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IST-2001-34825
SEWASIE
SEWASIE 3rd ReviewSEWASIE 3rd Review
March 14, 2005March 14, 2005
SEWASIE Value Proposition and End User SEWASIE Value Proposition and End User DemoDemo
Andreas BecksAndreas Becks
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s Enterprise networks: Enterprise networks: Improving competition, efficiency, and innovationImproving competition, efficiency, and innovation
Europe’s SMEsEurope’s SMEs– are often organised in industrial districts (e.g. Emilia Romagna)are often organised in industrial districts (e.g. Emilia Romagna) face severe vulnerability due to globalisation face severe vulnerability due to globalisation
weak individual companies are massively threatenedweak individual companies are massively threatened Business cooperation improvesBusiness cooperation improves
– efficiency: capacity managementefficiency: capacity management– innovation: know-how sharinginnovation: know-how sharing– competition: more complex competition: more complex
productsproducts
Ability to build, Ability to build, manage, and position manage, and position enterprise networks will enterprise networks will become an extremely become an extremely important factor important factor of competition!of competition!
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SEWASIE as knowledge integrator for SMEsSEWASIE as knowledge integrator for SMEs Enterprise network managementEnterprise network management
establish multi-partner networksestablish multi-partner networks integrate a cheaper supplier, an innovative working method, a integrate a cheaper supplier, an innovative working method, a
new market, potential clients, partners, sponsors,...new market, potential clients, partners, sponsors,... Basic requirementsBasic requirements
flexibly find partners and being foundflexibly find partners and being found excellent capabilities for financial or legal information excellent capabilities for financial or legal information
managementmanagement integrate internal business data and external market informationintegrate internal business data and external market information
Context-adequate access to information is key to Context-adequate access to information is key to sustainability and successsustainability and success
SEWASIE’s target sectors: Textile and industrial molding SEWASIE’s target sectors: Textile and industrial molding SMEsSMEs– similar requirements in both sectorssimilar requirements in both sectors
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Why Google is not enoughWhy Google is not enough
Google is a great syntactic search tool...Google is a great syntactic search tool...– just type in ‘fabric dyeing processes’just type in ‘fabric dyeing processes’
... but leaves a lot of work for the searcher...... but leaves a lot of work for the searcher...– 45.500 hits for ‘fabric dyeing’ 45.500 hits for ‘fabric dyeing’
related not only to manufacturers of fabric dyeing equipmentrelated not only to manufacturers of fabric dyeing equipment but also the history of dyeing, the dyeing technology, ...but also the history of dyeing, the dyeing technology, ...
... and does not care for the business context of the ... and does not care for the business context of the searchsearch– basic information context can’t be modelledbasic information context can’t be modelled– long-term interestslong-term interests– evaluate, assess business data and relate performance to marketevaluate, assess business data and relate performance to market– establish, maintain business relationshipsestablish, maintain business relationships
No integrated business information management No integrated business information management – Search engines, filtering tools, OLAP tools, negotiation support are Search engines, filtering tools, OLAP tools, negotiation support are
strictly separatedstrictly separated
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The SEWASIE Application ChallengeThe SEWASIE Application Challenge
Find relevant business information from heterogeneous Find relevant business information from heterogeneous sourcessources– Who can deliver specific materials, perform specified processes, Who can deliver specific materials, perform specified processes,
contribute to innovation, ...?contribute to innovation, ...? Continuously monitor external background information Continuously monitor external background information
– What’s up with competitors, collaborators, markets, materials, What’s up with competitors, collaborators, markets, materials, …? …?
Relate internal performance measurement to external Relate internal performance measurement to external market informationmarket information– How can business KPIs (revenue, profit contribution, ...) be How can business KPIs (revenue, profit contribution, ...) be
interpreted or improved based on market situation and market interpreted or improved based on market situation and market opportunities?opportunities?
Negotiate business conditions with potential new Negotiate business conditions with potential new partners and monitor the contract fulfilment partners and monitor the contract fulfilment – What about reliability of delivery, quality of delivered products, What about reliability of delivery, quality of delivered products,
…?…?
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s SEWASIE‘s Integrated Portal SEWASIE‘s Integrated Portal for Access to Business Information & Networkingfor Access to Business Information & Networking Innovation is delivered not only by single components... Innovation is delivered not only by single components...
– Semantic queries for ad-hoc searchSemantic queries for ad-hoc search– Semantic information monitoring for long-term interestsSemantic information monitoring for long-term interests– Document visualisation for information explorationDocument visualisation for information exploration– OLAP functionality for financial reporting and planningOLAP functionality for financial reporting and planning– Ontology-based negotiation support for partner contractingOntology-based negotiation support for partner contracting
SEWASIE’s integrated portal generates added value for the userSEWASIE’s integrated portal generates added value for the user
QueryQuery OLAP OLAP ReportingReporting VisualisationVisualisationMonitoringMonitoring Negotiation/Negotiation/
FulfilmentFulfilment
...but also by their interplay...but also by their interplay
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Introduction to interactive demo: Introduction to interactive demo: Company performance improvement in the textile Company performance improvement in the textile sectorsectorOur user…Our user… is a business controller and procurement manager, is a business controller and procurement manager,
uses all end user functionalities of the SEWASIE uses all end user functionalities of the SEWASIE portal in an integrated fashionportal in an integrated fashion
once had a hard time in keeping himself informed, once had a hard time in keeping himself informed, relating market information with business figures, relating market information with business figures, or finding and negotiating with new partners,or finding and negotiating with new partners,
QueryQuery OLAP OLAP ReportingReporting VisualisationVisualisationMonitoringMonitoring Negotiation/Negotiation/
FulfilmentFulfilment
Search forSearch forpotential partnerspotential partners
Check company's Check company's performanceperformance (controlling, (controlling, accounting)accounting)
Explore additional Explore additional documents, find documents, find
related information forrelated information fordecision supportdecision support
Observe business-Observe business-critical information critical information
(trade press, (trade press, news ticker, …)news ticker, …)
Negotiate contractNegotiate contractconditions with conditions with
new partnernew partner
Relate external and internal informationRelate external and internal information
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s Interactive demo: Interactive demo: Monitoring textile trading news Monitoring textile trading news
Key functionalitiesKey functionalities Long-term ontology-based Long-term ontology-based
monitoring of text documentsmonitoring of text documents Revision-control of monitored Revision-control of monitored
documentsdocuments Navigation of repository by Navigation of repository by
means of a hierarchical view means of a hierarchical view on the ontologyon the ontology
Business applicationBusiness application Keep key personnel informed Keep key personnel informed
about what‘s going on in about what‘s going on in relevant marketsrelevant markets– observe business-critical observe business-critical
information from trade press, information from trade press, news tickers, sector news tickers, sector portals, ...portals, ...
– find changes quicklyfind changes quickly
QueryQuery OLAP OLAP ReportingReporting VisualisationVisualisationMonitoringMonitoring Negotiation/Negotiation/
FulfilmentFulfilment
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s Interactive demo: Interactive demo: Checking financial performanceChecking financial performance
Key functionalitiesKey functionalities OLAP operationsOLAP operations Traffic lightingTraffic lighting Automatic annotation of Automatic annotation of
background information to OLAP background information to OLAP reportsreports
Business applicationBusiness application Check company’s financial Check company’s financial
situation situation Example: Turnover and profit Example: Turnover and profit
goals not reachedgoals not reached– Are the problems individual to Are the problems individual to
the company or general to the the company or general to the branch?branch?
– What potentials can be found to What potentials can be found to increase the earnings or to cut increase the earnings or to cut the costs?the costs?
QueryQuery OLAP OLAP ReportingReporting VisualisationVisualisationMonitoringMonitoring Negotiation/Negotiation/
FulfilmentFulfilment
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s Interactive demo: Interactive demo: Exploring additional market informationExploring additional market information
Key functionalitiesKey functionalities Visualisation of monitored Visualisation of monitored
business informationbusiness information– based on similarity metaphorbased on similarity metaphor
Metadata- and content-based Metadata- and content-based navigation; multiple views on navigation; multiple views on – document content structure, document content structure, – ontology, and ontology, and – multidimensional business multidimensional business
modelmodel
Business applicationBusiness application Get a quick overview of Get a quick overview of
business-relevant text business-relevant text informationinformation– get the ‘big picture’get the ‘big picture’
Explore and relate documentsExplore and relate documents– and understand their and understand their
relevance to the companyrelevance to the company
QueryQuery OLAP OLAP ReportingReporting VisualisationVisualisationMonitoringMonitoring Negotiation/Negotiation/
FulfilmentFulfilment
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s Interactive demo: Interactive demo: Find Find relevant business informationrelevant business information
Key functionalitiesKey functionalities Ontology-based query tool to Ontology-based query tool to
support rich vocabularysupport rich vocabulary Query formulation supportQuery formulation support
– for casual users who don‘t for casual users who don‘t know vocabularyknow vocabulary
Intentional navigation for Intentional navigation for unskilled usersunskilled users– iterative query refinementiterative query refinement
Business applicationBusiness application Access branch-related Access branch-related
databases, news portals, etc. databases, news portals, etc. with a single query interfacewith a single query interface– Single access point for Single access point for
heterogeneous, business-heterogeneous, business-related data sourcesrelated data sources
Time savings for information Time savings for information findingfinding– by precise queryingby precise querying
QueryQuery OLAP OLAP ReportingReporting VisualisationVisualisationMonitoringMonitoring Negotiation/Negotiation/
FulfilmentFulfilment
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s Interactive demo: Interactive demo: Negotiate business conditions with new partnersNegotiate business conditions with new partners
Key functionalitiesKey functionalities Ontology-based negotiation Ontology-based negotiation
supportsupport– multi attribute negotiationmulti attribute negotiation– negotiation about ontologiesnegotiation about ontologies
Decision support in one-to-Decision support in one-to-many negotiationsmany negotiations
Logical formalisation of Logical formalisation of contractcontract
Business applicationBusiness application Contracting with business Contracting with business
partnerspartners– avoid ambiguity in avoid ambiguity in
contracting communicationcontracting communication– efficient integration of efficient integration of
business communication and business communication and contract development contract development
– transparency by traceability transparency by traceability of negotiation processof negotiation process
QueryQuery OLAP OLAP ReportingReporting VisualisationVisualisationMonitoringMonitoring Negotiation/Negotiation/
FulfilmentFulfilment
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SummarySummary
QueryQuery OLAP OLAP ReportingReporting VisualisationVisualisationMonitoringMonitoring Negotiation/Negotiation/
FulfilmentFulfilment
End user perspective on the SEWASIE systemEnd user perspective on the SEWASIE system– A typical end user day...A typical end user day...
Coming up now:Coming up now:– Operational perspective: What happens behind the scenes...Operational perspective: What happens behind the scenes...
Query management: How queries are solvedQuery management: How queries are solved Monitoring execution: How queries are generated and issuedMonitoring execution: How queries are generated and issued Negotiation execution: How negotiations are initiatedNegotiation execution: How negotiations are initiated
– Design perspective:Design perspective: Bottom-up evolution by source integrationBottom-up evolution by source integration Top-down ontology management and mappingTop-down ontology management and mapping Querying over multiple Brokering AgentsQuerying over multiple Brokering Agents