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Voltimum is THE digital media business and sales enabler for the electrical industry Media Pack Voltimum Global THE CAMPAIGN Sales
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Page 1: is THE digital media business and sales enabler for the electrical … · Develop targeted promotions via our suite of solutions Grow sales and generate solid, qualified leads via

Voltimum is THE digital media business and sales enabler for the electrical industry

Media PackVoltimum Global

THE

CAMPAIGN

Sales

Page 2: is THE digital media business and sales enabler for the electrical … · Develop targeted promotions via our suite of solutions Grow sales and generate solid, qualified leads via

Online Community

Audience Insights

Social Research

Our Audience

Electrical Contractor (22%)

Electrical / M&E Contractor (16%)

Specifier (28%)

Wholesale Distributor (3%)

System Integrator / Panel Builder (1%)

Manufacturer (5%)

Other (24%)

680K Global VisitorsEvery Month

3,285,000 Page ViewsEvery Month

Voltimum Global

20000

15000

10000

5000

0Oct 13 Jan 14 Jul 14 Oct 14 Dec 14

8000

6000

4000

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0Oct 13 Jan 14 Jul 14 Oct 14 Dec 14

Voltimum has a loyal and interactive community. Our main audience are contractors (38%) who are using Voltimum to keep up to date with industry news, technical updates, product launches and manufacturers’ catalogues.

Over 27,000 followers on Facebook and Twitter

Page 3: is THE digital media business and sales enabler for the electrical … · Develop targeted promotions via our suite of solutions Grow sales and generate solid, qualified leads via

Voltimum helps partners to grow sales, promote their brand and products and generate solid, qualified leads.

Solutions

Building Successful Campaigns

THE

CAMPAIGN

Sales

Campaigns

Voltimum enables its partners to:

More Users than ever before

1

2

3 Engaging through Social Networks

More Content than ever before

Voltimum is THE digital media business and sales

enabler for the electrical industry

Market to key audiences via forums, newsletters, product reviews and tailored email campaigns to inform and train

Generate awareness and promote their company through display advertising on the Voltimum country portals and on our newsletters

Utilise Voltimum’s extensive reach to create highly effective market research to gain insight from their target audience and understand the market further

Develop targeted promotions via our suite of solutions

Grow sales and generate solid, qualified leads via an online channel

Keep up with their customers by providing the tools to go digital and stay in contact with them online

Page 4: is THE digital media business and sales enabler for the electrical … · Develop targeted promotions via our suite of solutions Grow sales and generate solid, qualified leads via

It’s because Voltimum has a community that we know so much about them. What brands do they like? What products they are interested in? Our community is very interactive and responsive.

Working Habits

Buy electrical installation products over 3 times per week

55%

Prefer their orders to be delivered to site or home

48%

Have an account with 4 or more wholesalers

35%

Audience Insights

Digital Habits

Find about new products ONLINE (web, search, email)

Buy electrical installation productsONLINE once or twice per week

50% 45%

Have a Facebook/Twitter Page

52%

61% Are aged between 35 and 54

45% Are the specifiers of electrical product procurement

58% Expect business to improve in 2015

Audience Behaviour


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