SELECTION OF ATTENDEES I S S U E T H R E E

L E A R N F R O M E X P E R T S P E A K E R S

SELECTION OF ATTENDEES I S S U E T H R E E

N E T W O R K W I T H K E Y B R A N D S & R I G H T S H O L D E R S

ROUVEN KASPERMANAGING DIRECTOR

FC BAYERN MUNICH CHINA

WIM JONKCEO

CRUYFF FOOTBALL

MARCUS KAMCEO CHINAAC MILAN

GERARD HOULLIERGLOBAL HEAD OF FOOTBALL

RED BULL

BENJAMIN WAHLHEAD OF CHINA

BORUSSIA DORTMUND

RICHARD YOUNGMANAGING DIRECTOR

NFL CHINA

LI HAOJIECHAIRMAN

TIANRONG SPORTS

SERGI TORRENTSCOUNTRY MANAGER, CHINA

LALIGA

FELIX WELLINGDIRECTOR, CORPORATE DEVELOPMENT

VFL WOLFSBURG

KATE DOWLERHEAD OF INTERNATIONAL RELATIONS

PREMIER LEAGUE

DAVID NGCO-FOUNDER & CEO

SUPER GENERATION INVESTMENT

JUVAN WONGHEAD OF COMMERCIAL OPERATIONS, APAC

MANCHESTER UNITED

MARK SUTCLIFFECHIEF EXECUTIVE

HONG KONG FOOTBALL ASSOCIATION

DANIEL STENZTECHNICAL DIRECTOR

SHANDONG LUNENG TAISHAN FC

NIKKI WANGHEAD OF SPORT BUSINESS, CHINA

DELOITTE

CORNÉ GROENENDIJKAJAX ACADEMY MANAGER

AFC AJAX

SHOTO ZHUFOUNDER & CEO

OCEANS SPORTS & ENTERTAINMENT

LIZHANG JIANGPRESIDENT

DESPORTS DDMC

CARLOS CORDEIROPRESIDENT

UNITED STATES SOCCER FEDERATION

DECOCEO / FORMER INTERNATIONAL

D20 SPORTS / PORTUGAL

LOIC BIVERGENERAL MANAGER, GREATER CHINA

HUBLOT

HERNAN CRESPOVICE PRESIDENT / FORMER INTERNATIONAL

PARMA FC / ARGENTINA

DAVID DEINFORMER VICE CHAIRMAN

ARSENAL FC & THE FA

PINQI ZHAOCEO & CO-FOUNDER

WANPLUS

Name: Lizhang Jiang

Position: President

Organisation: Desports DDMC

Need to Know: Lizhang Jiang is founder and President of Desports DDMC, the leading Chinese sports and entertainment company who are FIFA’s exclusive agent for Asian market sponsorships for the FIFA World Cup 2018 in Russia. The agency also owns the media rights for UEFA Club competitions in mainland China from 2018 to 2021. Mr Jiang owns and co-owns a number of leading sports properties including Chongqing Dangdai Lifan F.C, Parma FC, Granada CF and NBA franchise the Minnesota Timberwolves.

MEET THE GAME-CHANGERS

COMPANY JOB TITLE COUNTRY

N E W AT T E N D E E S T H I S I S S U E

AD Cantolao Director of Sport Peru

adidas AGSenior Sports Marketing Manager - International

Clubs ChinaGermany

Afghanistan Football Federation AFF Secretary General Afghanistan

Air Charter Service Commercial Jets Account Manager United Kingdom

AISTS Head of Projects Switzerland

Albirex Niigata FC CEO Singapore

Albirex Niigata FC General Manager Singapore

Beijing 2022 Senior Advisor China

Beijing Qiangfeng Sports Tech Director China

Brooke House College Managing Director & Chair United Kingdom

Checkers Safety Group UK Ltd t/a Terraplas

Chairman United Kingdom

Checkers Safety Group UK Ltd t/a Terraplas

Director United Kingdom

Chilean Football Association Commerical Manager Chile

Chongqing FA Deputy Chairman China

City Football Services Project Manager - China United Kingdom

Cosmos Viagens e Turismo DMC Director Portugal

D20 Sports Marketing Director Portugal

D20 Sports Founder and CEO Portugal

Desports DDMC Owner China

Diogo Rugeiro Lopes Agent & Consultant Portugal

ECOSPORTS eSports Columnist China

ECOSPORTS Founder China

Name: Deco

Position: CEO / Former International

Organisation: D20 Sports / Portugal

Need to Know: Anderson Luis de Souza, better known as Deco, is an internationally renowned former professional footballer who won 75 caps for Portugal. Domestically he won 23 trophies with four clubs including Chelsea and Fluminese and is one of a small group to have won the UEFA Champions League with two clubs – FC Porto and FC Barcelona. At the end of his career, Deco wanted to share with the next generation the experiences he gained from 17 years in the game and so he founded D20 Sports, an agency specialized in the management of athletes and coaches.

MEET THE GAME-CHANGERS

COMPANY JOB TITLE COUNTRY

N E W AT T E N D E E S T H I S I S S U E

EMLYON Business School Professor, Markets & Innovation China

EMLYON Business School Expert Associate | Head of MSc SIM China

FC Internazionale Milano Marketing Manager (China Office) Italy

FC Internazionale Milano Youth Training Director (China Office) Italy

FC Ryukyu President Japan

FIFA Group Leader, Football Quality Programme Switzerland

Glasgow Rangers Head of Commercial United Kingdom

gramercy global media inc. Managing Director Germany

Guizhou Heng Feng FC CEO China

Hublot China General Manager China

Jiangsu Suning FC Commercial Director China

Lentze Stopper Rechtsanwalte Partner Germany

LaLiga LFP Country Manager, Greater China Spain

LaLiga General Manager for Marketing & Sales Spain

LaLiga Head of Sports Programs Greater China Spain

LaLiga Brand Director Spain

LaLiga Digital Strategy Director Spain

Longzhu.com Co-Founder & CEO China

LVMH Watches & Jewellery Sport Marketing Director, Greater China France

Mailman Marketing & PR Manager China

Manchester City FC Partnerships Sales Manager (China) United Kingdom

Manchester United FC CEO, Media United Kingdom

Name: Li Haojie

Position: Chairman

Organisation: Tianrong Sports

Need to Know: Having amassed his fortune via Censtar Science and Technology Corp, which he built into the largest producer of petrol station equipment in China, Li Haojie has been actively investing in sports, media and entertainment businesses since the early 2000s. He established Tianrong Sports as a platform for these investments which include the acquisition of the rights for the UIM Formula 1 World Powerboat series and a partnership with PCG Entertainment to create a football academy in China. He is Honorary Chairman of the Hong Kong International Entrepreneurs Union and serves as a member of the UIM Formula 1 committee.

MEET THE GAME-CHANGERS

COMPANY JOB TITLE COUNTRY

N E W AT T E N D E E S T H I S I S S U E

Mirra Sportevents Director Netherlands

Nantong Zhiyun FC Deputy General Manager China

NFL China CEO China

Palestinian Football Association Marketing Director Palestine

Perform Group Head of Integrity United Kingdom

Play For Hope Rwanda President Rwanda

PT Liga Indonesia Baru CEO Indonesia

PT Liga Indonesia Baru CMO Indonesia

Shandong FA Secretary General China

SSC Napoli Head of International Business Development Italy

Stoke City FC Head of Operations - China United Kingdom

Super Generation Investment Co-Founder & CEO China

Swansea City AFC Head of International Business Development United Kingdom

The Premier League Head of International Relations United Kingdom

Think Ball & Sports Consulting Players’ Agent (International Department) Brazil

Think Ball & Sports Consulting International Affairs Brazil

Tianjin Olympic Centre Stadium Stadium Director China

Tianjin Teda FC Head of Membership Department China

Tianrong Sports Chairman China

United 2026 Bid Committee Mexican Bid Director United States

US Soccer Federation President United States

Yiteng FC General Manager China

Name: Andrew Collins

Position: Founder & CEO

Organisation: Mailman Group

Need to Know: Andrew is the founder & CEO of Mailman, China’s leading sports digital consultancy. After acquiring Mailman in 2006, Andrew has transformed the company to become a global leader in China digital strategy, now supporting the world’s best sports properties including Manchester United, Bundesliga, NHL, NFL, Inter Milan and Kobe Bryant. Andrew is Co-Founder at Fanstang, a China celebrity marketing platform, Founder at KAWO, a social media management platform and considered a pioneer in Chinese marketing and technology industries. He leads the group in global strategy, acquisitions and group partnerships.

MEET THE GAME-CHANGERS

COMPANY JOB TITLE COUNTRY

S O C C E R E X C H I N A - S E L E C T I O N O F AT T E N D E E S

90 Mins & Beyond ltd CEO Japan

AC Milan CEO China & Asia Pacific Region Italy

AC Milan Head of Communications, China Italy

AFC Ajax Ajax Academy Manager Netherlands

AFL Architects Director United Kingdom

Air Partner Plc Trading Manager - Commercial Jets UK United Kingdom

B4Capital CEO Americas United States

Blackburn Rovers FC Head of Sports Medicine United Kingdom

Blackstone Chambers Barrister United Kingdom

Borussia DortmundGmbH & Co. KGaA

Head of China Germany

Borussia VfL 1900Mönchengladbach GmbH

Head of International Business Development Germany

Borussia VfL 1900Mönchengladbach GmbH

Head of International Sales, Exec. Director China Branch

Germany

Borussia VfL 1900Mönchengladbach GmbH

General Manager China Branch Germany

Burnley FC Head of Football Development United Kingdom

Burnley FC Chief Executive United Kingdom

C.D. Monte Carlo Manager Macao

Chelsea FC Head of Partnerships Management, Asian Office United Kingdom

City Football Services CBO Spain

Cravo Pastl Balbuena Adv. Senior Partner Brazil

Cruyff Football CEO Netherlands

Cruyff Football Director of Talent Development Netherlands

Dannemann, Siemsen Advogados Partner Brazil

Name: Shoto Shu

Position: Founder & CEO

Organisation: OCEANS Sports & Entertainment

Need to Know: Following stints advising the Chinese Football Association, Dentsu and several leading international brands, Shoto founded OCEANS Sports & Entertainment in 2006. Building on his prior experience with J-League and FIFA, Shoto landed Oceans’ first major partnership as the sole marketing representative for the 2007 FIFA Women’s World Cup in China. With a team now over 100 strong, OCEANS is one of the most important sports companies in China and in 2014 became the first sports marketing agency to launch an IPO on the Shanghai Stock Exchange, cementing its place as a leader in the Chinese sports industry.

MEET THE GAME-CHANGERS

COMPANY JOB TITLE COUNTRY

S O C C E R E X C H I N A - S E L E C T I O N O F AT T E N D E E S

Deloitte Head of Sports Business China China

Desports DDMC Presidents Office - Senior VP China

EDP Soccer Chairman United States

FC Barcelona Head of Business APAC Spain

FC BarcelonaBusiness Development Manager Greater China |

Asia Pacific HQSpain

FC Bayern Munich China Managing Director China

FC Bayern Munich China Media Manager China

FC Internazionale Milano Director of Global Youth Business Italy

Feyenoord Rotterdam Manager International Relations Netherlands

Football & Friends CEO Portugal

Future Lions CEO United Kingdom

GesDep 2.0 CEO Spain

GHER & Asociados Founder and Partner Colombia

Green Ireland International Operations and Tourism Manager Ireland

Green Star Sports Commercial Director China

Green Star Sports General Manager China

Guangzhou R&F Soccer School Technical Director China

Hong Kong Football Association Chief Executive China

Hong Kong Football Association Head of Football Department China

Huddersfield Town FC Commercial Director United Kingdom

Huddersfield Town FC CEO United Kingdom

Inspiration and Energy CEO Ghana

Name: Wim Jonk

Position: CEO

Organisation: Cruyff Football

Need to Know: After a playing career that included stints at Ajax, PSV Eindhoven and Inter Milan and saw him win 49 caps for the Netherlands, Wim moved into coaching and became Head of Ajax’s famous Academy. Working closely with the legendary Johan Cruyff, he implemented the “Cruyff Plan” establishing a fundamental reform of the club and it’s academy. He went onto to co-found Cruyff Football, where as CEO, he oversees the safeguarding of Johan’s football legacy by working with clubs and national federations to help them to play attractive football, produce home-grown players and adopt sustainable football strategies.

MEET THE GAME-CHANGERS

COMPANY JOB TITLE COUNTRY

S O C C E R E X C H I N A - S E L E C T I O N O F AT T E N D E E S

Instituto de Turismo de la Región de Murcia

Tourism Consultant Spain

Kitching Sports Managing Director Australia

La Manga Club Sports Manager Spain

Lagardère Sports Senior Vice President, Media - Global France

Leicester City Football Club Head of Partnership Engagement United Kingdom

Leicester City Football Club Commercial Director United Kingdom

LaLiga Integrity & Security Director Spain

Liverpool FC Partnerships Manager - China United Kingdom

Liverpool FC Head of Global Partnership Sales United Kingdom

Lockton Senior Vice President United Kingdom

Mailman Sport Business Director China

Mailman Sports Client Consultant China

Mailman CEO China

Major League Soccer - MLS Director, Player Personnel United States

Manchester City FC Chief Commercial Officer United Kingdom

Manchester City FC Senior VP of Partnerships United Kingdom

Manchester City FC Partnership Marketing Manager United Kingdom

Manchester United FC Head of Commercial Operations, Asia Pacific United Kingdom

Manchester United FC Head of Partnerships, Asia Pacific United Kingdom

Manchester United FC Head of Media Partnerships United Kingdom

Manchester United FC Sales Director United Kingdom

MediaComSport & Entertainment

Head of Sport & Entertainment United Kingdom

Monte Areo Sports CEO Spain

Name: Pinqi Zhao

Position: CEO & Co-Founder

Organisation: WanPlus

Need to Know: Pinqi Zhao is CEO & Co-Founder of WanPlus, one of the biggest eSports media brands in China reaching an audience of over 10 million Chinese eSport fans and business people every month. He is a former business director of LAGOU.com and producer at Tencent. He established the first eSports data training and management platform in China, and is a firm advocator of eSports professionalization.

MEET THE GAME-CHANGERS

COMPANY JOB TITLE COUNTRY

S O C C E R E X C H I N A - S E L E C T I O N O F AT T E N D E E S

Neopoly GmbH Head of Marketing and Sales Germany

OCEANS Sports & Entertainment Marketing Ltd.

Senior Manager of Football Department China

OCEANS Sports & Entertainment Marketing Ltd.

President China

Orrick, Herrington & Sutcliffe Lawyer Italy

Perform Group Head of Integrity United Kingdom

Pinatar Arena General Manager Spain

Pinsent Masons Global Head of Sports United Kingdom

Pinsent Masons Partner United Kingdom

Reading FC CEO United Kingdom

Reading FC Owner United Kingdom

Red Bull Company Ltd Head of Global Football United Kingdom

Red Lantern Digital Media Director United Kingdom

Red Lantern Digital Media Managing Director United Kingdom

Seattle Sport Sciences President & CEO United States

Seattle Sport Sciences Director of Sales United States

Shandong Luneng Taishan F.C. Technical Director China

SoccerDream Co-Founder & CEO Spain

St George’s Park Senior Account Manager United Kingdom

Star Lizard Global Head of Security and Integrity United Kingdom

Star Lizard Integrity Analyst United Kingdom

Stoke City FC International Projects and Club Ambassador United Kingdom

SV Werder Bremen Football Advisor Germany

TEAM Destination Management Sales & Marketing Director South Africa

Name: Rouven Kasper

Position: Managing Director

Organisation: FC Bayern Munich China

Need to Know: Rouven Kasper is the Managing Director of FC Bayern Munich China, a role he has held since the inception of the new China operation in August 2016, where he oversees the regional work of one of the world’s biggest football clubs. Prior to this, Mr Kasper spent over 10 years working on different senior roles for Lagardère Sports, one of the leading Sports Marketing agencies in the world.

MEET THE GAME-CHANGERS

COMPANY JOB TITLE COUNTRY

S O C C E R E X C H I N A - S E L E C T I O N O F AT T E N D E E S

Teqonomy Consultant / Managing Director United Kingdom

The Football Business Academy - FBA

Head of Partnerships Switzerland

The Football Business Academy - FBA

Founder & CEO Switzerland

Thomas Cook Sport (China) Sports Product Sales Manager China

Thomas Cook Sport (China) Director Sport Events China

Ticketmaster UKVice President, UK Ticketing and International

ProjectsUnited Kingdom

Ticketmaster UK Business Development Director United Kingdom

Time Fun Culture and Media Co.,Ltd

General Manager Assistant China

Time Fun Culture and Media Co.,Ltd

General Manager China

Track160 ltd R&D Manager Israel

Track160 ltd CTO Israel

Track160 ltd Chairman Israel

Tufan Professional FC LLC Chairman of the Management Board Azerbaijan

Tufan Professional FC LLC Member of Management Board Azerbaijan

Unilumin Sports General Manager China

Unilumin Sports Director China

Unilumin Sports Project Manager China

United Soccer Africa President & CEO United States

VfL Wolfsburg Head of Corporate Development Germany

World Soccer Memorabilia Limited

Sports agent / Financial adviser United Kingdom

Yutang Sports Business Development China

Zhuhai Huafa Sports Operations Management Ltd.

Executive Director & General Manager China

GLOBAL PARTNERS

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