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May 2010 | www.visitremax.com.cn2
Publisher & Managing DirectorTony Lee
DirectorSabrina Lo
EditorialEditors
Jessica [email protected]
Sophia [email protected]
Helen [email protected]
TranslatorCherry Xu
DesignerAdam Lin
Web DesignerGonn Zeng
SalesSales Manager
Anna [email protected]
Account ManagerKevin Zhu
Sales ExecutivesJoy He
Operation and MarketingOperation Manager
Charles [email protected]
Marketing ManagerMorrow Miao
AccountingFeng Li
Published byRecycler Publishing & Events (Zhuhai) Ltd.
Address5F Pacific Insurance Building, Jiuzhou Ave, Zhuhai, China
ISSN 1991-9859 Tel:+86 (0)756 3220716 Fax:+86 (0)756 3220717
Email:[email protected] Website:www.therecycler.com.cn
All rights reserved. © 2010 by Recycler Publishing & Events (Zhuhai) Ltd. The contents are not be to copied or republished without official written consent. The editorial content does not represent official positions of Recycler Publishing & Events (Zhuhai) Ltd.
RecyclingTimesRecyclingTimes
The magazine by the industry, for the industry.
A p r i l h a s b e e n a n eventful month for t h e a f t e r m a r k e t
printer supplies industry. Print-Rite successfully acquired a major controlling stake i n S h a n g h a i b a s e d A E G Photoconductor Co., Ltd. from its German parent company AEG Elekrofotografie GmbH. Privately owned Golden Gate Capital acquired the majority of Clover Technologies and West Point Products. Media Sciences International Inc. entered into agreements to acquire Master Ink based in China. The aftermarket printer supplies industry showed strong growth during the last year despite the insecure economy capturing the attention of investors.
In recent years, the remanufacture of laser printer cartridges has become increasingly significant again. More companies have pooled resources into the laser printer supplies, causing intense competition. The production of laser cartridges relies heavily on a consistent supply of parts and components. So, if a component supplier is financially strong, acquisition becomes a serious option. The remanufacturer can then control the key components as well as the cost structure. And they can also have direct input into product research and development. Rather than direct acquisition, some companies find joint R & D, or holding mutual shares are an alternative option to increase their competitive edge. Through such collective efforts, companies provide customers with better quality products resulting in better service.
From April 23 to 24, the second successful North China Consumable Industry Forum and Expo (CIFEX) was held in Handan, the laser component manufacturing center in northern China. This event gained great support from the Handan municipal government and many companies in the industry. 52 exhibitors and 983 visitors attended the exhibition and 103 delegates joined the forum. During the show, a productive round-table meeting on the theme of “increasing communication and avoiding hostile competition” was held. Ideas and views were exchanged, and many suggestions were put forward for future development of the industry. I would like to thank all for supporting CIFEX 2010.
Tony LeePublisher & Managing Director
editorialeditorialwww.visitremax.com.cn
Recycling Times Magazine
www.visitremax.com.cn | May 2010 3
Recycling Times Magazine
contentscontentswww.visitremax.com.cn
Industry UpdatesPrint-Rite announces acquisition of APS
Cartridge World booming
Media Sciences to acquire Master Ink in HK
HP and Print-Rite settle inkjet patent issues
MMC pools $ 8m for new facilities
Ink All-You-Can aggressive to sell
Static Control headlines Zhuhai industry conference on remanufacturing technology and market development
Dell and NextLife offer remanufactured ink cartridges
Sinotron thinks that one stop solution is needed in consumable industry
Re-feel franchise stores flourishing in India
Van Klaveren ccc management board expands
Section 337 investigation on HP 02 inkjet cartridges case sails
Static Control View-on-Demand webinar series
4
56
7
8
9
10
Product ReleaseApex adds ASIC chips for Kodak EasyShare series machines
Wuhan Pointrole releases Panasonic KX-MB series toner
FGIC releases comprehensive system solution for remanufactured Xerox 4510
Hi & Bestech extends AURORA chips
OCP introduces new grey ink for Canon PGI-520/CLI-521 cartridges
12
13
OEM newsBrother establishes sales company in Korea
Fuji Xerox Asia Pacific launches online resource hub
Fuji Xerox completes construction of R&D Square
Xerox opens R&D center in Chennai
HP to launch online printing on demand
HP to open new design centre in Singapore
14
16
17
FeaturesPrinter supplies on the green path
A new chapter to energy conserving standard for printers in China
1824
ProfilesNo autumn fruit without spring blossom——Interviewing Everlight Chemical Industrial Corp.32
ShowcaseHolding a product release conference28
Legal IssuesCase analysis on patent application strategy (part 2)36
Tech ZoneRemanufacturing the Konica Minolta Magicolor 1600W black and color toner cartridges40
Market DataPrinter information46
No autumn fruit without spring blossom
In the last 37 years, Everlight Chemical Industrial Corporation has weathered a lot. However, the more steps it makes, the more steadily it walks. It provides added value, low energy consumption and low contamination high-tech chemicals to the world. Everlight’s products are popular in more than 80 countries worldwide.
Print-Rite announces acquisition of APS
Print-Rite has officially announced that it has acquired a major controlling stake in Shanghai based AEG Photoconductor Co., Ltd. (APS) from its German parent company AEG Eleckrofotografie GmbH.
A new chapter to energy conserving standard for printers
China’s energy efficiency for printers and fax machines was handed over for approval. The standard lists energy efficiency and grades for printers and fax machines, raising the “green” threshold within the printer market. How will the standard change the structure of printer market in China?
Industry updatesRecycling Times Magazine
May 2010 | www.visitremax.com.cn4
P rint-Rite has officially announced that
it has acquired a major controlling
s t a k e i n S h a n g h a i b a s e d A E G
Photoconductor Co. Ltd (APS) from its German
parent company AEG Elekrofotografie GmbH.
The deal took place in December 2009,
but all companies concerned agreed not to
disclose any further information until such
time as the deal got approval from government
officials in Shanghai.
APS manufactures Organic Photoconductor
(OPC) drums for use in laser toner cartridges,
and produces more than 80 models across
leading brands. Previously Print-Rite had relied
on third parties for its OPC drums, but will
now have direct control.
“Fo l low ing th i s acqu i s i t ion , P r in t -
Ri te Group wi l l be the only pr int ing
consumables manufacturer who possesses
the production capabilities for all major
components and parts in laser toner
cartridges,” said Print-Rite. “This transaction
brings a whole new competitive edge to
Print-Rite as it is now able to have control
of the complete production process of laser
toner cartridges.”
APS ‘s production facilities are currently
being relocated to a new, larger s i te
anticipating expanded R&D capabilities and
upgraded technology.
Print-Rite has also said it will continue to
work with Elektrofotografie.
Print-Rite announces acquisition of APS
T he Cartridge World franchise, founded
in Australia, now has over 1,700 shops
worldwide. After making its debut in
the United States in 2002, there are now over
650 stores today.
In Britain, the retailer Cartridge World is
to open three North West stores this month
as it continues to post big like-for-like sales
increases.
The chain is to begin trading from sites in
Shaw, near Oldham, Burnley and Liverpool
to add to the 42 outlets already
operating in the region.
The group today announced a 12
per cent hike in like-for-like revenues
during the final quarter of 2009
and plans for a new Business Direct
service for corporate clients, offering
free collection and deliver y and
flexible credit.
Adam Dav i son , the re ta i l e r ’ s
business development manager for
the North West, said: “Independent
research has shown that the single
biggest complaint most businesses
have against their printers and all-in-ones is the
cost of consumables.
Cartridge World does more than just refill
ink or toner cartridges. For inkjet cartridges,
by using a special electronic scanner, every
cartridge dropped-off is tested. If the cartridge
is electronically sound it goes through a three
stage cleaning process, using zero water, in
a contaminant-free environment. During
this process the 300 firing nozzles — each is
only 4 microns wide — are cleaned. Once the
cartridge is restored it is refilled, resealed,
labeled and put into stock. The inks are
water-based and meet or exceed the original
equipment manufacturer ’s specifications.
Using a refilled cartridge cannot, by law, void a
printer’s warranty.
If the cartridge does not pass the electronic
test, the cartridge goes no further. It is sent to
recycling. The screaning procedures are very
strict.
C a r t r i d g e Wo r l d i s a m e m b e r o f t h e
Environmental Protection Agency
Waste Wise program.
Cartridge World also offers a service
called Business Direct which includes
business to business services, one
for one exchanges, online ordering
and next day delivery.
“While hardware prices typically
continue to fall, the cost of printer
cartridges continues to rise. We feel
that the launch of Cartridge World
Business Direct is a ver y timely
solution which will help businesses of
all sizes”, said Davison.
Cartridge World booming
Industry updatesRecycling Times Magazine
www.visitremax.com.cn | May 2010 5
Media Sciences International, Inc. entered into
agreements to acquire Master Ink Company,
Ltd., a China based manufacturer of toner
cartridges, inkjet printer cartridges, inkjet refill
kits and patented, next generation automatic
ink refill systems. The agreement with Master
Ink Company, Ltd. and its affi l iates is to
acquire substantially all of Master Ink's assets
including its People's Republic of China based
manufacturing facility.
Consideration for the acquisition includes
$1.15 million in cash ($250,000 due at closing,
the balance with accrued interest due on the
second anniversary of the closing), a 10%
override on Master Ink revenues until the note is
repaid and one million shares of Media Sciences
International common stock. The Company
expects the acquisition to be accretive to its
earnings in the first quarter following the close.
Closing is expected to occur in early summer.
Media Sciences' President and CEO Michael
Levin commented, "This is a transformative
acquisition for Media Sciences as it provides
the Company with many strategic benefits that
significantly increase our competitiveness.
Specifically, the acquisition provides us with
the lower cost manufacturing platform we have
been seeking to develop, while increasing our
ability to control quality and our intellectual
property. In addition, we expect the acquisition
to accelerate our time to market and increase
our rate of new product development, while
reducing new product capital expenditures.
The acquisition provides the Company with
the control and cost structure to develop
more products more quickly, build quality into
products instead of checking it after a product
has been built, better manage our inventories,
be more flexible to meet changing customer
demands, pursue markets that have been
otherwise impractical, and regain the operating
leverage and cash generation that are inherent
in this recurring business of printer supplies."
The acquisition provides the Company with
the control and cost structure to develop more
products more quickly, build quality into products
instead of checking it after a product has been
built, better manage our inventories, be more
flexible to meet changing customer demands,
pursue markets that have been otherwise
impractical, and regain
the operating leverage
and cash generation
that are inherent in
this recurring business of printer supplies.
Mr. Levin continued, "We have been working
with Master Ink to develop tooling for a broad
range of Media Sciences' toner based products
and as a result, upon closing we expect to
enjoy an immediate reduction in the cost of
our existing toner based product line. We are
confident this acquisition
will significantly improve
our bus iness model ,
and we look forward
t o c o n c l u d i n g t h e
acquisition in the coming
months."
T h e C o m p a n y w i l l
inc lude a discuss ion
of the acquis i t ion in
its quarterly earnings
conference call to be
held on May 14, 2010.
About Master InkMaster Ink Co., Ltd
is a manufacturer of
toner cartridges, inkjet
re f i l l k i t s and ink jet
cartridges for postage
machines. The revenue
i s a p p r o x i m a t e l y
US$3 mi l l ion be fore
acqu i s i t ion . Mas te r Ink has about 140
e m p l o y e e s a n d o w n s a p r i v a t e b r a n d
named “Acujet”. Master Ink is a private label
manufacturer for several other well known
inkjet cartridge & refill brands. Besides, it also
manufacture directly for large retailers around
the world. In 2001 Master Ink received
HKQAA ISO 911 Certification for Quality
Manufacturing & Management Systems.
About Media SciencesMedia Sciences International, Inc. is the
leading independent manufacturer of new
build solid ink and color toner cartridges for
office color printers. As the premium quality
color toner and solid ink alternative to the
printer manufacturer's brand, Media Sciences
manufactures color toner and solid ink products
for use in Dell, Konica Minolta, OKI, Ricoh,
Samsung, and Xerox and many other color
printers.
Media Sciences to acquire Master Ink in HK
Industry updatesRecycling Times Magazine
May 2010 | www.visitremax.com.cn6
Hewlett-Packard Corporation (HP)
has declared that it has reached a
settlement with Hong Kong-based
Print-Rite Holdings Ltd. (Print-Rite) relating to
HP 02 inkjet cartridges.
In accordance w i th the te r ms o f the
settlement, Print-Rite acknowledges that HP's
patents are valid and in effect. In consideration
of the parties' mutual respect for intellectual
property, Print-Rite also has agreed to withdraw
the products involved in the dispute from
the United States and other countries with
corresponding patent filings.
"We are pleased with this amicable settlement,
which serves as a demonstration of our ongoing
commitment to protecting HP's investments
in intellectual property," said Stephen Nigro,
senior vice president, Inkjet and Web Services
Business, Imaging and Printing Group, HP.
Later in April, Print-Rite also commented on
the settlement. According to the spokesperson
of Print-Rite, an agreement has been reached
between HP and Print-Rite Holdings Ltd., under
which Print-Rite has committed to preventing
unauthorized shipments of compatible HP
02 inkjet cartridges into the U.S. and several
other countries in which HP has patents on
the HP 02s, specifically Australia, Brazil, France,
Germany, Japan, Korea, India, Mexico and the
United Kingdom. Apart from those countries,
the agreement wil l have no effect upon
Print-Rite's sales of HP 02 compatible inkjet
cartridges.
Recycling Times learns that Print-Rite is
also pleased to have reached this agreement.
But Print-Rite clarif ies that it has always
fully adhered to a self-imposed policy of not
shipping HP 02 compatibles into the U.S. It
was only because an unknown third party
apparently did ship Print-Rite’s compatible
HP 02s into the U.S. without the company’s
knowledge or consent , tha t i t became
necessar y to address this issue and the
agreement was reached through brief and
entirely amicable discussions. This agreement
formalizes Print-Rite's longstanding policy of
supporting intellectual property rights, and
preserves the respectful relationship that exists
between HP and Print-Rite by establishing a
basis upon which the two companies can work
together to assure compliance by third parties.
In March, HP settled similar patent disputes
with three other tech companies. HP is also
working to settle a number of other complaints
involving other companies that sell similar types
of inkjet cartridges.
These ink cartridge patent disputes stem from
a complaint HP lodged with the United States
International Trade Commission in September.
HP and Print-Rite settle inkjet patent issues
A s one of the subsidiaries of Gree
Group, which ranks one of the
top 100 corporations in China,
Magnetic Electric Co., Ltd., Zhuhai Gree (MMC)
successfully obtained the further investment of
eight million dollars from its mother company
Gree Group for new factory facilities. The new
MMC workplace will features five buildings,
each with four stories. The total factory size will
boast a space four times bigger than the current
facilities. The investment aims to build MMC
into a better established production base to
provide sustainable, superb quality and service
to its international clients and distributors.
Established in 1986, MMC is one of the
earliest and largest manufacturers of printer
consumables in China, producing inkjet and
toner cartridges for printers by Brother, Canon,
Dell, Epson, HP, Lexmark, Samsung and Xerox
etc. MMC also manufactures ribbon cartridges,
nylons, and refill kits.
MMC has been an IS O 9001 cer t i f i ed
manufacturer since 1999. The toner cartridges are
certified by STMC and guaranteed by ISO 19752.
For more information, visit the website www.
mmcinkjet.com or www.globalsources.com/
greeme.co, email to [email protected] or
call +86 (0)756 886 1223.
MMC pools $ 8m for new facilities
Industry updatesRecycling Times Magazine
www.visitremax.com.cn | May 2010 7
S tatic Control outlined trends in electro-
photographic imaging technology as
well as intellectual property law during
a conference in Zhuhai, China, whose members
represent one of the most vibrant emerging
markets in the worldwide remanufacturing
industry.
John Zhang, Static Control’s senior sales
manager in China, addressed the conference
March 26 in the city of Zhuhai, in China’s
Guangdong province, during the first quarterly
meeting of the Zhuhai Printing Consumable
Industry Association. Conference organizers said
attendance doubled their expectations.
“We can not overstate the importance of China
and Southeast Asia,” Zhang said. “We’ve been
committed to helping remanufacturers develop
their market in China for the past 15 years now,
and we intend to keep our customers at the
forefront of technology and business trends as
they develop.”
Zhang introduced the company ’s newly
launched View-on-Demand Webinar program, a
multilingual online training and communications
series offered exclusively to Static Control
customers. The program lets customers select
from among hundreds of detailed technical
videos, translated into Mandarin for the Chinese
market, through the company ’s password
protected website.
The conference was organized to encourage
new business and market development and to
provide the most current information on new
products, materials and technologies. Much of
the conference’s attention focused on microchip
and color laser technology.
With aid and direction from the Chinese
government, the Zhuhai Printing Consumable
Industry Association is working to reduce
sourcing and marketing cost, accelerate
new products to market and develop its
remanufacturing industry.
Static Control headlines Zhuhai industry conference on remanufacturing technology and market development
F rom having just one store in 2006,
Ink All-You-Can now manages over 15
branches in Metro Manila; most of its
branches are situated in SM Supermalls.
The company is one of the leaders in
providing alternative inks in the Philippines
today. The priority of the brand is to present an
affordable printing solution without sacrificing
quality. With the current economic situation,
Ink All-You-Can’s main goal is to help homes,
businesses and companies to save significant
amount of money spent on printing costs.
For many years now, Ink All-You-Can is one of
the household names that has been tried and
tested by thousands of Filipino customers and
is continually attracting more with their high
quality ink and dependable customer service.
Managed by Filipino-owned SimpleLife
Technologies, Inc., Ink All-You-Can has three
main products namely: a) the Ink All-You-
Can System, popularly known as Continuous
Ink Supply System (CISS), that offers up to
96% savings compared to original inks; b)
the Ink Refilling service that offers up to 70%
savings; and c) the Ink All-You-Can Toners and
Cartridges, that offer up to 40% savings.
Go Unlimited Campaign Living up to its promise, Ink All-You-Can is
the pioneer and only brand in the market that
offers unlimited ink refills*. With Ink All-You-
Can, customers can now benefit from having
unlimited printings and unlimited savings.
Starting February 2010, customers can enjoy
unlimited ink refills* in selected Ink All-You-
Can branches in the Metro. (*conditions
apply)
Free Inkjet and Laser Printers Ink All-You-Can is taking the industry by
storm as it gives away free printers to offices
and homes that come with a complete 2-year
on-site warranty. By purchasing the printer
consumables from Ink All-You-Can, customers
can take advantage of the free printer package.
It’s a new way of printing all you want minus
the hassle of high costs of original ink
cartridges and printer warranty maintenance.
As the company says it, “It’s like outsourcing
your Information Technology to us.”
For added information visit www.ink.com.ph.
Ink All-You-Can aggressive to sell
Industry updatesRecycling Times Magazine
May 2010 | www.visitremax.com.cn8
T o d a y ’ s c o n s u m ab l e i n d u s t r y i s
beginning more competitive. More
companies boasted themselves as a
company who can provide “one stop solution”.
Are there any challenges and requirements of
introducing a company to provide one stop
solution?
According to Chris Lee, CEO of Sinotron
United Pte Ltd, “Being a player in consumables
industry requires a global infrastructure and the
capability to understand customers before they
are adopting a “one stop solution” strategy. It is
no longer a matter of just giving a customer best
prices or services but a company has to be able
to combine its innovation, business sense and
expertise to optimize your company’s one stop
solution strategy.”
It is indeed a major task for
the companies in all industry
to make this strategy works. At
Sinotron, in order to provide
“one stop solution” for our
customers, there are several
important requirements to
make it works:
• Abil ity to understand
what customer wants so that
we can provide the right solutions;
• The right quality products at the right prices;
• Full ranges of products and services offered
to customers;
• Ability to fulfill customer requirements;
• Continuing of supply;
• Be flexible enough to provide new solutions
when it needs to change.
Sinotron thinks that although different
companies have different requirements, the
requirements above are perfect check lists in
making one-stop solution strategy works.
About DEMONTECDEMONTEC is Sinotron in-house brand,
supplying of different types consumables for
photocopiers, printers, and fax machines. Our
company supplies high quality of products
internationally.
Sinotron thinks that one stop solution is needed in consumable industry
N e x t L i f e w i l l j o i n o n e o f i t s
“partners in sustainability,” Dell, in
announcing NextLife Ink by Dell,
one of the sustainable printer ink cartridges
available in the marketplace today.
It is worth noticing that a notable OEM like
Dell has partnered with green branding and
marketing firm NextLife to offer NextLife
remanufactured ink cartridges.
This unique product showcases the depth and
breadth of NextLife’s sustainability solutions and
expertise in the green marketplace, including
the debut of its proprietary “Environmental
Facts” label (soon to be as ubiquitous as the
FDA’s “Nutrition Facts” and “Drug Facts”
labels). According to NextLife, NextLife Ink
cartridges, on average, have a 30% lower carbon
footprint than newly manufactured cartridges
and a higher percentage of recycled content
than competitors: 43% - 62% of the product is
reclaimed material – far and away the highest
such reuse in the industry. The NextLife Ink
packaging is comprised of 50% post-consumer
waste and is 100% recyclable.
We know that more and more empty printer
ink cartridges are being cleaned, inspected,
refilled, and reincarnated as remanufactured
ink cartridges. These recycled cartridges help
reduce solid waste, and they’re more affordable
than they were when they were new. But it’s
not the big printer and ink OEMs like HP,
Canon, Epson and Lexmark that make and sell
remanufactured cartridges. It’s independent
companies that undercut the high-priced OEM
ink and toner cartridges.
However, Dell is selling remanufactured ink
cartridges for HP, Canon, Epson and Lexmark
printers, but not for Dell printers. An expert from
Internet-Ink thinks that it makes sense because
the economic outlook is good for remanufactured
cartridges, eco-friendliness is in vogue, and
Dell is undercutting its competitors without
undercutting its own OEM ink cartridges.
Dell says that studies have shown using
NextLife Ink, consumers will get more and pay
less; up to 20% more pages per cartridge and a
saving of up to 20% compared to branded ink
cartridges. NextLife Ink by Dell printer cartridges
will be available for about 70% of the most
popular inkjet printers in use today through
Dell.com immediately and through several
major retail outlets starting in Spring 2010.
For more information, please go to www.dell.
com.
Dell and NextLife offer remanufactured ink cartridges
Industry updatesRecycling Times Magazine
www.visitremax.com.cn | May 2010 9
W ith biodegradable cartridges
gaining momentum, backed
by an environment-conscious
consumer base sweeping the market since 2007,
Re-feel, in its endeavor to crack open the 'green'
segment, has opened 107 franchise stores across
77 locations in India.
The company is also planning to open 250
stores by 2011 and may venture into direct
marketing at consumer level.
The Kolkata-based manufacturer, in a bid
to revolutionize the recycling industry, has
claimed to have saved over 4.5 lakh cartridges
from going into landfills. “At Re-feel, we use a
nine-step scientific refilling process that starts
from collecting empty inkjet cartridges, manual
i n s p e c t i o n , e l e c t r o n i c
inspect ion, f lushing out
old ink, ink filling, manual
test, print test, packaging
and delivery,” said Samit
L a k h o t i a , D i r e c t o r o f
Business Development at Re-
feel Cartridge Engineering.
Fu r t h e r, t h e c o m p a n y
declared that the present
size of the cartridge market
is estimated at Rs 3,000 crore of rupees (about
$678 million) where Re-feel holds a share of
35 percent in the ‘organized refillers’ segment.
The company started off with a warehouse in
Kolkata and then ventured into Mumbai. Now,
the company is considering plans to set up
warehouses in Delhi and Bengaluru.
“At Re-feel, we always try and give high-
quality toner or ink. Hence the re-manufactured
cartridges contain high-quality components that
give excellent printing results. More than five
million companies around the world already rely
on these quality products for their daily printing
needs as well as for their most important
projects,” Lakhotia concluded.
Company sources have said that Re-feel is
currently exploring the possibilities of releasing
other 'green' products but are yet to finalize the
portfolio.
Re-feel franchise stores flourishing in India
T he management board of Van Klaveren
ccc, a company that operates on
the European market col lect ing
empty cartridges and old mobile phones, has
expanded. On 1st April 2010, Gerhard van
Klaveren, General Manager, appointed Lennart
Zernitz and Arjan Oonk board members.
Lennart Zernitz (29) has been appointed
Commercial Manager. He will be responsible for
commercial and operational affairs. Lennart has
been working at Van Klaveren ccc for more than
10 years now, fulfilling various (purchasing and
sales) positions. As such, he has an extensive
knowledge of the company and the market.
Arjan Oonk (41) has been working at Van
Klaveren ccc since 2000. He started out in the
accounts department and ultimately found
himself keeping all of the accounts. From 2006,
Arjan worked as a controller and currently fulfils
the position of Financial Manager.
Gerhard van Klaveren, General Manager: "The
growth of Van Klaveren has generated a strong
demand for continued professionalisation at
our company. Together with Lennart Zernitz,
Commercial Manager, and Arjan Oonk, Financial
Manager, I want to add more structure to the
organisation. This should in the short term lead to
an ISO certificate, continued growth abroad
and cost-saving activities. We have made the
first step by moving into our new premises at
Bremenweg 25-27 in Deventer, where we have
more opportunities of realising that growth."
About Van Klaveren cccVan Klaveren ccc has more than 16 years
of experience in collecting empty cartridges
and used mobile phones. Old cartridges
and mobile phones still have a monetary
value. This money also enables us to support
charities. Van Klaveren currently works
together with Stichting AAP, Hulphond, WWF
and a number of other charities.
At Van Klaveren, sustainable business
practice and care for the environment are
of paramount importance. Over the past year, it
'rescued' more than 600 sea containers from the
rubbish tip!
Visit www.eeko.nl or www.total-collect.nl for
more information.
Van Klaveren ccc management board expands
▲ L. Zernitz (left), G. van Klaveren (middle) A.Oonk (right) Board Van Klaveren CCC
Industry updatesRecycling Times Magazine
May 2010 | www.visitremax.com.cn10
I maging and aftermarket technology
pioneer Static Control has launched
a landmark internet-based training
and communications program that gives its
worldwide family of customers an exclusive and
unprecedented competitive advantage.
The company’s View-on-Demand Webinar
series provides 24/7-access to a continually
growing catalogue of high-production value,
30-minute video training programs that are
technically detailed, timely and multilingual.
Available and free of charge only to Static
Control customers, View-on-Demand Webinars
can be viewed anytime, anywhere through
the company’s password-
protected website.
“ W e ’ v e k n o w n f o r
some t ime now that i t ’s
n o t e n o u g h t o s i m p l y
manufacture and sell high-
qua l i ty, technolog ica l l y
advanced components ,”
said Ed Swartz, Founder,
P r e s i d e n t a n d C E O o f
Static Control. “We must
understand completely how
these components perform
together in a complete electro-photographic
system. We need to ensure our customers
have immediate access to that ever-changing
knowledge. If we do that, give them the best
tools to compete and to succeed, then we
ensure our own success. For that, education
is fundamental. Our unique View-on-Demand
Webinar program is unlike anything the industry
has seen; this changes everything.”
Static Control will offer some 3,000 View-
on-Demand Webinars by 2011 in more than
20 languages worldwide, covering technical
remanufacturing instructions, product updates
and executive-level industry analyses that
provide broad market intelligence and insight
as well as late-breaking information about
immediate opportunities in specific markets.
The company designed the program for
easy access and flexibility, to be “as simple as
watching TV.”
Static Control View-on-Demand webinar series
The U.S. International Trade Commission
(USITC) has voted to instigate an
investigation of certain inkjet ink
cartridges with printheads and components.
The products at issue in this investigation are
inkjet printer cartridges.
The investigation is based on a complaint
filed by Hewlett Packard Company of Palo
Alto, CA, on March 5, 2010. The complaint
alleges violations of section 337 of the Tariff
Act of 1930 in the importation into the United
States and sale of certain inkjet ink cartridges
with printheads and components that infringe
patents asserted by Hewlett Packard. The
complainant requests that the USITC issue an
exclusion order and cease and desist orders.
• The USITC has identified the following as
respondents in this investigation:
• MicroJet Technology Co., Ltd., of Taiwan;
• Mipo Technology Limited of Hong Kong;
• Mipo Science & Technology Co., Ltd., of China;
• Mextec d/b/a Mipo America Ltd. of Miami,
FL;
• SinoTime Technologies, Inc. d/b/a All
Colors of Miami, FL;
• PTC Holdings Limited of Hong Kong.
By commencing this investigation (337-
TA-711), the USITC has not yet made any
decision on the merits of the case. The
USITC's Chief Administrative Law Judge
will assign the case to one of the USITC's
six administrative law judges (ALJ), who will
schedule and hold an evidentiary hearing.
The ALJ will make an initial determination
as to whether there is a violation of section
337; that initial determination is subject to
review by the Commission.
The USITC will make a final determination
in the investigation at the earliest practicable
time. Within 45 days after institution of the
investigation, the USITC will set a target date for
completing the investigation. USITC remedial
orders in section 337 cases are effective when
issued and become final 60 days after issuance
unless disapproved for policy reasons by the U.S.
Trade Representative within that 60-day period.
Section 337 investigation on HP 02 inkjet cartridges case sails
Product ReleaseRecycling Times Magazine
May 2010 | www.visitremax.com.cn12
Future Graphics Imaging has released
a Comprehensive System Solution for
the Xerox Phaser 4510 remanufactured
cartridge.
The comprehensive solution, qualified at
FGIC’s development facility, consists of an MK
Imaging OPC, MK Imaging toner, chip, wiper
blade and doctor blade.
The Xerox Phaser 4510 is based on the same
engine as the 4500. Some key differences
between the two include increased ppm (45
ppm 4510; 36 ppm 4500); increased yield (19,000
pages 4510; 18,000 pages 4500) and a lower CPP
(1.2 cents 4510; 1.4 cents 4500).
All products for the Xerox 4510 are in stock
now and ship from convenient locations all over
the globe. Remanufacturing instructions are
available to download on fgimaging.com.
Contact Future Graphics Imaging Corp Toll Free: 800-394-9900Visit: www.fgimaging.com
Ap e x M i c r o e l e c t r o n i c s C o . ,
L t d . ( A p e x ) h a s a n n o u n c e d
m a n y s e r i e s A S I C c h i p s f o r
Kodak EasyShare5100/5300/5500 and
ESP3/5/7/9/3250/5250 series printers.
As Lexmark upgrades the firmware for
printers, many compatible chips made by
remanufacturers do not work with the printers
when the chips are installed on the machines.
To improve this situation, Apex has applied
ASIC design and totally changed the emulation
design which is based on Microcontroller Unit.
The new ASIC chips have full functionality with
the upgraded firmware and their performance
has also been improved.
Kodak EasyShare5100/5300/5500 and
ESP3/5/7/9/3250/5250 series printers were
introduced to the market in 2007. The two
printers feature multifunctionality, fast speeds,
high printing quality and price/performance
ratio. However, they have also challenged the
quality of compatible chips. The Apex chip is
not only compatible perfectly with the Kodak
machines but also enjoys full functionality with
OEM chips. Moreover, the new chip offers
remanufacturers a recycling solution package.
Apex tells us that it is the only manufacturer
in the world to offer compatible replacement
chips for all Kodak printers.
The chips made by Apex also cover brands
such as Lexmark, Kodak, Dell , Minolta
and Epson. According to Apex, it is the
first manufacturer to release this series of
emulation chips. Apex also says that its chips
have the most extensive coverage on all the
brands.
For more information about Apex chips,
please go to www.apexmic.com or call +86
0756 3333768.
Apex adds ASIC chips for Kodak EasyShare series machines
FGIC releases comprehensive system solution for remanufactured Xerox 4510
On June 4, 2010, Wuhan Pointrole
Information Technology Co., Ltd
( Wuhan Pointrole) will release a
toner (Part No. FX-FAT94E) for Panasonic KX-MB
228/238/258/778/788 series laser multifunctional
printer.
Wuhan Pointrole says that this toner is
compatible with all the Panasonic KX-MB
228/238/258/778/788 models. “The printing
density is optimal and the grey scale is perfect.
The printing quality is excellent“, said Wuhan
Pointrole.
According to the company, it has always
adhered to the concept of “Stability is the
best” and striven for new toners with better
compatibility to meet the demands of the
customers.
In order to combat counter feit
products, Wuhan Pointrole points
out that consumers should take steps
to identify genuine Wuhan Pointrole
toner products. Every product bears
the words “Wuhan Pointrole” and logo
exclusively used by Wuhan Pointrole in
the outer package.
To provide a more convenient service
for the consumers, Wuhan Pointrole
has named a general distributor in
South China, Guangzhou Yigou Office Supplies
Co., Ltd. Contact Mr. Lee at 13631338851.
Wuhan Pointrole releases Panasonic KX-MB series toner
Product ReleaseRecycling Times Magazine
www.visitremax.com.cn | May 2010 13
Hi & Bestech Company has announced
the arrival of a replacement chip for
the AURORA developer roller assembly.
This chip works for AURORA model ADC358.
The two new chips and their working models
are listed as follows.
According to Hi & Bestech, AURORA model
ADC358 is a newly color multifunctional digital
machine. The equipment prints with the same
speed on both color and monochrome models at 35
ppm. The functions include color print, scan, fax and
duplex print. The two models are highly productive
with the design concept of innovation, smart
manufacturing technology and user orientation.
“As the leader of chip solutions in the industry,
our team is composed of qualified
engineers with more than 20 years’
experience on ASIC chip desigh,
reverse engineering and cost-
effective production. Our chips are
full emulation with 100% fuctionality but unique
circuit and firmware from OEM chips for intellectual
Property protection. Our R & D team develops
according to the demand of the market and brings
profit for remanufacturers. As early as Auguest 2009,
we released chips for Konica Minolta MFPs such as
C353/C253 and C200 series. Now we are happy to
present replacement chips for AURORA ADC358”
says Mr. Hui, sales director of Hi & Bestech
Company.
The company manufacturers many chips
covering many models including HP, Samsung,
Xerox, Konica Minolta, Ricoh, OKI and all
AURORA office printers.
For more information about the chips, go to
the website of Hi & Bestech Company (Taiwan)
at www.tonerchips.com.
Hi & Bestech extends AURORA chips
Brand Type Color YieldAURORA ADC358 Cyan 90,000AURORA ADC358 Black 120,000AURORA ADC358 Magenta 90,000AURORA ADC358 Yellow 90,000
Printer Region OEM cartridge Type OCP Ink(s)Canon
Pixma iP3600,iP4600,MP540,MP550,
MP560,MP620,MP630,MP640,
MP980,MX860
EuropeAfrica
Oceania
PGI-520BK Black Pigment BKP 44CLI-521BK Photo Black Dye BK 124CLI-521C Cyan C 144CLI-521M Magenta M 144
CLI-521Y Yellow Y 144
Pixma MP990 CLI-521GY Grey BK123
Printer Region OEM cartridge Type OCP Ink(s)Canon
Pixma iP3600,iP4600,MP540,
MP620,MP630,MP980,MX860
Americas
PGI-220BK Black Pigment BKP 44CLI-221BK Photo Black Dye BK 124CLI-221C Cyan C 144CLI-221M Magenta M 144CLI-221Y Yellow Y 144
Pixma MP990 CLI-221GY Grey BK123
Printer Region OEM cartridge Type OCP Ink(s)
CanonPixma iP3680,iP4680,
MP545,MP 548, MP628,MP638,MP648,MP988,
MX868
Asia
PGI-820BK Black Pigment BKP 44CLI-821BK Photo Black Dye BK 124CLI-821C Cyan C 144CLI-821M Magenta M 144CLI-821Y Yellow Y 144
Pixma MP988,MP996 CLI-821GY Grey BK123
Canon has released the PGI-520 and CLI-
521 cartridges as a new generation of
inkjet cartridges. These are the direct
successors of the PGI-5 and CLI-8 cartridges.
The system consists of a 5 color single ink tank
printing system with pigmented black for test
printing and photo black, cyan, yellow and
magenta ink for photo printing. Additionally
some of the new Canon MFPs have a cartridge
with dye-based grey ink to achieve a grey ink
to achieve good printing results also with grey
scale printouts.
To complete the range of OCP inks for these
cartridges, OPC’s research and development
department has released a grey ink for use in the
CLI-521GY, CLI-221GY and CLI-821GY cartridges
with compatible properties in comparison with
the OEM.
The complete list of product codes of the suitable
OCP inks for these cartridges is shown below:
For more information, please go to the OCP-
China website www.ocp-china.com. You can also
contact by calling +86 0571-88130291/88130292
or e-mailing to [email protected].
OCP introduces new grey ink for Canon PGI-520/CLI-521 cartridges
OEM newsRecycling Times Magazine
May 2010 | www.visitremax.com.cn14
B rother Industries, Ltd. (President,
Toshikazu Koike) announced that
i t has es tab l i shed a new sa les
company "Brother International Korea Co,
Ltd." in Seoul, Republic of Korea to conduct
sales of Brother products in Korea. With the
establishment of a local subsidiary, Brother
hopes to enhance i t s sa les and ser v ice
activities and push forward sales of Brother's
communicat ion and pr int ing devices in
Korea.
K o r e a , o n e o f t h e l e a d i n g e c o n o m i c
countries in the Asian region, is an important
market which has been showing the steady
growth in terms of sales of communications
and printing devices such as printers and
multifunction printers. So far, the Brother
G r o u p h a s s o l d c o m m u n i c a t i o n s a n d
printing devices through dealers in Korea.
With this establishment of a new subsidiary
in Korea, where further steady economic
growth is expected, Brother will continue
to make efforts to strengthen sales and
marketing service activities to expand sales.
Brother establishes sales company in Korea
Company Name: Brother International Korea Co., Ltd.
Location: 2F, Changwoo bldg. 553 Dogok-dong, Gangnam-gu,
Seoul Korea 135-270
Representative: Shingo Sekiya
Capital: 3,000 Million KR Won
100% from Brother International Corporation (*)
Business Description:
Sales and customer services of communications and printing devices
No. of Employees: 6
Date of Incorporation: 12-Oct-09
Operational Launch: April 1, 2010 (Scheduled)
▲ Outline of the New Sales Company
F uji Xerox has launched Fuji Xerox
TransPromo and one-to-one Direct
Marketing, an online resource hub
for direct marketing professionals and service
providers.
Located at www.fujixerox-transpromo.
com and free to use, the community website
is targeted at practitioners of one-to-one
marketing and TransPromo communications.
An increasingly popular innovation in direct
marketing, TransPromo involves embedding
relevant targeted advertising or promotional
messages into the white spaces of transactional
documents (statements, invoices, bil ls,
policies, etc.).
"The discipline of direct marketing is ever-
evolving and practitioners need to constantly
retool themselves. Using the resources
available at Fuji Xerox TransPromo, they can
now discover, learn and experience new
approaches for communicating with their
customers, planning targeted campaigns and
initiatives, improving operational and cost
efficiency, and growing the business," said
Helene Blanchette, Go-to-Market Strategy
Manager at the International Business Group,
Fuji Xerox Asia Pacific.
A m o n g t h e r e s o u r c e s a t Fu j i X e r o x
TransPromo you can find an online assessment
tool that marketers can use to gauge their
organization's preparedness for adopting the
TransPromo marketing approach and a drag-
and-drop simulator for generating TransPromo
documents using customer attributes (gender,
marital status, etc.). Another, exclusive to
service provider clients of Fuji Xerox and
Xerox, is a promo space calculator. This helps
users analyze the value of and production
costs related to the available TransPromo
white space dedicated to advertisements on
an invoice, statement or other transactional
document . The webs i te a l so fea tures
compelling case studies of customers who
have successfully applied one-to-one or
TransPromo marketing. Tangible results are
shared for numerous industries in the world,
including cases in Asia Pacific.
Also available at Fuji-Xerox TransPromo is
Profit Quick DM ROI Planner, a downloadable
direct marketing planner that marketers
and service providers can use to compare
campaigns and evaluate risk, and to project
and demonstrate the complete ROI of a direct
marketing campaign or program.
Available in six languages - English, Korean,
Thai, Japanese, simplif ied Chinese and
traditional Chinese - DM ROI Planner has
already been deployed by Fuji Xerox operating
companies and is now in use in more than
160 countries. A soft launch of the website
saw the DM ROI Planner being downloaded
by more than 500 corporations, advertising
and creative agencies, and other service
providers from Australia, Japan, Singapore, the
United Kingdom, the United States and other
countries during a four-week period.
Fuji Xerox Asia Pacific launches online resource hub
OEM newsRecycling Times Magazine
www.visitremax.com.cn | May 2010 15
Xerox Corp. has opened a new research facility in Chennai,
India. Dubbed the Xerox India Innovation Hub, the
facility will focus on developing document management
products that “are relevant to emerging market countries and
contribute innovation to solutions and service delivery.”
“The Xerox India Innovation Hub exemplifies our continued
commitment to customers in the emerging markets,” said Sophie
Vandebroek, Xerox chief technology officer and president of the
Xerox Innovation Group. “Creating a research facility in India allows
us to make use of local knowledge and to extend that expertise to
our global initiatives.”
According to Xerox, the India Hub will enable the company to
expand and build on the strong partnerships it already has in place
with India’s top technical and business schools. Research will
use Xerox’s expertise in imaging, data mining, smart document
management, linguistics, and ethnography with the latest
technologies and trends such as cloud and web computing, human
computation, social networks and computational economics.
“Open Innovation is at the core of how we conduct research
not only at the Xerox India Innovation Hub, but also at Xerox
research centers around the world,” said Meera Sampath, director
of the Xerox India Innovation Hub. “Linking the talent in India
with Xerox’s 500 scientists at our centers in the U.S., Canada and
France will allow us to leverage the power of truly global innovation
networks and engage in cutting-edge research to create unique
value for our customers around the world.”
Some of the ongoing research projects include:
• Multiscale Document Services – Xerox will partner with the
Indian Institute of Technology Madras to use on-demand cloud
computing to improve efficiency and economics of document
services delivery.
• Distributed Workflow Applications – In partnership with IIT
Madras’s Rural Technology Business Incubator, Xerox is developing
innovative solutions to improve workflow at small technology-based
businesses in rural India.
• Incentive Compatible Machine Learning for Services – In
conjunction with the Indian Institute of Science, this project
focuses on how machine learning and game theory principles
can be combined to improve the performance of online service
marketplaces.
In addition to the hub, Xerox plans to open a Xerox technology
showroom adjacent to its India headquarters near Delhi later this year.
Xerox opens R&D center in Chennai
Fuji Xerox Co., Ltd. has completed the construction of Fuji Xerox
R&D Square at Section 65, Minato Mirai 21 in Yokohama City,
Kanagawa. The company will commence operations at the new
center in April.
Fuji Xerox R&D Square aims to create new value for customers
from their perspective, forming urban dynamism as well as a global
network by taking advantage of its location in the cosmopolitan city of
Yokohama.
At the new center, Fuji Xerox will build a new structure that
enables: (1) undertaking high-quality collaborative innovation with its
customers, partners as well as industry, government and academia;
(2) identifying quickly the challenges customers are facing; and, (3)
enhancing the values it provides to its customers by practicing them
internally. Specifically,
the company interacts
and discusses with its
c l i e n t s , r e p r o d u c e s
their environment and
e v a l u a t e s r e q u i r e d
functions, as wel l as
verifies hypotheses.
A space on the third
f loor, in front of the
entry to the offices, is
where key collaboration
with customers will take
place. Fuji Xerox will
identify their business
cha l lenges , deve lop
innovat ive ideas for
solutions, and verify these solutions' effectiveness and marketability.
The new center will strengthen ties between customers and Fuji Xerox's
R&D departments, ultimately leading to a swift fulfillment of market
needs.
On opening this new center, Fuji Xerox will centralize existing R&D
sites dispersed across several locations into two locations; Fuji Xerox
R&D Square and its Ebina Center. The Ebina Center will continue to be
a key manufacturing R&D site, focusing on manufacturing technologies.
Following this move, the company aims to reinforce collaboration in
various functions that transcends the boundaries of technological fields,
which will not only shorten product development lead time but also
boost cost efficiency in R&D.
For more information, please go to Fuji Xerox’s website.
Fuji Xerox completesconstruction of R&D Square
OEM newsRecycling Times Magazine
May 2010 | www.visitremax.com.cn16
B y the end of this year, customers may be
able to send photographs via an online
network and order prints to be picked up
from a nearby printing shop.
The general manager of Hewlett-Packard
(Thailand)'s Imaging and Printing Group (IPG),
Somchai Soongswang, said his company was looking
for partners to provide printing services according to
a new business model called Retail Publishing System
(RPS), to provide printing services on demand.
The system will allow customers to send photo
files online and order photo prints, signage, calendar
printing, graphic prints and document printing
based on laser printing and marketing material such
newsletters, and point-of-purchase flyers.
HP plans to provide printing hardware and
software to businesses that become its RPS partners,
and expects the services to be launched by the end
of this year.
The company already provides RPS services
from supermarket "corners" in Singapore and IT
supermarkets in Australia.
"We are looking for partners in Thailand who will
be print service providers, offering total printing
service solutions to individual customers or small-
and medium-sized enterprises (SMEs), enabling
them to order photo prints, calendar printing,
posters, T-shirt screen printing, catalogue printing
and many other services over the
counter, offline or online," Somchai
said.
He said the company was trying
to develop an ecosystem that would
generate opportunities to use printing
innovations and new technology.
Clients would be offered tailor-made,
customised services on demand.
HP believes the potential existed in
Thailand for the printing service to
succeed, since Thailand is already the
company's third biggest market in the region.
The company's Imaging and Printing Group is
following a strategy called Print 2.0 this year, focusing
on making it easier to print from websites, such as
blogs and travel sites, and bringing new printing
capabilities to online properties.
He said the IPG's core business would involve
individual home customers, SMEs and the wider
enterprise market. It will also enter the graphic
solution business with new HP Latex-Printing
technology, planning to focus on restaurants, real-
estate firms and hotels.
HP was leader of the laser-printer market in
Thailand last year, with a market share of 29 per cent.
It also held 27 per cent of the ink-jet printer market.
The company expects its IPG business to grow
by about 15 per cent this year as demand for digital
printing overtakes analog printing. Segments with
potential for high growth include the graphic-
solution business, which HP expects to expand at
least 2.5 times, especially in rural markets.
It is also providing printers for the enterprise
market that will offer managed-print services, helping
organizations to reduce their printing costs by at least
30 per cent.
"We have managed-print services solutions,
including hardware, software, supply and finance, to
support our customers," Somchai said.
HP will also focus on expanding its rural markets
this year, expecting to generate about 35 per cent of
its revenue from upcountry. In 2009, it made 25 per
cent of its revenue from rural markets.
HP to launch online printing on demand
H P is set to establish an HP Inkjet &
Web Solutions (IWS) Global Design
Centre in Singapore - its first outside
of the United States. The new Design Centre
will be part of a newly formed team that will be
responsible for the design and development
of the entire HP IWS portfolio for worldwide
markets.
The IWS portfolio includes the HP Deskjet,
HP Photosmart, Officejet & Officejet Pro and
Retail Photo Solutions. The new Design Centre is
expected to be fully operational by January 2011,
while hiring and recruitingis expected to begin
immediately.
HP says it will recruit top designers from the
region and internationally to work at the new
Center. The designers – including industrial,
interaction and graphic designers as well as
ergonomics and human factors engineers – will
drive the creation of innovative new products and
services.
The new Design Center will expand the
capability and reach of the HP IWS Design group
from its current location in San Diego, California.
This expansion is the latest development of HP’s
IWS global design team headed by Sean Carney.
The Singapore Design Center wil l be
organised in three areas including:
• User Experience Design will research how
and why customers use technology and what
unmet needs technology could address.
• Interaction Design will create intuitive new
interfaces for products and services.
• Industrial Design will work on physical
design and aesthetics creating iconic and
highly desirable new products.
HP to open new design centre in Singapore
FeaturesRecycling Times Magazine
May 2010 | www.visitremax.com.cn18
Governments advocating a circulation
economyAs the environment continues to deteriorate, many
countries are attaching great importance to the situation and
issuing laws and regulations concerning product recycling
and environmental protection in production. We are
encouraged to create a resource-effective and environment-
friendly society by common effort, while waste of resources
and pollution are prohibited.
Industrialized countries like Japan, America, and many
in Europe have established a very good legislative system
to stimulate circulation economy. Germany issued a Waste
Avoidance and Management Act, which stipulated that
“avoidance”, “recycling” and “disposal” were the priority. On
April 26, 1991, Japan enacted its Act on the Promotion of
Effective Resource Utilization. In 1994, the US government
made Environmental Protection Act 1994 a law, in which
recycling was mentioned. On April 11, 2000, European Union
made Waste Electrical and Electronic Equipment ( WEEE)
Directive, supporting the remanufacturing industry.
On August 20, 2008, an executive meeting of the State
Council of China approved Regulation on the Administration
of the Recovery and Disposal of Waste Electrical and
Electronic Products, which stipulates that the State
implements a system of recovery by multiple channels
and certralized disposal with respect to waste electric and
electronic products. The State will establish a fund for the
disposal of waste electric and electronic products to be used
to pay for the recovery and disposal of electric and electronic
products. On August 29, 2009, Circular Economy Promotion
Law of the Prople’s Republic of China was issued and came
Printer supplies on the green pathAs the contradictions between economic development on the one hand and resources and environment on the other become increasingly acute, the concept of environmental protection becomes more and more popular among the world’s citizens. Governments look to circular economic development as the strateg y goal for a sustainable national economy, creating a society in which people, society and nature are a harmonious whole and society is resource-effective and environmentally-friendly. Remanufacturing printer consumables is consistent with the characteristics of a circulation economy, taking energ y conservation, recycled materials and a green environment as the blueprint for industry. Remanufactured printer supplies deserve more attention, at the very least they should not be in a situation where they get so much less exposure than the OEM’s promotion of green concept, eco-friendly solution etc. Remanufactured products do not enjoy a smooth journey on the path to green. Recycling Times understands that remanufacturing printer supplies occupy a very small market share of less than 5% in China!This article talks about the recycling activities of both OEMs and aftermarket players. It presents an in-depth discussion concerning the remanufacturing supplies’ environmentally friendly features. From the discussion, we can see the obstacles that stand in the way of remanufacturers who are making effort to collect empties and go green. The article concludes by proposing strategies for remanufacturers to go green.
FeaturesRecycling Times Magazine
www.visitremax.com.cn | May 2010 19
into effect on January 1, 2009. This law requires industries
in the country to “reduce, reuse and recycle” when in
production, circulation and consumption.
On October 2007 , ICRRA , the Ind ian Car t r idge
Remanufacturers & Recyclers Association decided to establish
collection centers in major Indian cities. The remanufacturing
industry of India started about 10 years ago. Although the
move is a little late, it has a potentially enormous impact on
the long term development of the industry.
Judging from this, a circular economy is inevitable, and
more governments will go for it as time goes by.
OEMs can do better
HP: recycle 2 billion pounds by 2010HP is one of the very first companies to introduce a
recycling program. The company started its recycling efforts
in 1987. The program has covered more than 50 countries
and regions around the world.
In 2007, HP became the first computer manufacturer
to operate its own recycling facility. In the same year, HP
realized its goal to reclaim 1 billion pounds (about 450,000
tones) of electronic products and supplies, and set the goal
of recycling 2 billion pounds between 1987 and 2010. It is
projected that HP will reuse 450 million pounds (200,000
tonnes) of electronic products by the end of 2010 (since
2003). In Europe, Middle East and Africa area, HP recycled
totally 170 million pounds, an increase of about twice the
amount of 2006. In the Americas, 65 million pounds of
equipment were recovered. In the Asia Pacific region, HP
reused 13 million pounds of old products.
In 2008, HP announced for the first time that it was going
to manufacture OEM cartridges with reclaimed plastic
materials. Between 2005 and 2008, HP reduced the energy
used in its operations by over 9% towards the previous goal
of 16% by 2010. In September 2009, a new goal was created
to reduce the Greenhouse Gas emissions from HP-owned
and HP-leased facilities to 20% below 2005 levels by 2013 on
an absolute basis. HP has set an interim target to reduce the
energy consumption in its facilities by 7% (the remaining
percentage in this goal) below 2008 levels by the end of 2010.
Canon: pioneer of used toner cartridge
collectionIn keeping with its corporate responsibility, Canon
pioneered the collection of used toner cartridges in 1990 as a
voluntary measure, even before regulations were established.
They started toner cartridge recycling the following year.
It has been 17 years since Canon started the program and
now its initiatives go so far as to include stipulations on green
purchasing in Japan. To date, Canon has collected a total of
190,000 tons of used material globally. All collected cartridges
are utilized as reused parts in new products or in material
recycling and now Canon achieves 100% recovery. Through
this toner cartridge recycling program, it reduced the use of
new resources by 110,000 tons and CO2 emissions by 310,000
tons. These activities were honored with the Chairperson’s
Award from the Eco-Products Awards Steering Committee
in 2007 and the Fuji Sankei Group Award at the 17th Global
Environment Awards of Fuji Sankei Business in 2008.
Canon Dalian Business Machines Inc. is one of Canon’s the
four recycling centers across the world. It has been engaging
in the recycling and remanufacturing process since 1991. It
will crush the old and used components and reuse the plastic
in cartridge remanufacturing after classification. Currently,
Canon’s 16 subsidies in China have joined the recycling drive.
Recycling Times understands that from 1997 to 2006, Canon
Dalian Business Machines Inc. recycled 142,000 tons of used
cartridges from all parts of the world. However, Canon only
recycled 400 cartridges in China in 2006. There is still much
room for more recycling.
Epson: main effort in JapanEpson shows on its website that the main focus of its
recycling is in Japan. In 2001, Epson collected 1,370 tons
of consumable supplies globally, while 1,200 tons of them
came from Japan. In June 2004, Epson Sales Japan started a
domestic campaign that links the collection of ink cartridges
with the Bellmark program. The campaign was expanded
in March 2005 to include toner cartridges. The spread of
printers has generated huge amounts of used cartridges. In
2006, the recycling collection reached a peak, to 4,668 tons,
while 4,250 of them came from Japan. Following this, Epson
introduced recycling program in regions such as North
▲ Canon receiving the Fuji Sankei Group Award at the 17th Global Environment Awards
FeaturesRecycling Times Magazine
May 2010 | www.visitremax.com.cn20
America, Asia and Australia, but the focus remained in Japan.
In 2007, Epson reclaimed 4,260 tons of used products, of
which 3,900 tons were from Japan.
Fuji Xerox: Eco-Manufacturing plant in ChinaIn January 2008, Fuji Xerox established an integrated
recycling system in China and the company Fuji Xerox
Eco-Manufacturing (Suzhou) Co., Ltd was marshaled into
operational use. A system is used dismantle used copying
machines, office equipment and manufacturing cartridges.
The dismantled material will become raw material after a
remanufacturing process. This plant has an annual processing
capacity of 150,000 pieces of equipment and 500,000
cartridges. The recycling rate of office equipment has reached
96% and the rate of cartridge recycling is 99.9%. In 2008,
Suzhou municipal government has chose this project as a
“Sample Project for Circular Economy” in the city of Suzhou.
From the OEMs’ achievements we can see that:
First, the OEMs spare no effort to build their image of
custodians of environmental protection. The green image also
plays an important part in sales as more and more consumers
are concerned about the environmental protection features
of products. In the meantime, by promoting environment
protection, the OEMs strike a great impression in the minds
of consumers.
Second, although the OEMs mostly show that they care
about the environment and they have done a lot to save
energy and resources, there is still much room for progress.
• The cartridges that have been recovered take up a very
small proportion compared with the total sales amount. A
report by Lyra Research in October 2007 showed that among
the 50 million inkjet cartridges and 70 million laser cartridges
in the North American region, half were produced by HP.
Although HP has established recycling program, half of the
empty cartridges still go to landfill.
• OEMs mostly only reuse their own brand of cartridges
and supplies. To date, not one OEM is willing to take used
supplies from other manufacturers. If each OEM gets its own
way and doesn’t care about the whole picture, the recycling
channel and resources will be a waste.
• Some OEMs will not reclaim used supplies. They will not
refill the used products nor remanufacture old cartridges.
Instead, they extract metal or plastic from the old product.
Some undamaged empties don’t get reused. This is at
variance with the environmental concept. Think further,
the consumers will buy brand new supplies instead of
remanufactured products. In this way, more resources will
end up wasting and cause more burden to the environment.
Go green? Choose remanufactured supplies• Remanufacturers will reuse all used cartridges regardless
of the brands, in doing so differentiating themselves from the
OEMs. This can increase the recovery rate of a wide variety of
used inkjet and laser cartridges and reduce landfill. Redeem is
the largest empties collector in Europe, perhaps even in the
whole world. It has established recycling systems in countries
such as Britain, Ireland, France, America and Italy. In Europe
alone, Redeem has cooperated with more than 147,000
enterprises and organizations. Redeem prints specially made
envelopes with pre-paid postage on them. Each envelope
that is sent out has a bar code. This is used in Redeem’s
ERP system and each reclaimed cartridge will be tracked
and kept on record. The company sends out more than 15
million envelopes each month. Redeem also cooperates with
multiple channels, for example, working with superstores,
FeaturesRecycling Times Magazine
www.visitremax.com.cn | May 2010 21
schools and other organizations.
• During the post-collection process, the remanufacturers
also adopt different methods. Remakers will first refurbish
the product and then remanufacturer them to achieve
the same quality as the OEM new products, thus fully
demonstrating the 3R principles, reduce, reuse and recycle.
With 3R as the guideline, the remanufacturing business
fits perfectly with circular economy. In terms of the social
benefits, remanufacturing is good for energy conservation
and emission reduction efforts and environmental protection
as well as the country and humankind.
• Remanufacturing reduces carbon footprint. Cartridge
World is one of the fastest developing remanufacturers and
retailers, with more than 1,700 stores around the globe.
Cartridge World commissioned an independent research
institution to conduct research to compare the carbon
footprint of OEM and aftermarket printer consumables. The
study showed the transport of Cartridge World inks and toner
can emit less than half the carbon dioxide than that of OEM
cartridges. And across three cities on average, with typical
refill percentages of one-color inkjet, three-color inkjet and
laser cartridges, the average carbon dioxide transportation
footprint of Cartridge World ink and toner operations is 40%
lower than what might be expected from OEM cartridges.
Also notable is that the carbon dioxide reduction of
transportation-related carbon dioxide is over 70% for toners.
• Remanufacturer: setting out an eco-plan. Armor rolled
out an environment friendly program called the “Alternative
Print Program” which targeted green customers and end
users of printer supplies. Armor aims to promote the
production, collection and remanufacturing of green printer
consumables. By introducing the program, Armor expected a
reduction of 20%-30% in waste, 10% in power consumption,
3% printer supplies. Armor is an excellent example for
remanufacturers who wish to take the green path in order to
protect the earth.
Just as Burt Yarkin (Former CEO of Cartridge World) said: “We
not only extend the life of printer consumables and raise the
utilization rate of them, but also do better than the OEMs in
environmental protection.” However, many end users fail to see
this advantage of remanufacturing products because they are
dazzled by the strong promotion of going green by the OEMs.
Remanufacturers should work together on making efforts to
win over the consumers by promoting green concept.
More obstacles aheadAlthough remanufactured products are greener than OEM
supplies, the green journey is beset with great difficulties for
many reasons. Recycling Times learns that the market share
of remanufacturing products in China is less than 5%. In the
printer consumables market of China, brand name printer
supplies take up the largest proportion of market share,
about 50%. The aftermarket printer supplies occupy around
10%. The other 30% market share is taken by counterfeit
products. We import about 80% of the empties and export
90% of the remanufactured supplies. The obstacles facing the
industry in China are the following:
Deficient legal systemIn western countries, public offices are asked to give prior
consideration to remanufactured products when purchasing,
which is stipulated in laws and regulations, policies and
taxation affairs. For example, government bodies in Australia
need to pay 10% value-added tax when they purchase
new products. If the government organs choose to buy
remanufactured products, they will be exempt from 10%
value-added tax. In Japan, although recycled paper is much
more expensive than non-recycled paper, they capture the
same market share, both standing at 50%.
China does not have guideline laws and regulations on
the recycling process of laser and inkjet cartridges and the
recycling effort is solely driven by economic benefit. To solve
the problem from the stem, we need relevant laws and
▲ A corner of recycling sites
FeaturesRecycling Times Magazine
May 2010 | www.visitremax.com.cn22
regulations and a proper recycling and processing system so
as to build an environment for “green print”.
Lack of environmental awarenessAlthough people know more about the environment
than before, they do not care about the earth enough.
Consumers will not think in-depth about which is greener,
the OEMs or the remanufacturers. Shanghai Green OA is
the first remanufacturing company in the Chinese mainland
that has earned environmental certification. We interviewed
general manager Zhou Jianwei about Chinese consumer’s
environmental awareness. He said: “Some consumers do think
environmental protection is very important. They know it is bad
to leave empties behind or discard the empties. But they may
not care where the empties go after the recycling. They may
just sell the empties to the highest bidder. Some consumers
contact us and we were going there to pick up empties. But
sometimes, when we get there, they say they forgot all about
it. ”We can reach a conclusion here that Chinese consumers do
not pay enough attention to the meaning of recycling.
Fight for emptiesThere are about 10,000 remanufacturing companies of all
sizes in the USA that focus on printer supplies recycling,
among these there are thousands working on recycling toner
cartridges. Every year about 24 million toner cartridges are
remanufactured. This industry employs 80,000 people and
has an annual market value of more than 10 billion dollars
while reducing 38,000 tons of waste. The annual demand for
cartridges exceeds 70 million. According to statistics, every 7
out of 10 cartridges in America are remanufactured.
In China, the main force for recycling comes from OEMs
and small traders. OEMs promote recycling programs in
China, but the reach is not wide enough. There are also many
restrictions, for example, stipulating a minimum number
of empties. Recycling sites are located in big cities and the
recycling procedure is complicated. For
these reasons, many citizens have to give
up entering the recycling programs. Due
to deficient regulations and supervisions,
small traders are active around computer
towns and reclaim empties at a high price.
They, instead of the remanufacturing
companies, become the forefront of used
printer supplies recovery. These reclaimed
cartridges will be easily transferred into the
hands of adulterators, who produce more
pollution in the process of unqualified
remanufacturing process. There is still a
long way to go before the remanufacturing companies win
the war of empties.
A long, long journey for remanufacturersExperts from the industry put forward two paths for
the remanufacturing industry to go along. First, they can
innovate in technology. Remanufacturers can develop their
own patents and produce brand new products. Second,
they can continue to travel the green journey as far as it
takes them. Neither path is without difficulties. The biggest
challenge gets down to the war for empties, since the
OEMs are strengthening recycling leaving less room for
remanufacturers.
Were the remanufacturers to be successful in going green,
there are several ways to make the journey easier.
• The country should support the remanufacturing industry.
Currently, China is perfecting relevant policies, laws and
regulations. In the area of printer consumables, the National
Development and Reform Commission, Ministry of Science
and Technology and National Environmental Protection Bureau
issued document No. 65, in which remanufacturing laser toner
and inkjet cartridge technologies is supported and encouraged
for development by the State. The 2008 Regulation on
the Administration of the Recovery and Disposal of Waste
Electrical and Electronic Products (draft) and Circular
Economy Promotion Law of the Prople’s Republic of China
demonstrate the improving legislation system for the
remanufacturing industry. However, more laws and referential
policies are needed so that e-waste can be efficiently processed
and the environmental offices can supervise the recycling and
remanufacturing of used printer supplies.
• A circular economy and remanufacturing printer supplies
should be advocated with greater publicity and people
should be more environmentally-oriented in their daily lives.
▲ Children engaged in recycling efforts.
FeaturesRecycling Times Magazine
www.visitremax.com.cn | May 2010 23
In the meantime, remanufacturers should join hands to
promote the environmental advantages of the industry and
guide consumers to embrace green printer supplies. When
marketing, the remanufacturers should also sell the green
concept to the end users.
• Remanufacturers should build their own recycling
channels. The Printing Consumable Industry Association
should lead the way and combine the efforts of aftermarket
players. A third-party recycling organization should be built
to operate nationally to recover used consumables. In this
way, consumers can contact the third-party organization and
return old and empty cartridges. The recycled supplies can
then be evaluated and accessed. According to the usability
of the cartridges they return, consumers will be given a
specific amount of money. The recycling center will classify
the reclaimed cartridges according to the brand, type and the
requirement of the remanufacturers. The damaged cartridges
should be delivered to a dismantle process and shipped
to plastic plants, rubber production factories or metal
processing companies so as to reuse part of the resources.
For reusable cartridges, the third party recycling center
can sell them to qualified and certified remanufacturers for
further production.
• Remanufacturers should strengthen standard processes.
Quality can be monitored and win over the consumer’s heart
by delivering a product of trustworthy quality at a reasonable
price. Such standardized processing also includes the right way
to deal with polluted water, waste toner and material generated
by the remanufacturing process. Secondary pollution can only
be prevented with standardized approaches and only then can
green supplies be truly “green”. Currently remanufacturers
produce printer supplies of unbalanced quality. To improve
the situation, the industry should discipline itself. An industry
standard is also needed to standardize the remanufacturing
process. We can see several suits of standard documents
have been issued in recent years. For example, there are local
standards and guidelines. Zhuhai has Environment Control
for Remanufacturing of Laser Toner and inkjet cartridges.
Shanghai has Technical Standard for Remanufacturing Laser
Printer Toner Cartridges and another standard approved by
National Environmental Protection Bureau, namely Technical
Requirements for Environmental Labeling on Products -
Reprocessed Toner Modules. However, the standards are not
mature enough and further improvement.
• Remanufacturers should be careful with patent issues.
Recycling Times interviewed patent attorney Shiyang Xu. He
commented on patent issues concerning remanufacturing:
“We have yet to issue laws specific to recycling. But the
Supreme People’s Court does have preliminary explanation
in Certain Provisions of the Supreme Peoples Court on Trail
Concerning Patent Infringement Cases (Discussion Paper),
in which Article 27 talks about it.” It stipulates as follows:
In Article 11 and Article 63 of the Patent Law of the People’s
Republic of China, to “make a patented product” means to
process or produce patented products by machines or by
hand. The following actions will be considered as making “a
patented product”:
(1) Assemble patented products;
(2) Collect parts and components of sold patented
products and reassemble them into patented products;
(3) Recycle used patented designs to pack other products
for business purposes;
(4) Legit imate use of patented products such as
maintenance activities as repair and change of parts and
components is not in the scope of “making patented
products”;
(5) The amount and quality of patented products do not
affect the definition of “making patented products”.
“ T h e a r t i c l e m a y h a v e s o m e i n f l u e n c e o n t h e
remanufacturing industry. But it is only a discussion draft and
has yet to be made law. In addition, it is very controversial.
Many propose other opinions and suggestions. It is yet to be
decided whether the draft will become law”, Xu added.
Although there is still a long way to go, the construction of
an energy saving society and environmentally friendly society
is a wonderful opportunity for the remanufacturing industry.
To achieve greater development, the industry needs to work
together and strike out a way to go green.
FeaturesRecycling Times Magazine
May 2010 | www.visitremax.com.cn24
A new chapter to energy conserving standard for printers in China On November 19, 2009, China’s National Standard Minimum allowable values of energy efficiency and energy grade for printers and fax machines (The standard) went through the examination and was handed over for approval proceedings. The standard lists energ y efficiency and grades for printers and fax machines in detail, raising the “green” threshold within the printer market, in turn, urging printer manufacturers to focus more on energ y conservation and emission reduction. This will also guide the consumption of green and environment-friendly printers.
Energy labeling born As the office automation level goes up, printers and fax
machines find their way to the offices and more and more go
into households. No matter whether it is the working place
or at home, most printers and fax machines are on, working
around the clock 24 hours a day, 365 days a year. The energy
consumption of these machines on standby goes counter
to our call for Resource-Efficient and Environment-Friendly
(REEF) Society, which is not-to-be-ignored.
On March 17, 2009, National Standardization Technical
Committees and China National Institute of Standardization
(CNIS) held an Energy Efficiency and Grade Standard
Technology Seminar in Beijing. The Seminar was concerned
with the draf t of a printer and fax machine energy
consumption and other standards. Specifications and
identified criteria, such as definitions, test methods and
indictors, were specified in further detail.
The standard was put forward by National Development
and Reform Commission (NDRC) and Department of
Resource Conservation and Environmental Protection on
August 11, 2009. Then, CNIS drafted the standard. After a
month, suggestions and opinions about the Consultative
Paper were collected online and the discussion stage
finished. On November 19, the standard was examined and
ready for further approval.
Printers, fax machines and multifunctional devices are
categorized under three grades in the standard, according
to their energy consumption attributes. The first grade is
Target Value. These are the products that reach the first
grade are advanced and energy efficient. The second grade
is Evaluation Value, products that meet the second grade are
relatively advanced and energy efficient. The third grade is
Minimal Value. Products which fail to meet this value will be
eliminated from the market.
Heated discussion
• Aiming at energy conservationEnergy saving is an ongoing topic in the printer industry.
China is now an important printer and fax machine
production base and sales market. The overall energy
consumption and the rate of growth can never be neglected.
According to statistics, the printer shipment in China was
7.98 million units in 2007, sales exceeding 10 billion Chinese
Yuan (CNY ). The sales volume of fax machines reached about
1.5 million units. In 2008, the printer shipment was 8 million
units. According to research by Analysys International,
the leading advisor about technology, media and telecom ▲ Discussion meeting of the standard
FeaturesRecycling Times Magazine
www.visitremax.com.cn | May 2010 25
(TMT) industries in China, the market volume of printers
in China will exceed 11 million units in 2010. Currently, the
market share of products that fulfill the first grade (Target
Value) is about 5%; a further 30% meet the requirements
of the second grade (Evaluation Value), taking the total of
compliant products to 35%; by the time we reach the third
grade (Minimal Value), this figure has been taken above 90%.
This still leaves around 10% of products which fail to meet
the standard. As stipulated in the standard, once the Standard
is enacted, the 10% of products which fails to meet the
Standard are prohibited from production, import or sales.
Recycling Times understands from assistant researcher
Li Pengcheng, CNIS that by enacting the standard, it aims
to serve two purposes. First, the government would like
to regulate the energy efficiency value in order to raise the
environmental consciousness of the whole nation. In this
way, consumers are likely to buy qualified energy saving
models. Secondly, printer manufacturers are expected to
produce products that are environmental friendly so that
the quality can be better improved. This also provides a
platform for market players to have healthy competition
with each other, enjoying a fair and transparent marketplace.
Furthermore, the competitiveness of printer and fax machine
industry would be enhanced. By increasing competitiveness,
domestic printer makers will gear themselves to international
standards. Therefore, the export volume can be further
expanded.
Manufacturers will pay more effort to developing energy-
saving technology. This standard also backs many laws and
regulations such as the energy labeling system, energy-
saving product certification and Energy Saving Governmental
Procurement etc.
• Irresistible product up-gradation The Energy Grade Standard shows specific provision to
each grade. Printer producers must follow the standard to
manufacture printers and fax machines. The products which
fail to meet the Standard may be put out of market. We tried
to interview with major printer producers such as Konica
Minolta and Brother. However, no reply was received.
Judging from the current marketplace, those products that
do not meet the Standard are around 1,000,000 units. Many
are afraid that these products will be washed out once the
Standard comes into effect. However, Mr. Li commented:
“All the products need to fulfill the minimal allowable value.
Besides, the standard can be a good reference for those who
want to produce environment-friendly printers.”
“The standard will not eliminate those products that have
been out of the factory or in the market. The Standard has
a minimal allowable value, most of the manufacturers can
update their technology to produce qualified product. The
Standard will not wash out any brand or any technology,
vendors are free to choose their own strategy and
technological advantages to product energy saving products”,
he added.
Office equipment like printers and fax machines is a large
pollution source; it also consumes much energy in business
operations. The vendors of office automation equipment
are duty-bound to improve their products and technology,
especially from the perspective of corporate responsibility.
Firstly, manufacturers should pay more attention to the
design of the power management module. Vendors can
update their energy-saving technology, so that the equipment
is energy efficient. They should make sure that when users
are operating equipment they can also manage its energy
consumption.. Secondly, product structure should be
adjusted and the production process should be improved to
upgrade the product and enhance the competitiveness of the
product.
“The Standby Power Levels requirement is meant to
remind manufacturers of improving power management
technology. Default Delay Time requires printers to
consider whether the multifunction has increase the energy
consumption”, said Mr. Zheng Xizhen, former head of the
Tianjin Institute of Reprographic Technology.
“The standard will further promote the energy efficiency
of imaging equipment as well as lead our way towards
environmental protection”, said Li.
• More questions popping upAlthough CNIS arranged an online opinion collection
FeaturesRecycling Times Magazine
May 2010 | www.visitremax.com.cn26
for the standard, not many knew about it. Besides, there are
many printers and photocopiers without energy labeling.
Some distributors and resellers are confused. They have no
idea which models meet the Standard until the Standard
comes into effect.
According to our survey on Recycling Times magazine, 95%
of the consumers said they know energy labeling and other
certifications more in relation to home appliances rather
than office equipment. Not many households have printer
and other imaging products. If the equipment is used in the
office, they thought it didn’t have much to do with them, so
that they did not pay much attention to the standard.
Recycling Times also learns that only two or three out
of 100 people will mention energy consumption standard
of office equipment. “Energy labeling is more familiar to
corporate users. We consumers pay more attention to the
brand, price and performance data”, commented Mr. Qiu,
editor of IT 168 site.
Printers and photocopiers are mostly office supplies. The
fact that most personal consumers did not know about it
is acceptable. Mr. Li elaborated on this point: “first, once
the Standard is enacted, there will be promotion activities.
By then, consumers can go to distributors and resellers for
more information. With the help of promotion, I think more
and more people will know about it. Second, no unqualified
products will be produced in the future. However, in order
to maintain credit and reputation, the vendors will continue
to provide parts, supplies and other kits for discontinued
products. Consumers do not need to worry about the
maintenance of products (even the product that do not meet
the standard). Besides, as the energy labeling and certification
promotion activities are carried out, more people will get
involved in the effort to protect the environment.”
Energy saving printer being mainstreamJust like the energy efficiency standard for other products,
the higher level of energy efficiency a printer or a fax
machine meets, the more energy it can save. Take two
standard monochrome laser printers for example. Let’s say
the speeds of both models are 30 ppm. If the printer falls into
the third grade (Minimal Value), the energy consumption
(per week) is 5.1 kilowatt-hour (kWh), while the first grade
(Target Value) consumes only 1.5 kWh. In this way, the first
grade printer uses 3.6 kWh less than the third grade one. If
we calculate the price of electricity is 1.04 CNY (the price of
industrial electricity in Zhuhai), the first printer saves you 3.7
CNY (about $ 0.55) per week. For a company owning 20 first
grade printers, the savings go up to 74 CNY per week, that is,
3,552 CNY (about $ 525) per year.
We can see from the data above, the higher level of energy
saving product users choose, the less electricity they use.
Although the purchasing price may be higher for grade one
products, in the long run, users can save more than they
pay. Apart from this, if more and more people choose energy
conservation products, the price of energy saving products
will go down.
“As the energy and climate change issues protrude,
energy saving and efficiency is a major trend for product
development”, said Mr. Li. Energy saving can demonstrate
itself in many aspects. For long term standby equipment, low
standby power consumption is great for conserving energy.
Printers such as the Canon LBP series laser printer and the
HP OfficeJet multifunctional devices consume less than 3
watts per week on average. OKI focuses on LED printing
technology, which lowers the energy consumption from the
stem.
Duplex printing is also one way to save energy. Currently,
HP, Canon and Epson are making effort to lower total cost
of ownership, so that the consumers pick up the green
purchasing concept.
SummaryEnergy consumption and environment protection is one of
the core issues for all societies. The standard promotes the
upgrading of products and technology as well as advocating
that consumers buy highly energy efficient printers.
▲ China energy label
FeaturesRecycling Times Magazine
www.visitremax.com.cn | May 2010 27
Small library:According to the Minimum allowable values of energy
efficiency and energy grade for printers and fax machines
(draft), the grades are set based on factors such as minimum
allowable values of energy efficiency, energy saving
evaluation, standby power level, default delay time and
additional function power etc.
S ince there are great d i f ferences between laser
printers, themal transfer printers inkjet printers and dot-
matrix products, the drafters of the standard applied
two different test methods, namely Typical Electricity
Consumption (TEC Approach) and Operational Mode
Approach (OM Approach), to evalutate the power level of
each technology.
Thermal printing, thermal dye-sublimation printing, digital
imaging, solid ink printing and thermal transfer printing
are classified by the TEC Approach. The typical electricity
consumption should not exceed the values in table 1.
Inkjet and dot-matrix products are classified by the OM
Approach. The operational mode electricity consumption
should not exceed the values in table 2.
The setting of maximum default delay times to sleep for
products with inkjet or dot-matrix technology should not
exceed the values in table 3.
Energy grade
Product typeFirst grade Second grade Third grade
POM Standby POM Standby POM Standby
Inkjet products 1.0+∑Pfa 1 1.4+∑Pfa 1 3.0+∑Pfa 2
dot-matrix products 3.6+∑Pfa 1 4.6+∑Pfa 1 6.0+∑Pfa 2
Note: ∑Pfa is the sum power of additional functions.
Product type Printing speed (ppm) Default delay time to sleep in minutes
Inkjet printer, dot-matrix
printer
p ≦ 10 510<p ≦ 20 1520<p ≦ 30 30
p>30 60
Inkjet all-in-ones
p ≦ 10 1511<p ≦ 20 30
p>20 60Inkjet fax machines - 5
Product type Speed (ppm)
Energy grade
First grade Second grade Third grade
TEC Approach TEC Approach TEC Approach
Monochrome printer, fax machine
p≤15 0.6 1 1.5
15<p≤40 0.06×p-0.3 0.10×p-0.5 0.20×p-0.9
p>40 0.21×p-6.2 0.35×p-10.3 0.61×p-17.8
Color printer, fax machine
p≤32 0.06×p+2.0 0.10×p+2.8 0.14×p+4.0
32<p≤58 0.30×p-5.8 0.35×p-5.2 0.39×p-4.2
p>58 0.60×p-23.5 0.70×p-26.0 0.80×p-28.0
Monochrome multifunctional devices
p≤10 1 1.5 4
10<p≤26 0.06×p+0.4 0.10×p+0.5 0.30×p+0.9
p>26 0.31×p-6.3 0.35×p-6.0 0.44×p-2.8
Color multifunctional devices
p≤26 0.06×p+1.9 0.10×p+3.5 0.20×p+5.0
26<p≤62 0.33×p-5.0 0.35×p-3.0 0.41×p-0.7
p≤26 0.60×p-22.0 0.70×p-25.0 0.85×p-28.0
▲ Table 1 TEC Approach Energy grade (Unit: kWh per week)
▲ Table 2 OM Approach Energy grade (Unit: Watt)
▲ Table 3 Maximum default delay times to sleep for inkjet and dot-matrix product
Showcase Recycling Times Magazine
May 2010 | www.visitremax.com.cn28
The Association of the German Trade Fair Industry (AUMA)
conducted research, from which we know that exhibitors
have several goals. These goals include: basics, product
releasing, pricing, promoting the company and its brand
and increasing sales. Several numbers are worth noticing.
85% of the exhibitors surveyed wished to promote company
awareness; 70% of them wanted to visit old customers and
network with potential customers; 63% hoped to take up
bigger market shares; 60% to introduce new products;
58% to promote product recognition, 50% attended for
exchange of information and 50% to identify customer
demand.
The numbers are shown in the table 1.
From the statistics, product release conferences are of great
importance to raise peoples’ awareness of the company.
Nowadays, more and more exhibitors pay more attention to
technology reports or product introductions during trade
shows. Normally, a technology report meeting or a product
release conference lasts for about one hour. How to make full
use of the time and make it more effective is a concern for all
exhibitors.
Identify the importance of a product
release conferenceYou can promote your corporate identity and products
through a product release conference. Business opportunities
are everywhere in a trade show, if you are to sell the
product, you need to know how important it is of the release
conference is.
• Your company will stand out if you hold a product release
Holding a product release conferenceThe most distinctive feature of an international trade show is that it attracts professional visitors from all around the world. Used well, a show is a successful marketing strateg y. If you grasp the opportunity to showcase your products in the form of technolog y report meetings or product release conferences and introduce the latest products and technolog y in a comprehensive manner, you can get known by an extensive audience and customers in the shortest time possible. At the same time, you get your company image publicized. Your sales may also skyrocket. In this issue, we will see how to hold a successful product release conference.
▲ Table 1 Purposes of attending a trade show
Showcase Recycling Times Magazine
www.visitremax.com.cn | May 2010 29
conference. If the visitors think your
company is ahead of you competitors
in terms of technological innovation,
marketing or other facets, they have
more confidence in your company and
products. When you get down to business,
there is no doubt that this confidence will
help you close the deal.
• Generally, a visitor may only spare
several minutes on a booth, since there
are still hundreds of booths in line for
visit, and hundreds of companies to get
to know. If you can spend one more
minute with the visitor, the chances for your products will
be bigger. If you spend thirty minutes to one hour with
visitors, introducing your products, latest technologies
and your company, you can give all the information to the
audience in a well-organized manner, and take questions
from the audience at any time you please. If the conference
is wonderful, visitors will really appreciate it. In this way, you
can have much more time to promote your company and
products. Time is everything in a show.
Function of a release conferenceA successful product release conference can not only serve
as a bridge between manufacturers and customers but also
help identify market information and customer demand.
Therefore, manufacturers can improve products and
technology and produce more consistent, reliable and high
quality products to meet the demands of the market.
• At the product release conference, you can talk to
your customer face to face and get to know what they
think about your product and what they want. A product
release conference can also strengthen existing customers’
confidence and clear up doubts for potential clients.
• You can show the real products to your customers so
that they can learn more about the features, advantages and
performance of the products. You can also show them how
to use and maintain the products.
• You can gather competitor information and useful
pointers about the wider market situation through
conversations with the audience.
• You can promote corporate images and philosophies of
the company and raise awareness of the products. If a strong
impression is made, you may find that the customer will
disseminate information about your company though word
of mouth. By engaging with customers, customers can learn
about your company’s strengths, marketing strategies and
services in person.
How to make full use of the conferenceThe ultimate purpose of a product release conference is to
generate sales and win more purchase orders. If you don’t
prepare enough for the conference and miss out on the
details, you may not get the conference you want. What is
worse, a bad introduction conference will have adverse effect.
So preparing is very important. Get things organized before,
during and after the conference. Make sure everything flows
smoothly.
1. Before the product introduction conference• Keep close contact with the organizer. Never think that
things are done once you hand in the application form to
the organizer. It is just a beginning. After you hand in the
application form, contact to the person in charge of the
conference. Make sure the organizer is aware of who is
coming to the conference. It’s advisable to ask the organizer
to help invite customers too. Besides, discuss with the
organizer the form and content of the product release
conference and see what information and support you can
get from the organizer. Try to make your conference a little
bit different and creative so that it stands out..
• Invite important customers and press media. Before
the conference, you need to invite as many customers as
possible, especially potential ones. Invite them not only to
your booth but to your product release conference, too.
Invite some influential Media, too, since this is the best
time to create your company image and get known by the
industry.
• Plan the time and location. If an exhibition show lasts for
three days, the best timing for product release conference
is the afternoon of the first day or the second day. There
Showcase Recycling Times Magazine
May 2010 | www.visitremax.com.cn30
is s reason for that. Firstly, most visitors
have arrangements for the morning and
the schedule is tight, because visitors
may have planned what to do in the next
day. People tend to finish what they have
planned and what they think is important
first. After that, visitors will have time for
something new. The location should be
a booth concentrated area. More visitors
will pass by and help attract more visitors.
If the conference is held somewhere very
far away, visitors may not attend.
• Prepare for the conference ahead
of schedule. Make sure everything you
need for the conference is ready. For example, you can make
a list of items you will need such as brochures, an attendance
book, a conference agenda, visual aids, cameras, drinks and
so on. You can also play some music to light the mood before
and after the conference. You can draw some visitors by
playing good music too.
2. In the conference• Get familiar with the agenda. Make sure the staff on the
stand knows very clearly all the details about the product
release conference, including the time, location, speakers
and what will be presented on the conference. When the
show is on, the staff can tell all the visitors who come to the
booth about the conference and encourage visitors to go and
attend. This is extremely helpful if there are a lot of visitors.
In this way, you don’t need to worry about leaving your
visitors ignorant of your plans and you will not lose potential
customers.
• Rational division of labor. At the conference, you need
to assign somebody to be in charge of the attendance book.
You should have someone collect business cards, give out
brochures and contact information. You can also make
some staff to take questions from the audience. This is very
important if you want to know feedback from the clients.
• Arrange some interviews with the journalists if you have
time. Some staff should be responsible for the reception of
the media. Provide detailed information to the journalist and
get free promotion on TV, in newspapers or on the internet.
You can get free promotion on Recycling Times also. More
people can get to know your company through the eyes of
the journalist.
• Introduce your product. At the conference, you should tell
the audience everything about your product. The topics should
be around the quality and performance of the product. Don’t
get off the introduction, otherwise unnecessary information
may get in the way of what really counts.
• Be energetic. At the conference, staff should have
high morale and be sincere to the audience. Pay particular
attention to details such as uniform and body language.
• Record the conference. If it is possible, you can ask
professional studios to record the whole conference. This has
two advantages; firstly, you can attract more crowds to the
booth. Secondly, you can send the CD of the conference to
your customers after the show, thus prolonging the impact of
your efforts. Recording what you do would also help you to
assess the success of the show when you return to the office
– by playing back the conference you can see what went well
and what you could improve for next time.
3. After the conference• Thank-you note. You can make phone calls or send e-mails
to all the guests, media and other visitors that had been
present at the conference.
• Update information. Update your customer information
on regular basis. Sort out the information you get at
the conference and see which details pertain to existing
customers and which ones to potential customers. Apply
different tactics according to the information.
• Pay a return visit to your customer. Track quality
customers and follow ups.
SummaryA successful product release conference can not only increase
your contact with customer face to face, but also help promote
your corporate image. It can also raise customer confidence
in the products. All good reasons why exhibitors should hold
a distinctive product release conference and make it work in
order to obtain higher sales.
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ProfilesRecycling Times Magazine
May 2010 | www.visitremax.com.cn32
History of EverlightEverlight Chemical Industrial Corporation was founded in
1972 with an initial investment capital of New Taiwan Dollar
(NT) 4 million (about $ 95,400). In 1988, Everlight went
public with a capital of NT 5 million (about $ 159,000). In
2008, Everlight’s revenue reached NT 5.72 billion (about
$ 181 million). The changes in these numbers have not
happened in one day. As the saying “Rome was not built in
one day” goes, Everlight has devoted itself to the industry for
37 years. That is why it can accomplish so much today.
However, the journey Everlight took is rather steadier than
the aggressive approach that many other enterprises chose
for themselves. Many events went down in history over the
37-year journey. Here, we name just a few to overview the
development of Everlight.
After 1989, Everlight started its operations around the
world, in countries such as America and the Netherlands. It
also has many subsidies at home in China, such as Shanghai,
Suzhou, Guangzhou, Qingdao and Hong Kong. In 1992,
a land lot (19,500 m2) in Kuan-Ying Industrial Park, Tao-
Yuan Shien was also bought by Everlight to build the Third
Factory. In 1996, Everlight set foot into the sphere of bulk
pharmaceuticals. In 1997, Everlight established Electronic
Chemicals Plant and acquired Trend Tone Technological
Company. In 2004, a new subsidy, E'cos Biotech Corp. was
constructed and in 2006, Everlight (Suzhou) Advanced
Chemicals Ltd. was established.
For Everlight, each step is taken with deliberation;
every investment is made through consideration and
understanding of the general market conditions. Everlight’s
dyestuff plant is also one of the largest plants of its kind in
the whole world. In recent years, Everlight has branched out
No autumn fruit without spring blossom
This is a long-established and dynamic enterprise. In the last 37 years, Everlight Chemical Industrial Corporation (Everlight) has weathered a lot. However, the more steps it makes, the more steadily it walks. It provides added value, low energ y consumption and low contamination high-tech chemicals to the world. Everlight’s products are popular in more than 80 countries worldwide. Everlight has always abided by laws and regulations, showcasing integrity in business practices. The core values of Everlight are “Business by Integrity; Management by Caring.” The mission statement, business philosophy and principles are all derivatives of these employee-shared values. Everlight has many subsidies, including Trend Toner Imaging, Inc. and Everlight (Suzhou) Advanced Chemicals Ltd. Which are committed to R&D, manufacturing and marketing of toners. Now, their combined annual production capacity of toner is 6,000 tons. We interviewed Dr. Jason Chu, general manager of Everlight (Suzhou) Advanced Chemicals Ltd. to find out the legendary story of Everlight.
Interviewing Everlight Chemical Industrial Corporation
Year Plant built Location Coverage
1976 First Factory Tao-Yuan Industrial Park 8,800 m2
1986 Headquarters Tun-Hua South Road (Taipei) 1,600 m2
1987 Second Factory Kuan-Ying Industrial Park (Taipei) 62,200 m2
1989 Elite Company Turkey
1992 Third Factory Kuan-Ying Industrial Park (Taipei) 19,500 m2
▲ Milestones of Everlight
ProfilesRecycling Times Magazine
www.visitremax.com.cn | May 2010 33
from traditional color chemicals to speciality chemicals and
even electronic chemicals. Furthermore, it is paving its way
towards bulk pharmaceuticals and medical cosmetics etc.
Seen from this aspect, Everlight never fails to keep pace with
the times, and strategizes its operation range and product
lines construction.
The core values of Everlight are “Business by Integrity;
Management by Caring.” The mission statement, business
philosophy and principles are all derivatives of these
employee-shared values. Everlight has positioned itself as a
“manufacturer of high-tech chemical” and as such R & D is
always its focus. In the past five years, Everlight has won 85
patents.
Everlight insists on the highest ethics and principles
regarding business transactions. Therefore, it earns mutual
trust with valuable customers, which has made sales grow
continuously. Through the continuous efforts of Everlight’s
agents, distributors and subsidiaries in USA, Europe,
Turkey, Hong Kong, Singapore and Shanghai, Everlight has
established a marketing network of more than 80 countries,
covering five continents around the world.
Everlight toner, popular around the globeMany in the industry have heard about the reputation of
Everlight’s toner and ink. Dr. Chu told us:”It took Everlight
12 years to develop color paste and Pre-ink. From color
paste to Pre-ink, it was quite a long endeavor. Encouraged by
the success, Everlight dared to open territory in the textile
digital printing market. Seeing the bright prospect of inkjet
dyes, many companies went into a war for market share. The
fact that Everlight can make its way and stand out from the
market which used to be held by the Europe and America is
really rare, and it has been achieved against all the odds. ”
Everlight has been manufacturing toner for more than
15 years. It has, therefore, become one of a few toner
manufacturers who have their own independent R & D team.
Everlight also introduces a lot of state-of-the-art equipment
from Germany, including an automatic, computer-based
controlling and monitoring system. It has toners for many
brand name cartridges, such as the toners for copiers RICHO,
Canon, Sharp, Xerox and for printers Epson, HP, Canon.
Customers are very satisfied with the substantial quality on
offer. “Everlight’s toner enjoys an annual sales growth of 50%.
With its solid R & D power and outstanding management,
Everlight has made itself the largest toner manufacturer in
South and East Asia, the Chinese mainland and Taiwan,”
Dr. Chu said proudly. Recycling Times understands that the
production method of toner in Everlight is mainly physical
approaches (mechanical toner). R & D expenses take up
5% of sales revenue. Many other sources are pooled to
stimulate the development of toners, such as cooperation
with government groups, technology exchange with overseas
specialist, patent application etc.
Although color toner takes up less than 10% of the total
production, Everlight considers the production of color toner
as a major focus for profit growth. The market focus is now
mainly in the European, American and Japanese markets.
“In the future, the development of Everlight’s toner will
be developing and manufacturing color toner, introducing
manufacturing method of chemical toner, making toner
particles finer and promoting performance, lowering the
fusing temperature to conserve energy,” Dr. Chu said with a
blueprint for the future of Everlight in his mind.
The toner manufacturing company Trend Tone Imaging,
Inc (TTI) was acquired by Everlight Chemical Group in 1997.
And more investment was made to build TTI. In 2000, TTI
opened more product lines and raised its production ▲ Office building of Trend Tone Imaging, Inc.
▲ Factory of Everlight (Suzhou) Advanced Chemicals Ltd.
ProfilesRecycling Times Magazine
May 2010 | www.visitremax.com.cn34
scale. The production capacity increased several times after
that. In 2006, color toner first appeared in the product list. In
2010, TTI brought color toner production to the next level by
introducing a product line with an annual capacity of 2,000
tons and constructing another building especially for toner
production. To date, the production capacity has reached
6,000 tons. Another subsidy of Everlight, Everlight (Suzhou)
Advanced Chemicals Ltd. has finished its first phase of a toner
production project. Now the monthly toner output reaches
160 tons, the annual output can reach 2,000 tons.
However, Everlight is not satisfied with its current capacity
of 8,000 tons. It has a higher goal on its agenda. Dr. Chu
told us: “The long term objective for Everlight is to build a
specialized toner maker, with an annual production capacity
of 10,000 tons or more. We project that another toner
manufacturing line will be added to Everlight (Suzhou) in
2011, by which time the total production capacity could be
4,000 tons or more and TTI can become what we’ve planned
for Everlight, producing more than 10,000 tons of toner
annually. ”
Now, Everlight is investing more and more in the Chinese
mainland. When asked why Everlight shifted so many
resources to the mainland, Dr. Chu explained:”China
mainland has been a center of photoelectric printer supplies.
Overseas toner manufacturers are fighting in the Chinese
mainland for market share. The quality of domestic toner
is also increasing on large scale. The prospects for toner
manufacturing and sales in the mainland are looking
good. That is why we locate Everlight activities there. We
will continue to enhance the R & D center in Taiwan, but
we stand here in Suzhou, in the Central Plains of China
and marketing around the globe. Suzhou is no doubt our
production center of toner in the Chinese mainland. ”
Business by Integrity; Management by CaringSome may say that small business can be run by force of
personality. For medium-sized enterprises, you
need a system to manage it. For a large corporation,
you may need to build a corporate culture to run
it. After years of development, Everlight knows
corporate culture and its substantial influence
very well. In the past 11 years, Everlight has been
committed to introducing the idea of Institute
in Basic Life Principles from America, which is
“Character First”. Employees are educated about
character and building a culture of integrity and
much more. Everlight also implements the world-
famous Six Sigma management system. Based on its high-
quality human resources, sound financial performance and
key technology, Everlight provides competitive products and
technological services with exceptional advantages.
The long term character education has formed a strong
cohesion in Everlight. When faced with the economic
downturn in 2008, this bond showed tremendous power.
Dr. Chu told us about that experience. “In the recession,
Everlight faced serious challenges, just as other market
players did. The sales started to fall in September, 2008. The
profit was also down. The economic conditions changed so
fast and it was almost unpredictable. Demand was clearly
down at home and abroad. To face the situation, Everlight
took measures to deal with it. Practices of ‘grasping the cash,
controlling cash flow strictly; lowering debt level, perfecting
financial structure; focusing on what we do best, tamping
competition advantages; streamlining the organization,
strengthening efficiency; fine management, diving to the
bottom of any subject’ . During the implement of these
measures, every employee used what they had learned from
49 characters, especially having strong confidence, assuming
responsibilities, demonstrating forbearance and fighting
spirit, which really helped Everlighters unite as one and get
through the hard times.”
Everlight has traveled for 37 years in spite of facing both
wind and rain. For 37 years, Everlight has gained fruitful
achievements. Time passed by, and Everlight grew from a
small business towards a large corporation today. Everlight
is recognized by the industry and society for its reputation.
Many factors add to the greatness: the rough time endured
setting the business up, the challenges of keeping the
business open, the strong R & D abilities, the excellent quality
and the caring for its employees, to name just a few. You can
see many trophies in Everlight’s exhibition hall. A splendid
past is prognostic of a brilliant future. Let’s expect Everlight’s
bright future.
▲ Main gate of Everlight(Suzhou) Advanced Chemicals Ltd.
Legal IssuesRecycling Times Magazine
May 2010 | www.visitremax.com.cn36
It is vital that enterprises use appropriate strategies to
implement patent tactics and carry out market operations,
especially to enhance competitiveness in markets at home
and abroad.
Estimating prospects of a patent application
in European Union Member States (with
reference to Britain)
1. Patent Application in BritainA client invented a promising product, and consigned
us with the patent A application. Firstly, we
requested to record patent A in China and got
approval for it. Later, the client improved patent
A into B.
China Patent Law stipulates that “Where,
within twelve months from the date on which
any applicant first filed in a foreign country an
application for a patent for invention or utility
model, or within six months from the date
on which any applicant first filed in a foreign
country an application for a patent for design,
he or it files in China an application for a patent
for the same subject matter, he or it may, in
accordance with any agreement concluded
between the said foreign country and China, or
in accordance with any international treaty to
which both countries are party, or on the basis
of the principle of mutual recognition of the
right of priority, enjoy a right of priority.
Where, within twelve months from the date
on which any applicant first filed in China
an application for a patent for invention or
utility model, he or it files with the Patent
Administration Department Under the State Council an
application for a patent for the same subject matter, he or it
may enjoy a right of priority.”
We made full advantage of this Article and filed in a foreign
country an application for a patent for invention. Then we
can enjoy a right of priority within twelve months from the
date we filed the application of patent A. The right of priority
can claimed to patent B, which is an improved version of
patent A. We filed to Chinese Patent Office again for patent B.
Finally, patent B was granted in China.
Case analysis on patent application strategy (part 2)
In the first issue of Recycling Times Magazine, we introduced how to select a patent type and approach. We discussed what kind of strateg y is applied to reserve the priority of patent applications. In this issue, Lawyers Helen Duan and Jinxia Gong from Zhuhai Innopat Intellectual Property Co., Ltd. explain what strategies can be used when applying for patent from Patent Offices in Britain and Europe as a whole.
By Helen Duan, INNOPAT Intellectual Property
Legal IssuesRecycling Times Magazine
www.visitremax.com.cn | May 2010 37
In addition, we claimed patent A as priority of patent C and
filed patent C application to the British Intellectual Property
Office. Patent C was also issued after two responses for the
Office Actions.
At the same time, we requested for priority benefit to
Patent Cooperation Treaty (PCT) for patent A. The PCT
application for priority had entered PCT National Stage and
EU’S Member States stage which lasted for 30 months from
the date of application.
Since this invention had been subject of an application
for a patent in Britain before, and after two responses for
the Office Actions, the patent had been issued, therefore,
the British authorization file can be used as application
documents for PCT and EU Member States’ applications.
This can help save time consuming translation processes and
costs.
2. Strategy analysisBefore the PCT National Stage, if you want to find out
the examining results of the three natures of patentability
(novelty, creativity and practicability) in foreign patent
offices, you can apply for a patent in Britain by claiming
priority in China. Since there is very strict screening
process in Britain’s Intellectual Property Office, if a patent is
granted in Britain, the patent authorization has a high value
of reference.
Apply a patent from the European Patent
Office (EPO), enjoy patent protection in EU’s
Member States
1. European applicationsA client made some improvement to the structure
of a product and hired us to deal with the application
proceedings. Firstly, we made a practical, new product A,
and then, the applicant improved and redesigned products
B and C whose structures were different from product A.
The client wanted to get international patent protection
for these products. We, therefore, filed a patent request to
international patent office. There were 12 months left before
we turned in the document for patent application since
the earliest date upon which we requested for patent A.
We integrated the patent family, patent A, B and C into one
application and handed it over to international patent office
for PCT application.
Later, the application entered PCT National Stage of the
United States, Japan and other EU’s Member States within 30
days upon the priority date.
When the PCT application came to EU National Stage,
we filed another application for patent D. At the same
time, we designated all the EU’s Member States. Patent D
went through two responses for the Office Actions. After
two and a half years, patent D was granted. Following
Legal IssuesRecycling Times Magazine
May 2010 | www.visitremax.com.cn38
the date patent D was granted, the client applied for
validation in six member countries including Italy, Britain,
Spain, France, the Netherlands and Germany. All the
inventions (patent A, B, C and D) were protected once an
application document was filed to the European Patent
Office.
2. Strategy analysisAn invention, especially one that has no specific country
as a market can file an application for protection in all EU
members to EPO. When this application is authorized, we
choose the specific country to validate the patent according
to the market conditions.
According to the European Patent Convention, one patent
application in the European Union can turn into a patent
which is effective in more than 30 countries.
This makes the European patent protection
mechanism simpler and our application more
convenient.
To date, the sovereign countr ies of
European Patent Treaty include 36 countries:
Austria (AT), Belgium (BE), Bulgaria (BG),
Switzerland (CH), Cyprus (CY ), Czech
Republic (CZ), Germany (DE), Denmark
(DK), Estonia (EE), Spain (ES), Finland (FI),
France (FR), Britain (GB), Greece (GR),
Croatia (HR), Hungary (HU), Ireland (IE),
Iceland (IS), Italy (IT), Liechtenstein (LI),
Lithuania (LT), Luxemburg (LU), Latvia (LV ),
Monaco (MC), Macedonia (MK), Malta (MT),
Netherlands (NL), Norway (NO), Poland (PL), Portugal (PT),
Romania (RO), Sweden (SE), Slovenia (SI), Slovakia (SK), San
Marino (SM) and Turkey (TR).
There are four further extension countries. They are
Albania (AL), Bosnia and Herzegovina (BA), Montenegro (ME)
and Serbia (RS). Extension countries are not official treaty
parties of European Patent Treaty. However, a patent can be
extended to the extension states through certain agreement
with the European Patent Office, so that authorized European
countries can be effective in more than one European
country.
Currently, many PCT and overseas patent applications are
subsidized in China. Take a look at the following tables to
find out more.
Countries/Regions TypeFunded project/Amount
(CNY)Applicant
America, Japan, Europe
Invention 30,000
First application shall be enterprises, institutions, organizations registered in Zhuhai Municipal G o v e r n m e n t a n d persons who are the registered households of Zhuhai
utility model patent, industrial designs
5,000
Other countries
Invention 20,000
utility model patent, industrial designs
5,000
International patent application (PCT application)
Actual amount (Maximum amount: 10,000 for an entity,
5,000 for a person)
▲ Table A Funding for foreign patents from Zhuhai Municipal GovernmentNote: • Foreign patents shall be granted after the date of January 20, 2009. PCT applications shall be filed after the date of January 20, 2009. • The same patent which won patent authorization for more than one country can get subsidy for application in no more than two countries. Besides, the municipal subsidy and the provincial subsidy shall not be enjoyed with the same patent. • This subsidy is granted upon the date of August 20, 2009.
Legal IssuesRecycling Times Magazine
www.visitremax.com.cn | May 2010 39
Summary:Patent application can help protect your designs and
products. In China, patent application also enjoys preferential
policies from the government. Using the right strategy and
applying the right approach can go a long way along the
application process. To get more benefit or know more
information, you can also go to
the site http://www.innopat.com.
cn/english/index.htm (Zhuhai
Innopat Intellectual Property Co.,
Ltd.).
Countries/Regions TypeFunded project / Amount
(CNY)Applicant
America, Japan, Europe
invention 30,000
First patentee shall be enterprises, institutions, organizations registered in Guangdong Province and persons who are the registered households of Guangdong Province
utility model patent, industrial designs
5,000
Other countries
invention 20,000
utility model patent, industrial designs
5,000
Hong Kong standard patent 2,000
Macau invention 1,000
Countries/Regions Funded project/Amount (CNY) Applicant
Foreign patent through PCT application
Examination fee, registration fee for the grant of patent right, annual fee within three years of the grant (subsidy for a maximum of 5 countries for one patent). The subsidy will be given according to actual amount, and limited to 100,000 CNY for each country.
SMEs, public institutions and research institutions
▲ Table B Funding for foreign patents from Guangdong Provincial GovernmentNote: • If the municipal government has subsidy program, the applicant should first apply for the municipal subsidy. If one patent which is authorized by more than one country and region, the applicant can apply for provincial subsidy for no more than two country or province level subsidy (municipal subsidy exclusive).
▲ Table C The central government has special fund for foreign patent through PCT application (similar to invention application in China). The subsidy goes to official fees, agency fees etc.
Note: • This program has just been launched. The examination and approval procedure is very strict.
Helen Duan is a patent attorney and general manager of INNOPAT Intellectual Property Co., Ltd,
which is an officially authorised foreign patent agency in China. In 2005, she was honored as one
of the “Excellent IP agent of Guangdong Province.” Ms. Duan has been working as a senior IP
advisor for several famous companies and associations including China Yangzi Group Company,
ZTE Corporation and Print-Rite Group. Having followed up and studied OEM patents for about 10
years, Ms. Duan has rendered numerous strategic, patentability and non-infringement opinions
for successfully designing around OEM’s patents worldwide. With more than 15 years IP practice,
Ms. Duan is well experienced in international IP laws and regulations, esp. for the US, Europe and
Japan.
Helen Duan
Tech ZoneRecycling Times Magazine
May 2010 | www.visitremax.com.cn40
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Drum Cartridge
PC Drum
Drum Charge BrushPre-charge Film
Paper Dust Remover
4136M519AA
Drum Cover1
3
2 4
Drum Cartridge
PC Drum
Drum Charge BrushPre-charge Film
Paper Dust Remover
4136M519AA
Drum Cover
The Okidata B-4545 MFP printer was introduced
in January 2008. They are based on a 21ppm, 600
DPI engine. The toner cartridge lists for $169.00 and
is rated for 6,000 pages, the drum unit is rated for
20,000 pages. They are nice simple cartridges and
with list pricing at $170.00, very profitable to do!
These machines use the next generation of
cartridge chips. Instead of a chip attached to the
cartridge, they use a smart card type chip that is
installed by the user into the machine. There is a
slot on the machine just under the LCD display that
houses the card. The card must be replaced each
cycle. New replacement cards are available.
The cartridges used in this printer are as follows:
It has been a while since the theory of a 2 cartridge monochrome system has been
covered so we have included it here. The drum charging system used here is rather unique,
as is the toner developer roller.
Remanufacturing the Okidata B-4545 toner cartridge
By Mike Josiah and the technical staff at Uninet Imaging
Toner Drum
52116101 56120301
In the first stage, the drum charge brush and the Pre-charge film both place a charge on the OPC drum. The Pre-charge film starts the process off by placing a preliminary charge on the drum which increases the efficiency of the charge brush. 1st
ep >
The toner cartridge printing process is best explained as a series of steps or stages.
B-4545 toner cartridge printing process
Introduction to Okidata
Tech ZoneRecycling Times Magazine
www.visitremax.com.cn | May 2010 41
Polygon Motor
Print Head Unit Laser Diode
SOS Sensor
PC Drum
SOS Mirror G1 Lens Polygon Mirror
SOS Sensor
In the second stage, the laser beam is fired onto a rotating mirror (called the scanner). As the mirror rotates, the beam reflects into a set of focusing lens.
The beam then strikes the OPC’s surface, leaving a latent electrostatic image on the drum.
The third stage (developing stage) is where the toner image is developed on the drum by the developing section, (or supply chamber), which contains the toner particles. The toner is held to the developer roller sleeve by a DC bias voltage supplied by the high voltage power supply.
The developer roller consists of a rubber type roller with a separate resin conductive sleeve that fits around it. This DC bias voltage is controlled by the printer’s intensity setting, and causes either more or less toner to be attracted to the drum. This in turn will either increase or decrease the print density. Both the Charge Brush and developer roller DC Bias voltages are controlled by the printer’s intensity setting. The amount of toner on the magnetic roller sleeve is controlled by a double Doctor blade system. This system has the first blade use pressure to keep the coating of toner on the developer roller sleeve constant. The second blade has a DC bias voltage which charges the toner. See Figures
2step
>
3step
>
PC Drum
Sleeve Roller
4136M504AAToner Supply Roller
Toner Agitating Screw
Toner Hopper
T/C
2nd Toner Blade
Resin Sleeve
Bias Seal
1st Toner Blade
Imaging Cartridge (T/C + D/C)
Developing Lower Seal (Bias Seal) Terminal
Developing Voltage TerminalToner Blade Voltage Terminal
PC Drum
Toner Blade Voltage Terminal
Developing Voltage Terminal
Developing Lower Seal (Bias Seal) Terminal
Toner Supply Roller
Bias Seal
Sleeve Roller
1st Toner Blade
2nd Toner Blade
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May 2010 | www.visitremax.com.cn42
As the laser exposed areas of the OPC drum approach the developer roller,
the toner particles are attracted to the drums surface due to the opposite voltage potentials of the toner, and laser exposed surface of the OPC drum.
In the fourth stage (transfer stage) the toner image is then transferred to the paper as it passes below the drum by the transfer charge roller, which places a positive charge on the back of the paper. This positive charge causes the negatively charged toner on the drum’s surface to be attracted to the page. The small diameter of the drum, combined with the stiffness of the paper causes the paper to peel away from the drum.
In the fifth stage (separation stage) the paper separates from the drum. The static charge eliminator (Called the “Charge Neutralizing Needle here)weakens the attractive forces b e t w e e n t h e n e g a t i v e l y c h a r g e d d r u m surface, and the positively charged paper. This prevents toner dropouts onto the paper at low temperatures and humidity and also prevents paper from wrapping around the drum.
4step
>
Paper
PC Drum
Image Transfer Roller
Charge Neutralizing NeedlePC Drum
Image Transfer Roller
Paper
Image Transfer BiasReverse Bias
Pressure Roller
Fusing Roller
Fusing Roller Heater Lamp (H1)
Fusing Entrance Guide Plate
Thermostat (TS1)
Fusing Paper Separator Finger
Exit Sensor
Thermistor (TH1)
Actuator
In the Sixth stage (fusing stage) the image is then fused on to
the paper by the fuser assembly, which is comprised of the upper and lower fuser rollers. The paper passes between a heated ceramic fusing element and a soft lower rubber roller that presses the page up into the upper heating element. The upper heated element then melts the toner into the paper.
In the Seventh stage (Drum cleaning stage) the OPC drum is cleaned. These cartridges are considered to have a 100% transfer system. As such they have a dust remover brush in the drum unit, but not a waste chamber.
5step
>
Tech ZoneRecycling Times Magazine
www.visitremax.com.cn | May 2010 43
CSIC Board
T/C (Toner Cartridge)
D/C (Drum Cartridge) Imaging Cartridge
The chip on these cartridges has a few functions. It detects a new cartridge when
it is first installed, detects the cartridge is properly position in the printer, and of course monitors toner low and toner out.
The left photo shows how the toner and drum cartridges fit together.
6step
>
Tools needed:
• Toner approved vacuum
• A Phillips head screwdriver
• Needle Nose Pliers • A small common screw driver
Supplies Needed:
• Okidata B4545 toner • 99% pure Isopropyl Alcohol
• Toner Magnet cloths • Cotton Swabs
• Lint-free synthetic cotton 4"x 4" pads
Remove the fill plug on the end of the cartridge. Dump the old toner
out and discard. Vacuum the outside of the housing and the developer roller. Turn the developer roller a few times to vacuum all sides of the roller.
Although we don't recommend it, once clean, you can fill the cartridge install the plug and you’re done! We don't recommend this way because the Doctor Blade needs to be cleaned each cycle. Failure to do this will allow toner to build up on the blade causing vertical streaks, and eventually a ruined Developer Roller. The best way is as follows:
7step
>
To ful ly c lean this cartr idge, the Developer Roller must be removed.
Remove both springs from each side of the developer roller.
8step
>
Remove the developer roller.10step
>
Remove the pink bushing from the right side. 9st
ep >
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May 2010 | www.visitremax.com.cn44
Remove the 2 screws from the doctor blade.11st
ep >
Install the developer roller gear side to the left. Make sure the clear spacers have
the flat side down and that they are not crimped. 18st
ep >
Remove the blue colored bushing from the left side12st
ep >
Remove the doctor blade. Carefully s e p a r a t e t h e f o a m s e a l f r o m
underneath the blade. Be careful not to tear this foam as the cartridge will leak.
13step
>
Clean any remaining toner dust from the hopper and seals. 14st
ep >
Clean the Doctor Blade with a cotton swab and a small amount of acetone.
Remove any remaining residue with another cotton swab and 99% Isopropyl alcohol.
15step
>
Align the foam seal onto the small plastic posts on the hopper.16st
ep >
Install the doctor blade and two screws. Make sure the contact leaf spring is
touching the back side of the blade.Clean the Developer Roller Sleeve with a lint free cotton cloth, and place aside.
17step
>
Install the pink bushing on the right side of the developer roller. The clear plastic
band should be over the arm of the bushing. 19st
ep >
Tech ZoneRecycling Times Magazine
www.visitremax.com.cn | May 2010 45
Install the blue spacer on to the left side of the developer roller. The
clear plastic band should be over the arm of the bushing.
20step
>
Install the small springs on both sides of the developer roller. The clear plastic
band should be under the bushing.
Fill the cartridge with B4545 toner. Install the developer roller cover. The clear plastic band should be under the bushing.
21step
>
22step
>
When packaging the cartridge don’t forget to include a new smart card! The printer will not accept the cartridge as new without one. As stated in the beginning of this
instruction. The card is to be installed by the end user, and the slot is located just under the LCD display on the printer.
24step
>
23step
>
Mike Josiah is the East Coast Technical Director at Uninet Imaging. A global distributor of toner, OPC drums, wiper
blades and other supplies. An industry veteran since 1987, Mike is a member of ASTM committee F.05, the STMC
Technician Certification Committee as well as an STMC trainer. He regularly contributes articles and teaches seminars at
association meetings and trade shows.
Mike Josiah
Image defect chart:Image defect charts are a good tool to help narrow down a problem that is causing an image defect.
For this chart to work, the defects must be in line with one another. In other words the second and/
or third marks must be in a straight line from the first. Measure the distance from the first to the
second marks in and refer to the chart to see what parts may be causing the issue.
50.6mm Transfer roller51.8mm Developer roller sleeve75.3mm Lower fuser roller94.2mm OPC drum
Market DataRecycling Times Magazine
May 2010 | www.visitremax.com.cn46
Vendor Brother Brother Epson
Model Name DCP-165C MFC-250C ME OFFICE 1100
Engine Manufacturer Brother Brother Epson
Monochrome 30 27 30
Colour 25 22 17
Resolution 1200×6000dpi 1200×6000dpi 5760×1440dpi
Inkjet cartridge quantity 4 4 4
Type of cartridge 4 4 5
Paper Handling Standard 100 sheet multipurpose tray
100 sheet multipurpose tray
120 sheet multipurpose tray
Network support USB, PictBridge USB, PictBridge USB
Black Part No. Estimated life
Black LC990BK 450 pages
Black LC990BK 450 pages
Black T1091 (2) 450 pages
Color Part No. Estimated life
NA NA NA
Cyan Part No. Estimated life
Cyan LC990C
550 pages
Cyan LC990C
550 pages
Cyan T1092
630 pages
Magenta Part No. Estimated life
Magenta LC990M
550 pages
Magenta LC990M
550 pages
Magenta T1093
405 pages
Yellow Part No. Estimated life
Yellow LC990Y
550 pages
Yellow LC990Y
550 pages
Yellow T1094
595 pages
Other consumables Part No. Estimated life
NA NABlack/Cyan
T1191/T1232 790 pages/975 pages
Other consumables Part No. Estimated life
NA NAMagenta/Yellow T1233/T1234
625 pages/910 pages
Market sector SOHO, SMEs SOHO, SMEs SOHO, SMEs
Retail price(CNY) 899.00 1299.00 2480.00
Comments MFP with print/copy/scan functions. Use the same inkjet cartridge as DCP-145C.
MFP with print/copy/scan/fax functions. Use the same cartridge as DCP-145C, DCP-165C.
A3+ size graphics design printer. High speed, low printing cost and high quality printing output.
Color Inkjet Printers Part 1Color Inkjet Printers Speed Below 20ppm
Market DataRecycling Times Magazine
www.visitremax.com.cn | May 2010 47
Lexmark Lexmark Lexmark Brother
Pro208 X7675 S408 DCP-145C
Lexmark Lexmark Lexmark Brother
33 32 33 27
30 27 30 22
4800×1200dpi 4800×2400dpi 4800×1200dpi 1200×6000dpi
4 2 4 4
4 4 4 4
100 sheet multipurpose tray
100 sheet multipurpose tray
100 sheet multipurpose tray
100 sheet multipurpose tray
USB, PictBridge, wireless network
USB, PictBridge, standard
USB, PictBridge, wireless network USB, PictBridge
Black 14N0346
NA
Black 18Y0144A
NA
Black 14N0346
NA
Black LC990BK 450 pages
NAColor
18Y0143A NA
NA NA
Cyan 14N0347
NANA
Cyan 14N0347
NA
Cyan LC990C
550 pages
Magenta 14N0381
NANA
Magenta 14N0381
Not specific
Magenta LC990M
550 pages
Yellow 14N0384
NANA
Yellow 14N0384
NA
Yellow LC990Y
550 pages
Black/Cyan/Magenta/Yellow 108XL
NA
Black 18Y0142A
NA
Black/Cyan/Magenta/Yellow 108XL
NANA
Black/Cyan/Magenta/Yellow 108XLA
NA
Color 18Y0141A
NA
Black/Cyan/Magenta/Yellow 108XLA
NANA
SOHO, SMEs SOHO, SMEs SOHO, SMEs SOHO, SMEs
1899.00 3880.00 1699.00 899.00
MFP with print/copy/scan/fax functions. Support duplex printing.
MFP with print/copy/scan/fax func t ions . Op t iona l ACCU-FEED paper handling system, no paper jam
MFP with print/copy/scan/fax funct ions. Standard connectivity. Support USB Direct Print & PictBridge, Easy to print photos and scan the document to U disc and memorizer.
MFP w i th p r in t / copy /scan functions. The page yield of the inkjet cartridge equipped is less than the standard one though.
Market DataRecycling Times Magazine
May 2010 | www.visitremax.com.cn48
Color Inkjet Printers Part 1Color Inkjet Printers Speed Below 20ppm
Vendor HP HP HP
Model Name Deskjet D2668 Deskjet D5568 Deskjet K109a
Engine Manufacturer HP HP HP
Monochrome 28 28 28
Colour 21 21 21
Resolution 4800×1200dpi 4800×1200dpi 4800×1200dpi
Inkjet cartridge quantity 2 2 2
Type of cartridge 4 4 4
Paper Handling Standard 80 sheet multipurpose tray
80 sheet multipurpose tray
80 sheet multipurpose tray
Network support USB USB, wireless external print servers USB
Black Part No. Estimated life
Black CC640ZZ 200 pages
Black CC640ZZ 200 pages
Black CD887AA 600 pages
Color Part No. Estimated life
Color CC643ZZ 165 pages
Color CC643ZZ 165 pages
Color CD888AA 250 pages
Cyan Part No. Estimated life
NA NA NA
Magenta Part No. Estimated life
NA NA NA
Yellow Part No. Estimated life
NA NA NA
Other consumables Part No. Estimated life
Black CC641ZZ 600 pages
Black CC641ZZ 600 pages
NA
Other consumables Part No. Estimated life
Color CC644ZZ 330 pages
Color CC644ZZ 330 pages
NA
Market sector Personal, SOHO Personal, SOHO Personal, SOHO
Retail price(CNY) 399.00 599.00 699.00
Comments With ink level indicator. Easy to manage.
Avoid red eye technology. Wireless card and four and six color cartridges can be switches for printing.
Reasonable price, reliable performance.