LIVE & WORK INTELLIGENTLY

it’s time for balance

LifeMakeover

it’s time for change

it’s time to live again

IQ Idaho Life Makeover

In the next 3 issues of IQ Idaho, Idahoanswill find all that they need for a complete life

makeover in a 3-month series called

Do not miss out on this ideal and profit-generating opportunity to showcase what yourcompany has to offer to the discerning Idahobuyer of upscale fitness, beauty and life-enhanc-ing products and services. Idahoans are lookingfor you, and we want to help them find you!

Informative and supporting articles will beincluded, with first-hand testimonials about howthe kinds of life-enhancing services that you of-fer have improved the lives of Idahoans in theircareers and personal lives.

Join me as IQ Idaho Editor-in-Chief as I per-sonally embark on a 3-month journey to find thebest life makeover in Boise. I will be experiencingwhat our area has to offer, first-hand, in terms offitness and nutrition, life and business coachingand cosmetic enhancements, along with manyother surprises, I will report on my progress andexperiences as I go along.

In addition to premium half and one pageads, a special before & after section is availableto showcase the transformations that your com-pany has helped others to achieve, putting yourbest work in front of

This is the perfect opportunity to show whatyour company can do for the professional, busyand affluent Idahoan who is constantly lookingto improve all areas of life, but who is unawareof the first-rate products, services and treatmentsthat can be found in our own area. Do not let thisopportunity pass you by!

Looking forward to partnering with you!

Sincerely,

Melody RossEditor in Chief

“Your Best Year”

Our readers are among the top1% of income earners in Idaho,they are YOUR CUSTOMER!

60,000 readers who are eagerto know what you have to offer.

• Health and Fitness in Idaho•Yoga & Meditation• Nutrition• Supplements• Alternative Medicine/Health/Wellness• Making a Commitment to personal Growth & Health

JANUARY

• FindingYour Mission in Idaho• Life Coaching-Career Coaching• Personal Organization & Goal Setting• Relationship Counseling• Making a Commitment to Better Relationships with Self & Others

• Confidence Building Beauty Treatments & Surgeries in Idaho• Cosmetic Surgery & Dentistry in Idaho• Dressing for Success• One Day Makeovers (women & men)-Hair, Face, Nails, Clothes• Career Building Self-Promotion (Photography, Copywriting, Marketing, etc.)• Making a Commitment to Self-Investment

FEBRUARY

MARCH

Don’t miss out on this unique and amazingopportunity to showcase your life-enhancingservices in this 3-month series.

LIVE & WORK INTELLIGENTLY

2008 Special Features

3-Issue run pricing - $1480 full page3-Issue run pricing - $950 half page

• 60,000 readers per issue including top 5% of income earners

• Published 10 times a year

Readership ActivitiesTravel: They travel for both business and personal needs. Up to 20% used a travel agent 3 or 4 times in the past year.

Shop: In the next 12 months, 65% plan to make a major purchase of an automobile, rec-reational vehicle, boat, technology, or real estate. 30% plan to purchase furniture during the next 12 months, and 25% have shopped in a jewelry store in the past month.

Activities: They are very active. 35% snow ski, more than 25% golf, more than 40%own a boat or a motorcycle, 40% have attended sporting events.

Money: Nearly 60% have liquid assets greater than $100,000

Readership

100,0001

Frequency

10 times per year

Distribution

15,000 copies

Income

Less than 50K: 20% 50K - 75K: 18%75K - 90K: 20%90K or more: 42%

Travel Per Year

Less than 4 trips: 20%4 - 11 trips: 53%

12 or more trips: 27%

Brand Extensions

IQIdaho.comIQ Domain RegistrationEdge 43

Age

25 - 34: 12%35 - 49: 56%

49 years or more: 32%

Education

Some College: 29%College Degree: 69%

Career Level

Middle Management: 39%Director: 26%CEO/Owner: 30%

10X 5X OpenBack Cover $2,195 $2,495 $2,795Inside Front/Back $1,975 $2,275 $2,575Spread $2,550 $2,850 $3,000Full Page $1,480 $1,680 $1,9751/2 Page $845 $950 $1,1051/3 Page $685 $750 $855

(width x height)

Spread (Trim 16.75” x 10.88”) 17” x 11.13”Page (Trim: 8.375” x 10.875” Live area: 7.25 x 9.25) 8.5” x 11.125”2/3 Vertical 4.75” x 9.75” 1/2 Horizontal 7.25” x 4.75”1/3 Horizontal 7.25” x 3”

Ad DimensionsInvestment

LIVE & WORK INTELLIGENTLY