment Guides Seminars

and a Global Marketing Campaign

Phase 3 Implementation of the Global Marketing Campaigns connected with

Embassies Trade amp Development + Industrial Associations amp Clusters

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

FDI Attraction - Business Development Programs

Go to httpacademyfdiattractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

Hands-on training organized in 3 Phases

Implementation Phase

bull Schedule Investment Seminars for events organized by embassies consulates clusters and associations

bull Launch direct marketing campaign through social networks press release and article market sites

Evaluation Phase Integrate best practices report and business development plan for the next 12 weeks

Module 1 Mapping the 7 stages of the Foreign Investment Attraction Process

Module 2 Integrating your database and networking map of potential investors

Module 3 Integrating your regional value proposition testimonials success stories + a soft landing and incubator program for

foreign companies

Module 4 Structuring an international referral program for Brokers

Phase 1

Regional

Value

Proposition

Creation

Module 5 Transform your Regional Value Proposition into an Investment Seminar Recorded Webinar and Guide

Module 6 Create a Global website with downloadable eBooks Investment guides and follow up system

Module 7 Create Regional Profiles on business and social networks press release and article marketing sites

Phase 2

Global

Marketing

Campaign

Design

Phase 3

Global

Marketing

Campaign

Launch

To learn more Go to HttpAcademyFDIAttractioncom

Virtual academy with immediate access to strategies tactics and tools to find attract

and land foreign investors in your region

247 access to our private members site with marketing materials eBooks and tools

Intended for economic community industrial and touristic developers looking to

attract international investors to their regions

50 Scholarship for qualified EDOs

PROMO CODE 50-SCHOLARSHIP-EDOS

Methodology

To learn more Go to HttpAcademyFDIAttractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

If you have any questions or comments contact us

wwwFDIAttractioncom | Strategyfdiattractioncom | +1 832 305 9234

Option 1 Join our Challenge and learn how to ldquoAttract investors in 12 weeksrdquo

HttpAcademyFDIAttractioncom

Option 2 Request our Foreign Investment attraction campaigns

httpwwwfdiattractioncomrequest-a-proposalhtml

Start your Foreign Investor attraction campaign Today

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

Will YOU Be Our Next Success Story

At FDI Attraction Academy we are on a Mission

To help Economic Developers to attract Industrial Commercial

and Touristic Investment projects to their regions or project

through the Strategic Planning and Promotion of commercial

missions and global investor attraction Campaigns

Accept our challenge

ldquoLaunch your global campaign to attract foreign investors

to your region in 12 weeksrdquo

About FDI Attraction

FDI Attraction is on a mission to help industrial and economic developers to find attract and engage with potential investors for their regions

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

Some of our Strategic Alliances amp NetworkFDI Attraction Academy On demand or Live Training Programs

Phase 1 Identifying your IDEAL POTENTIAL INVESTOR ndash FDI Attraction Matrix

+ 8 Strategic elements for your FDI Attraction Campaign + Regional Value

Proposition amp Soft Landing Incubator Integration

Phase 2 Transformation of Value Proposition into Investment Guides Seminars

and a Global Marketing Campaign

Phase 3 Implementation of the Global Marketing Campaigns connected with

Embassies Trade amp Development + Industrial Associations amp Clusters

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

FDI Attraction - Business Development Programs

Go to httpacademyfdiattractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

Hands-on training organized in 3 Phases

Implementation Phase

bull Schedule Investment Seminars for events organized by embassies consulates clusters and associations

bull Launch direct marketing campaign through social networks press release and article market sites

Evaluation Phase Integrate best practices report and business development plan for the next 12 weeks

Module 1 Mapping the 7 stages of the Foreign Investment Attraction Process

Module 2 Integrating your database and networking map of potential investors

Module 3 Integrating your regional value proposition testimonials success stories + a soft landing and incubator program for

foreign companies

Module 4 Structuring an international referral program for Brokers

Phase 1

Regional

Value

Proposition

Creation

Module 5 Transform your Regional Value Proposition into an Investment Seminar Recorded Webinar and Guide

Module 6 Create a Global website with downloadable eBooks Investment guides and follow up system

Module 7 Create Regional Profiles on business and social networks press release and article marketing sites

Phase 2

Global

Marketing

Campaign

Design

Phase 3

Global

Marketing

Campaign

Launch

To learn more Go to HttpAcademyFDIAttractioncom

Virtual academy with immediate access to strategies tactics and tools to find attract

and land foreign investors in your region

247 access to our private members site with marketing materials eBooks and tools

Intended for economic community industrial and touristic developers looking to

attract international investors to their regions

50 Scholarship for qualified EDOs

PROMO CODE 50-SCHOLARSHIP-EDOS

Methodology

To learn more Go to HttpAcademyFDIAttractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

If you have any questions or comments contact us

wwwFDIAttractioncom | Strategyfdiattractioncom | +1 832 305 9234

Option 1 Join our Challenge and learn how to ldquoAttract investors in 12 weeksrdquo

HttpAcademyFDIAttractioncom

Option 2 Request our Foreign Investment attraction campaigns

httpwwwfdiattractioncomrequest-a-proposalhtml

Start your Foreign Investor attraction campaign Today

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

About FDI Attraction

FDI Attraction is on a mission to help industrial and economic developers to find attract and engage with potential investors for their regions

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

Some of our Strategic Alliances amp NetworkFDI Attraction Academy On demand or Live Training Programs

Phase 1 Identifying your IDEAL POTENTIAL INVESTOR ndash FDI Attraction Matrix

+ 8 Strategic elements for your FDI Attraction Campaign + Regional Value

Proposition amp Soft Landing Incubator Integration

Phase 2 Transformation of Value Proposition into Investment Guides Seminars

and a Global Marketing Campaign

Phase 3 Implementation of the Global Marketing Campaigns connected with

Embassies Trade amp Development + Industrial Associations amp Clusters

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

FDI Attraction - Business Development Programs

Go to httpacademyfdiattractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

Hands-on training organized in 3 Phases

Implementation Phase

bull Schedule Investment Seminars for events organized by embassies consulates clusters and associations

bull Launch direct marketing campaign through social networks press release and article market sites

Evaluation Phase Integrate best practices report and business development plan for the next 12 weeks

Module 1 Mapping the 7 stages of the Foreign Investment Attraction Process

Module 2 Integrating your database and networking map of potential investors

Module 3 Integrating your regional value proposition testimonials success stories + a soft landing and incubator program for

foreign companies

Module 4 Structuring an international referral program for Brokers

Phase 1

Regional

Value

Proposition

Creation

Module 5 Transform your Regional Value Proposition into an Investment Seminar Recorded Webinar and Guide

Module 6 Create a Global website with downloadable eBooks Investment guides and follow up system

Module 7 Create Regional Profiles on business and social networks press release and article marketing sites

Phase 2

Global

Marketing

Campaign

Design

Phase 3

Global

Marketing

Campaign

Launch

To learn more Go to HttpAcademyFDIAttractioncom

Virtual academy with immediate access to strategies tactics and tools to find attract

and land foreign investors in your region

247 access to our private members site with marketing materials eBooks and tools

Intended for economic community industrial and touristic developers looking to

attract international investors to their regions

50 Scholarship for qualified EDOs

PROMO CODE 50-SCHOLARSHIP-EDOS

Methodology

To learn more Go to HttpAcademyFDIAttractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

If you have any questions or comments contact us

wwwFDIAttractioncom | Strategyfdiattractioncom | +1 832 305 9234

Option 1 Join our Challenge and learn how to ldquoAttract investors in 12 weeksrdquo

HttpAcademyFDIAttractioncom

Option 2 Request our Foreign Investment attraction campaigns

httpwwwfdiattractioncomrequest-a-proposalhtml

Start your Foreign Investor attraction campaign Today

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

Hands-on training organized in 3 Phases

Implementation Phase

bull Schedule Investment Seminars for events organized by embassies consulates clusters and associations

bull Launch direct marketing campaign through social networks press release and article market sites

Evaluation Phase Integrate best practices report and business development plan for the next 12 weeks

Module 1 Mapping the 7 stages of the Foreign Investment Attraction Process

Module 2 Integrating your database and networking map of potential investors

Module 3 Integrating your regional value proposition testimonials success stories + a soft landing and incubator program for

foreign companies

Module 4 Structuring an international referral program for Brokers

Phase 1

Regional

Value

Proposition

Creation

Module 5 Transform your Regional Value Proposition into an Investment Seminar Recorded Webinar and Guide

Module 6 Create a Global website with downloadable eBooks Investment guides and follow up system

Module 7 Create Regional Profiles on business and social networks press release and article marketing sites

Phase 2

Global

Marketing

Campaign

Design

Phase 3

Global

Marketing

Campaign

Launch

To learn more Go to HttpAcademyFDIAttractioncom

Virtual academy with immediate access to strategies tactics and tools to find attract

and land foreign investors in your region

247 access to our private members site with marketing materials eBooks and tools

Intended for economic community industrial and touristic developers looking to

attract international investors to their regions

50 Scholarship for qualified EDOs

PROMO CODE 50-SCHOLARSHIP-EDOS

Methodology

To learn more Go to HttpAcademyFDIAttractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

If you have any questions or comments contact us

wwwFDIAttractioncom | Strategyfdiattractioncom | +1 832 305 9234

Option 1 Join our Challenge and learn how to ldquoAttract investors in 12 weeksrdquo

HttpAcademyFDIAttractioncom

Option 2 Request our Foreign Investment attraction campaigns

httpwwwfdiattractioncomrequest-a-proposalhtml

Start your Foreign Investor attraction campaign Today

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

Virtual academy with immediate access to strategies tactics and tools to find attract

and land foreign investors in your region

247 access to our private members site with marketing materials eBooks and tools

Intended for economic community industrial and touristic developers looking to

attract international investors to their regions

50 Scholarship for qualified EDOs

PROMO CODE 50-SCHOLARSHIP-EDOS

Methodology

To learn more Go to HttpAcademyFDIAttractioncom

ldquoAttract Foreign Investors to your Regionrdquo Training course

If you have any questions or comments contact us

wwwFDIAttractioncom | Strategyfdiattractioncom | +1 832 305 9234

Option 1 Join our Challenge and learn how to ldquoAttract investors in 12 weeksrdquo

HttpAcademyFDIAttractioncom

Option 2 Request our Foreign Investment attraction campaigns

httpwwwfdiattractioncomrequest-a-proposalhtml

Start your Foreign Investor attraction campaign Today

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom

If you have any questions or comments contact us

wwwFDIAttractioncom | Strategyfdiattractioncom | +1 832 305 9234

Option 1 Join our Challenge and learn how to ldquoAttract investors in 12 weeksrdquo

HttpAcademyFDIAttractioncom

Option 2 Request our Foreign Investment attraction campaigns

httpwwwfdiattractioncomrequest-a-proposalhtml

Start your Foreign Investor attraction campaign Today

Investment Attraction Campaigns including 20 deliverables grouped in 5 packages

1 Regional Investment Seminar and eBook Creation to promote your Business Value Proposition for Investors

2 Soft Landing Strategy and Team integration Guidelines

3 All marketing tools campaign website social media profiles + ebooks + webinars + articles + press releases

4 FDI Attraction Campaign implementation

5 Weekly report of Qualified Potential Investors

All 5 Packages for a flat

fee of US$60 per day or

on a Pay-per-

Performance model

wwwFDIAttractioncom