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Is Search Engine Optimization (SEO) Dead? No!

Date post: 16-May-2015
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People chatter about SEO being dead but it is more critical than ever. Now that real-time content (twitter), fragmented content (blog/website) and external hosted content (youtube, slideshare) are being indexed by search engines, optimizing these feeds/elements with your keywords leads to high visibility in search results - no matter when the engines are pulling from.
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Page 1: Is Search Engine Optimization (SEO) Dead? No!

Is SEO Dead?

Page 2: Is Search Engine Optimization (SEO) Dead? No!
Page 3: Is Search Engine Optimization (SEO) Dead? No!

There Are Just More Parts

Page 4: Is Search Engine Optimization (SEO) Dead? No!
Page 5: Is Search Engine Optimization (SEO) Dead? No!

Two Aspects of SEO

Traditional Site Optimization

• Source Code Optimization

• Content Optimization

Optimize External communication

• Video• Real-time Status

Updates• Groups

Page 6: Is Search Engine Optimization (SEO) Dead? No!

All Require ….

• Understanding of the Goal • Understanding the Actions• Keyword Analysis

Page 7: Is Search Engine Optimization (SEO) Dead? No!

Optimize for sharing, transportability, visibility

Page 8: Is Search Engine Optimization (SEO) Dead? No!

• Snippet – use your keywords up front• Remember that if people RT that keywords should still show up in the front• hashtags•Links from compressed URLs are 301 redirects

• Snippet – use your keywords up front• Remember that if people RT that keywords should still show up in the front• hashtags•Links from compressed URLs are 301 redirects

• More information - http://www.seoconsultants.com/twitter/titles/•

Page 9: Is Search Engine Optimization (SEO) Dead? No!

• Titles need to be optimized•Descriptions need to be optimized• Text on Powerpoint slides should have keywords embedded

Page 10: Is Search Engine Optimization (SEO) Dead? No!
Page 11: Is Search Engine Optimization (SEO) Dead? No!

LinkedIn Profiles / Groups

• http://blogs.oracle.com/warehousebuilder/2009/03/data_integration_data_quality_and_cloud_computing_see_our_linkedin_group.html

Page 12: Is Search Engine Optimization (SEO) Dead? No!
Page 13: Is Search Engine Optimization (SEO) Dead? No!

• Tags with Keywords• Bookmark related links• create public bookmarks

Page 14: Is Search Engine Optimization (SEO) Dead? No!

•http://social-network-optimization.blogspot.com/2009/08/facebook-buys-friendfeed.html

Page 15: Is Search Engine Optimization (SEO) Dead? No!

http://friendfeed.com/search?q=cadbury


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