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IoTMonetised€¦ · As IoT drives the shift from product ownership to long-term service usage, IoT...

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IoTMonetised Agile IoT Business Monetisation
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Page 1: IoTMonetised€¦ · As IoT drives the shift from product ownership to long-term service usage, IoT businesses must develop ... These models must also be able to distribute revenue

IoTMonetisedAgile IoT BusinessMonetisation

Page 2: IoTMonetised€¦ · As IoT drives the shift from product ownership to long-term service usage, IoT businesses must develop ... These models must also be able to distribute revenue

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For an IoT business model to be both feasible and sustainable, IoT businesses are demanding new approaches to monetisation.

As IoT drives the shift from product ownership to long-term service usage, IoT businesses must develop outcome-focused subscription and/or usage-based revenue models to deliver value to their customers. These models must also be able to distribute revenue to partners and suppliers in a profit-assured manner.

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IoTMonetised is an agile IoT monetisation solution that is delivered as-a-service via a cloud platform. It is designed for:

Connected IndustryIoT gives various industries sophisticated predictability and granular control to manage costs and improve revenue

IoT enterprises that are looking for a solution to manage the monetisation, settlement and assurance of service revenues as they adopt IoT technologies and practices.

Complex IoT billing and settlement over customer and partner lifetimes is a new and challenging discipline, so our cloud-based platform and service is available on-demand to manage this critical element of your business.

IoT service enablers that are looking to add IoT monetisation to their end-to-end service catalogue, ensuring a complete enablement stack for IoT enterprise customers.

Alongside connectivity, device management and application management, many IoT service providers and MVNOs/Es lack agile monetisation offerings. Existing traditional capabilities do not deliver efficient, low-cost, agile and comprehensive flexibility.

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Consumers and businesses from across all sectors and industries, from healthcare to agriculture, are choosing to pay for IoT applications based on the value they deliver. This value is measured via defined outcomes, usage and/or subscriptions. Examples include pay-per-mile insurance, pay-per-event healthcare and pay-per-week smart-lighting.

Commercial influences such as usage terms (e.g. peak/off-peak), commitment contracts (e.g. lower rates for longer terms) and bundle discounting (e.g. 5,000 miles per month) drive further sophistication in these business models.

In addition, many IoT applications are delivered using an eco-system of partner applications, services,

devices and connectivity, which require partner management and settlement – so continuous money in, continuous settlement out.

Each IoT business model is unique and demands a different commercial paradigm. A full IoT monetisation practice must consider the dynamic and changing nature of the metrics that drive pricing, bill-on-behalf-of (BOBO) and multi-party settlement, as well as the obligation for transparent operations across the partner and value chain. To ensure operations are accurate and profitable, IoT businesses need a solid IoT monetisation practiceand an agile platform.

Why is IoT monetisation needed?

Smart EnergyIoT is radically changing the way businesses and consumers acquire and use energy from traditional and green technologies

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IoTMonetised is a dedicated solution designed to manage complex monetisation for IoT businesses in an agile manner.

IoTMonetised integrates with your IoT platform or service using APIs. We configure and operationalise the IoT revenue models, as defined by your business model, against the events sent by the IoT application(s). These events may come from the application or network, or from edge solutions.

We rate application activity and distribute settlement, notifications and insights against consumer and partner accounts, so that you can provide a real-time customer and stakeholder experience. We look after network provisioning and control as part of an extended set of business processes for your IoT application(s).

Delivered and operated as-a-service

MDS Global minimises the level of skill and resource investment required when adopting IoTMonetised; we configure and operate the platform for you. There’s no limit to “what’s-in-the-box” - you provide the business model and we configure the platform. We run and assure the billing and payment processes.

For accelerated time-to-market, the platform already supports a comprehensive set of rating models and business process tools to manage millions of devices and revenue generating units.

IoTMonetised

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Examples of IoT Commercialisation Models

Consumers and businesses pay according to their usage or consumption of the product. This model may require settlement with partners that support the service.

ExamplesBicycle rental charged by miles travelled, or solar system rental by electricity used, rather than projects requiring high capital expenditure.

IoT-based enhancements that deliver value-added data features to an existing product or cross sell new services.

ExampleA route-monitoring application that offers a range of GPS equipped products that may be subsidised based on the contribution of data from the user, or an enhanced paid for application is provided.

An ecosystem in which multiple, separately partnered devices can be linked in an extensible solution, paid for via subscriptions and add-ons. Partners are settled on a variety of revenue share and product purchase combinations.

ExampleA thermostat connected to door sensors, smoke alarms and CCTV cameras.

Pay-per-use and packaging

Information monetisation

Subscription and ecosystem plays

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An IoT product provides a means to drive demand for related, often higher-margin products.

ExampleLow-cost printers that automatically order replacement ink.

A value-uplift, or reduced cost of adoption, funded through new subscription revenue streams, often via the reuse of data.

ExamplesThe sale of fitness bracelets where aggregated (and anonymised) data is sold to third parties, or value added services, such as remote health monitoring for consumers.

Consumers and businesses pay based on the proportion of savings made by the provider.

ExampleEnergy management solutions in which the provider is paid a proportion of the savings in energy bills.

Product up-selling

Product servicisation

Benefit share

IoTMonetised is designed to support a wide variety of commercialisation mechanisms so that it can deliver your full business model.

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Key Capabilities

Bill-on-behalf-of (BOBO) all stakeholders in the B2B2X chain to ensure holistic revenue collection and distribution. All customer and stakeholder agreements in the B2B2X revenue and assurance chain can be processed, resulting in multiple charges, settlements and insights. These can be accessed by the IoT platform via APIs or dedicated user interfaces to ease IoT application development. IoTMonetised has comprehensive order, rating, billing and payment management, supported by analytics for service insight.

Bill-on-behalf-of (BOBO) all stakeholders

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When IoT service enablement organisations work on opportunities, they can be confident that any IoT project can be charged, billed and settled. Business processes can be automated to support full end-to-end order management, with activation, credit and payment assurance, and subsequent processes to maintain and terminate IoT services. Our team will configure and operationalise services, typically within days, so you don’t have to worry about business limitations.

Agile business automation

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Our service-driven product catalogue supports event mediation and rating for all IoT business models. Any type of event from IoT applications, network services or subscription models can be processed. Our event mediation (see Stage 1 above) translates IoT events into billable events, before our business processing capability determines relevant rates and charges, based on any number of service contract factors (see Stage 2 above). Our IoT rating and settlement capabilities (see Stage 3 above) then performs rating and settlement calculations at the right time for distribution to the relevant stakeholder accounts (see Stage 4..5 above).

Service-driven product catalogue

Via SLAs, our team configures the above in the platform product catalogue to encapsulate and operationalise your IoT business model.

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Stakeholder control and intelligence across all elements of your IoT application are critical for enabling a digital experience, partner planning, resource management, KPI tracking and communicating revenues and costs.

All stakeholders in the IoT community can access usage, service and account information via portals on our platform, APIs into the IoT application, or via other ERP/ EAI solutions. Account management tools, device hierarchies, workflows and portals can be dedicated for each community member type, from partners and business domain owners to end enterprises/consumers and your customer services team.

Change and control over entities and workflows, such as orders, accounts and services, can be restricted to specific stakeholders and roles in the community chain.

Stakeholder portals and APIs for community transparency and control

IoTMonetised enables an integrated IoT application experience.

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IoTMonetised is built on MDS Global’s BSS-as-a-Service platform. It supports managed M2M services as part of the B2BonDemand solution.

For service enterprise customers on a global scale, B2BonDemand provides end-to end IoT/M2M connectivity management, including provisioning, device management, operations, assurance, customer care and billing for all connected services.

Tried and tested by some of the world’s largest operators, B2BonDemand uses workflows and business processes to handle millions of devices and connections in complex billing and organisational hierarchies with ease.

Customers, partners and resellers have extensive access to portals and insight to manage their IoT/M2M-related services.

All network types and services on licensed, unlicensed and fixed line can be provisioned. IoTMonetised is fully compliant with GSMA eSIM standards.

Learn more about B2BonDemand

Connectivity management for managed M2M businesses

Comprehensive management and insight of M2M and enterprise services at scale.

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Smart AgricultureIoT is changing the way farmers monitor and manage yield

Page 14: IoTMonetised€¦ · As IoT drives the shift from product ownership to long-term service usage, IoT businesses must develop ... These models must also be able to distribute revenue

IoT monetisation will demand significant cost-effective scalability. With projections of many more devices than people, and with each device having the potential to generate many more events than a human could, you need the ability to correlate, charge and police IoT application usage and events at scale. Our as-a-service solution includes service hosting, which is enabled by cloud computing technologiesto support application surges.

We integrate and automate network activation and provisioning to all typesof networks, including GSMA/3GPP based networks and Low-Powered WAN (LPWAN), such as LORA. We are primed for 5G network rollout, including provisioning into wholesale slices and virtualised cores. Module provisioning includes the latesteSIM standards. We can meter and police network performance and usage in realtime, and use this information as businessinsight and/or settlement in thecharging dynamics.

Your business will have a dedicated instance of our platform with geographic redundancy options. Our platform can be hosted on both private and public cloud infrastructure, including AWS and Microsoft Azure, to meet local data privacyrequirements and latency targets, as well as maximising existing infrastructure investments.

Performance to monetise millions of events

Heterogeneousconnectivity for all IoTnetwork requirements

Cloud flexibility forlocal data regulations

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Key Features

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We offer revenue assurance and fraud reduction services as an extension to IoTMonetised. Our globally-proven tools can minimise risk to profits and ensure accuracy as an end-to-end service.

Our cloud platform is already operating globally, supporting IoT operations in some of the largest service providers, including Telefónica, BT and Eir. MDS Global offers IoTMonetised as an on-demand cloud monetisation platform for IoT and related B2B and MVNO operations.

Fraud analytics and revenue protection

Tried, tested and on-demand

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Contact us for more information

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MDS GlobalThe Point,410 Birchwood BoulevardWarrington WA3 7WD

+44 (0)1925 462 300www.mdsglobal.comEmail: [email protected]

© MDS Global 2019


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