Date post: | 13-Jun-2015 |
Category: |
Self Improvement |
Upload: | adcieo |
View: | 355 times |
Download: | 0 times |
IS YOUR WEBSITE WORKING AS HARD AS YOU?
May 23, 2012
ADCIEO
o Founded in 2007o Technical Immigrants and Technical Natives
2
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
GROW THE RELATIONSHIP
3
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
committed
connected
casual
target
cultivate
automate
FUNDAMENTALS OF AN EFFECTIVE WEB PRESENCE
Design Structure Call to Action Mobile Readiness Content Search Engine Optimization/Marketing
(SEO/SEM)
4
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
DESIGN
Clear Navigation Seamless Movement Less Clutter Banner Rotation Clear Branding
5
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
6
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
7
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
8
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
9
STRUCTURE
Organized and Logical Important Info at Top Level Avoid Deep Drop Downs
10
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
11
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
12
CALL TO ACTION
Clear Do you have one Immediately visible/understandable Consistent with Relationship Clear from website to social media
13
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
14
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
15
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
16
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
17
*Nonprofit Social Network Survey
EMBRACE THE MOBILE
Mobile template or mobile webpage Think with your fingers – smart phones Think Social Media
18
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
19
CONTENT
Fresh – clearly updated often Sharable Relavant
20
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
21
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
22
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
23
SEARCH ENGINE OPTIMIZATION/MARKETING (SEO/SEM)
Keywords Update keywords regularly Titles/Tags Page Descriptions (meta data)
AdWords Facebook
24
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
25
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
26
IDEAS
Update Content Check Pages for Consistency Review how Engaging Constituents
27
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
GOOGLE KEYWORD TOOL WWW.ADCIEO.COM/KEYWORDS.ASPX
28
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2
ADD SOCIAL SHARE WWW.ADCIEO.COM/SOCIALSHARE.ASPX
29
Ad
cieo
a d
ivision
of LW
Ro
bb
ins 2
01
2