“It’s a bit naughty, but I quite like it.” God, 2010 AD

newsproperties for saleevents stuff for the kids

utterly fictitious nonsenseentertainment

things to doer, more stuff for the kids

www.speculator.co.nz

urbane, germane (and occasionally insane)

Vision• Devonport is unique• It has many different community networks: art, pre-

school parenting, music, expats, business etc..• Yet these networks are often quite unaware of each

other; and individuals in the community are often not aware the networks exist

• So let’s weave the networks and the individuals together to build a closer and more empowered community

..to build a closer and more empowered community..

• Why?– To improve the quality of Devonport life by enhancing

opportunities to participate / interact / within the community

• With What?– The Web. The next big evolution of the Web is “hyper-local”

information. – It provides the perfect tool to facilitate community communication

• And How?– By building the definitive, community-based portal in which all

members of the community can access and participate, and that introduces and celebrates, informs and entertains Devonport and its community

Explore

• Natural Beauty• Architecture • Our Community• Our History• Our Arts• Our Lifestyle

Inform

• Local News• Local Sports• Local Schools• Property• Community Events• Community Feedback• Discussion Forums• Opinion

Entertain

• Life and Lifestyle• Activities and Events• Places to Go • Tourist Attractions• Out on the town

To Explore, Inform and Entertain

The Advertising Model

Bait, Bite and Hook

The Advertisers’ Deal

We provide you….• Island or Banner – run of

site until the site is fully subscribed

• An online ad (if you don’t have one)

• Dedicated Page in “Our Business” section (optional)

• Access to “Devonport Dash” page (optional)

This will cost you…• $xxx per month. For two

months or more , the first is free, and they get cheaper

• One off cost $xxx. We need a digital copy of your logo

• $xxx per month (optional)

• $xxx per update (optional)

Home Page Banner468x60

Home Page Island300x250

How The Tiers WorkTier 1

Tier 2

Tier 3

Tier 4 ARTICLES

HOME PAGE

Tier 1 and Tier 2 advertisers also get run of section and site locations (banners and islands) where free slots are available

Online Advantages

• (If I do my job) The Speculator will be become an important Devonport news and information source: the content and online search will ensure that

• Ads are visible 24x7 for the entire month, can be renewed and appear immediately

• The Speculator is available anywhere; at home, at work and on the ferry – you can’t leave it behind or lose it!

• The Speculator is available to readers overseas (est 45% of traffic)

1. Large, targeted audience – Devonport, North Shore and offshore

2. Non-stop exposure for the entire period of advertising

3. Unlimited availability

Online Advantages

4. Dynamic content means continual site traffic

5. Measurable Results

• Site content is updated daily to ensure continual traffic

• Users can subscribe to the site to receive updates, driving continual traffic to the site

• Site activity can be precisely tracked and reported

How Many Visitors?

Bait – Bite – Hook

BAIT BITE HOOK

Banner / Island on our site

Click-through to your dedicated page(s) on

our site

Click-through to your site

Bait – Bite – Hook

Tier 1 Bait Site A

Tier 1 Bait Site B

Tier 1 Bait Site C/D

Tier 2 Bait Site E/F

Tier 2 Bait Site G/H

Tier 2 Bait Site I/J

The Real Estate Portfolio

-General News Section- Available for

sponsorship- Opportunity to provide statistics on

local market- Each company can

contribute

- Showcase for individual agents,

their profile, comments and

portfolio

- Showcase for individual real estate

companies- Format can be

decided by each company

Property News Page

Company Portfolios

Agent Portfolios

Bait – Bite – Hook

Peter RestallSales Consultant

Placed at the top of New Zealand Real Estate achievers, and this clearly identifies his ranking as one of the top real estate people anywhere in the world. He has achieved the alifications of Branch Managers Certificate, National Certific

Peter’s Devonport UpdateHis appointment at Novell, Schmidt was chief technology officer and corporate executive officer at Sun Microsystems, Inc., where he led the development of Java, Sun's platform-independent programming technology, and defined Sun's Internet software strategy. Before joining Sun in 1983, Schmidt was a member of the research staff at the Computer Science Lab at Xerox Palo Alto Research too many times ipso loreum Microsystems, Inc., where he led the development of Java, Sun's platform-independent programming technology, and defined Sun's Internet software strategy. Before joining Sun in 1983, Schmidt was a member of the research staff at the Computer Science Lab at Xerox Palo Alto Research too many times ipso loreum

Bait – Bite – Hook

1 2 3 4 5 6 $-

$100

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Flagstaff 1FPHome Page / primary sections + 1FPSecondary sections + 1FPOur Businesses FP only

Pricing Overview

DS Premium

DS Value

DS Economy

Flagstaff

Months

Property

Sport

History Art

Events

Schools News

Opinion Issues

Tourism

Devonport“I’d quite like to live there, but it’s

a bit pricey” Bill Gates, Microsoft

Devonport Village

North Head

Mt Victoria

www.speculator.co.nz

Desert

Cheltenham Beach

Stanley Bay Ferry

Twaddle Detector

“No Comment” Defence

Red Tape Spotter

www.speculator.co.nz

Devonport news

Story Sniffing Apparatus

Devonport Speculator“It’s a bit naughty, but I quite like it”

God

Discarded Twaddle Capsule

Calliope Duders Victoria May Kiwi William Bond Russell St Aubyn Clarence Tainui Cheltenham Vauxhall First Stanley Bay St Leonards Roslyn Ewen Allison Patuone Patuone Second Church Jim Titchener Albert Bath Bulwer Gillespie Abbotsford Ascot Wairoa Grove Arawa Cambria Matai Rata Hastings Oxford Sinclair Tui Shoal Bay High Mozeley Owens Derby Empire Allenby Kerr May Rattray Tudor Garden Summer Service King Edward Queens Rutland Cautley Domain Cambridge Clarence Anne Spring Huia Glen Waterview Stanley Point Wynyard Bartley Flagstaff Macky Jubilee Eton Takarunga Beaconsfield Rata Cracroft Grahame North Turnbull Morrison Seabreeze Lake Ariho Everest Kapai Devon Buchanan Burgess Cowper Lytton Fleet Moata Calliope Duders Victoria May Kiwi William Bond Russell St Aubyn Clarence Tainui Cheltenham Vauxhall First Stanley Bay St Leonards Roslyn Ewen Allison Patuone Patuone Second Church Jim Titchener Albert Bath Bulwer Gillespie Abbotsford Ascot Wairoa Grove Arawa Cambria Matai Rata Hastings Oxford Sinclair Tui Shoal Bay High Mozeley Owens Derby Empire Allenby Kerr May Rattray Tudor Garden Summer Service King Edward Queens Rutland Cautley Domain Cambridge Clarence Anne Spring Huia Glen Waterview Stanley Point Wynyard Bartley Flagstaff Macky Jubilee Eton Takarunga Beaconsfield Rata Cracroft Grahame North Turnbull Morrison Seabreeze Lake Ariho Everest Kapai Devon Buchanan Burgess Cowper Lytton Fleet Moata Calliope Duders Victoria May Kiwi William Bond Russell St Aubyn Clarence Tainui Cheltenham Vauxhall First Stanley Bay St Leonards Roslyn Ewen Allison Patuone Patuone Second Church Jim Titchener Albert Bath Bulwer Gillespie Abbotsford Ascot Wairoa Grove Arawa Cambria Matai Rata Hastings Oxford Sinclair Tui Shoal Bay High Mozeley Owens Derby Empire Allenby Kerr May Rattray Tudor Garden Summer Service King Edward Queens Rutland Cautley Domain Cambridge Clarence Anne Spring Huia Glen Waterview Stanley Point Wynyard Bartley Flagstaff Macky Jubilee Eton Takarunga Beaconsfield Rata Cracroft Grahame North Turnbull Morrison Seabreeze Lake Ariho Everest Kapai Devon Buchanan Burgess Cowper Lytton Fleet Moata Calliope Duders Victoria May Kiwi William Bond Russell St Aubyn Clarence Tainui Cheltenham Vauxhall First Stan

Calliope Duders Victoria May Kiwi William Bond Russell St Aubyn Clarence Tainui Cheltenham Vauxhall First Stanley Bay St Leonards Roslyn Ewen Allison Patuone Patuone Second Church Jim Titchener Albert Bath Bulwer Gillespie Abbotsford Ascot Wairoa Grove Arawa Cambria Matai Rata Hastings Oxford Sinclair Tui Shoal Bay High Mozeley Owens Derby Empire Allenby Kerr May Rattray Tudor Garden Summer Service King Edward Queens Rutland Cautley Domain Cambridge Clarence Anne Spring Huia Glen Waterview Stanley Point Wynyard Bartley Flagstaff Macky Jubilee Eton Takarunga Beaconsfield Rata Cracroft Grahame North Turnbull Morrison Seabreeze Lake Ariho Everest Kapai Devon Buchanan Burgess Cowper Lytton Fleet Moata Calliope Duders Victoria May Kiwi William Bond Russell St Aubyn Clarence Tainui Cheltenham Vauxhall First Stanley Bay St Leonards Roslyn Ewen Allison Patuone Patuone Second Church Jim Titchener Albert Bath Bulwer Gillespie Abbotsford Ascot Wairoa Grove Arawa Cambria Matai Rata Hastings Oxford Sinclair Tui Shoal Bay High Mozeley Owens Derby Empire Allenby Kerr May Rattray Tudor Garden Summer Service King Edward Queens Rutland Cautley Domain Cambridge Clarence Anne Spring Huia Glen Waterview Stanley Point Wynyard Bartley Flagstaff Macky Jubilee Eton Takarunga Beaconsfield Rata Cracroft Grahame North Turnbull Morrison Seabreeze Lake Ariho Everest Kapai Devon Buchanan Burgess Cowper Lytton Fleet Moata Calliope Duders Victoria May Kiwi William Bond Russell St Aubyn Clarence Tainui Cheltenham Vauxhall First Stanley Bay St Leonards Roslyn Ewen Allison Patuone Patuone Second Church Jim Titchener Albert Bath Bulwer Gillespie Abbotsford Ascot Wairoa Grove Arawa Cambria Matai Rata Hastings Oxford Sinclair Tui Shoal Bay High Mozeley Owens Derby Empire Allenby Kerr May Rattray Tudor Garden Summer Service King Edward Queens Rutland Cautley Domain Cambridge Clarence Anne Spring Huia Glen Waterview Stanley Point Wynyard Bartley Flagstaff Macky Jubilee Eton Takarunga Beaconsfield Rata Cracroft Grahame North Turnbull Morrison Seabreeze Lake Ariho Everest Kapai Devon Buchanan Burgess Cowper Lytton Fleet Moata Calliope Duders Victoria May Kiwi William Bond Russell St Aubyn Clarence Tainui Cheltenham Vauxhall First Stan